Summary of Metaphorically Selling by Anne Miller

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Author :
Publisher : getAbstract AG
ISBN 13 :
Total Pages : 12 pages
Book Rating : 4.8/5 (872 download)

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Book Synopsis Summary of Metaphorically Selling by Anne Miller by : getAbstract AG

Download or read book Summary of Metaphorically Selling by Anne Miller written by getAbstract AG and published by getAbstract AG. This book was released on 2005-07-19 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt: You might say that author Anne Miller is like a homeowner who strikes oil while digging a ditch in the backyard. In this book, she shares knowledge she refined from more than 20 years of distilling metaphors. Her book leaves little doubt that metaphors can fuel the engines of your sales success. Its pages are full of colorful, persuasive anecdotes and analogies that follow one another like racecars coming out of Turn Four at Daytona. If you doubt whether her advice will apply to the rubber-meets-the-road realities of sales, just take Miller’s ideas out for a test drive. Her primary expertise is in presentations, not sales, which may explain why her roadmap (note the extended metaphor) to success is so much more creative than most sales advice. Miller’s book leaves many other tomes in the dust. getAbstract.com thinks sales professionals who read this book and master the art of the metaphor should get ready to take a victory lap or two. This officially licensed summary of Metaphorically Selling was produced by getAbstract, the world's largest provider of book summaries. getAbstract works with hundreds of the best publishers to find and summarize the most relevant content out there. Find out more at getabstract.com.

Metaphorically Selling

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Author :
Publisher : Chiron Assoc Incorporated
ISBN 13 : 9780976279402
Total Pages : 0 pages
Book Rating : 4.2/5 (794 download)

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Book Synopsis Metaphorically Selling by : Anne Miller

Download or read book Metaphorically Selling written by Anne Miller and published by Chiron Assoc Incorporated. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: You might say that author Anne Miller is like a homeowner who strikes oil while digging a ditch in the backyard. In this book, she shares knowledge she refined from more than 20 years of distilling metaphors. Her book leaves little doubt that metaphors can fuel the engines of your sales success. Its pages are full of colorful, persuasive anecdotes and analogies that follow one another like racecars coming out of Turn Four at Daytona. If you doubt whether her advice will apply to the rubber-meets-the-road realities of sales, just take Miller's ideas out for a test drive. Her primary expertise is in presentations, not sales, which may explain why her roadmap (note the extended metaphor) to success is so much more creative than most sales advice. Miller's book leaves many other tomes in the dust. getAbstract.com thinks sales professionals who read this book and master the art of the metaphor should get ready to take a victory lap or two.

SNAP Selling

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Author :
Publisher : Penguin
ISBN 13 : 1101432950
Total Pages : 248 pages
Book Rating : 4.1/5 (14 download)

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Book Synopsis SNAP Selling by : Jill Konrath

Download or read book SNAP Selling written by Jill Konrath and published by Penguin. This book was released on 2010-05-27 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. No matter how great your offering, you face the daunting task of making yourself appear credible, relevant, and valuable. Now, internationally recognized sales strategist Jill Konrath shows how to overcome these obstacles to get more appointments, speed up decisions, and win sales with these short-fused, frazzled customers. Drawing on her years of selling experience, as well as the stories of other successful sellers, she offers four SNAP Rules: -Keep it Simple: When you make things easy and clear for your customers, they'll change from the status quo. -Be iNvaluable: You have to stand out by being the person your customers can't live without. -Always Align: To be relevant, make sure you're in synch with your customers' objectives, issues, and needs. -Raise Priorities: To maintain momentum, keep the most important decisions at the forefront of their mind. SNAP Selling is an easy-to-read, easy-to-use guide for any seller in today's increasingly frenzied environment.

The Tall Lady with the Iceberg

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Publisher : Chiron Assoc Incorporated
ISBN 13 : 9780976279440
Total Pages : 0 pages
Book Rating : 4.2/5 (794 download)

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Book Synopsis The Tall Lady with the Iceberg by : Anne Miller

Download or read book The Tall Lady with the Iceberg written by Anne Miller and published by Chiron Assoc Incorporated. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business book packed with exercises & examples to help people break through information overload and drive home their points creatively, memorably and dramatically to achieve desired results.

The Accidental Sales Manager

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Publisher : John Wiley & Sons
ISBN 13 : 1118063937
Total Pages : 261 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The Accidental Sales Manager by : Chris Lytle

Download or read book The Accidental Sales Manager written by Chris Lytle and published by John Wiley & Sons. This book was released on 2011-03-29 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: Key skills to make sales managers better developers of salespeople Get out of the firefighting business and into the business of developing the people who develop your profits. Successful salespeople rightfully become sales managers because of superior sales records. Yet too often these sales stars get stuck doing their old sales job while also trying to juggle their manager role, and too often companies neglect to train their sales managers how to excel as managers. That's the "sales management trap," and it's exactly what The Accidental Sales Manager addresses and solves. Full of helpful steps you can apply immediately?whether you're training a sales manager, or are one yourself?this practical guide reveals step-by-step methods sales managers can use to both learn their jobs and lead their teams. Get tactics to stop burning time and exhausting yourself, while taking effective actions to use time better as a leader Discover how to integrate learning into leading and make sales meetings an active conversation on what works and what doesn't Author has a previous bestseller, The Accidental Salesperson Don't get caught in the "sales management trap" or, if you're in it, get the tools you need to escape it. Get The Accidental Sales Manager and lead your team to do what you do best: make sales, drive profits, and get winning results.

From Molecule to Metaphor

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Publisher : MIT Press
ISBN 13 : 0262562359
Total Pages : 379 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis From Molecule to Metaphor by : Jerome Feldman

Download or read book From Molecule to Metaphor written by Jerome Feldman and published by MIT Press. This book was released on 2008-01-25 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: In From Molecule to Metaphor, Jerome Feldman proposes a theory of language and thought that treats language not as an abstract symbol system but as a human biological ability that can be studied as a function of the brain, as vision and motor control are studied. This theory, he writes, is a "bridging theory" that works from extensive knowledge at two ends of a causal chain to explicate the links between. Although the cognitive sciences are revealing much about how our brains produce language and thought, we do not yet know exactly how words are understood or have any methodology for finding out. Feldman develops his theory in computer simulations—formal models that suggest ways that language and thought may be realized in the brain. Combining key findings and theories from biology, computer science, linguistics, and psychology, Feldman synthesizes a theory by exhibiting programs that demonstrate the required behavior while remaining consistent with the findings from all disciplines. After presenting the essential results on language, learning, neural computation, the biology of neurons and neural circuits, and the mind/brain, Feldman introduces specific demonstrations and formal models of such topics as how children learn their first words, words for abstract and metaphorical concepts, understanding stories, and grammar (including "hot-button" issues surrounding the innateness of human grammar). With this accessible, comprehensive book Feldman offers readers who want to understand how our brains create thought and language a theory of language that is intuitively plausible and also consistent with existing scientific data at all levels.

Wisdom & Metaphor

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Publisher : Brush Education
ISBN 13 : 1550595652
Total Pages : 280 pages
Book Rating : 4.5/5 (55 download)

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Book Synopsis Wisdom & Metaphor by : Jan Zwicky

Download or read book Wisdom & Metaphor written by Jan Zwicky and published by Brush Education. This book was released on 2014-04-17 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the foreword to Wisdom & Metaphor, Jan Zwicky observes that “those who think metaphorically are enabled to think truly, because the shape of their thinking echoes the shape of the world.” Wisdom & Metaphor explores the ways we come to understand the world through analogical structures, and the relation of this form of knowing to conventional epistemology and ontology. Zwicky uses the nature of the book itself, with its facing pages, to create resonant structures of aphorism and quotation which allow the reader to experience the kind of thinking she describes. The author’s wide-ranging influences, coupled with an understated, largely spatial, style of discourse, make this a remarkably original approach to long-standing questions about meaning and language. It offers a unique and compelling argument for the fundamental importance of metaphor to philosophy.

Clean Language

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Publisher : Crown House Publishing
ISBN 13 : 1845903188
Total Pages : 202 pages
Book Rating : 4.8/5 (459 download)

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Book Synopsis Clean Language by : Wendy Sullivan

Download or read book Clean Language written by Wendy Sullivan and published by Crown House Publishing. This book was released on 2008-10-24 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will teach you a new way to communicate which gets to the heart of things! By asking Clean Language questions to explore the metaphors which underpin a person's thinking, you can help people to change their lives in a way that intrinsically respects diversity and supports empowerment. Both you and they will gain profound new insights into what makes them tick. The approach was originally used to help clients to resolve deep trauma. It is now being used to get to the truth and to solve complex problems by some of the sharpest and most innovative people in the world - coaches, business people, educators, health professionals and many others.

Brain-Based Worship

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Publisher : WestBow Press
ISBN 13 : 1490851704
Total Pages : 187 pages
Book Rating : 4.4/5 (98 download)

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Book Synopsis Brain-Based Worship by : Paula Champion-Jones

Download or read book Brain-Based Worship written by Paula Champion-Jones and published by WestBow Press. This book was released on 2014-10-07 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historically, it has been believed that Christian formation occurs primarily in the context of worship. Because both traditional and contemporary worship services are routinely structured around the skills of persuasive rhetoric and logic, most worship services effectively ignore the impact of experiential, embodied knowledge. Recent research in neuroscience has proven that humans are sensory-motor-emotional-thinking beings who learn best when body, brain, and emotions are simultaneously engaged. A fresh paradigm for teaching, brain-based leaning, is proving to result in learning that is more memorable, more likely to result in long-term change in the behavior of the learner, and more likely to spur the learner to investigate the subject further. The Church needs to employ brain-based teaching methods in order to more effectively transmit the Gospel.

Hypnotic Writing

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Publisher : John Wiley & Sons
ISBN 13 : 0470009799
Total Pages : 295 pages
Book Rating : 4.4/5 (7 download)

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Book Synopsis Hypnotic Writing by : Joe Vitale

Download or read book Hypnotic Writing written by Joe Vitale and published by John Wiley & Sons. This book was released on 2006-12-22 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the secrets of written persuasion! "The principles of hypnosis, when applied to copywriting, add a new spin to selling. Joe Vitale has taken hypnotic words to set the perfect sales environment and then shows us how to use those words to motivate a prospect to take the action you want. This is truly a new and effective approach to copywriting, which I strongly recommend you learn. It's pure genius." -Joseph Sugarman, author of Triggers "I've read countless book on persuasion, but none come close to this one in showing you exactly how to put your readers into a buying trance that makes whatever you are offering them irresistible." -David Garfinkel, author of Advertising Headlines That Make You Rich "I am a huge fan of Vitale and his books, and Hypnotic Writing (first published more than twenty years ago), is my absolute favorite. Updated with additional text and fresh examples, especially from e-mail writing, Joe's specialty, Hypnotic Writing is the most important book on copywriting (yes, that's really what it is about) to be published in this century. Read it. It will make you a better copywriter, period." -Bob Bly, copywriter and author of The Copywriter's Handbook "I couldn't put this book down. It's eye opening and filled with genuinely new stuff about writing and persuading better. And it communicates it brilliantly and teaches it brilliantly-exemplifying the techniques by the writing of the book itself as you go along." -David Deutsch, author of Think Inside the Box, www.thinkinginside.com "Hypnotic Writing is packed with so much great information it's hard to know where to start. The insights, strategies, and tactics in the book are easy to apply yet deliver one heck of a punch. And in case there's any question how to apply them, the before-and-after case studies drive the points home like nothing else can. Hypnotic Writing is not just about hypnotic writing. It is hypnotic writing. On the count of three, you're going to love it. Just watch and see." -Blair Warren, author of The Forbidden Keys to Persuasion

Fermentation as Metaphor

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Publisher : Chelsea Green Publishing
ISBN 13 : 1645020223
Total Pages : 128 pages
Book Rating : 4.6/5 (45 download)

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Book Synopsis Fermentation as Metaphor by : Sandor Ellix Katz

Download or read book Fermentation as Metaphor written by Sandor Ellix Katz and published by Chelsea Green Publishing. This book was released on 2020-10-15 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Los Angeles Times Best Cookbooks 2020 Saveur Magazine "Favorite Cookbook to Gift" Esquire Magazine Best Cookbooks of 2020 "The book weaves in reflections on art, religion, culture, music, and more, so even if you’re not an epicure, there’s something for everyone."—Men's Journal Bestselling author Sandor Katz—an “unlikely rock star of the American food scene” (New York Times), with over 500,000 books sold—gets personal about the deeper meanings of fermentation. In 2012, Sandor Ellix Katz published The Art of Fermentation, which quickly became the bible for foodies around the world, a runaway bestseller, and a James Beard Book Award winner. Since then his work has gone on to inspire countless professionals and home cooks worldwide, bringing fermentation into the mainstream. In Fermentation as Metaphor, stemming from his personal obsession with all things fermented, Katz meditates on his art and work, drawing connections between microbial communities and aspects of human culture: politics, religion, social and cultural movements, art, music, sexuality, identity, and even our individual thoughts and feelings. He informs his arguments with his vast knowledge of the fermentation process, which he describes as a slow, gentle, steady, yet unstoppable force for change. Throughout this truly one-of-a-kind book, Katz showcases fifty mesmerizing, original images of otherworldly beings from an unseen universe—images of fermented foods and beverages that he has photographed using both a stereoscope and electron microscope—exalting microbial life from the level of “germs” to that of high art. When you see the raw beauty and complexity of microbial structures, Katz says, they will take you “far from absolute boundaries and rigid categories. They force us to reconceptualize. They make us ferment.” Fermentation as Metaphor broadens and redefines our relationship with food and fermentation. It’s the perfect gift for serious foodies, fans of fermentation, and non-fiction readers alike. "It will reshape how you see the world."—Esquire

I Found Mine

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Publisher : eBookIt.com
ISBN 13 : 1456628461
Total Pages : 201 pages
Book Rating : 4.4/5 (566 download)

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Book Synopsis I Found Mine by : Mohammed R. Zawad

Download or read book I Found Mine written by Mohammed R. Zawad and published by eBookIt.com. This book was released on 2017-05-11 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: One man’s journey towards finding his passion As most people who finally took the plunge can relate, sooner or later you have to stand on the ledge that separates danger and opportunity, from security and stagnation. It then becomes a question of what direction to jump. In I Found Mine, Mohammed Zawad, shares with us the stories that made him ‘Jump’. Perhaps the most striking thing about this book is Mohammed’s talent for incorporating his life experiences and lessons, into helping readers to understand his message. All the stories are personal and relatable, regardless of the reader’s background. What's noteworthy is how he gives you a glimpse of his personal life, the good, the bad, and the ups and downs. His candour about his successes and failures make the book a fabulous read. Mohammed Zawad possesses an amazing ability to inspire, encourage, and motivate people to seek out and follow their dreams. I Found Mine is for everyone; whether it’s someone who wishes to learn a new skill, wants to go back to school, or is looking for an entirely new career but is not sure where to start.

The Metaphoric Mind

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Publisher :
ISBN 13 : 9780915190683
Total Pages : 0 pages
Book Rating : 4.1/5 (96 download)

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Book Synopsis The Metaphoric Mind by : Bob Samples

Download or read book The Metaphoric Mind written by Bob Samples and published by . This book was released on 1993 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Metaphor and Communication

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Publisher : John Benjamins Publishing Company
ISBN 13 : 9027267588
Total Pages : 297 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Metaphor and Communication by : Elisabetta Gola

Download or read book Metaphor and Communication written by Elisabetta Gola and published by John Benjamins Publishing Company. This book was released on 2016-02-24 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of papers presents different views on metaphor in communication. The overall aim is to show that the communicative dimension of metaphor cannot be reduced to its conceptual and/or linguistic dimension. The volume addresses two main questions: does the communicative dimension of metaphor have specific features that differentiate it from its linguistic and cognitive dimensions? And how could these specific properties of communication change our understanding of the linguistic and cognitive dimensions of metaphor? The authors of the papers collected in this volume offer answers to these questions that raise new interests in metaphor and communication.

Garden of the Soul

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Publisher : Wipf and Stock Publishers
ISBN 13 : 1630872512
Total Pages : 108 pages
Book Rating : 4.6/5 (38 download)

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Book Synopsis Garden of the Soul by : Mark Mah

Download or read book Garden of the Soul written by Mark Mah and published by Wipf and Stock Publishers. This book was released on 2014-03-13 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: The stories of Jesus, placed in the context of the familiar and factual, are filled with metaphors that audiences can understand and appreciate. Metaphors not only inform and persuade, but also fire up readers' imaginations and get them involved as participants. Humans are primed to think and feel metaphorically, and so Garden of the Soul aims to metaphorically explore five landscapes that feature prominently in the Bible. Each metaphorical landscape throws light on an aspect of spiritual life. The bountiful garden speaks of growth, the flowing river calls for unceasing prayer, the raging sea mirrors the turbulence of a journey of faith, the barren desert transforms by emptying life's clutter, and the high mountain challenges readers to scale its peak to glimpse a transcendent vision of God. This book will inform, enrich, and challenge readers' spiritual lives throughout their journey from garden to mountain.

The Secret Language of Leadership

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Publisher : Wiley + ORM
ISBN 13 : 1118047370
Total Pages : 328 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The Secret Language of Leadership by : Stephen Denning

Download or read book The Secret Language of Leadership written by Stephen Denning and published by Wiley + ORM. This book was released on 2011-01-07 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book introduces the concept of narrative intelligencean ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The books lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parentsanyone who is setting out to the change the world.

Selling the Invisible

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Author :
Publisher : Business Plus
ISBN 13 : 0759521522
Total Pages : 137 pages
Book Rating : 4.7/5 (595 download)

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Book Synopsis Selling the Invisible by : Harry Beckwith

Download or read book Selling the Invisible written by Harry Beckwith and published by Business Plus. This book was released on 2000-10-15 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as: Greatness May Get You Nowhere Focus Groups Don'ts The More You Say, the Less People Hear & Seeing the Forest Around the Falling Trees.