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Marketing Mania For Travel Agents
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Book Synopsis Marketing Mania for Travel Agents by : Tom Ogg
Download or read book Marketing Mania for Travel Agents written by Tom Ogg and published by Createspace Independent Publishing Platform. This book was released on 2017-12-17 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Mania For Travel Agents shares over 90-years of travel industry marketing experience by the Ogg family. This book delves into travel marketing in 2018 and discloses secrets on how to make money on the Internet and through traditional marketing. Readers will learn how to make sure that their businesses are profitable and rewarding and how to eliminate activities that are costing them money. The section on revenue sharing and viral marketing alone are well worth the price of the book. If you are a travel agent looking for solid information on how to grow your business, this is the book for you. And, if you happen to be home-based, there is a complete chapter just for you.
Book Synopsis Marketing Mania for Travel Agents by : Joanie Ogg
Download or read book Marketing Mania for Travel Agents written by Joanie Ogg and published by . This book was released on 2020-05-19 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Empowering Individuals to Start and Succeed as a Home Based Travel Agent for over 25 years! This book offers the reader easy to follow steps on how to successfully market your own thriving home based travel business and takes the guesswork out of the effort by showing you how to avoid the common pitfalls."Marketing Mania for Travel Agents" is based on real time experiences of travel professionals to help you unlock the secrets necessary to give you everything you need to know to grow your flourishing home based travel business. Completely updated in 2020, this new edition of "Marketing Mania for Travel Agents" implements the latest trends of marketing in the highly interactive world of digital marketing! Chapter Outline: Targeting Your Audience The Power of Branding Marketing for Success Making Your Website Work The Internet and You Winning the Online Marketing Game Viral Marketing The Group Advantage A Sea of Opportunity Maximizing Productivity Energizing the Entrepreneurial Spirit For Home Based Travel Marketers About the Authors: The Ogg Family has a cumulative tenure in the travel industry of over 100-years. Their experience and understanding of the Home-Based Travel Agency opportunity, combined with their enthusiastic entrepreneurial spirit, make this title a must read for those looking to either start a home-based travel business or to further their success as a Travel Professional. To Access More Tools to help you get started as a Home Based Travel Agent, visit www.HomeBasedTravelAgent.com.
Book Synopsis 365 Marketing Strategies for Travel Agents by : Tom Ogg
Download or read book 365 Marketing Strategies for Travel Agents written by Tom Ogg and published by CreateSpace. This book was released on 2014-07-07 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: "365 Marketing Strategies for Travel Agents" is a compilation of marketing ideas, tips and strategies that travel professionals has successfully used and shared on the Travel Professional Community social media platform. These strategies are tried and true ways to build your agency. Strategies shared will help you create client referrals, use client gifts successfully, create client loyalty programs, use social media to market, create unique branding for your agency, market on your website effectively, understand digital marketing for personal devices, use direct mail, create symbiotic business relationships, create and implement successful travel promotions, effectively use one-on-one direct sales for results, how to advertise for success, how to use e- and print newsletters, telemarketing techniques and lots, lots more! If this book doesn't get your creative marketing juices flowing, nothing will!
Book Synopsis 365 Marketing Strategies for Travel Agents by : Tom Ogg
Download or read book 365 Marketing Strategies for Travel Agents written by Tom Ogg and published by Createspace Independent Publishing Platform. This book was released on 2017-11-29 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: "365 Marketing Strategies for Travel Agents" is a compilation of marketing ideas, tips and strategies that travel professionals has successfully used and shared on the Travel Professional Community social media platform. These strategies are tried and true ways to build your agency. Strategies shared will help you create client referrals, use client gifts successfully, create client loyalty programs, use social media to market, create unique branding for your agency, market on your website effectively, understand digital marketing for personal devices, use direct mail, create symbiotic business relationships, create and implement successful travel promotions, effectively use one-on-one direct sales for results, how to advertise for success, how to use e- and print newsletters, telemarketing techniques and lots, lots more! If this book doesn't get your creative marketing juices flowing, nothing will!
Book Synopsis Marketing Ideas for Travel Agents by : Stephen Crowhurst
Download or read book Marketing Ideas for Travel Agents written by Stephen Crowhurst and published by . This book was released on 2020-07-03 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Ideas for Travel Agents is a compendium of practical marketing suggestions designed to help boost travel sales in a POST-COVID travel marketing environment. Written by travel trade author, trainer, and speaker, Stephen Crowhurst, the author has drawn on his life-long career in retail travel and his dedication to collecting new business generating ideas that are low cost and easy to implement. Crowhurst's tell-it-like-it-is writing style is easy to understand, laced with good humour, a few puns, and anecdotes from his wide-ranging career. This go-to desk reference provides 332 marketing ideas that blend traditional travel marketing methods with new and advanced techniques. From activities to commission mark-ups, agency names & claims, window dressing, banners, customer service, ethnic marketing, generational marketing, bucket lists, publishing guide books, and supporting what makes the world a better place, such as the Black Lives Matter movement and our front line healthcare workers, Crowhurst has delivered a guide that the retail travel trade, wholesalers, suppliers and departments of tourism will find indispensable.
Book Synopsis Selling Group Travel for Travel Agents by : Joanie Ogg
Download or read book Selling Group Travel for Travel Agents written by Joanie Ogg and published by . This book was released on 2020-06 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: Group Travel is Big and This Book will Help You Get Started and Find Success as a Travel Agent! Selling Groups is a fantastic way to generate a substantial income for Travel Professionals. "Selling Group Travel for Travel Agents" shares the important details on how to successfully sell group travel and details all aspects on the topic. from concepts, packaging, costing, marketing and operating profitable groups. Grow your Travel Agency with Group Travel by applying the topics discussed in this newly updated book! You will discover: Developing a Group Travel Concept Kinds of Group Travel Developing Your Group Travel Business Plan Group Travel Packaging Group Travel Costing Pied Pipers and Group Leaders Pied Piper and Group Leader Agreements Your Product Presentation Group Leader Marketing Strategies Selling Affinity Group Travel Escorting Affinity Groups About the Authors: The Ogg Family has a cumulative tenure in the travel industry of over 100-years. Their experience and understanding of the Home-Based Travel Agency opportunity, combined with their enthusiastic entrepreneurial spirit, make this title a must read for those looking to either start a home-based travel business or to further their success as a Travel Professional. To Access More Tools to help you get started as a Home Based Travel Agent, visit www.HomeBasedTravelAgent.com.
Book Synopsis Travel Agency Marketing by : Ehsan Zarei
Download or read book Travel Agency Marketing written by Ehsan Zarei and published by DMA4U. This book was released on with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking for a complete guide to travel agency marketing? Your search ends here with this comprehensive book! This book offers 17 unique marketing strategies to help you succeed, providing an abundance of tips, tricks, ideas, and examples. Real-world ad copy examples are included for each marketing strategy, making it a powerful tool to re-imagine, think out of the box, see new possibilities, or even simply use the same ad copy samples to get started faster. You may have known a marketing strategy before, but when you have multiple ad copy examples about the same marketing strategy, it will open up your eyes to new ways that it can be done. This comprehensive guide offers a unique opportunity to generate fresh and innovative ideas, elevating your travel agency marketing to the next level, with insights that only a marketing expert could provide. Whether you're a professional or just getting started, this book is the perfect resource to take your travel agency marketing to the next level.
Book Synopsis How to Become a Travel Agent by : Lee Mears
Download or read book How to Become a Travel Agent written by Lee Mears and published by . This book was released on 2012-01-29 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt: Have you ever wanted your own travel agency? Well you can and it is a lot easier than you think to have a successful travel agency. It is just a question of knowing how to start and make it grow.The travel industry is a billion dollar business market and with your own successful travel agency you can make a significant difference to your personal finances and lifestyle.You'll love working for yourself as a travel agent. You will discover a great deal of pleasure and satisfaction when you provide people with their dream holiday, family reunion or romantic weekend away. You'll experience the gratitude you will receive from clients when they returnfrom their vacation and compliment you on the excellent advice you had given them.So, how do you go about starting up your own travel agency? Well this new book shows you exactly how to start up, run and earn an income from your own travel business. And the beauty of all this is you can do it right from your own home - if you want!I know it sounds too good to be true, but with the information in this book all the hard work has already been done for you so that you can quickly have you own travel agency up and running in a very short time.The book contains information such as, raising the finance you need, the software you need to run the business, employing staff, marketing your business via both offline and online marketing principles.There are people like you opening up new businesses everyday but not all of them will have the head start you will if you purchase this new book on becoming a travel agent.So what are you waiting for! The small investment you make in this new book could totally change your life forever!
Book Synopsis Email Marketing for Travel Agents by : Joanie Ogg
Download or read book Email Marketing for Travel Agents written by Joanie Ogg and published by . This book was released on 2020-05-23 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find Success with Email Marketing as a Travel Agent and Grow your Business Email Marketing represents a huge opportunity for Travel Agents to grow their business in a very cost effective way. However, there is lots to understand before entering an effective email campaign. "Email Marketing for Travel Agents" shares all of the details necessary to embark on a successful campaign and even goes so far as to provide samples of effective travel email marketing campaigns. This book is a "must read" for every Travel Agent looking to grow their business using email marketing. Grow your knowledge, success and appearance in this informative look into the world of Email Marketing as a Travel Agent! You will discover: The Importance of a Branded Email Address Your Email Marketing Strategy Email Subject Line Best Practices Call to Action Best Practices Landing Page Best Practices Examples of: Effective Email Campaigns Over Water Bungalow eBook Download AmaMagna Last Chance Tahiti Travel Magazine About the Authors: The Ogg Family has a cumulative tenure in the travel industry of over 100-years. Their experience and understanding of the Home-Based Travel Agency opportunity, combined with their enthusiastic entrepreneurial spirit, make this title a must read for those looking to either start a home-based travel business or to further their success as a Travel Professional. To Access More Tools to help you get started as a Home Based Travel Agent, visit www.HomeBasedTravelAgent.com.
Book Synopsis Future Online Marketing Change by : Johnny Ch LOK
Download or read book Future Online Marketing Change written by Johnny Ch LOK and published by . This book was released on 2018-03-14 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction This book divides two parts. The first part explains online book store competitive effort. The second part explains online travel agent competitive effort. The first part explains online and offline book shop competition is serious. Book readers have these both channel to choose to buy either electronic book or paper book to study. How can traditional offlince book shop achieve strategy to compete online book shop ? What are online book shop weaknesses or strengths? What are traditional offline book shop weaknesses or strengths? What is future book publishing development trend? These questions will have suggestions to be given to book publishers to let them to learn more marketing strategies. The second part aims to explain what strategies will be different between online and offline travel agents . What are the strengths and weaknesses between online and offline travel agents? How can online travel agents win offline travel agents or how can offline travel agents win online travel? Why do travel consumers either choose online travel agents or offline travel agents to help them to arrange travel trips? What factors will change their mind to influence them to choose to buy electronic air ticket or paper air ticket from either offline travel agents or online travel agents? Finally, I shall give my opinions to attempt to answer above questions. It is suitable to any readers who have interest to compare whether online travel agent competitive effort is more or online book store effort is more to develop their online sale market. Comparision on online book store and online travel agent competitive effort: In fact, travel agent is one kind of entertainment service industry. Online travel agent can apply online travel website to help travellers to choose any cheap air ticket, hotel, even transportation ticket to prebook to purchase from internet. Otherwise, book store is one kind of sale service. Online electronic book is one kind of reading method from internet. It give readers feel convenient and easy to read from laptop or mobile phone. However, I feel online travel agent competition will be difficult to compare to online book store. The reason is because online travel agent lacks individua travel agent explain any journey to let travellers to know by oral. So, some travellers will choose to walk in to travel agent office to enquire travel agent any journeys when they choose any countries to travel. Online travel agent can only provide air ticket price comparision and hotel choices to prebook service. This is online travel agent weakness. Otherwise, online book store can provide readers to read books from internet, so they do not need to walk in book store to choose book to buy and paper book is heavy, so some readers will prefer to choose electronic to read. Hence, it is the difference between travel psychology and reading to influence why online travellers feel more negative emotion than online electronic book buyer.
Book Synopsis Professional Travel Agency Management by : Chuck Y. Gee
Download or read book Professional Travel Agency Management written by Chuck Y. Gee and published by Pearson. This book was released on 1990 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advanced text which emphasizes management aspects of marketing, personnel, financial, legal, impact of automation. Discusses role of travel agency in the industry as a whole, recent industry developments, future issues.
Book Synopsis Marketing in Travel and Tourism by : Victor T.C. Middleton
Download or read book Marketing in Travel and Tourism written by Victor T.C. Middleton and published by Routledge. This book was released on 2012-05-23 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its third edition, the best-selling text, Marketing in Travel and Tourism, explains the principles and practice of marketing as they are increasingly being applied in the global travel and tourism industry. Building on the success of previous editions, the authors have completely revised the text to reflect the changes in the travel and tourism industry in the 21st century. International examples and case studies drawn from recent practice in several countries are used throughout the text. Case studies emphasising the role of ICT include: Microburners, Travel Inn (budget hotels), RCI Europe, the Balearic Islands, and ICT and the role of the Internet in international NTO strategies. With its comprehensive content and user friendly style, Marketing in Travel and Tourism third edition takes the reader from an initial definition of the subject matter through to the application of marketing in the travel and tourism industry, discussing crucial components such as planning strategy and the marketing mix, making it an indispensable text for both students and practitioners alike.
Book Synopsis Client Gifting for Travel Agents by : Tom Ogg
Download or read book Client Gifting for Travel Agents written by Tom Ogg and published by Createspace Independent Publishing Platform. This book was released on 2017-12-13 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: Client Gifting For Travel Agents uncovers how travel agents gift and why. With 199 travel professionals telling how, what and why they gift, this is a valuable resource for any travel professional considering a gifting program as part of their marketing plan. Also included is a Gifting Buyer's Guide to help agents locate what they are looking for in terms of gifting promotional items. This book will help travel agents immensely in their marketing programs.
Book Synopsis How to Start a Home Based Travel Agency by : Joanie Ogg
Download or read book How to Start a Home Based Travel Agency written by Joanie Ogg and published by . This book was released on 2020-02-03 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Empowering Individuals to Start and Succeed as a Home Based Travel Agent for over 25 years! "How to Start a Home Based Travel Agency" was the very first book written about this exploding business opportunity that has evolved in the travel industry over the past decades. First written in 1994, the book was considered on the fringe of the industry. Today, the book is distributed by the most professional and astute travel organizations in existence and is considered a must read for anyone looking to start a successful Travel Business. It is written with only one purpose; to help you start your Home-Based Travel Business with a minimum of outlay and maximum return for your investment of time and money. Nothing is left to the imagination as every detail of the start-up process is disclosed in great detail. Chapter Outline: Chapter 1: The Travel Industry, Opportunity of the 21st Century Chapter 2: A Brief History of Travel Retailing Chapter 3: Transition from Storefront to Home Based Travel Agencies Chapter 4: Evolution of the True Independent Contractor Chapter 5: Developing a Business Concept Chapter 6: Developing a Business Plan Chapter 7: Starting a Home-Based Travel Business Chapter 8: Setting up your Books Chapter 9: Your Home Office for the 21st Century Chapter 10: Your Home Office - Computer, Network and More Chapter 11: Selecting your Host Agency Chapter 12: Establishing your Agency Relationship with Suppliers Chapter 13: Travel Reservations and Reference Resources Chapter 14: Setting up your Supplier Files Chapter 15: Developing your Marketing Plan Chapter 16: Creating a Print and Digital Marketing Strategy Chapter 17: Using Direct Mail Chapter 18: Travel Advertising Chapter 19: Travel Promotion Chapter 20: Cold Calls, Canvasing and Telemarketing Chapter 21: Travel Marketing Techniques for the 21st Century Chapter 22: The Internet and the Travel industry Chapter 23: Organizing your Marketing Files Chapter 24: Developing your Knowledge and Skills Chapter 25: Legal Issues and Protecting your Business Chapter 26: Home Based Travel Agent Benefits Chapter 27: Tax Benefits for Home Based Travel Agents Chapter 28: Getting Connected to the Travel Industry Chapter 29: Travel Professional Community Chapter 30: Where do I go From Here? "There is so much to learn as an entrepreneur in the travel industry. It's not just about booking travel. It's also about launching your own business and setting it up for success. That is why "How to Start a Home Based Travel Agency" is such a critical resource for those new to the industry, or making a move to an independent contractor status. It is filled with practical tips and real-world advice that can be applied immediately. We value this textbook so highly that we include it in our entry level program curriculum, the TRIPKit." - Guida Botelho, CTIE - Director of Education for The Travel Institute About the Authors: The Ogg Family has a cumulative tenure in the travel industry of over 100-years. Their experience and understanding of the Home-Based Travel Agency opportunity, combined with their enthusiastic entrepreneurial spirit, make this title a must read for those looking to either start a home-based travel business or to further their success as a Travel Professional. To Access More Tools to help you get started as a Home Based Travel Agent, visit www.HomeBasedTravelAgent.com.
Book Synopsis The Travel Agent by : Aryear Gregory
Download or read book The Travel Agent written by Aryear Gregory and published by Prentice Hall. This book was released on 1993 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: An entry-level training manual and reference for travel agency managers, this text covers selling techniques, reservation procedures, marketing and selling ideas. It contains updated rules and regulations governing travel agents, and new information on tours, hotels, car rentals, and cruises. For professional travel agents and all those interested in a career as a travel agent.
Book Synopsis Tourism Management and Marketing by : A. K. Bhatia
Download or read book Tourism Management and Marketing written by A. K. Bhatia and published by . This book was released on 1997 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis How to Start a Home Based Travel Agency by : MCC Joanie Ogg Ctc
Download or read book How to Start a Home Based Travel Agency written by MCC Joanie Ogg Ctc and published by Createspace Independent Publishing Platform. This book was released on 2013-04-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Start a Home Based Travel Agency is written for people looking for a complete reference on every aspect of starting a home base travel business. The book focuses on developing a business concept and executing a flawless start up process. Some of the major topics include "Developing a Business Concept", Building a Business Plan", "Starting Your Home Based Travel Business", "Setting Up Your Books", "Selecting a Host Travel Agency", "Establishing Your Agency Relationship with Supplier", Setting Up Your Supplier Files", "Travel Advertising", "Travel Marketing", "Your Newsletter", "Travel Promotions", "Your Web Presence", "Developing Your Professional Knowledge and Skills", "Legal Issues for Home Based Travel Agents", "The Benefits of Being a Home Based Travel Agent" and much, much more. First written in 1998, the 2013 edition has been rewritten and is completely up-to-date. If you are starting a home based travel agency this book will not only expedite the process, but will eliminate all of the common mistakes and misunderstandings about launching your business.
