Mass Media VI

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Author :
Publisher : Longman Publishing Group
ISBN 13 :
Total Pages : 694 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Mass Media VI by : Ray Eldon Hiebert

Download or read book Mass Media VI written by Ray Eldon Hiebert and published by Longman Publishing Group. This book was released on 1991 with total page 694 pages. Available in PDF, EPUB and Kindle. Book excerpt: Completely revised and updated, the new edition of this text aims to provide a solid grounding in all areas of mass communication and stimulate students to become critical consumers of today's media output.

Mass Communication

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Author :
Publisher : SAGE Publications
ISBN 13 : 1506358578
Total Pages : 1250 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis Mass Communication by : Ralph E. Hanson

Download or read book Mass Communication written by Ralph E. Hanson and published by SAGE Publications. This book was released on 2016-10-20 with total page 1250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform your students into smart, savvy consumers of the media. Mass Communication: Living in a Media World (Ralph E. Hanson) provides students with comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis, robust pedagogy, and fun, conversational writing. In every chapter of this bestselling text, students will explore the latest developments and current events that are rapidly changing the media landscape. This newly revised Sixth Edition is packed with contemporary examples, engaging infographics, and compelling stories about the ways mass media shape our lives. From start to finish, students will learn the media literacy principles and critical thinking skills they need to become savvy media consumers.

Media Today

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Author :
Publisher : Routledge
ISBN 13 : 1317401026
Total Pages : 828 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Media Today by : Joseph Turow

Download or read book Media Today written by Joseph Turow and published by Routledge. This book was released on 2016-10-04 with total page 828 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Today uses convergence as a lens that puts students at the center of the profound changes in the 21st century media world. Through the convergence lens they learn to think critically about the role of media today and what these changes mean for their lives presently and in the future. The book’s media systems approach helps students to look carefully at how media content is created, distributed, and exhibited in the new world that the digital revolution has created. From newspapers to video games and social networking to mobile platforms, Media Today prepares students to live in the digital world of media.

Media Literacy

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Author :
Publisher : SAGE Publications, Incorporated
ISBN 13 : 9780761923152
Total Pages : 0 pages
Book Rating : 4.9/5 (231 download)

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Book Synopsis Media Literacy by : W. James Potter

Download or read book Media Literacy written by W. James Potter and published by SAGE Publications, Incorporated. This book was released on 2001-02-23 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated Second Edition of Media Literacy introduces the fascinating world that operates behind visible media messages. This accessible edition includes updated figures and information about computers and the Internet. Media Literacy helps the reader to establish knowledge structures from which they can consciously filter out negative media effects, while acknowledging the positive instructional and entertainment value of media. The author provides the details necessary to facilitate media literacy, rather than merely surveying why it is needed; integrates theory with practice; includes exercises to help readers improve media literacy; emphasizes examples and exercises that support the key ideas of any media studies; and invites students to think like a psychologist, an economist, an advertiser, a journalist, a media critic, a producer, and a policy maker.

Media Today

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Publisher : Routledge
ISBN 13 : 1136864016
Total Pages : 1308 pages
Book Rating : 4.1/5 (368 download)

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Book Synopsis Media Today by : Joseph Turow

Download or read book Media Today written by Joseph Turow and published by Routledge. This book was released on 2011-09-22 with total page 1308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Today gives your students the media literacy skills they need to think critically about the role of media in their lives. This book uses a media systems approach to look closely at the production, distribution, and exhibition of media, from Hollywood films to Facebook, to discover cultural, political, and economic forces that shape media now. Completely revised and updated, this 4th edition connects the latest trends, debates, and technologies to the history of media, highlighting the impact and meaning of today's changes to the media landscape, especially how traditional industry boundaries have blurred with digital convergence. Students and instructors will find a full range of supporting materials including interactive quizzes and online video resources at www.routledge.com/textbooks/mediatoday4e.

The SAGE Handbook of Media Processes and Effects

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Author :
Publisher : SAGE
ISBN 13 : 1412959969
Total Pages : 657 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis The SAGE Handbook of Media Processes and Effects by : Robin L. Nabi

Download or read book The SAGE Handbook of Media Processes and Effects written by Robin L. Nabi and published by SAGE. This book was released on 2009-09-11 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application contexts.

Media and Society

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Author :
Publisher : Allyn & Bacon
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Media and Society by : John Ryan

Download or read book Media and Society written by John Ryan and published by Allyn & Bacon. This book was released on 1999 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this large-scale, postindustrial society, the mass media has become deeply embedded into the lifestyles of everyday citizens. People are lured by television ratings, celebrity-sponsored products, and high-profile crimes and scandals, all finding their way into living rooms across America by satellites, cable wires, and modems. This book examines the real, imagined, and potential effects of the mass media on individuals and society. The book explores the processes through which the mass media is enabled and constrained by such factors as technology, law, industry structure, and occupational careers, accounting for the vast changes that have developed in recent years. This book is divided into two parts. Part I defines mass communication and locates its role in social life. Part II considers the factors which influence media content, providing insight into how the industry operates. Sociologists, Communication and Mass Media specialists, film, music, and pop culture critics, and enthusiasts of these fields.

Mass Media and American Politics

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Author :
Publisher : CQ Press
ISBN 13 : 1506340253
Total Pages : 616 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis Mass Media and American Politics by : Doris A. Graber

Download or read book Mass Media and American Politics written by Doris A. Graber and published by CQ Press. This book was released on 2017-07-20 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive, trusted core text on media's impact on attitudes, behavior, elections, politics, and policymaking is known for its readable introduction to the literature and theory of the field. Mass Media and American Politics, Tenth Edition is thoroughly updated to reflect major structural changes that have shaken the world of political news, including the impact of the changing media landscape. It includes timely examples of the significance of these changes pulled from the 2016 election cycle. Written by Doris A. Graber—a scholar who has played an enormous role in establishing and shaping the field of mass media and American politics—and Johanna Dunaway, this book sets the standard.

Mass Media

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Author :
Publisher : Nova Publishers
ISBN 13 : 9781590332627
Total Pages : 292 pages
Book Rating : 4.3/5 (326 download)

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Book Synopsis Mass Media by : James B. Martin

Download or read book Mass Media written by James B. Martin and published by Nova Publishers. This book was released on 2002 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mass media has become an integral part of the human experience. News travels around the world in a split second affecting people in other countries in untold ways. Although being on top of the news may be good, at least for news junkies, mass media also transmits values or the lack thereof, condenses complex events and thoughts to simplified sound bites and often ignores the essence of an event or story. The selective bibliography gathers the books and magazine literature over the previous ten years while providing access through author, title and subject indexes.

Mass Media

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Author :
Publisher :
ISBN 13 :
Total Pages : 252 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Mass Media by :

Download or read book Mass Media written by and published by . This book was released on 2003 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Instructor's Manual Mass Media VI

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Author :
Publisher :
ISBN 13 : 9780801307591
Total Pages : 180 pages
Book Rating : 4.3/5 (75 download)

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Book Synopsis Instructor's Manual Mass Media VI by : Bob Abelman

Download or read book Instructor's Manual Mass Media VI written by Bob Abelman and published by . This book was released on 1991 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Democracy and the Mass Media

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Author :
Publisher : Cambridge University Press
ISBN 13 : 9780521388177
Total Pages : 424 pages
Book Rating : 4.3/5 (881 download)

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Book Synopsis Democracy and the Mass Media by : Judith Lichtenberg

Download or read book Democracy and the Mass Media written by Judith Lichtenberg and published by Cambridge University Press. This book was released on 1990-05-25 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: These essays discuss US policy in regulating the media and the reconciliation of the First Amendment.

We the Media

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Author :
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 0596102275
Total Pages : 336 pages
Book Rating : 4.5/5 (961 download)

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Book Synopsis We the Media by : Dan Gillmor

Download or read book We the Media written by Dan Gillmor and published by "O'Reilly Media, Inc.". This book was released on 2006-01-24 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looks at the emerging phenomenon of online journalism, including Weblogs, Internet chat groups, and email, and how anyone can produce news.

Mass Communication Theory

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Author :
Publisher : Cengage Learning
ISBN 13 : 9780534561635
Total Pages : 0 pages
Book Rating : 4.5/5 (616 download)

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Book Synopsis Mass Communication Theory by : Stanley J. Baran

Download or read book Mass Communication Theory written by Stanley J. Baran and published by Cengage Learning. This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition of Baran and Davis's successful text provides a comprehensive, historically based, introduction to mass communication theory. Clearly written with examples, graphics, and other materials to illustrate key theories, this edition (now streamlined to increase accessibility) traces the emergence of two main bodies of mass communication theory: social, behavioral and critical, cultural. The authors emphasize that media theories are human creations that typically are intended to address specific problems or issues.

Mass Media and Public Issues

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Author :
Publisher : Gyan Publishing House
ISBN 13 : 9788182050426
Total Pages : 296 pages
Book Rating : 4.0/5 (54 download)

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Book Synopsis Mass Media and Public Issues by :

Download or read book Mass Media and Public Issues written by and published by Gyan Publishing House. This book was released on with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:

On Deadline

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Author :
Publisher : Waveland Press
ISBN 13 : 1478647531
Total Pages : 228 pages
Book Rating : 4.4/5 (786 download)

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Book Synopsis On Deadline by : Carole M. Howard

Download or read book On Deadline written by Carole M. Howard and published by Waveland Press. This book was released on 2020-12-30 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a clear and fast-moving style, the Sixth Edition maintains its status as the foremost book on media relations in the corporate, nonprofit and government sectors. The authors retained the best and enduring aspects of media relations in the previous edition while skillfully integrating all current trends, such as the increased reliance on technology, complex legal rulings and concerns about credibility that have had an impact on how professionals work with the media. On Deadline is must-read for prospective and current media relations professionals dedicated to maximizing their organization’s results. As one reviewer remarked, On Deadline is “like having a professional mentor and media consultant on speed dial.” It presents all the tools necessary to plan and implement a successful media relations program, from relationships with reporters, crisis management and global media relations to spokesperson training, ethical and legal issues, news conferences and special events. New case studies illustrate the multiple roles of media relations professional as planner, crisis manager, communicator, counselor and strategist in a world that encounters ubiquitous messages dispersed at the speed of light.

Women in Mass Communication

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Author :
Publisher : SAGE
ISBN 13 : 1412936950
Total Pages : 361 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Women in Mass Communication by : Pamela J. Creedon

Download or read book Women in Mass Communication written by Pamela J. Creedon and published by SAGE. This book was released on 2007 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: The effect of feminism on the field of mass communication is more important now than ever. With a particular emphasis on race, culture, and ethnicity, leading scholars in the field provide compelling analyses of the ways in which feminist theory and feminist perspectives affect mass communication.