Networks, Crowds, and Markets

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1139490303
Total Pages : 745 pages
Book Rating : 4.1/5 (394 download)

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Book Synopsis Networks, Crowds, and Markets by : David Easley

Download or read book Networks, Crowds, and Markets written by David Easley and published by Cambridge University Press. This book was released on 2010-07-19 with total page 745 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are all film stars linked to Kevin Bacon? Why do the stock markets rise and fall sharply on the strength of a vague rumour? How does gossip spread so quickly? Are we all related through six degrees of separation? There is a growing awareness of the complex networks that pervade modern society. We see them in the rapid growth of the internet, the ease of global communication, the swift spread of news and information, and in the way epidemics and financial crises develop with startling speed and intensity. This introductory book on the new science of networks takes an interdisciplinary approach, using economics, sociology, computing, information science and applied mathematics to address fundamental questions about the links that connect us, and the ways that our decisions can have consequences for others.

Social Networks and their Economics

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Publisher : John Wiley & Sons
ISBN 13 : 111869967X
Total Pages : 164 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Social Networks and their Economics by : Daniel Birke

Download or read book Social Networks and their Economics written by Daniel Birke and published by John Wiley & Sons. This book was released on 2013-07-24 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reveals how consumer choice can be better understood and influenced using social networks analysis (SNA) Intuitively, we all appreciate that we can be influenced by our friends and peers in what we do, how we behave, and what products we consume. Until recently, it has been difficult to measure this interdependence, mainly because data on social networks was difficult to collect and not readily available. More and more companies such as mobile phone carriers or social networking sites such as Facebook are collecting such data electronically. Daniel Birke illustrates in compelling real-world case studies how companies use social networks for marketing purposes and which statistical analysis and unique datasets can be used. Social Networks and their Economics: Explores network effects and the analysis of social networks, whilst providing an overview of the state-of-the art research. Looks at consumption interdependences between friends and peers: Who is influencing who through which channels and to what degree? Presents statistical methods and research techniques that can be used in the analysis of social networks. Examines SNA and its practical application for marketing purposes. Features a supporting website www.wiley.com/go/social_networks featuring SNA visualizations and business case studies. Aimed at post-graduate students involved in social network analysis, industrial economics, innovation and consumer marketing, this book offers a unique perspective from both an academic and practitioner point of view on how social networks can help understand and influence consumer behaviour. This book will prove to be a useful resource for marketing practitioners from companies where social network data is available and for consulting companies who advise businesses on marketing and social media related issues.

Handbook of Industrial Organization

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Author :
Publisher : North Holland
ISBN 13 :
Total Pages : 1002 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Handbook of Industrial Organization by : Richard Schmalensee

Download or read book Handbook of Industrial Organization written by Richard Schmalensee and published by North Holland. This book was released on 1989-09-11 with total page 1002 pages. Available in PDF, EPUB and Kindle. Book excerpt: Determinants of firm and market organization; Analysis of market behavior; Empirical methods and results; International issues and comparision; government intervention in the Marketplace.

Handbook of Industrial Organization

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Publisher : Elsevier
ISBN 13 : 008055184X
Total Pages : 943 pages
Book Rating : 4.0/5 (85 download)

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Book Synopsis Handbook of Industrial Organization by : Mark Armstrong

Download or read book Handbook of Industrial Organization written by Mark Armstrong and published by Elsevier. This book was released on 2007-10-05 with total page 943 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is Volume 3 of the Handbook of Industrial Organization series (HIO). Volumes 1 & 2 published simultaneously in 1989 and many of the chapters were widely cited and appeared on graduate reading lists. Since the first volumes published, the field of industrial organization has continued to evolve and this volume fills the gaps. While the first two volumes of HIO contain much more discussion of the theoretical literature than of the empirical literature, it was representative of the field at that time. Since then, the empirical literature has flourished, while the theoretical literature has continued to grow, and this new volume reflects that change of emphasis.Thie volume is an excellent reference and teaching supplement for industrial organization or industrial economics, the microeconomics field that focuses on business behavior and its implications for both market structures and processes, and for related public policies.*Part of the renowned Handbooks in Economics series*Chapters are contributed by some of the leading experts in their fields*A source, reference and teaching supplement for industrial organizations or industrial economists

Digital and Social Media Marketing

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Publisher : Springer Nature
ISBN 13 : 3030243745
Total Pages : 337 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana

Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

Natural Monopolies in Digital Platform Markets

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Publisher : Cambridge University Press
ISBN 13 : 1108870007
Total Pages : 203 pages
Book Rating : 4.1/5 (88 download)

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Book Synopsis Natural Monopolies in Digital Platform Markets by : Francesco Ducci

Download or read book Natural Monopolies in Digital Platform Markets written by Francesco Ducci and published by Cambridge University Press. This book was released on 2020-07-23 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competition policy debates on digital platform markets are often premised on the idea that market fragmentation and the standard forces of competition and entry may provide a potential solution to excessive concentration and market power. In this work, Francesco Ducci provides readers with a different perspective based on the theoretical lens of natural monopoly. Ducci explores this framework through the development of three case studies on horizontal search, e-commerce marketplaces, and ride-hailing platforms, investigating the strength and limit of potential (and often heterogeneous) sources of natural monopoly at play in each industry. Building on these case studies, the book then derives from the application of the natural monopoly framework general policy implications for digital industries by identifying the respective institutional flaws and shortcomings of ex ante and ex post approaches to market power as one of the central challenges in digital platform markets.

Mediatization of Communication

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 311039345X
Total Pages : 998 pages
Book Rating : 4.1/5 (13 download)

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Book Synopsis Mediatization of Communication by : Knut Lundby

Download or read book Mediatization of Communication written by Knut Lundby and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-08-25 with total page 998 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook on Mediatization of Communication uncovers the interrelation between media changes and changes in culture and society. This is essential to understand contemporary trends and transformations. “Mediatization” characterizes changes in practices, cultures and institutions in media-saturated societies, thus denoting transformations of these societies themselves. This volume offers 31 contributions by leading media and communication scholars from the humanities and social sciences, with different approaches to mediatization of communication. The chapters span from how mediatization meets climate change and contribute to globalization to questions on life and death in mediatized settings. The book deals with mass media as well as communication with networked, digital media. The topic of this volume makes a valuable contribution to the understanding of contemporary processes of social, cultural and political changes. The handbook provides the reader with the most current state of mediatization research.

The Antitrust Paradox

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Publisher :
ISBN 13 : 9781736089712
Total Pages : 536 pages
Book Rating : 4.0/5 (897 download)

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Book Synopsis The Antitrust Paradox by : Robert Bork

Download or read book The Antitrust Paradox written by Robert Bork and published by . This book was released on 2021-02-22 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most important book on antitrust ever written. It shows how antitrust suits adversely affect the consumer by encouraging a costly form of protection for inefficient and uncompetitive small businesses.

Coordinated Operation and Planning of Modern Heat and Electricity Incorporated Networks

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Publisher : John Wiley & Sons
ISBN 13 : 1119862159
Total Pages : 548 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis Coordinated Operation and Planning of Modern Heat and Electricity Incorporated Networks by : Mohammadreza Daneshvar

Download or read book Coordinated Operation and Planning of Modern Heat and Electricity Incorporated Networks written by Mohammadreza Daneshvar and published by John Wiley & Sons. This book was released on 2022-11-09 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: Coordinated Operation and Planning of Modern Heat and Electricity Incorporated Networks A practical resource presenting the fundamental technologies and solutions for real-world problems in modern heat and electricity incorporated networks (MHEINs) Coordinated Operation and Planning of Modern Heat and Electricity Incorporated Networks covers the foundations of multi-carrier energy networks (MCENs), highlights potential technologies and multi-energy systems in this area, and discusses requirements for coordinated operation and planning of heat and electricity hybrid networks. The book not only covers the coordinated operation of heat and electricity networks (HENs) but also supports the planning of HENs to provide more clarity regarding HENs’ presence in the future modern MCENs. The first part of Coordinated Operation and Planning of Modern Heat and Electricity Incorporated Networks provides a conceptual introduction with more emphasis on definition, structure, features, and challenges of the one and multidimensional energy networks as well as optimal operation and planning of the MHEINs. The second part of the book covers potential technologies and systems for energy production, communication, transmission and distribution, hybrid energy generation, and more. The third and fourth parts of the book investigate the optimal coordinated operation and planning of the MHEINs. Topics covered in the book also include: Considerations of hybrid energy storage systems, business models, hybrid transitional energy markets, and decision-making plans Requirements for switching from the traditional independent energy networks to modern interdependent energy grids The key role of multi-carrier energy systems in the optimal integration of modern heat and electricity incorporated networks Technical and theoretical analysis of the coordinated operation and planning of the modern heat and electricity incorporated networks, especially in terms of hybrid energy storage systems Coordinated Operation and Planning of Modern Heat and Electricity Incorporated Networks is an invaluable resource and authoritative reference for the researchers and the system engineers focusing on advanced methods for deployment of state of art technologies in the modern structure of the multi-carrier energy networks.

The Wealth of Networks

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Author :
Publisher : Yale University Press
ISBN 13 : 9780300125771
Total Pages : 532 pages
Book Rating : 4.1/5 (257 download)

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Book Synopsis The Wealth of Networks by : Yochai Benkler

Download or read book The Wealth of Networks written by Yochai Benkler and published by Yale University Press. This book was released on 2006-01-01 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes how patterns of information, knowledge, and cultural production are changing. The author shows that the way information and knowledge are made available can either limit or enlarge the ways people create and express themselves. He describes the range of legal and policy choices that confront.

Production and Manufacturing System Management: Coordination Approaches and Multi-Site Planning

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Publisher : IGI Global
ISBN 13 : 1466620994
Total Pages : 376 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Production and Manufacturing System Management: Coordination Approaches and Multi-Site Planning by : Renna, Paolo

Download or read book Production and Manufacturing System Management: Coordination Approaches and Multi-Site Planning written by Renna, Paolo and published by IGI Global. This book was released on 2012-09-30 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book presents relevant theoretical frameworks and most recent research findings in this area, providing significant theories for research students and scholars to carry out their continuous research as well as practitioners who aim to improve upon their understanding of distributed production planning"--

The Cold Start Problem

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Publisher : HarperCollins
ISBN 13 : 0062969757
Total Pages : 368 pages
Book Rating : 4.0/5 (629 download)

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Book Synopsis The Cold Start Problem by : Andrew Chen

Download or read book The Cold Start Problem written by Andrew Chen and published by HarperCollins. This book was released on 2021-12-07 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: A startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem”—by leveraging network effects to launch and scale toward billions of users. Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they’re messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth. Yet most entrepreneurs lack the vocabulary and context to describe them—much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries. The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.

Saving Societies From Within

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1003821324
Total Pages : 259 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Saving Societies From Within by : Jerald Hage

Download or read book Saving Societies From Within written by Jerald Hage and published by Taylor & Francis. This book was released on 2024-02-12 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Moving beyond existing models from economics and political science, this book shows how crises in capitalism and democracy can be solved with Systemic coordinated inter-organizational networks. It offers a new model of societal coordination that builds cooperation and trust while solving today’s modern and complex practical problems: Systemic coordinated inter-organizational networks (SCIONs). It details how SCIONs can quickly catalyze organizational change among interorganizational network members while providing a general framework for characterizing individual and organizational change. The chapters apply these theoretical ideas in an epic case study of the rebuilding of the health care system in rural Nicaragua after a major natural disaster (Hurricane Mitch). They provide lessons for public health program managers while contributing to the literatures on modes of coordination and on social capital. The book is a vital text for upper-division courses on management, inter-organizational collaboration, crisis management and public health.

Valuing the Unique

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Publisher : Princeton University Press
ISBN 13 : 1400835216
Total Pages : 292 pages
Book Rating : 4.4/5 (8 download)

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Book Synopsis Valuing the Unique by : Lucien Karpik

Download or read book Valuing the Unique written by Lucien Karpik and published by Princeton University Press. This book was released on 2021-11-09 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this landmark work of economic sociology, Lucien Karpik introduces the theory and practical tools needed to analyze markets for singularities. Singularities are goods and services that cannot be studied by standard methods because they are multidimensional, incommensurable, and of uncertain quality. Examples include movies, novels, music, artwork, fine wine, lawyers, and doctors. Valuing the Unique provides a theoretical framework to explain this important class of products and markets that for so long have eluded neoclassical economics. With this innovative theory--called the economics of singularities--Karpik shows that, because of the uncertainty and the highly subjective valuation of singularities, these markets are necessarily equipped with what he calls "judgment devices"--such as labels, brands, guides, critics, and rankings--which provide consumers with the credible knowledge needed to make reasonable choices. He explains why these markets are characterized by the primacy of competition by qualities over competition by prices, and he identifies the conditions under which singularities are constructed or are in danger of losing their uniqueness. After demonstrating how combinations of the numerous and multiform judgment devices can be used to identify different market models, Karpik applies his analytical tools to the functioning of a large number of actual markets, including fine wines, movies, luxury goods, pop music, and legal services.

The Cambridge Handbook of Antitrust, Intellectual Property, and High Tech

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1108211178
Total Pages : 873 pages
Book Rating : 4.1/5 (82 download)

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Book Synopsis The Cambridge Handbook of Antitrust, Intellectual Property, and High Tech by : Roger D. Blair

Download or read book The Cambridge Handbook of Antitrust, Intellectual Property, and High Tech written by Roger D. Blair and published by Cambridge University Press. This book was released on 2017-04-07 with total page 873 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Cambridge Handbook, edited by Roger D. Blair and D. Daniel Sokol, brings together a group of world-renowned professors in the fields of law and economics to assess the theory and practice of antitrust, intellectual property, and high tech. With the increased globalization of antitrust, a better understanding of how law and economics shape this interface will help academics, policymakers, and practitioners to understand the existing state of academic literature, its limits, and its relevance to real-world antitrust. The book will be an essential resource for anyone seeking to understand academic and policy considerations shaping the world of antitrust, intellectual property, and high tech.

Paradoxes in Food Chains and Networks

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Publisher : BRILL
ISBN 13 : 9086865070
Total Pages : 1194 pages
Book Rating : 4.0/5 (868 download)

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Book Synopsis Paradoxes in Food Chains and Networks by : J.H. Trienekens

Download or read book Paradoxes in Food Chains and Networks written by J.H. Trienekens and published by BRILL. This book was released on 2023-08-28 with total page 1194 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication contains the proceedings of the 5th international conference on chain and network management in agribusiness and the food industry. Papers will focus on the paradoxes caused by conflicting interests in the fields of economics and ethics, technology and environment, legislation and internationalisation, etc. The modern consumer demands highquality products, in broad assortments throughout the year, and for competitive prices. Society imposes constraints on companies in order to economize on the use of resources, ensure animal-friendly and safe production, and restrict pollution. Together with technological developments and increased international competition, these demands have changed the production, trade, and distribution of food products beyond recognition. Demand is no longer confined to local or regional supply. The food industry is now swiftly becoming an interconnected system with a large variety of complex relationships. This is changing the way food is brought to the market. Currently, even fresh produce shipped from halfway around the world can be offered at competitive prices. These developments are accompanied by national and international regulations and legislation in the area of food quality and safety. In response to these changes, business strategies must now focus not only on traditional economical and technological interests, but also on topical issues such as the safety and healthfulness of food products, animal friendliness, the environment, etc. To effectively address paradoxical demands facing businesses, many problems and opportunities must be approached from a multi-disciplinary perspective, and trade-offs must be made between different aspects of production, trade and the distribution of food.

Regulation of Energy Markets

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Publisher : Springer Nature
ISBN 13 : 3030583198
Total Pages : 361 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis Regulation of Energy Markets by : Machiel Mulder

Download or read book Regulation of Energy Markets written by Machiel Mulder and published by Springer Nature. This book was released on 2020-10-16 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook explains the main economic mechanisms behind energy markets and assesses how governments can implement policies to improve how these markets function. Adopting a micro-economic perspective, the book systematically analyses the various types of market failures on the electricity and gas markets as well as coal, oil, hydrogen and heat markets to identify government policies that can improve welfare. These shortcomings include the natural monopoly and the public-good character of energy infrastructures; market power resulting from inflexibility of supply and demand; international trade restrictions; negative externalities concerning the use of fossil energy; positive externalities concerning innovative new energy technologies; information asymmetries with regard to the product characteristics of energy commodities; and other public concerns, such as energy poverty. In turn, readers will learn about various measures that governments can use to address these market failures, including incentive regulation for electricity grids; international integration of wholesale energy markets; environmental regulatory measures like emissions trading schemes; subsidy schemes for new technologies; green-energy certificate schemes; and energy taxes. Given its scope, the book will appeal to upper-undergraduate and graduate students from various disciplines who want to learn more about the economics and regulation of energy systems and markets.