Multimodal Legitimation

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Multimodal Legitimation

Author : Rowan R. Mackay
Publisher : Routledge
ISBN 13 : 135159544X
Total Pages : 216 pages
Book Rating : 4.3/5 (515 download)

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Book Synopsis Multimodal Legitimation by : Rowan R. Mackay

Download or read book Multimodal Legitimation written by Rowan R. Mackay and published by Routledge. This book was released on 2021-09-30 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume meditates on the various meanings of legitimation and expands on the notion that language can be used to gain or preserve it by demonstrating the added impact of other modes in specific examples of political and institutional discourse. The book draws on a multilayered framework that builds on and integrates work from both critical discourse analysis and social semiotic traditions, as well as the work of philosophers such as Habermas, Weber, and Rousseau, to show how it might be applied in practice to analyse and understand myriad forms of discourse. The volume focuses on examples from political campaign spots, which highlight various modes, including images, film, oratory, and color, but are also of global relevance and scale, highlighting their unique and complex position at the nexus between legitimation and multimodality. Offering a new analytical framework for understanding legitimation across a range of discursive contexts, this book will be of particular interest to students and scholars in discourse analysis, multimodality, political science, psychology, design, and education.

Multimodal Legitimation

Author : Rowan R. Mackay
Publisher : Routledge
ISBN 13 : 1351595458
Total Pages : 264 pages
Book Rating : 4.3/5 (515 download)

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Book Synopsis Multimodal Legitimation by : Rowan R. Mackay

Download or read book Multimodal Legitimation written by Rowan R. Mackay and published by Routledge. This book was released on 2021-09-30 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume meditates on the various meanings of legitimation and expands on the notion that language can be used to gain or preserve it by demonstrating the added impact of other modes in specific examples of political and institutional discourse. The book draws on a multilayered framework that builds on and integrates work from both critical discourse analysis and social semiotic traditions, as well as the work of philosophers such as Habermas, Weber, and Rousseau, to show how it might be applied in practice to analyse and understand myriad forms of discourse. The volume focuses on examples from political campaign spots, which highlight various modes, including images, film, oratory, and color, but are also of global relevance and scale, highlighting their unique and complex position at the nexus between legitimation and multimodality. Offering a new analytical framework for understanding legitimation across a range of discursive contexts, this book will be of particular interest to students and scholars in discourse analysis, multimodality, political science, psychology, design, and education.

Visual and Multimodal Research in Organization and Management Studies

Author : Markus A Höllerer
Publisher : Routledge
ISBN 13 : 1315454998
Total Pages : 233 pages
Book Rating : 4.3/5 (154 download)

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Book Synopsis Visual and Multimodal Research in Organization and Management Studies by : Markus A Höllerer

Download or read book Visual and Multimodal Research in Organization and Management Studies written by Markus A Höllerer and published by Routledge. This book was released on 2019-02-21 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume brings together two hitherto disparate domains of scholarly inquiry: organization and management studies on the one hand, and the study of visual and multimodal communication on the other. Within organization and management studies it has been recognized that organizational reality and communication are becoming increasingly visual, and, more generally, multimodal, whether in digital form or otherwise. Within multimodality studies it has been noted that many forms of contemporary communication are deeply influenced by organizational and managerial communication, as formerly formal and bureaucratic types of communication increasingly adopt promotional language and multimodal document presentation. Visual and Multimodal Research in Organization and Management Studies integrates these two domains of research in a way that will benefit both. In particular, it conceptually and empirically connects recent insights from visual and multimodality studies to ongoing discussions in organization and management theory. Throughout, the book shows how a visual/multimodal lens enriches and extends what we already know about organization, organizations, and practices of organizing, but also how concepts from organization and management studies can be highly productive in further developing insights on visual and multimodal communication. Due to its essentially interdisciplinary objectives, the book will prove inspiring for academics and scholars of management, the sociology of organizations as well as related disciplines such as applied linguistics and visual studies.

Multimodal Epistemologies

Author : Arianna Maiorani
Publisher : Routledge
ISBN 13 : 1135020493
Total Pages : 317 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis Multimodal Epistemologies by : Arianna Maiorani

Download or read book Multimodal Epistemologies written by Arianna Maiorani and published by Routledge. This book was released on 2014-04-24 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume develops a new multimodal semiotic approach to the study of communication, examining how multimodal discourse is construed transmedially and interculturally and how new technologies and cultural stances inform communicative contexts across the world. It contributes to current theoretical debates in the disciplines of semiotics, linguistics, multimodality, and pragmatics, as well as those aspects of pedagogy and film studies that engage with the notions of text and narrative by addressing questions such as: How do we study multimedia communication? How do we incorporate the impact of new media technologies into the study of Linguistics and Semiotics? How do we construe culture in modern communication? How useful are the current multidisciplinary approaches to multimodal communication? Through the analysis of specific case studies that are developed within diverse academic disciplines and which draw on a range of theoretical frameworks, the goal of this book is to provide a basis for an overarching framework that can be applied by scholars and students with different academic and cultural backgrounds.

Multimodality, Meaning, and Institutions

Author : Markus A. Höllerer
Publisher : Emerald Group Publishing
ISBN 13 : 1787433323
Total Pages : 255 pages
Book Rating : 4.7/5 (874 download)

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Book Synopsis Multimodality, Meaning, and Institutions by : Markus A. Höllerer

Download or read book Multimodality, Meaning, and Institutions written by Markus A. Höllerer and published by Emerald Group Publishing. This book was released on 2017-12-06 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume focuses on the relationship between different modes in the emergence, diffusion, maintenance, and/or challenge of social meanings and institutions. The contributions demonstrate the potential of multimodal approaches to advance the design of rigorous methods of analysis for the study of multimodal communicative practices.

Legitimization of Mormon Feminist Rhetors

Author : Tiffany D. Kinney
Publisher : Rowman & Littlefield
ISBN 13 : 1793605866
Total Pages : 245 pages
Book Rating : 4.7/5 (936 download)

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Book Synopsis Legitimization of Mormon Feminist Rhetors by : Tiffany D. Kinney

Download or read book Legitimization of Mormon Feminist Rhetors written by Tiffany D. Kinney and published by Rowman & Littlefield. This book was released on 2021-11-10 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Legitimization of Mormon Feminist Rhetors studies how marginalized groups use rhetorical strategies to craft legitimacy for themselves. Kinney uses archival research to parse the rhetorical devices employed by Mormon feminist women. The author assumes a pan-historical methodology by examining four unique examples of notable Mormon feminist rhetors that stretch across the 191-year history of this religion: Emmeline B. Wells (1828–1921), Fawn Brodie (1915–1981), Sonia Johnson (1936–present), and Kate Kelly (1980–present). Backed by intensive analysis, the author finds that Mormon feminist women take up the ancient rhetorical canons as a heuristic to cultivate a position of authority for themselves: Wells employs arrangement patterns, Brodie engages with memory, Johnson draws upon invention practices, and Kelly applies delivery strategies. Scholars and students of communication, rhetoric, religion, and women’s studies will find this book particularly interesting.

Discourses of (De)Legitimization

Author : Andrew S. Ross
Publisher : Routledge
ISBN 13 : 1351263862
Total Pages : 366 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Discourses of (De)Legitimization by : Andrew S. Ross

Download or read book Discourses of (De)Legitimization written by Andrew S. Ross and published by Routledge. This book was released on 2018-10-17 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides a comprehensive analysis of the ways in which digital communication facilitate and inform discourses of legitimization and delegitimization in contemporary participatory cultures. The book draws on multiple theoretical traditions from critical discourse analysis to allow for a greater critical engagement of the ways in which values are either justified or criticized on social media platforms across a variety of social milieus, including the personal, political, religious, corporate, and commercial. The volume highlights data from across ten national contexts and a range of online platforms to demonstrate how these discursive practices manifest themselves differently across a range of settings. Taken together, the seventeen chapters in this book offer a more informed understanding of how these discursive spaces help us to interpret the manner in which digital communication can be used to legitimize or delegitimize, making this book an ideal resource for students and scholars in discourse analysis, sociolinguistics, new media, and media production.

The Routledge Handbook of Language and Politics

Author : Ruth Wodak
Publisher : Routledge
ISBN 13 : 1351728962
Total Pages : 971 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis The Routledge Handbook of Language and Politics by : Ruth Wodak

Download or read book The Routledge Handbook of Language and Politics written by Ruth Wodak and published by Routledge. This book was released on 2017-08-23 with total page 971 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Language and Politics provides a comprehensive overview of this important and dynamic area of study and research. Language is indispensable to initiating, justifying, legitimatising and coordinating action as well as negotiating conflict and, as such, is intrinsically linked to the area of politics. With 45 chapters written by leading scholars from around the world, this Handbook covers the following key areas: Overviews of the most influential theoretical approaches, including Bourdieu, Foucault, Habermas and Marx; Methodological approaches to language and politics, covering – among others – content analysis, conversation analysis, multimodal analysis and narrative analysis; Genres of political action from speech-making and policy to national anthems and billboards; Cutting-edge case studies about hot-topic socio-political phenomena, such as ageing, social class, gendered politics and populism. The Routledge Handbook of Language and Politics is a vibrant survey of this key field and is essential reading for advanced students and researchers studying language and politics.

Analyzing Genres in Political Communication

Author : Piotr Cap
Publisher : John Benjamins Publishing
ISBN 13 : 9027271488
Total Pages : 440 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Analyzing Genres in Political Communication by : Piotr Cap

Download or read book Analyzing Genres in Political Communication written by Piotr Cap and published by John Benjamins Publishing. This book was released on 2013-07-16 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: Featuring contributions by leading specialists in the field, the volume is a survey of cutting edge research in genres in political discourse. Since, as is demonstrated, “political genres” reveal many of the problems pertaining to the analysis of communicative genres in general, it is also a state-of-the-art addition to contemporary genre theory. The book offers new methodological, theoretical and empirical insights in both the long-established genres (speeches, interviews, policy documents, etc.), and the modern, rapidly-evolving generic forms, such as online political ads or weblogs. The chapters, which engage in timely issues of genre mediatization, hybridity, multimodality, and the mixing of discursive styles, come from a broad range of perspectives spanning Critical Discourse Studies, pragmatics, cognitive psychology, sociolinguistics, applied linguistics and media studies. As such, they constitute essential reading for anyone seeking an interdisciplinary yet coherent research agenda within the vast and complex territory of today’s forms of political communication.

Discourses, Modes, Media and Meaning in an Era of Pandemic

Author : Sabine Tan
Publisher : Taylor & Francis
ISBN 13 : 1000772373
Total Pages : 293 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis Discourses, Modes, Media and Meaning in an Era of Pandemic by : Sabine Tan

Download or read book Discourses, Modes, Media and Meaning in an Era of Pandemic written by Sabine Tan and published by Taylor & Francis. This book was released on 2022-09-28 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic has affected all aspects of our everyday lives – from the political to the economic to the social. Using a multimodal discourse analysis approach, this dynamic collection examines various discourses, modes and media in circulation during the early stages of the pandemic, and how these have impacted our daily lives in terms of the various meanings they express. Examples include how national and international news organisations communicate important information about the virus and the crisis, the public’s reactions to such communications, the resultant (counter-)discourses as manifested in social media posts and memes, as well as the impact social distancing policies and mobility restrictions have had on people’s communication and interaction practices. The book offers a synoptic view of how the pandemic was communicated, represented and (re-)contextualised across different spheres, and ultimately hopes to help account for the significant changes we are continuing to witness in our everyday lives as the pandemic unfolds. This volume will appeal primarily to scholars in the field of (multimodal) discourse analysis. It will also be of interest to researchers and graduate students in other fields whose work focuses on the use of multimodal artefacts for communication and meaning making.

Concepts, Discourses, and Translations

Author : Barbara Lewandowska-Tomaszczyk
Publisher : Springer Nature
ISBN 13 : 3030960994
Total Pages : 376 pages
Book Rating : 4.0/5 (39 download)

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Book Synopsis Concepts, Discourses, and Translations by : Barbara Lewandowska-Tomaszczyk

Download or read book Concepts, Discourses, and Translations written by Barbara Lewandowska-Tomaszczyk and published by Springer Nature. This book was released on 2022-06-06 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: This present book discusses issues related to languages, cultures, and discourses by addressing a variety of topics ranging from culture and translation, cognitive and linguistic dimensions of discourse, and the role of language in political discourses and bilingualism. By focusing on multiple interconnected research subjects, the book allows us to see the intersections of language, culture, and discourse in their full diversity and to illuminate their less frequented nooks and crannies in a timely fashion.

Visual Communication

Author : David Machin
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110370522
Total Pages : 768 pages
Book Rating : 4.1/5 (13 download)

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Book Synopsis Visual Communication by : David Machin

Download or read book Visual Communication written by David Machin and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-04-30 with total page 768 pages. Available in PDF, EPUB and Kindle. Book excerpt: The primary goal of the volume on "Visual Communication" is to provide a collection of high quality, accessible papers that offer an overview of the different academic approaches to Visual Communication, the different theoretical perspectives on which they are based, the methods of analysis used and the different media and genre that have come under analysis. There is no such existing volume that draws together this range of closely related material generally found in much less related areas of research, including semiotics, art history, design, and new media theory.The volumehas a total of 34 individual chapters that are organized into two sections: theories and methods, and areas of visual analysis.The chapters are all written by quality theorists and researchers, with a view thattheresearchshould be accessible to non-specialists in their own field while at the same time maintaining a high quality of work.The volume contains an introduction, which plots and locates the different approaches contained in it within broader developments and history of approaches to visual communication across different disciplines as each has attempted to define its terrain sometimes through unique concepts and methods sometimes through those borrowed and modified from others.

Discourse and Practice

Author : Theo Van Leeuwen
Publisher : Oxford University Press
ISBN 13 : 0195323300
Total Pages : 185 pages
Book Rating : 4.1/5 (953 download)

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Book Synopsis Discourse and Practice by : Theo Van Leeuwen

Download or read book Discourse and Practice written by Theo Van Leeuwen and published by Oxford University Press. This book was released on 2008 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a new theory of discourse, arguing that our understanding of texts ultimately rests on our practices and on what we do. It will be welcomed by students and researchers looking for a form of discourse analysis that is explicit and methodical as well as socially and critically relevant.

Veg(etari)an Arguments in Culture, History, and Practice

Author : Cristina Hanganu-Bresch
Publisher : Springer Nature
ISBN 13 : 3030532801
Total Pages : 343 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis Veg(etari)an Arguments in Culture, History, and Practice by : Cristina Hanganu-Bresch

Download or read book Veg(etari)an Arguments in Culture, History, and Practice written by Cristina Hanganu-Bresch and published by Springer Nature. This book was released on 2020-12-12 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection explores the arguments related to veg(etari)anism as they play out in the public sphere and across media, historical eras, and geographical areas. As vegan and vegetarian practices have gradually become part of mainstream culture, stemming from multiple shifts in the socio-political, cultural, and economic landscape, discursive attempts to both legitimize and delegitimize them have amplified. With 12 original chapters, this collection analyses a diverse array of these legitimating strategies, addressing the practice of veg(etari)anism through analytical methods used in rhetorical criticism and adjacent fields. Part I focuses on specific geo-cultural contexts, from early 20th century Italy, Serbia and Israel, to Islam and foundational Yoga Sutras. In Part II, the authors explore embodied experiences and legitimation strategies, in particular the political identities and ontological consequences coming from consumption of, or abstention from, meat. Part III looks at the motives, purposes and implication of veg(etari)anism as a transformative practice, from ego to eco, that should revolutionise our value hierarchies, and by extension, our futures. Offering a unique focus on the arguments at the core of the veg(etari)an debate, this collection provides an invaluable resource to scholars across a multitude of disciplines.

Discursive Approaches to Politics in Malaysia

Author : Kumaran Rajandran
Publisher : Springer Nature
ISBN 13 : 9811953341
Total Pages : 274 pages
Book Rating : 4.8/5 (119 download)

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Book Synopsis Discursive Approaches to Politics in Malaysia by : Kumaran Rajandran

Download or read book Discursive Approaches to Politics in Malaysia written by Kumaran Rajandran and published by Springer Nature. This book was released on 2023-01-01 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book examines Malaysian politics using a linguistic perspective. It explores how language serves to (de)legitimise governance, and its subsequent policies and activities in Malaysia. Grounded in discourse studies, this edited volume presents research on the discourses produced by and on Barisan Nasional, Pakatan Harapan and Perikatan Nasional from 2008 to 2020, studying how political actors (de)legitimise their governance through discursive means. The thirteen original chapters select spoken, print and digital texts in English, Malay, Mandarin and Tamil, and deploy varied theoretical and methodological approaches. Their linguistic analysis unearths the language features and strategies that facilitate (de)legitimation. It shows how political actors shape the discursive representation and evaluation of multiple concerns in Malaysia. Consequently, Discursive Approaches to Politics in Malaysia: Legitimising Governance improves our understanding of contemporary Malaysian political discourse. It is of interest to graduates and researchers in the field of discourse studies, seeking to understand the discursive contours of politics in this developing Asian country.

Politics, Ethnicity and the Postcolonial Nation

Author : Eleonora Esposito
Publisher : John Benjamins Publishing Company
ISBN 13 : 9027259984
Total Pages : 227 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Politics, Ethnicity and the Postcolonial Nation by : Eleonora Esposito

Download or read book Politics, Ethnicity and the Postcolonial Nation written by Eleonora Esposito and published by John Benjamins Publishing Company. This book was released on 2021-05-15 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the politics of ethnicity and nationalism in the Caribbean from a critical discourse-analytical perspective. Focusing on political communication in Trinidad and Tobago, it offers unique socio-political insights into one of the most complex and diverse countries of the Archipelago. Through a detailed reconstruction of Kamla Persad-Bissessar’s 2010 victorious run for office, this book offers ample empirical evidence of the multimodal discursive strategies that held the key to the success of the first woman PM candidate and her inter-ethnic coalition bid to overcome political tribalism in the country. In parallel, it explores the implications and challenges of the postcolonial Trinbagonian national project, caught between pluralism and creolization. Through its innovative, context-dependent and interdisciplinary CDS approach, this book breaks new ground in Caribbean Studies while at the same time broadening the horizons of the Euro-American tradition of Political Discourse Studies to address the complexities of global postcoloniality.

Palestine in Israeli School Books

Author : Nurit Peled-Elhanan
Publisher : Bloomsbury Publishing
ISBN 13 : 085773069X
Total Pages : 304 pages
Book Rating : 4.8/5 (577 download)

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Book Synopsis Palestine in Israeli School Books by : Nurit Peled-Elhanan

Download or read book Palestine in Israeli School Books written by Nurit Peled-Elhanan and published by Bloomsbury Publishing. This book was released on 2013-10-01 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each year, Israel's young men and women are drafted into compulsory military service and are required to engage directly in the Israeli-Palestinian conflict. This conflict is by its nature intensely complex and is played out under the full glare of international security. So, how does Israel's education system prepare its young people for this? How is Palestine, and the Palestinians against whom these young Israelis will potentially be required to use force, portrayed in the school system? Nurit Peled-Elhanan argues that the textbooks used in the school system are laced with a pro-Israel ideology, and that they play a part in priming Israeli children for military service. She analyzes the presentation of images, maps, layouts and use of language in History, Geography and Civic Studies textbooks, and reveals how the books might be seen to marginalize Palestinians, legitimize Israeli military action and reinforce Jewish-Israeli territorial identity. This book provides a fresh scholarly contribution to the Israeli-Palestinian debate, and will be relevant to the fields of Middle East Studies and Politics more widely.