Mixing Metaphor

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027267502
Total Pages : 269 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Mixing Metaphor by : Raymond W. Gibbs, Jr.

Download or read book Mixing Metaphor written by Raymond W. Gibbs, Jr. and published by John Benjamins Publishing Company. This book was released on 2016-03-18 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mixing metaphors in speech, writing, and even gesture, is traditionally viewed as a sign of inconsistency in thought and language. Despite the prominence of mixed metaphors, there have been surprisingly few attempts to comprehensively explain why people mix their metaphors so frequently and in the particular ways they do. This volume brings together a distinguished group of linguists, psychologists and computer scientists, who tackle the issue of how and why mixed metaphors arise and what communicative purposes they may serve. These scholars, almost unanimously, argue that mixing metaphors is a natural consequence of common metaphorical thought processes, highlighting important complexities of the metaphorical mind. Mixing Metaphor, for the first time, offers new, critical empirical and theoretical insights on a topic that has long been ignored within interdisciplinary metaphor studies.

Objects of Metaphor

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Publisher : Clarendon Press
ISBN 13 : 019153580X
Total Pages : 316 pages
Book Rating : 4.1/5 (915 download)

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Book Synopsis Objects of Metaphor by : Samuel Guttenplan

Download or read book Objects of Metaphor written by Samuel Guttenplan and published by Clarendon Press. This book was released on 2005-05-19 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Objects of Metaphor contains a philosophical account of the phenomenon of metaphor radically different from those currently on offer. Yet for all that it is different, the underlying rationale of the account is genuinely ecumenical. If one adopts its perspective, one should be able to see how substantially correct many other accounts are, whilst at the same time seeing why they are not in the end completely correct. The book opens with a transparent classification of types of account, and concludes with detailed discussions of three important recent contributions to the subject. The origins of the account lie in our conception of predication. Unreflectively thought of as a task accomplished by words, it is argued that predication, or something very much like it, can also be accomplished by objects. So understood, predication becomes the genuinely equal partner of reference - a function no one doubts can be as easily accomplished by objects as by words - and, liberated in this way, predication becomes one central element in the account of metaphor. The other element is the move from language to objects which, adapting an idea of Quine's, is thought of as semantic descent. Whilst Samuel Guttenplan's account allows us to see other accounts in a new light, its main importance lies in what it tells us about metaphor itself. Powerful and flexible enough to cope with the syntactic complexity typical of genuine metaphor, it offers novel conceptions of both the relationship between simile and metaphor and the notion of dead metaphor. Additionally, it allows us to see why metaphor is a robust theoretic kind, related to certain other tropes, but not to be confused with tropes generally, or with the figurative and non-literal. Metaphor has often been thought merely an ornament to language. Whilst acknowledging the truth in this thought, Guttenplan shows the fundamental importance of metaphor to language. Rather than being a specialist topic in philosophy and related disciplines, he thus suggests that the study of metaphor is central to the study of language.

Mixed Metaphors

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Publisher : Bloomsbury Publishing
ISBN 13 : 1350066052
Total Pages : 240 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Mixed Metaphors by : Karen Sullivan

Download or read book Mixed Metaphors written by Karen Sullivan and published by Bloomsbury Publishing. This book was released on 2018-11-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Critics shudder at mixed metaphors like 'that wet blanket is a loose cannon', but admire 'Life's but a walking shadow, a poor player', and all the metaphors packed into Macbeth's 'Tomorrow, and tomorrow, and tomorrow' speech. How is it that metaphors are sometimes mixed so badly and other times put together so well? In Mixed Metaphors: Their Use and Abuse, Karen Sullivan employs findings from linguistics and cognitive science to explore how metaphors are combined and why they sometimes mix. Once we understand the ways that metaphoric ideas are put together, we can appreciate why metaphor combinations have such a wide range of effects. Mixed Metaphors: Their Use and Abuse includes analyses of over a hundred metaphors from politicians, sportspeople, writers and other public figures, and identifies the characteristics that make these metaphors annoying, amusing or astounding.

Metaphor and Artificial Intelligence

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Publisher : Psychology Press
ISBN 13 : 1135584036
Total Pages : 144 pages
Book Rating : 4.1/5 (355 download)

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Book Synopsis Metaphor and Artificial Intelligence by : John A. Barnden

Download or read book Metaphor and Artificial Intelligence written by John A. Barnden and published by Psychology Press. This book was released on 2001-03-01 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: This special issue arose out of a symposium on metaphor and artificial intelligence in which the main orientation was computational models and psychological processing models of metaphorical understanding. The papers in this issue discuss: *implemented computational systems for handling different aspects of metaphor understanding; *how metaphor can be accommodated in accepted logical representational frameworks; *psychological processes involved in metaphor understanding; and *the cross-linguistic cognitive reality of conceptual metaphors.

Metaphor

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Publisher : Cambridge University Press
ISBN 13 : 110719833X
Total Pages : 395 pages
Book Rating : 4.1/5 (71 download)

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Book Synopsis Metaphor by : Beate Hampe

Download or read book Metaphor written by Beate Hampe and published by Cambridge University Press. This book was released on 2017-06-29 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together leading metaphor researchers from a number of disciplines to unite the field of metaphor theory.

Metaphor in Language and Culture across World Englishes

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Publisher : Bloomsbury Publishing
ISBN 13 : 1350157546
Total Pages : 288 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis Metaphor in Language and Culture across World Englishes by : Marcus Callies

Download or read book Metaphor in Language and Culture across World Englishes written by Marcus Callies and published by Bloomsbury Publishing. This book was released on 2021-06-17 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book advances and broadens the scope of research on conceptual metaphor at the nexus of language and culture by exploring metaphor and figurative language as a characteristic of the many Englishes that have developed in a wide range of geographic, socio-historical and cultural settings around the world. In line with the interdisciplinary breadth of this endeavour, the contributions are grounded in Cognitive (Socio)Linguistics, Conceptual Metaphor Theory, and Cultural Linguistics. Drawing on different research methodologies, including corpus linguistics, elicitation techniques, and interviews, chapters analyse a variety of naturalistic data and text types, such as online language, narratives, political speeches and literary works. Examining both the cultural conceptualisations underlying the use of figurative language and the linguistic-cultural specificity of metaphor and its variation, the studies are presented in contexts of both language contact and second language usage. Adding to the debate on the interplay of universal and culture-specific grounding of conceptual metaphor, Metaphor in Language and Culture across World Englishes advances research in a previously neglected sphere of study in the field of World Englishes.

Multimodal Metaphor and Metonymy in Advertising

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027264678
Total Pages : 242 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Multimodal Metaphor and Metonymy in Advertising by : Paula Pérez Sobrino

Download or read book Multimodal Metaphor and Metonymy in Advertising written by Paula Pérez Sobrino and published by John Benjamins Publishing Company. This book was released on 2017-12-15 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metaphor and metonymy appeal to us because they evoke mental images in unique but still recognisable ways. The potential for figurative thought exists in everyone, and it pervades our everyday social interactions. In particular, advertising offers countless opportunities to explore the way in which people think creatively through metaphor and metonymy. The thorough analysis of a corpus of 210 authentic printed advertisements shows the central role of multimodal metaphor, metonymy, and their patterns of interaction, at the heart of advertising campaigns. This book is the first in-depth research monograph to bring together qualitative and quantitative evidence of metaphor-metonymy combinations in real multimodal discourse. It combines detailed case study analyses with corpus-based analysis and psycholinguistic enquiry to provide the reader with a prismatic approach to the topic of figurative language in multimodal advertising. Besides its theoretical contribution to the field of multimodal figurative language, this monograph has a wide number of practical applications due to its focus on advertising and the communicative impact of creative messages on consumers. This book will pave the way for further qualitative and quantitative research on the ways in which figurative language shapes multimodal discourse, and how it relates to our everyday creative thinking.

The Routledge Handbook of Metaphor and Language

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Publisher : Taylor & Francis
ISBN 13 : 1317374711
Total Pages : 561 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis The Routledge Handbook of Metaphor and Language by : Elena Semino

Download or read book The Routledge Handbook of Metaphor and Language written by Elena Semino and published by Taylor & Francis. This book was released on 2016-11-03 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Metaphor and Language provides a comprehensive overview of state-of-the-art interdisciplinary research on metaphor and language. Featuring 35 chapters written by leading scholars from around the world, the volume takes a broad view of the field of metaphor and language, and brings together diverse and distinct theoretical and applied perspectives to cover six key areas: Theoretical approaches to metaphor and language, covering Conceptual Metaphor Theory, Relevance Theory, Blending Theory and Dynamical Systems Theory; Methodological approaches to metaphor and language, discussing ways of identifying metaphors in verbal texts, images and gestures, as well as the use of corpus linguistics; Formal variation in patterns of metaphor use across text types, historical periods and languages; Functional variation of metaphor, in contexts including educational, commercial, scientific and political discourse, as well as online trolling; The applications of metaphor for problem solving, in business, education, healthcare and conflict situations; Language, metaphor, and cognitive development, examining the processing and comprehension of metaphors. The Routledge Handbook of Language and Metaphor is a must-have survey of this key field, and is essential reading for those interested in language and metaphor.

Current Approaches to Metaphor Analysis in Discourse

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110625970
Total Pages : 250 pages
Book Rating : 4.1/5 (16 download)

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Book Synopsis Current Approaches to Metaphor Analysis in Discourse by : Ignasi Navarro i Ferrando

Download or read book Current Approaches to Metaphor Analysis in Discourse written by Ignasi Navarro i Ferrando and published by Walter de Gruyter GmbH & Co KG. This book was released on 2019-09-02 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume takes up the challenge of surveying the present state of a variety of approaches to the identification, analysis and interpretation of metaphor across communication channels, situational contexts, genres and social spheres. It reflects three foremost trends of present metaphor research, namely the communicative approach, the cognitive modelling approach and the multimodality approach. These trends are considered as areas of research emerging on the ground of the Conceptual Metaphor Theory, initiated by Lakoff. The book intends to show their concomitances as well as mark their diversifying paths. The aim is to bring about and make apparent the many connections among assumingly different trends stemming from CMT. Whereas discrepancies between communicative and conceptual perspectives might seem irredeemable, the book emphasizes and claims that the background framework of CMT provides a solid foundation for collaboration and mutual influence. Consequently, the analysis of metaphor usage in context may provide insights for cognitive modelling proposals. The analysis of cognitive configuration of conceptual domains may, in turn, illuminate our understanding of communicative decisions in discourse. The integration of multimodal metaphor analysis puts forward the idea that diverse modal manifestations of metaphor reveal the symbiosis between communicative and cognitive stances. The various subject areas and methodologies illuminate the scene of current research in the field. The poignant contributions open far reaching avenues into the realm of human thought and discourse.

Figurative Language – Intersubjectivity and Usage

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027260036
Total Pages : 456 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Figurative Language – Intersubjectivity and Usage by : Augusto Soares da Silva

Download or read book Figurative Language – Intersubjectivity and Usage written by Augusto Soares da Silva and published by John Benjamins Publishing Company. This book was released on 2021-05-15 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intersubjectivity and usage play central roles in figurative language and are pivotal notions for a cognitively realistic research on figures of thought, speech, and communication. This volume brings together thirteen studies that explore the relationship between figurativity, intersubjectivity and usage from the Cognitive Linguistics perspective. The studies explore the impact of figurativity on areas of lexicon and grammar, on real discourse, and across different semiotic systems. Some studies focus on the psychological processes of the comprehension of figurativity; other studies address the ways in which figures of thought and language are socially shared and the variation of figures through time and space. Moreover, some contributions are established on advanced corpus-based techniques and experimental methods. There are studies about metaphor, metonymy, irony and puns; about related processes, such as humor, empathy and ambiguation; and about the interaction between figures. Overall, this volume offers the advantages and the opportunities of an interactional and usage-based perspective of figurativity, embracing both the psychological and the intersubjective reality of figurative thought and language and empirically emphasizing the multidimensional character of figurativity, its central function in thought, and its impact on everyday communication.

Metaphor Wars

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Publisher : Cambridge University Press
ISBN 13 : 1108107621
Total Pages : 333 pages
Book Rating : 4.1/5 (81 download)

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Book Synopsis Metaphor Wars by : Raymond W. Gibbs, Jr

Download or read book Metaphor Wars written by Raymond W. Gibbs, Jr and published by Cambridge University Press. This book was released on 2017-05-04 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: The study of metaphor is now firmly established as a central topic within cognitive science and the humanities. We marvel at the creative dexterity of gifted speakers and writers for their special talents in both thinking about certain ideas in new ways, and communicating these thoughts in vivid, poetic forms. Yet metaphors may not only be special communicative devices, but a fundamental part of everyday cognition in the form of 'conceptual metaphors'. An enormous body of empirical evidence from cognitive linguistics and related disciplines has emerged detailing how conceptual metaphors underlie significant aspects of language, thought, cultural and expressive action. Despite its influence and popularity, there have been major criticisms of conceptual metaphor. This book offers an evaluation of the arguments and empirical evidence for and against conceptual metaphors, much of which scholars on both sides of the wars fail to properly acknowledge.

Slowing Metaphor Down

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027249776
Total Pages : 373 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Slowing Metaphor Down by : Gerard J. Steen

Download or read book Slowing Metaphor Down written by Gerard J. Steen and published by John Benjamins Publishing Company. This book was released on 2023-06-15 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: If thinking can be fast or slow, metaphorical thinking can be fast and slow too. But metaphorical thinking does not occur as often and in the ways that many metaphor scholars today think. Slow metaphorical thinking does mean, however, that we can exert more control over metaphor than has previously been acknowledged. We can even offer resistance to metaphor. Deliberate Metaphor Theory (DMT) claims that there is an essential processing difference between non-deliberate and deliberate metaphor use which can explain all this. This book is the first full account of the DMT model for metaphor comprehension. It presents explicit conceptualization and formal operationalization, and is based on a well-known cognitive-psychological model for all utterance comprehension in discourse. The original three-dimensional model of DMT is here refined into a four-dimensional model, which reveals new research questions and discoveries about the use of metaphor. The book brings together numerous cognitive-scientific insights into metaphor. It has a high degree of interdisciplinary accessibility to all students of metaphor, whether master students, PhDs, post docs, or established academics.

The Metaphor Compass

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Publisher : Taylor & Francis
ISBN 13 : 1000811220
Total Pages : 230 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis The Metaphor Compass by : Marianna Bolognesi

Download or read book The Metaphor Compass written by Marianna Bolognesi and published by Taylor & Francis. This book was released on 2022-12-30 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Metaphor Compass: Directions for Metaphor Research in Language, Cognition, Communication, and Creativity provides a roadmap to navigate the recent findings and cutting-edge research conducted around the world on metaphor, focusing on the following four themes: Metaphor and Linguistic Diversity, Metaphor and Cognition, Metaphor and Communication, and Metaphor and Creativity. The research presented in this book employs a variety of empirical methods, ranging from neuroimaging to corpus analyses and from behavioral experimentation to computational modeling. Divided into four parts, it offers an array of pedagogical material including activities at the ends of the chapters to help the reader to consolidate the notions discussed in the chapter. This is a useful resource for students, researchers, and scholars of linguistics, communication, anthropology, psychology, and cognitive science looking to learn about figurative language and creativity.

Understanding Mixed Metaphor and Conceptual Metaphor Theory

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Publisher :
ISBN 13 :
Total Pages : 214 pages
Book Rating : 4.:/5 (81 download)

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Book Synopsis Understanding Mixed Metaphor and Conceptual Metaphor Theory by : Julia Elisabeth Lonergan

Download or read book Understanding Mixed Metaphor and Conceptual Metaphor Theory written by Julia Elisabeth Lonergan and published by . This book was released on 2009 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Justifying Intellectual Property

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Publisher : Harvard University Press
ISBN 13 : 0674049489
Total Pages : 422 pages
Book Rating : 4.6/5 (74 download)

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Book Synopsis Justifying Intellectual Property by : Robert P. Merges

Download or read book Justifying Intellectual Property written by Robert P. Merges and published by Harvard University Press. This book was released on 2011-06-13 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a sophisticated defense of intellectual property, Merges draws on Kant, Locke, and Rawls to explain how IP rights are based on a solid ethical foundation and make sense for a just society. He also calls for appropriate boundaries: IP rights are real, but they come with real limits.

Metaphor

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Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis Metaphor by : E. B.

Download or read book Metaphor written by E. B. and published by . This book was released on 1922 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Studying Scientific Metaphor in Translation

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Publisher : Routledge
ISBN 13 : 1317390113
Total Pages : 219 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis Studying Scientific Metaphor in Translation by : Mark Shuttleworth

Download or read book Studying Scientific Metaphor in Translation written by Mark Shuttleworth and published by Routledge. This book was released on 2017-03-16 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studying Scientific Metaphor in Translation presents a multilingual examination of the translation of metaphors. Mark Shuttleworth explores this facet of translation and develops a theoretically nuanced description of the procedures that translators have recourse to when translating metaphorical language. Drawing on a core corpus consisting of six Scientific American articles in the fields of neurobiology and biotechnology dating from 2004, along with their translations into Chinese, French, German, Italian, Polish and Russian, Shuttleworth provides a data-driven and theoretically informed picture of the processes that underpin metaphor translation. The book builds interdisciplinary bridges between translation scholars and metaphor researchers, proposes a new set of procedures for metaphor translation conceived within the context of descriptive translation studies, and puts forward a possible resolution to the debate on metaphor translatability.