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Marketing Of Traffic Safety
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Book Synopsis Traffic Safety Culture by : Nicholas John Ward
Download or read book Traffic Safety Culture written by Nicholas John Ward and published by Emerald Group Publishing. This book was released on 2019-04-12 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides traffic safety researchers and practitioners with an international and multi-disciplinary compendium of theoretical and methodological concepts relevant to the research and application of Traffic Safety Culture aiming towards a vision of zero traffic fatalities.
Book Synopsis Traffic Safety Culture by : Nicholas John Ward
Download or read book Traffic Safety Culture written by Nicholas John Ward and published by Emerald Group Publishing. This book was released on 2019-04-12 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides traffic safety researchers and practitioners with an international and multi-disciplinary compendium of theoretical and methodological concepts relevant to the research and application of Traffic Safety Culture aiming towards a vision of zero traffic fatalities.
Download or read book Traffic Safety written by Leonard Evans and published by . This book was released on 2004-01-01 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traffic Safety applies the methods of science to better understand one of the world's major problems -- harm in road traffic.
Book Synopsis Traffic Safety by : Katherine A. Siggerud
Download or read book Traffic Safety written by Katherine A. Siggerud and published by DIANE Publishing. This book was released on 2008-08 with total page 47 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two risk behaviors related to fatal traffic crashes are failure to use safety belts and driving while impaired by alcohol. High-visibility enforce. (HVE) campaigns that combine enforce. of a traffic safety law with media to inform the public about the campaign are effective in reducing these behaviors. In 2005, the Safe, Accountable, Flexible, Efficient Transportation Equity Act: authorized funding of an HVE program, including safety belt and impaired-driving campaigns. The Nat. Highway Traffic Safety Admin. (NHTSA) provides enforce. activities for the campaigns. This report addresses: the extent to which NHTSA has implemented the HVE program; and the impact of the campaigns and challenges that exist in conducting the campaigns. Illus.
Book Synopsis Wisconsin Traffic Safety Reporter by :
Download or read book Wisconsin Traffic Safety Reporter written by and published by . This book was released on 1989 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Communication, Public Discourse, and Road Safety Campaigns by : Nurit Guttman
Download or read book Communication, Public Discourse, and Road Safety Campaigns written by Nurit Guttman and published by Routledge. This book was released on 2014-06-05 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book discusses the use of communication campaigns to promote road safety, arguing that they need to elicit public discourse on issues pertaining to culture, equity, gender, workplace norms, environmental issues, and social solidarity. Increasingly, new media channels and formats are employed in the dissemination process, making road safety-related messages ubiquitous, and often controversial. Policy makers, educators, researchers, and the public continue to debate the utility and morality of some of the influence tactics employed in these messages, such as the use of graphic images of injury or death, stigmatization (or "blame and shame"), and the use of "black humor." Guttman argues that influencing road safety requires making changes in normative and cultural conceptions of broader issues in society, yet the typical discourse on road safety tends to focus on individual attitudes and practices. The book highlights the importance of social and behavioral theory in communication campaigns on road safety, and critiques the tendency to focus on individual cognition, affect, and risk conceptions rather than on normative, structural, and cultural factors. The volume positions the discourse on road safety as a social issue, and treats road safety behavior as a social activity that directly relates to other public issues, social values, and social policy, while discussing potential uses of social media and participatory approaches. The discussion turns to the role of road safety communication campaigns as part of a democratic process of eliciting public discourse, including how contemporary society could address broader issues of risk and safety.
Book Synopsis Transportation, Traffic Safety and Health — Human Behavior by : Hans von Holst
Download or read book Transportation, Traffic Safety and Health — Human Behavior written by Hans von Holst and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: The focus of this book is to present the latest aspects in the area of human behavior and its relation to planning of an optimal traffic safety. The contributions from authors in various disciplines such as scientists, medical practitioners, administrators and practitioners from the car industry examine how road-user behavior can cause accidents and how decision-makers from various sectors of society may influence road users' behavior. The development of modern vehicles and new traffic systems requires more sophisticated behavior and technology. New medical technologies such as improved neuropsychologic methods and descriptive mapping of behavior with imaging techniques facilitate the understanding of the anatomy and physiology of human behavior. The increased knowledge of normal and pathologic behavior contributes to strenghten primary prevention with the goal of reducing traffic accidents.
Download or read book Highway Safety Literature written by and published by . This book was released on 1982 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Social Marketing by : Gerard Hastings
Download or read book Social Marketing written by Gerard Hastings and published by Butterworth-Heinemann. This book was released on 2007-08-28 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Social marketing takes thinking used in commercial marketing to influence consumer behaviour and applies it to health and social behaviour - and in the process provides innovative solutions to many of the world's most pressing problems - from HIV/AIDS to global warming." - cover.
Author :European Conference of Ministers of Transport Publisher :OECD Publishing ISBN 13 :9264173056 Total Pages :162 pages Book Rating :4.2/5 (641 download)
Book Synopsis Communication in Road Safety International Seminar - Warsaw, 2-3 October 1997 by : European Conference of Ministers of Transport
Download or read book Communication in Road Safety International Seminar - Warsaw, 2-3 October 1997 written by European Conference of Ministers of Transport and published by OECD Publishing. This book was released on 1999-06-01 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: This seminar, which took place on 2-3 October 1997 at the Josefow Conference Centre near Warsaw, set out to define the role and place of communication in the field of road safety, examine the different strategies of communication and identify their limits.
Book Synopsis Social Marketing for Public Health by : Hong Cheng
Download or read book Social Marketing for Public Health written by Hong Cheng and published by Jones & Bartlett Learning. This book was released on 2011 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Marketing for Public Health: Global Trends and Success Stories explores how traditional marketing principles and techniques are being used to increase the effectiveness of public health programs-around the world. While addressing the global issues and trends in social marketing, the book highlights successful health behavior change campaigns launched by governments, by a combination of governments, NGOs, and businesses, or by citizens themselves in 15 countries of five continents. Each chapter examines a unique, current success story, ranging from anti-smoking campaigns to HIV-AIDS prev
Book Synopsis Trends, Challenges & Innovations in Management - Volume III by : Dr Ramesh Kumar Miryala
Download or read book Trends, Challenges & Innovations in Management - Volume III written by Dr Ramesh Kumar Miryala and published by Zenon Academic Publishing. This book was released on 2015-03-15 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization has proliferated business with numerous challenges and opportunities, and simultaneously at other end the growth in economy, population, income and standard of living has redefined the scope of business and thus the business houses approaches. A highly competitive environment, knowledgeable consumers and quicker pace of technology are keeping business enterprises to be on their toes. Today management and its concepts have become key for survival of any business entity. The unique cultural characteristics, tradition and dynamics of consumer, demand an innovative management strategy to achieve success. Effective Management has become an increasingly vital ingredient for business success and it profoundly affects our day-to-day life. Today, the role of a business houses has changed from merely selling products and services to transforming lives and nurturing lifestyles. The Indian business is changing and so do the management strategies. These changing scenarios in the context of globalization will bestow ample issues, prospects and challenges which need to be explored. The practitioners, academicians and researchers need to meticulously review these aspects and acquaint them with knowledge to sustain in such scenarios. Thus, these changing scenarios emphasize the need of a broad-based research in the field of management also reflecting in management education. This book is an attempt in that direction. I sincerely hope that this book will provide insights into the subject to faculty members, researchers and students from the management institutes, consultants, practicing managers from industry and government officers.
Author :United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Telecommunications, Consumer Protection, and Finance Publisher : ISBN 13 : Total Pages :852 pages Book Rating :4.3/5 (121 download)
Book Synopsis National Highway Traffic Safety Administration Oversight and Authorization by : United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Telecommunications, Consumer Protection, and Finance
Download or read book National Highway Traffic Safety Administration Oversight and Authorization written by United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Telecommunications, Consumer Protection, and Finance and published by . This book was released on 1982 with total page 852 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The National Highway Traffic Safety Administration Strategic Execution Plan by : United States. National Highway Traffic Safety Administration
Download or read book The National Highway Traffic Safety Administration Strategic Execution Plan written by United States. National Highway Traffic Safety Administration and published by . This book was released on 1996 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Traffic Safety Digest written by and published by . This book was released on 2001 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Uniting for Progress: Traffic Safety Diversity Forum. Summary of Proceedings by :
Download or read book Uniting for Progress: Traffic Safety Diversity Forum. Summary of Proceedings written by and published by . This book was released on 1996 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Highway Safety 1995: a Report on Activities Under the Highway Safety Act of 1966, as Amended by :
Download or read book Highway Safety 1995: a Report on Activities Under the Highway Safety Act of 1966, as Amended written by and published by . This book was released on 1996 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:
