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Marketing Tips For Complementary Therapists
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Book Synopsis Marketing Your Complementary Therapy Business 4th Edition by : Steven A. Harold
Download or read book Marketing Your Complementary Therapy Business 4th Edition written by Steven A. Harold and published by How To Books. This book was released on 2011-01-28 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is for newly qualified and well established therapists in all branches of complementary therapy. Being a successful therapist, particularly in private practice, requires good marketing skills, and the purpose of this book is to give you so many ways of marketing your practice that it would be virtually impossible to fail. If you use this book as it is intended you should be able to create a tidal wave of enquiries from potential clients, you can then let your therapy skills take over. This book will help you to: - * PREPARE PROMOTIONAL MATERIAL; FROM BROCHURES AND BUSINESS CARDS TO LEAFLETS AND NEWSLETTERS. * DECIDE WHERE TO ADVERTISE; IN NEWSPAPERS, MAGAZINES, NEWSLETTERS AND OTHER PUBLICATIONS. - * USE THE INTERNET AND ON-LINE DIRECTORIES TO YOUR ADVANTAGE - * DEVELOP WORKING RELATIONSHIPS WITH LOCAL ORGANISATIONS, GROUPS, SOCIETIES AND RETAILERS * CONSIDER THE VALUE OF OFFERING DISCOUNTS, VOUCHERS, FREE CONSULTATIONS, OPEN DAYS AND OTHER PROMOTIONS. There are more than 101 ways to market your practice. You will know that you are successful when you start to create your own ideas.
Book Synopsis A Guide to Starting your own Complementary Therapy Practice by : Elaine Mary Aldred
Download or read book A Guide to Starting your own Complementary Therapy Practice written by Elaine Mary Aldred and published by Elsevier Health Sciences. This book was released on 2006-11-17 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This step-by-step guide on setting up own complementary health care practice, covers every aspect of starting up a new practice, taking into account the wide range of practice requirements from the very simple (e.g. in therapist's own home) to the more ambitious (e.g. buying premises from which to set up a clinic). It addresses all the legal requirements, detailed and precise financial calculations, and the mechanics of how the therapist goes about making their vision a reality. Day-to-day aspects that need to be considered when the practice is up and running are covered. - Gives clear advice on legal and financial requirements, the production of a marketing strategy and the presentation of the precise financial calculations required for a business plan, with worked examples - Includes detailed information on how to write a business plan, with a numerically linked example - Covers day-to-day aspects of running a practice - International in its approach, the book contains extensive lists of useful web addresses for access to up-to-the-minute information - Financial templates are supplied as appendices - The book offers key advice for all therapists - chiropractors, osteopaths, massage therapists and complementary therapists - and is suitable for undergraduates, newly qualified practitioners and experienced practitioners looking to either start up or develop and grow their practice.
Book Synopsis An Ethical Framework for Complementary and Alternative Therapists by : Julie Stone
Download or read book An Ethical Framework for Complementary and Alternative Therapists written by Julie Stone and published by Routledge. This book was released on 2005-06-29 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides tools for critical and reflective practice and suggests practical solutions to common problems, including illustrative scenarios of ethical dilemmas and useful summaries of key points.
Book Synopsis A Guide to Starting your own Complementary Therapy Practice by : Elaine Mary Aldred
Download or read book A Guide to Starting your own Complementary Therapy Practice written by Elaine Mary Aldred and published by Elsevier Health Sciences. This book was released on 2006-11-16 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This step-by-step guide on setting up own complementary health care practice, covers every aspect of starting up a new practice, taking into account the wide range of practice requirements from the very simple (e.g. in therapist's own home) to the more ambitious (e.g. buying premises from which to set up a clinic). It addresses all the legal requirements, detailed and precise financial calculations, and the mechanics of how the therapist goes about making their vision a reality. Day-to-day aspects that need to be considered when the practice is up and running are covered. Gives clear advice on legal and financial requirements, the production of a marketing strategy and the presentation of the precise financial calculations required for a business plan, with worked examples Includes detailed information on how to write a business plan, with a numerically linked example Covers day-to-day aspects of running a practice International in its approach, the book contains extensive lists of useful web addresses for access to up-to-the-minute information Financial templates are supplied as appendices The book offers key advice for all therapists - chiropractors, osteopaths, massage therapists and complementary therapists - and is suitable for undergraduates, newly qualified practitioners and experienced practitioners looking to either start up or develop and grow their practice.
Book Synopsis Start and Run a Successful Complementary Therapy Business by : Jackie James
Download or read book Start and Run a Successful Complementary Therapy Business written by Jackie James and published by How To Books. This book was released on 2011-04-29 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Being a great therapist and being a good business person require different skills. This book will help you as a therapist - new, or experienced - to concentrate on the things you need to do to make your business a success and avoid making costly mistakes along the way. It will help you understand the business you are entering into, decide what products and therapies you will offer, and how to differentiate yourself from the competition so that new clients will choose you. You will also discover how to: * identify your potential clients and market your business to them * choose the best business model for you to use, work out your costs and set your prices* produce a business plan which you can use continually to review how your business has progressed * keep efficient records of payments and outgoings * use the internet to effectively market your services and make full use of free marketing * prioritise the tasks you need to complete in setting up your business. / This comprehensive and accessible book includes case studies and examples, plus exercises to help you follow the steps needed to start and run your business. With it you will build your business on solid foundations and go on to develop a thriving therapy practice.
Book Synopsis Grow Your Private Practice by : Jane Travis
Download or read book Grow Your Private Practice written by Jane Travis and published by . This book was released on 2019-11-26 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: You're a counsellor or psychotherapist, and you're qualified, insured and have a room. Now, how do you attract clients? Starting your own private practice is exciting and challenging, and this book will motivate and inspire and to take the necessary actions to attract clients and build a successful practice that you can be proud of. Inside you'll learn: How to get started quickly and on a budget, no website necessary How to manage those nagging fears or worries that might hold you back How to be visible and attract clients in a way that feels right for you, no cheesy sales techniques required In this easy to read book, we look at niches*websites*social media*content creation and blogs*mindset*money*Imposter Syndrome*time management*networking*offline*advertising and much more. Written by a counsellor, this book offers down to earth practical advice to grow your confidence, so you can grow your private practice into whatever you want it to be. By the end of this book, you'll be ready to love and grow your business like never before. I am on a mission to change the face of therapy. Together we're going to change the way people view our work and shift the public perception of what we do, which will benefit clients, ourselves and the communities around us. WHAT IF PRIVATE PRACTICE FOCUSED ON PREVENTION? People associate counselling with mental health issues, but can you imagine how much better it would be for them to invest in some therapy BEFORE it got to the point of doctors visits and time off? To get help when they first notice that they have a low mood or are struggling with an aspect of their life or relationship rather than wait till they reach rock bottom? This isn't a new concept, I think all counsellors and psychotherapists want this. So how can we make this happen?
Book Synopsis Healing the Present from the Past by : Heather S. Friedman Rivera R.N. J.D Ph.D
Download or read book Healing the Present from the Past written by Heather S. Friedman Rivera R.N. J.D Ph.D and published by BalboaPress. This book was released on 2012-12-29 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: "It is important to document the validity of past life regression therapy. Heather Rivera's research has made an important contribution to this field, and I applaud her work."-Brian L. Weiss, M.D., author of Many Lives, Many Masters Dr. Heather Rivera has written a much needed book for those interested in past life therapy or those practicing it. Her fine book is based on quantified research, rather than strictly case studies. . .The reader will benefit in many ways, perhaps life-changing ways, from this excellent book. ? Edith Fiore, Ph.D. (Retired Psychologist) Author of You Have Been Here Before Dr. Heather Friedman Rivera is one of the most remarkable torch-bearers of our times, bringing light into the dark recesses of our over-soul to which we are all connected into the universal oneness, through her scholarly quantifying research on reincarnation and past-life regression. She makes skeptics see and hear, and places the scientific dots on reincarnation and past life regression in such a convincing, personal and touching way. ? Adrian Finkelstein, MD, Former UCLA Psychiatry Professor Researcher/ Author Dr. Heather Friedman Riveras abrupt healing following a past life regression began a quest of personal discovery and scientific investigation into past lives. Her experience, as well as reports from over 200 respondents from around the world, validate the spiritual, psychological, and physical healings that can result. She reveals her personal journey and the scientific findings from her past life study. Her research is now: quantifying the type and degree of healing effects from past life experiences uncovering the factors that drive and influence these effects opening the door for more research in this important healing modality helping bridge gaps between Western medicine and complementary care
Book Synopsis Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement by : Suki, Norazah Mohd
Download or read book Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement written by Suki, Norazah Mohd and published by IGI Global. This book was released on 2016-07-22 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer behavior is becoming increasingly complex in the current global market. A broader understanding of the psychologically-driven motivation of consumers and characteristics of the consumer decision-making process is vital for effective customer engagement in the global economy. The Handbook of Research on Leveraging Consumer Psychology for Effective Customer Engagement provides current research on topics relevant to consumer beliefs, feelings, attitudes, and intentions and how best to utilize this research improving consumer appeal and relationships. Emphasizing critical topics in the field of consumer behavior research, this publication is a comprehensive resource for marketing professionals, managers, retailers, advertising executives, scholars, and graduate-level students in marketing, psychology, and MBA programs.
Book Synopsis Start and Run a Successful Complementary Therapy Business by : Jackie James
Download or read book Start and Run a Successful Complementary Therapy Business written by Jackie James and published by Hachette UK. This book was released on 2011-04-29 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: Being a great therapist and being a good business person require different skills. This book will help you as a therapist - new, or experienced - to concentrate on the things you need to do to make your business a success and avoid making costly mistakes along the way. It will help you understand the business you are entering into, decide what products and therapies you will offer, and how to differentiate yourself from the competition so that new clients will choose you. You will also discover how to: * identify your potential clients and market your business to them * choose the best business model for you to use, work out your costs and set your prices* produce a business plan which you can use continually to review how your business has progressed * keep efficient records of payments and outgoings * use the internet to effectively market your services and make full use of free marketing * prioritise the tasks you need to complete in setting up your business. / This comprehensive and accessible book includes case studies and examples, plus exercises to help you follow the steps needed to start and run your business. With it you will build your business on solid foundations and go on to develop a thriving therapy practice.
Book Synopsis Holistic Rehab Therapies by : Anne M. Fletcher
Download or read book Holistic Rehab Therapies written by Anne M. Fletcher and published by Penguin. This book was released on 2013-01-15 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anne M. Fletcher is a trusted medical writer and the bestselling author of eight books. Her most recent, Inside Rehab: The Surprising Truth About Addiction Treatment—and How to Get Help That Works Inside Rehab, documents what works and what doesn’t when it comes to treatment for drug and alcohol addiction. She spent years visiting treatment programs and talking to hundreds of rehab clients, staffers, program administrators, and leading experts to discover the strategies that have been shown in scientific studies to be effective for helping people overcome addiction. In her investigation of scientifically sound approaches for helping people overcome addictions, no “holistic” or “alternative” treatments—sometimes called “complementary” or “integrative” therapies—surfaced. Nevertheless, alternative approaches (such as acupuncture, energy psychology, equine-assisted therapy, neurofeedback, psychodrama, reiki, somatic experiencing, and massage therapy) figure prominently on the list of interventions offered by many programs. In Holistic Rehab Therapies: Are Alternative Addiction Treatments Helpful, Harmful, or Head Games? Fletcher takes a close look at alternative treatments to answer, what do such interventions add to the quality of the rehab experience? Do these therapies increase the chances of getting and staying sober? Are they worth the added expense? Could their benefit be just a placebo effect? Could some of them possibly be harmful? This Special is a companion to Inside Rehab, available in February from Viking.
Book Synopsis Writer's Market 2010 by : Caroline Taggart
Download or read book Writer's Market 2010 written by Caroline Taggart and published by F+W Media, Inc.. This book was released on 2010-06-30 with total page 2207 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE MOST TRUSTED GUIDE TO GETTING PUBLISHED Written by writers for writers and backed by 89 years of authority, Writer's Market is the #1 resource for helping writers sell their work. Used by both seasoned professionals and writers new to the publishing world, Writer's Market has helped countless writers transform their love of writing from a hobby into a career. Nowhere else but in the 2010 Writer's Market will you find the most comprehensive and reliable information you need. This new edition includes: Complete, up-to-date contact information and submission guidelines for more than 3,500 market listings, including literary agents, book publishers, magazines, newspapers, production companies, theaters, greeting card companies, and more. Informative interviews, helpful tips and instructional articles on the business of writing. The "How Much Should I Charge?" pay rate charts for professional freelancers. Sample good and bad queries in the "Query Letter Clinic." Easy-to-use format and tabbed pages so you can quickly locate the information you need!
Book Synopsis British Qualifications 2013 by : Kogan Page Ltd
Download or read book British Qualifications 2013 written by Kogan Page Ltd and published by Kogan Page Publishers. This book was released on 2013-01-01 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its 43rd edition, British Qualifications is the definitive one-volume guide to every qualification on offer in the United Kingdom. With full details of all institutions and organizations involved in the provision of further and higher education, this publication is an essential reference source for careers advisors, students and employers. It also includes a comprehensive and up-to-date description of the structure of further and higher education in the UK. The book includes information on awards provided by over 350 professional institutions and accrediting bodies, details of academic universities and colleges and a full description of the current framework of academic and vocational educational. It is compiled and checked annually to ensure accuracy of information.
Book Synopsis How to Incorporate Wellness Coaching Into Your Therapeutic Practice by : Laurel Alexander
Download or read book How to Incorporate Wellness Coaching Into Your Therapeutic Practice written by Laurel Alexander and published by Singing Dragon. This book was released on 2011 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Wellness coaching is an emerging and vibrant area of healthcare. It takes healing beyond the curing of symptoms and empowers clients to take their health back into their own hands. This book provides therapists with the knowledge and skills to rejuvenate their therapeutic practice by incorporating wellness coaching techniques into their range of services. Laurel Alexander redefines wellness as an integrated lifestyle and mindset process and shows that wellness coaching can be a profound and practical way to help clients make meaningful changes to their health and outlook. The book offers a wellness coaching toolbox, explaining key skills such as how to create an organic personal wellness plan, how to build client rapport and give constructive feedback, and how to apply different coaching models effectively. Practical steps and examples make it easy for any therapist or counsellor to pick up the reins of wellness coaching for themselves. Exciting new developments such as wellness diagnostic services, preventative healthcare, customised treatments and DIY healthcare are explored. With shrewd advice and useful insights, this book is an essential resource for complementary therapists and counsellors looking to update their existing practice and tap into the rapidly expanding wellness market.
Book Synopsis Indian Head Massage 4th Edition by : Helen McGuinness
Download or read book Indian Head Massage 4th Edition written by Helen McGuinness and published by Hodder Education. This book was released on 2013-05-31 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cover the fundamentals, from anatomy and physiology to marketing techniques, with this resource from the leading practitioner in the field. Written by Helen McGuinness, this edition of Indian Head Massage has been fully updated in line with the latest NOS and relevant VRQ/NVQ qualifications and contains new essential learning features such as health and safety and knowledge check boxes. It is mapped to all relevant VRQ qualifications - VTCT, City & Guilds and ITEC. Practise for your assessment with multiple-choice questions at the end of every chapter View step-by-step photographs and video clips of massage routines Access a free supporting website which includes interactive quizzes, anatomy and physiology labelling activities and links to video clips Cover the Indian head massage units for Level 3 Beauty Therapy NVQs/VRQs
Book Synopsis Yoga Therapy & Integrative Medicine by : Larry Payne, Ph.D., E-RYT500, YTRX
Download or read book Yoga Therapy & Integrative Medicine written by Larry Payne, Ph.D., E-RYT500, YTRX and published by Turner Publishing Company. This book was released on 2014-11-30 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use friendly reference guide detailing a wide range of approaches, the book is designed to educate medical professionals, students, yoga teachers, academia, and the general public on alternative treatment methodss and the game-changing therapeutic framework for Yoga Therapy's application as a complementary treatment approach.
Book Synopsis Handbook of Research on Technology Applications for Effective Customer Engagement by : Mohd Suki, Norazah
Download or read book Handbook of Research on Technology Applications for Effective Customer Engagement written by Mohd Suki, Norazah and published by IGI Global. This book was released on 2020-09-04 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the challenging digital economy, bridging the gap between the external stakeholder and business entities through effective applications of technology carries more importance than ever before. By building a strong online presence and maintaining a long-lasting relationship with valuable customers through high-quality customer experience, companies continue to thrive during this digital age. The Handbook of Research on Technology Applications for Effective Customer Engagement is a pivotal reference source that provides vital research on the utilization of the best research practices for consumer satisfaction and loyalty. While highlighting topics such as target marketing, consumer behavior, and brand equity, this publication explores the applications of modern technology in marketing as well as recent business activities of international companies. This book is ideally designed for business professionals, practitioners, marketers, advertisers, brand managers, retailers, managers, academics, researchers, and graduate-level students.
Book Synopsis 30 Entrepreneurial Ideas for Asia by : Georgina Tan
Download or read book 30 Entrepreneurial Ideas for Asia written by Georgina Tan and published by iUniverse. This book was released on 2008 with total page 55 pages. Available in PDF, EPUB and Kindle. Book excerpt: 30 Entrepreneurial Ideas for Asia is a book that encapsulates the changing trends and faces of the Asia Pacific region, enabling the budding entrepreneur to have options in his or her road ahead.The book works at capturing the sounds and sights of the region, translating the opportunities into high potential small businesses with preferably good exit strategies. Ideas are kept nifty and business operations are tailored towards being profitable and self-sustaining in the shortest time possible. Other business growth concepts include constantly sanitizing the business value proposition, staying honest and taking extremely good care of the brand.These ideas are either inspired or an improvised version of existing businesses, tailored for both developed and developing cities across Asia, depending on the type of business. Though structured towards Asia, anyone can ride on this brainstorming and develop a love for entrepreneurship and think about your own life possibilities right here, right now!Readers will also get to read about entrepreneurial ideas such as the 10 eligible bachelors to 100 paying bachelorettes dating agency concept, an emerging markets specialist art gallery, branded Asian inspired fashion line and so forth.
