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Author : Armand Mattelart
Publisher :
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.F/5 ( download)
Download or read book Multinational Corporations and the Control of Culture written by Armand Mattelart and published by . This book was released on 1979 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Christine Harold
Publisher : U of Minnesota Press
ISBN 13 : 9780816649549
Total Pages : 190 pages
Book Rating : 4.6/5 (495 download)
Download or read book OurSpace written by Christine Harold and published by U of Minnesota Press. This book was released on 2007 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: When reporters asked about the Bush administration’s timing in making their case for the Iraq war, then Chief of Staff Andrew Card responded that “from an marketing point of view, you don’t introduce new products in August.” While surprising only in its candor, this statement signified the extent to which consumer culture has pervaded every aspect of life. For those troubled by the long reach of the marketplace, resistance can seem futile. However, a new generation of progressive activists has begun to combat the media supremacy of multinational corporations by using the very tools and techniques employed by their adversaries. In OurSpace, Christine Harold examines the deployment and limitations of “culture jamming” by activists. These techniques defy repressive corporate culture through parodies, hoaxes, and pranks. Among the examples of sabotage she analyzes are the magazine Adbusters’ spoofs of familiar ads and the Yes Men’s impersonations of company spokespersons. While these strategies are appealing, Harold argues that they are severely limited in their ability to challenge capitalism. Indeed, many of these tactics have already been appropriated by corporate marketers to create an aura of authenticity and to sell even more products. For Harold, it is a different type of opposition that offers a genuine alternative to corporate consumerism. Exploring the revolutionary Creative Commons movement, copyleft, and open source technology, she advocates a more inclusive approach to intellectual property that invites innovation and wider participation in the creative process. From switching the digital voice boxes of Barbie dolls and G.I. Joe action figures to inserting the silhouetted image of Abu Ghraib’s iconic hooded and wired victim into Apple’s iPod ads, high-profile instances of anticorporate activism over the past decade have challenged, but not toppled, corporate media domination. OurSpace makes the case for a provocative new approach by co-opting the logic of capitalism itself. Christine Harold is assistant professor of speech communication at the University of Georgia.
Author : Christine Mary Brunt
Publisher :
ISBN 13 :
Total Pages : 60 pages
Book Rating : 4.3/5 (91 download)
Download or read book Transnational Corporations and the Control of Culture written by Christine Mary Brunt and published by . This book was released on 1984 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Mary Yoko Brannen
Publisher : Springer
ISBN 13 : 3319427458
Total Pages : 318 pages
Book Rating : 4.3/5 (194 download)
Download or read book Language in International Business written by Mary Yoko Brannen and published by Springer. This book was released on 2016-11-07 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcases nine articles that have played an important role in establishing and advancing the field. In today’s increasingly globalized context of business, significantly richer theories from interdisciplinary perspectives are needed to explain the complexity of the interplay between multiple facets of language and how they affect day-to-day operations. With insights from linguistics, psychology and organizational theory, Language in International Business provides an assessment of scholarly efforts to uncover the profound impact that language has on global business today and proposes some important ways in which this nascent field of language in international business may be further advanced. Chapter 9 is licensed under a Creative Commons Attributtion NonCommercial-NoDerivs 3.0 Unported License. The Journal of International Business Studies (JIBS) is an official publication of the Academy of International Business and is the top-ranked journal in the field of international business. The goal of JIBS is to publish insightful, innovative and impactful research on international business. JIBS is multidisciplinary in scope and interdisciplinary in content and methodology. For more information, visit www.jibs.net. The Academy of International Business (AIB) is the leading association of scholars and specialists in the field of international business. A global community of scholars and researchers for the creation and dissemination of knowledge about international business and policy issues, the AIB transcends the boundaries of single academic disciplines and managerial functions to enhance business education and practice. For more information, visit aib.msu.edu
Author : Stephen Todd Rudman
Publisher : John Wiley & Sons
ISBN 13 : 1405178566
Total Pages : 264 pages
Book Rating : 4.4/5 (51 download)
Download or read book The Multinational Corporation in China written by Stephen Todd Rudman and published by John Wiley & Sons. This book was released on 2009-02-09 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Multinational Corporation in China: Controlling Interests addresses the question of how multinational corporations control and coordinate their worldwide affiliates, with a fascinating inside story on contemporary China. Focuses on dynamic management control processes by four large US multinational corporations of their China operations. Based on the author’s own research, including personal interviews with senior managers, and discussions with consultants, lawyers, and government officials. Reviews internal as well as publicly available company documents, and books, newspapers and periodicals dealing with relevant industries and with China. Enables readers to understand how multinational corporations are managed. Facilitates the development of a coherent theory of management control.
Author : Martin Baumüller
Publisher : Peter Lang
ISBN 13 : 9783039111688
Total Pages : 616 pages
Book Rating : 4.1/5 (116 download)
Download or read book Managing Cultural Diversity written by Martin Baumüller and published by Peter Lang. This book was released on 2007 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: The effects of globalization require that multinational corporations (MNCs) coordinate their differentiated but interdependent organizational parts and align them to a common purpose. This book examines the mechanisms that such organizations use to govern their global subsidiary networks. The book starts with a review of key concepts and theories of multinational organizations and explains the rationale for their existence. Based on this assessment and an empirical study of three globally operating entities, the author develops a framework for examining the cultural and structural governance mechanisms that multinational corporations may employ to coordinate their global operations. This framework identifies different configurations of cultural and structural governance mechanisms and explains what kind of configuration a multinational organization should employ to ensure efficient governance.
Author : Andreas Michael Schühly
Publisher : Springer Nature
ISBN 13 : 3030866602
Total Pages : 391 pages
Book Rating : 4.0/5 (38 download)
Download or read book Cultural Influences on the Process of Strategic Management written by Andreas Michael Schühly and published by Springer Nature. This book was released on 2022-01-01 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique book is positioned at the crossroads of strategic management and international business. Based on an in-depth literature review, the author empirically assesses the widely shared, implicit assumption that strategic management processes can be globally applied in a standardized, i.e., culture-free, manner. So far, a variety of tools have also been recommended but without incorporating cultural differences. As many organizations observe that this ethnocentric view is more an illusion than reality, strategic management research has started to focus on the cultural sensitivity of its theories, tools, and processes to provide practitioners in a multicultural setting with adequate know-how and tools. To foster long-term decision-making despite uncertainty, scenario planning is frequently applied by practitioners. Up until today, scenario planning has however gained little attention from the academic community. Through this book, the author presents a newly developed framework for strategic management that combines the cultural value scale to test the cultural sensitivity of the long-term planning tool called “scenario planning.” The different process steps of scenario planning have been individually examined for their sensitivity toward the cultural dimensions of uncertainty avoidance and long-term orientation. The investigation is based on a unique, global set of management consultants working for a leading professional service firm. The results of this research show the cultural sensitivity of scenario planning, with different degrees of the process steps and the tested cultural dimensions.
Author : Georges Nurdin
Publisher : Butterworth-Heinemann
ISBN 13 : 9780080942148
Total Pages : 240 pages
Book Rating : 4.9/5 (421 download)
Download or read book International Business Control, Reporting and Corporate Governance written by Georges Nurdin and published by Butterworth-Heinemann. This book was released on 2011-04-08 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is designed to help Business Controllers / Accountants / Finance Directors / Bankers / Financial Analysts / Business Consultants to understand that International Business Control is much more than just a business being IFRS and US GAAP compliant, or just an extension of the domestic HQ control system. •Go beyond IFRS and GAAP to see what best practice measures can be put in place to avoid global business failure •Look at the cross-cultural issues surrounding global businesses and be easy to read, understandable and easy to memorize – a practical book for the busy financial and business control manager •Combine case studies of the best global businesses who have wide global practice (eg GE, du Pont de Nemours, Toyota, Siemens, Valéo, Scania, etc.) with advanced academic research
Author : Christoph Dörrenbächer
Publisher : Cambridge University Press
ISBN 13 : 1139500015
Total Pages : 465 pages
Book Rating : 4.1/5 (395 download)
Download or read book Politics and Power in the Multinational Corporation written by Christoph Dörrenbächer and published by Cambridge University Press. This book was released on 2011-04-14 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book was first published in 2011. The current financial and economic crisis has negatively underlined the vital role of multinational companies (MNCs) in our daily lives. The breakdown and crisis of flagship MNCs, such as Enron, WorldCom, Lehman Brothers, Toyota and General Motors, does not merely reveal the problems of corporate malfeasance and market dysfunction. It also raises important questions, both for the public and the academic community, about the use and misuse of power by MNCs in the wider society, as well as the exercise of power by key actors within internationally operating firms. This book examines how issues of power and politics affect MNCs at three different levels; the macro-level, the meso-level and the micro-level. This wide-ranging analysis shows not only that power matters but also how and why it matters, pointing to the political interactions of key power holders and actors within the MNC, both managers and employees.
Author : Corinna Jung
Publisher : GRIN Verlag
ISBN 13 : 3656073074
Total Pages : 37 pages
Book Rating : 4.6/5 (56 download)
Download or read book The Critical HR Actions Multinational Corporations Should Take to Facilitate Expatriate Adjustment written by Corinna Jung and published by GRIN Verlag. This book was released on 2011-12 with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2011 in the subject Business economics - Personnel and Organisation, grade: 80% (1,0), University of Exeter (Business School), language: English, abstract: 1. Introduction The process of globalisation of business stimulates the mobility of employees and necessitates the Human Resource Management of multinational corporations (MNC) to deal with given cultural conditions of particular countries in order to assess and evaluate their characteristics and value systems. On this basis, a common value orientated corporate culture might be developed which gives an MNC orientation and hence the basis for business success (IBM, 2011). In principle, political and economic characteristics across the globe are structured in terms of the Anglo-American and Rhineland capitalism (Michel Albert, 1991). Cultural differences can be measured on a global, regional, national and organisational level (Edwards and Ress, 2006) and can be distinguished in "Linear-Active-Multi-Active" societies such as e.g. Latin America that is flexible in terms of management rules and "Dialogue-Orientated-Data-Orientated societies" such as e.g. Germany that is more linear orientated focusing on e.g. punctuality (Lewis, 1999). Mostly, the cause for failure in cross-cultural businesses is not the dissimilarity of partners but the lacking understanding for the adverse culture (Trompenaars and Hampden-Turner, 1997). The greater the cultural distance however, the more there is a need for parent country national control. Therefore, relevant actions of the International Human Resource Management (IHRM) include having the awareness and knowledge of the diverse cultural differences, supporting assignees in this sense and analysing the difficulties of intercultural interaction within the corporation in order to minimize barriers to collaboration (Holtbrügge, 2008). The subsequent study will critically look into the subject of the IHRM with focus on expatriate adjustment. Beginning with a
Author : Courtney Young
Publisher : Springer
ISBN 13 : 1349225576
Total Pages : 368 pages
Book Rating : 4.3/5 (492 download)
Download or read book Organization Theory and the Multinational Corporation written by Courtney Young and published by Springer. This book was released on 2016-07-27 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite a shared interest in the analysis of complex organizations operating in complex environments, macro-organization theory and research on the multinational corporation have developed quite independently of each other. This book, the product of a collaborative endeavour by scholars from both fields, represents the first systematic effort to build a broad bridge between these two areas of research.
Author : Christine Harold
Publisher : U of Minnesota Press
ISBN 13 : 1452912874
Total Pages : 227 pages
Book Rating : 4.4/5 (529 download)
Download or read book OurSpace written by Christine Harold and published by U of Minnesota Press. This book was released on 2007-05-17 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: When reporters asked about the Bush administration’s timing in making their case for the Iraq war, then Chief of Staff Andrew Card responded that “from an marketing point of view, you don’t introduce new products in August.” While surprising only in its candor, this statement signified the extent to which consumer culture has pervaded every aspect of life. For those troubled by the long reach of the marketplace, resistance can seem futile. However, a new generation of progressive activists has begun to combat the media supremacy of multinational corporations by using the very tools and techniques employed by their adversaries. In OurSpace, Christine Harold examines the deployment and limitations of “culture jamming” by activists. These techniques defy repressive corporate culture through parodies, hoaxes, and pranks. Among the examples of sabotage she analyzes are the magazine Adbusters’ spoofs of familiar ads and the Yes Men’s impersonations of company spokespersons. While these strategies are appealing, Harold argues that they are severely limited in their ability to challenge capitalism. Indeed, many of these tactics have already been appropriated by corporate marketers to create an aura of authenticity and to sell even more products. For Harold, it is a different type of opposition that offers a genuine alternative to corporate consumerism. Exploring the revolutionary Creative Commons movement, copyleft, and open source technology, she advocates a more inclusive approach to intellectual property that invites innovation and wider participation in the creative process. From switching the digital voice boxes of Barbie dolls and G.I. Joe action figures to inserting the silhouetted image of Abu Ghraib’s iconic hooded and wired victim into Apple’s iPod ads, high-profile instances of anticorporate activism over the past decade have challenged, but not toppled, corporate media domination. OurSpace makes the case for a provocative new approach by co-opting the logic of capitalism itself. Christine Harold is assistant professor of speech communication at the University of Georgia.
Author : Herbert I. Schiller
Publisher : Oxford University Press, USA
ISBN 13 : 0195067835
Total Pages : 210 pages
Book Rating : 4.1/5 (95 download)
Download or read book Culture, Inc written by Herbert I. Schiller and published by Oxford University Press, USA. This book was released on 1989 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most Americans take for granted that they live in an open society with a free market of ideas. But as Herbert Schiller reveals in Culture, Inc., the corporate arm has reached into every corner of daily life, and from the shopping mall to the art gallery, big-business influence has brought about some frightening changes in American culture. Examining the effects of fifty years worth of corporate growth on American culture, Schiller argues that corporate control over such arenas of culture as museums, theaters, performing arts centers, and public broadcasting stations has resulted in a broad manipulation of consciousness as well as an insidious form of censorship. A disturbing but enlightening picture of corporate America, Culture, Inc. exposes the agenda and methods of the corporate cultural takeover, reveals the growing threat to free access to information at home and abroad, shows how independent channels of expression have been greatly restricted, and explains how the few keep managing to benefit from the many.
Author : V. Miroshnik
Publisher : Springer
ISBN 13 : 1137361638
Total Pages : 336 pages
Book Rating : 4.1/5 (373 download)
Download or read book Organizational Culture and Commitment written by V. Miroshnik and published by Springer. This book was released on 2013-11-29 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Formation of company citizenship leads to success for the multinational companies by creating psychological alignments of the employee. This, therefore, should be considered as the international strategy of a multinational firm to create unique resources for competitive success. Successful multinational firms develop a common pattern of business performance by creating company citizenships, which include a primary focus on such values as organizational innovation, and a goal orientation. These values ultimately create commitment of the employees. This book proposes that there are some specific espoused values in every important multinational company, which form their organizational cultures and create values, which in turn may create enhanced performance of the organization. We can call this interrelationship between culture and performance as the company citizenship. This company citizenship can be transmitted from one part of the globe to another through the transmission of its corporate management and operations management system as a strategy of a multinational company.
Author : Stefanie Hoffmann
Publisher : GRIN Verlag
ISBN 13 : 363875166X
Total Pages : 34 pages
Book Rating : 4.6/5 (387 download)
Download or read book How Do Motivation and Leadership Affect the Corporate Culture of Multinational Firms? written by Stefanie Hoffmann and published by GRIN Verlag. This book was released on 2007-11 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay from the year 2005 in the subject Business economics - Business Management, Corporate Governance, grade: over 70% - A, Cardiff University, 16 entries in the bibliography, language: English, abstract: Nowadays nearly all companies have to develop their own ideas and personalities. As we are living in a fast moving society the company's corporate identity plays a huge role. This term comprises corporate culture, corporate branding, corporate communication and corporate design. It is essential to make use of all these elements in order to be able to define a company to itself as well as to the outside world, to find out how customers and employees should be treated and how to respond to interactions with the external environment and culture. The external environment is defined as factors which are not under the direct control or influence of the organisation, such as demographic, economic, political or technological factors. (http: //www.fiu.edu/ pie/environmentform.htm accessed on 05.11.2005) The corporate identity of a company can be expressed in company's communications, architectural style, by how people address each other and of course by what people wear, for example cabin attendants representing their airline outwardly through the same uniforms. In order to answer the question "How do motivation and leadership affect the corporate culture of multinational firms?" it is essential to clarify the different terms. Corporate culture, also called organisational culture, deals with the beliefs, attitudes, values, expectations and rules of an organisation. These values are used by all company members and are given from one generation of employees to another. (http: //www.quintcareers.com/jobseeker_glossary.html accessed on 05.11.2005) To summarise, these characteristics should help to define and illustrate the nature of the corporate or organisational culture. If newly hired individuals enter a company, especially a multinational one, they bring their own national
Author : Ralph H. Kilmann
Publisher : Jossey-Bass
ISBN 13 :
Total Pages : 504 pages
Book Rating : 4.3/5 (91 download)
Download or read book Gaining Control of the Corporate Culture written by Ralph H. Kilmann and published by Jossey-Bass. This book was released on 1985-10-15 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Brings together leading authorities' major approaches to understanding, managing, and changing organizational cultures. Presents methods for identifying cultural norms, strengthening positive aspects of existing cultures, and building new cultures to support organizational goals and strategies."--Sloan Management Review
Author : Joseph L.C. Cheng
Publisher : Elsevier
ISBN 13 : 9780762310500
Total Pages : 268 pages
Book Rating : 4.3/5 (15 download)
Download or read book Managing Multinationals in a Knowledge Economy written by Joseph L.C. Cheng and published by Elsevier. This book was released on 2003-12-16 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the topic of managing multinationals in a knowledge economy. This book concludes that, despite all the technological advances in cross-border communication and coordination, social capital and human resources are the most critical factors possessed by multinationals.
