Mixing Metaphor

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027267502
Total Pages : 285 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Mixing Metaphor by : Raymond W. Gibbs, Jr.

Download or read book Mixing Metaphor written by Raymond W. Gibbs, Jr. and published by John Benjamins Publishing Company. This book was released on 2016-03-18 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mixing metaphors in speech, writing, and even gesture, is traditionally viewed as a sign of inconsistency in thought and language. Despite the prominence of mixed metaphors, there have been surprisingly few attempts to comprehensively explain why people mix their metaphors so frequently and in the particular ways they do. This volume brings together a distinguished group of linguists, psychologists and computer scientists, who tackle the issue of how and why mixed metaphors arise and what communicative purposes they may serve. These scholars, almost unanimously, argue that mixing metaphors is a natural consequence of common metaphorical thought processes, highlighting important complexities of the metaphorical mind. Mixing Metaphor, for the first time, offers new, critical empirical and theoretical insights on a topic that has long been ignored within interdisciplinary metaphor studies.

Mixed Metaphors

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Publisher : Bloomsbury Publishing
ISBN 13 : 1350066060
Total Pages : 241 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Mixed Metaphors by : Karen Sullivan

Download or read book Mixed Metaphors written by Karen Sullivan and published by Bloomsbury Publishing. This book was released on 2018-11-29 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Critics shudder at mixed metaphors like 'that wet blanket is a loose cannon', but admire 'Life's but a walking shadow, a poor player', and all the metaphors packed into Macbeth's 'Tomorrow, and tomorrow, and tomorrow' speech. How is it that metaphors are sometimes mixed so badly and other times put together so well? In Mixed Metaphors: Their Use and Abuse, Karen Sullivan employs findings from linguistics and cognitive science to explore how metaphors are combined and why they sometimes mix. Once we understand the ways that metaphoric ideas are put together, we can appreciate why metaphor combinations have such a wide range of effects. Mixed Metaphors: Their Use and Abuse includes analyses of over a hundred metaphors from politicians, sportspeople, writers and other public figures, and identifies the characteristics that make these metaphors annoying, amusing or astounding.

Mixed Metaphors

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443879223
Total Pages : 450 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Mixed Metaphors by : Stefanie Knöll

Download or read book Mixed Metaphors written by Stefanie Knöll and published by Cambridge Scholars Publishing. This book was released on 2015-06-18 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking collection of essays by a host of international authorities addresses the many aspects of the Danse Macabre, a subject that has been too often overlooked in Anglo-American scholarship. The Danse was once a major motif that occurred in many different media and spread across Europe in the course of the fifteenth century, from France to England, Germany, Scandinavia, Poland, Spain, Italy and Istria. Yet the Danse is hard to define because it mixes metaphors, such as dance, di ...

Mixing and Mastering in the Box

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Publisher : Oxford University Press
ISBN 13 : 0199929300
Total Pages : 316 pages
Book Rating : 4.1/5 (999 download)

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Book Synopsis Mixing and Mastering in the Box by : Steve Savage

Download or read book Mixing and Mastering in the Box written by Steve Savage and published by Oxford University Press. This book was released on 2014 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Mixing and mastering, the two final steps in the complex process of sound engineering, require both artistic finesse and technical facility. Even the slightest difference in the way a sound is processed can lead to a shift in the overall aesthetic of a piece, and so sound engineers must work towards an understanding of sound engineering that is particularly oriented towards the artistic and aesthetic. In order to create effective mixes, a sound engineer must maintain a distinct set of artistic goals while drawing on an in-depth understanding of the software involved in the process. Creating final masters requires specialized aural skills and a similarly advanced understanding of the software in order to fine-tune the product with respect to these goals. Mixing and Mastering in the Box addresses the practical and technological necessities of these two final steps without neglecting the creative process that is integral to the creation of high-quality recordings. Savage focuses primarily on creating mixes and masters in the Digital Audio Workstation (DAW), or "in the box," currently a popular platform in the field of sound engineering due to the creative advantages and advanced technological capabilities it offers to its users. However, much of the information presented in Mixing and Mastering in the Box is also applicable to analog mixing gear or a hybrid system of digital and analog tools. This book, which features over one hundred illustrations and a comprehensive companion website, is ideal for beginning or intermediate students in sound engineering with a focus on DAW, recording artists who do their own mixing and mastering, or musicians who wish to be better informed when collaborating on mixes and masters"--

The Politics of Climate Change Metaphors in the U.S. Discourse

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Author :
Publisher : Springer Nature
ISBN 13 : 3031190165
Total Pages : 280 pages
Book Rating : 4.0/5 (311 download)

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Book Synopsis The Politics of Climate Change Metaphors in the U.S. Discourse by : Othman Khalid Al-Shboul

Download or read book The Politics of Climate Change Metaphors in the U.S. Discourse written by Othman Khalid Al-Shboul and published by Springer Nature. This book was released on 2023-02-28 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book uses critical metaphor analysis to show from a cognitive perspective how climate change is conceptualized in the USA. The author enriches his linguistic analysis with cognitive aspects such as source-target domain mapping and metaphor opposition to explain how metaphor works in terms of framing this issue, drawing on a Critical Discourse Analysis-informed framework to demonstrate how politicians represent the climate crisis in their attempts to trigger social change. Using a data set of speeches given by US-based politicians, governors and mayors speaking in the context of the withdrawal of the United States from the Paris Agreement, the book categorizes metaphors on different conceptions such as war, construction, unfairness, journey, and cleanliness to bridge the gap between ecolinguistics and critical metaphor analysis. This book will be of interest to students and scholars in fields including applied linguistics, political communication, ecolinguistics, and cognitive linguistics and psychology.

Metaphor, Cancer and the End of Life

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Publisher : Routledge
ISBN 13 : 1317245210
Total Pages : 270 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Metaphor, Cancer and the End of Life by : Elena Semino

Download or read book Metaphor, Cancer and the End of Life written by Elena Semino and published by Routledge. This book was released on 2017-11-28 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the methodology, findings and implications of a large-scale corpus-based study of the metaphors used to talk about cancer and the end of life (including care at the end of life) in the UK. It focuses on metaphor as a central linguistic and cognitive tool that is frequently used to talk and think about sensitive and subjective experiences, such as illness, emotions, death, and dying, and that can both help and hinder communication and well-being, depending on how it is used. The book centers on a combination of qualitative analyses and innovative corpus linguistic methods. This methodological assemblage was applied to the systematic study of the metaphors used in a 1.5-million-word corpus. The corpus consists of interviews with, and online forum posts written by, members of three stakeholder groups, namely: patients diagnosed with advanced cancer; unpaid carers looking after a relative with a diagnosis of advanced cancer; and healthcare professionals. The book presents a range of qualitative and quantitative findings that have implications for: metaphor theory and analysis; corpus linguistic and computational approaches to metaphor; and training and practice in cancer care and hospice, palliative and end-of-life care.

Metaphor

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Publisher : Cambridge University Press
ISBN 13 : 1108191096
Total Pages : 395 pages
Book Rating : 4.1/5 (81 download)

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Book Synopsis Metaphor by : Beate Hampe

Download or read book Metaphor written by Beate Hampe and published by Cambridge University Press. This book was released on 2017-06-29 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metaphor theory has shifted from asking whether metaphor is 'conceptual' or 'linguistic' to debating whether it is 'embodied' or 'discursive'. Although recent work in the social and cognitive sciences has yielded clear opportunities to resolve that dispute, the divide between discourse- and cognition-oriented approaches has remained. To unite the field, this book brings together leading metaphor researchers from a number of disciplines. It collects major arguments and presents a wide variety of empirical evidence, placing special emphasis on the embodiment and socio-cultural embeddedness of cognition, as well as the multi-modal and social-interactive nature of communication. It shows that metaphor theory can only profit from an approach that takes multiple perspectives into consideration and tries to account for findings yielded by multiple methodologies. By doing so, it works towards a dynamic, multi-dimensional, socio-cognitive model of metaphor that goes beyond what research traditions have separately achieved.

Multimodal Metaphor and Metonymy in Advertising

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027264678
Total Pages : 242 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Multimodal Metaphor and Metonymy in Advertising by : Paula Pérez Sobrino

Download or read book Multimodal Metaphor and Metonymy in Advertising written by Paula Pérez Sobrino and published by John Benjamins Publishing Company. This book was released on 2017-12-15 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metaphor and metonymy appeal to us because they evoke mental images in unique but still recognisable ways. The potential for figurative thought exists in everyone, and it pervades our everyday social interactions. In particular, advertising offers countless opportunities to explore the way in which people think creatively through metaphor and metonymy. The thorough analysis of a corpus of 210 authentic printed advertisements shows the central role of multimodal metaphor, metonymy, and their patterns of interaction, at the heart of advertising campaigns. This book is the first in-depth research monograph to bring together qualitative and quantitative evidence of metaphor-metonymy combinations in real multimodal discourse. It combines detailed case study analyses with corpus-based analysis and psycholinguistic enquiry to provide the reader with a prismatic approach to the topic of figurative language in multimodal advertising. Besides its theoretical contribution to the field of multimodal figurative language, this monograph has a wide number of practical applications due to its focus on advertising and the communicative impact of creative messages on consumers. This book will pave the way for further qualitative and quantitative research on the ways in which figurative language shapes multimodal discourse, and how it relates to our everyday creative thinking.

Metaphors of Coronavirus

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Publisher : Springer Nature
ISBN 13 : 3030851060
Total Pages : 308 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Metaphors of Coronavirus by : Jonathan Charteris-Black

Download or read book Metaphors of Coronavirus written by Jonathan Charteris-Black and published by Springer Nature. This book was released on 2021-11-12 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the metaphors used in public and media communication to ask how language shapes our moral reasoning about the global coronavirus crisis. The author offers insights into the metaphors, metonyms, allegories and symbols of the global crisis and examines how they have contributed to policy formation and communication. Combining metaphor theory with moral foundations theory, he places metaphors in their historical contexts, and then critically questions why certain tropes might be used in particular situations to persuade and convince an audience. The book takes an integrated approach, involving ideas from cognitive linguistics, history, social psychology and literature to produce a multi-layered and thematically rich interpretation of the language of the pandemic and its social and political consequences. It will be relevant to readers with a background in these areas, as well as anyone with a general interest in the language used to make sense of this global event.

The Routledge Handbook of Metaphor and Language

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1317374711
Total Pages : 561 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis The Routledge Handbook of Metaphor and Language by : Elena Semino

Download or read book The Routledge Handbook of Metaphor and Language written by Elena Semino and published by Taylor & Francis. This book was released on 2016-11-03 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Language and Metaphor provides a comprehensive overview of state-of-the-art interdisciplinary research on metaphor and language, and maps out future directions of research and practice in a variety of contexts in this field.

Figurative Language – Intersubjectivity and Usage

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027260036
Total Pages : 456 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Figurative Language – Intersubjectivity and Usage by : Augusto Soares da Silva

Download or read book Figurative Language – Intersubjectivity and Usage written by Augusto Soares da Silva and published by John Benjamins Publishing Company. This book was released on 2021-05-15 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intersubjectivity and usage play central roles in figurative language and are pivotal notions for a cognitively realistic research on figures of thought, speech, and communication. This volume brings together thirteen studies that explore the relationship between figurativity, intersubjectivity and usage from the Cognitive Linguistics perspective. The studies explore the impact of figurativity on areas of lexicon and grammar, on real discourse, and across different semiotic systems. Some studies focus on the psychological processes of the comprehension of figurativity; other studies address the ways in which figures of thought and language are socially shared and the variation of figures through time and space. Moreover, some contributions are established on advanced corpus-based techniques and experimental methods. There are studies about metaphor, metonymy, irony and puns; about related processes, such as humor, empathy and ambiguation; and about the interaction between figures. Overall, this volume offers the advantages and the opportunities of an interactional and usage-based perspective of figurativity, embracing both the psychological and the intersubjective reality of figurative thought and language and empirically emphasizing the multidimensional character of figurativity, its central function in thought, and its impact on everyday communication.

Metaphor Wars

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Publisher : Cambridge University Press
ISBN 13 : 1108107621
Total Pages : 333 pages
Book Rating : 4.1/5 (81 download)

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Book Synopsis Metaphor Wars by : Raymond W. Gibbs, Jr

Download or read book Metaphor Wars written by Raymond W. Gibbs, Jr and published by Cambridge University Press. This book was released on 2017-05-04 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study of metaphor is now firmly established as a central topic within cognitive science and the humanities. We marvel at the creative dexterity of gifted speakers and writers for their special talents in both thinking about certain ideas in new ways, and communicating these thoughts in vivid, poetic forms. Yet metaphors may not only be special communicative devices, but a fundamental part of everyday cognition in the form of 'conceptual metaphors'. An enormous body of empirical evidence from cognitive linguistics and related disciplines has emerged detailing how conceptual metaphors underlie significant aspects of language, thought, cultural and expressive action. Despite its influence and popularity, there have been major criticisms of conceptual metaphor. This book offers an evaluation of the arguments and empirical evidence for and against conceptual metaphors, much of which scholars on both sides of the wars fail to properly acknowledge.

Understanding Mixed Metaphor and Conceptual Metaphor Theory

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Publisher :
ISBN 13 :
Total Pages : 214 pages
Book Rating : 4.:/5 (81 download)

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Book Synopsis Understanding Mixed Metaphor and Conceptual Metaphor Theory by : Julia Elisabeth Lonergan

Download or read book Understanding Mixed Metaphor and Conceptual Metaphor Theory written by Julia Elisabeth Lonergan and published by . This book was released on 2009 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Market, State, and Community

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Publisher : Oxford University Press
ISBN 13 : 9780198278641
Total Pages : 392 pages
Book Rating : 4.2/5 (786 download)

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Book Synopsis Market, State, and Community by : David Miller

Download or read book Market, State, and Community written by David Miller and published by Oxford University Press. This book was released on 1990 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: David Miller makes a comprehensive analysis of an economy in which market mechanisms retain a central role, but in which capitalist patterns of ownership have been superceded. He provides a clear, coherent statement of the theoretical basis of market socialism, and justifies it as a viable political option.

Fermentation as Metaphor

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Publisher : Chelsea Green Publishing
ISBN 13 : 1645020223
Total Pages : 128 pages
Book Rating : 4.6/5 (45 download)

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Book Synopsis Fermentation as Metaphor by : Sandor Ellix Katz

Download or read book Fermentation as Metaphor written by Sandor Ellix Katz and published by Chelsea Green Publishing. This book was released on 2020-10-15 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Los Angeles Times Best Cookbooks 2020 Saveur Magazine "Favorite Cookbook to Gift" Esquire Magazine Best Cookbooks of 2020 "The book weaves in reflections on art, religion, culture, music, and more, so even if you’re not an epicure, there’s something for everyone."—Men's Journal Bestselling author Sandor Katz—an “unlikely rock star of the American food scene” (New York Times), with over 500,000 books sold—gets personal about the deeper meanings of fermentation. In 2012, Sandor Ellix Katz published The Art of Fermentation, which quickly became the bible for foodies around the world, a runaway bestseller, and a James Beard Book Award winner. Since then his work has gone on to inspire countless professionals and home cooks worldwide, bringing fermentation into the mainstream. In Fermentation as Metaphor, stemming from his personal obsession with all things fermented, Katz meditates on his art and work, drawing connections between microbial communities and aspects of human culture: politics, religion, social and cultural movements, art, music, sexuality, identity, and even our individual thoughts and feelings. He informs his arguments with his vast knowledge of the fermentation process, which he describes as a slow, gentle, steady, yet unstoppable force for change. Throughout this truly one-of-a-kind book, Katz showcases fifty mesmerizing, original images of otherworldly beings from an unseen universe—images of fermented foods and beverages that he has photographed using both a stereoscope and electron microscope—exalting microbial life from the level of “germs” to that of high art. When you see the raw beauty and complexity of microbial structures, Katz says, they will take you “far from absolute boundaries and rigid categories. They force us to reconceptualize. They make us ferment.” Fermentation as Metaphor broadens and redefines our relationship with food and fermentation. It’s the perfect gift for serious foodies, fans of fermentation, and non-fiction readers alike. "It will reshape how you see the world."—Esquire

Justifying Intellectual Property

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Publisher : Harvard University Press
ISBN 13 : 0674049489
Total Pages : 422 pages
Book Rating : 4.6/5 (74 download)

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Book Synopsis Justifying Intellectual Property by : Robert P. Merges

Download or read book Justifying Intellectual Property written by Robert P. Merges and published by Harvard University Press. This book was released on 2011-06-13 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a sophisticated defense of intellectual property, Merges draws on Kant, Locke, and Rawls to explain how IP rights are based on a solid ethical foundation and make sense for a just society. He also calls for appropriate boundaries: IP rights are real, but they come with real limits.

Metaphor

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Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis Metaphor by : E. B.

Download or read book Metaphor written by E. B. and published by . This book was released on 1922 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: