Marketing In Yugoslavia

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Splendour, Misery, and Possibilities

Author : Darko Suvin
Publisher : BRILL
ISBN 13 : 9004325212
Total Pages : 450 pages
Book Rating : 4.0/5 (43 download)

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Book Synopsis Splendour, Misery, and Possibilities by : Darko Suvin

Download or read book Splendour, Misery, and Possibilities written by Darko Suvin and published by BRILL. This book was released on 2016-06-27 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: Suvin’s ‘X-Ray’ of Socialist Yugoslavia offers an indispensable overview of a unique and often overlooked twentieth-century socialism. It shows that the plebeian surge of revolutionary self-determination was halted in SFR Yugoslavia by 1965; that between 1965– 72 there was a confused and hidden but still open-ended clash; and that by 1972 the oligarchy in power was closed and static, leading to failure. The underlying reasons of this failure are analysed in a melding of semiotics and political history, which points beyond Yugoslavia – including its achievements and degeneration – to show how political and economic democracy fail when pursued in isolation. The emphasis on socialist Yugoslavia is at various points embedded into a wider historical and theoretical frame, including Left debates about the party, sociological debates about classes, and Marx’s great foray against a religious State doctrine in The Jewish Question.

Partisan Ruptures

Author : Gal Kirn
Publisher : Pluto Press (UK)
ISBN 13 : 9780745338965
Total Pages : 0 pages
Book Rating : 4.3/5 (389 download)

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Book Synopsis Partisan Ruptures by : Gal Kirn

Download or read book Partisan Ruptures written by Gal Kirn and published by Pluto Press (UK). This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A history of twentieth-century Yugoslavia and the ruptures that shaped it

Metropolitan Belgrade

Author : Jovana Babović
Publisher : University of Pittsburgh Press
ISBN 13 : 0822983397
Total Pages : 379 pages
Book Rating : 4.8/5 (229 download)

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Book Synopsis Metropolitan Belgrade by : Jovana Babović

Download or read book Metropolitan Belgrade written by Jovana Babović and published by University of Pittsburgh Press. This book was released on 2018-06-12 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Metropolitan Belgrade presents a sociocultural history of the city as an entertainment mecca during the 1920s and 1930s. It unearths the ordinary and extraordinary leisure activities that captured the attention of urban residents and considers the broader role of popular culture in interwar society. As the capital of the newly unified Yugoslavia, Belgrade became increasingly linked to transnational networks after World War I, as jazz, film, and cabaret streamed into the city from abroad during the early 1920s. Belgrade’s middle class residents readily consumed foreign popular culture as a symbol of their participation in European metropolitan modernity. The pleasures they derived from entertainment, however, stood at odds with their civic duty of promoting highbrow culture and nurturing the Serbian nation within the Yugoslav state. Ultimately, middle-class Belgraders learned to reconcile their leisured indulgences by defining them as bourgeois refinement. But as they endowed foreign entertainment with higher cultural value, they marginalized Yugoslav performers and their lower-class patrons from urban life. Metropolitan Belgrade tells the story of the Europeanization of the capital’s middle class and how it led to spatial segregation, cultural stratification, and the destruction of the Yugoslav entertainment industry during the interwar years.

The Market-Planned Economy of Yugoslavia

Author : Svetozar Pejovich
Publisher : U of Minnesota Press
ISBN 13 : 1452912475
Total Pages : 174 pages
Book Rating : 4.4/5 (529 download)

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Book Synopsis The Market-Planned Economy of Yugoslavia by : Svetozar Pejovich

Download or read book The Market-Planned Economy of Yugoslavia written by Svetozar Pejovich and published by U of Minnesota Press. This book was released on 1966 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising and socialism: The nature and extent of consumer advertising in the Soviet Union, Poland

Author : Philip Hanson
Publisher : Routledge
ISBN 13 : 1351696319
Total Pages : 125 pages
Book Rating : 4.3/5 (516 download)

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Book Synopsis Advertising and socialism: The nature and extent of consumer advertising in the Soviet Union, Poland by : Philip Hanson

Download or read book Advertising and socialism: The nature and extent of consumer advertising in the Soviet Union, Poland written by Philip Hanson and published by Routledge. This book was released on 2017-07-28 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study looks at the tiny but growing volume of consumer advertising even in countries such as the Soviet Union, which had detailed central planning, and substantially more in the recently decentralised Hungarian economy and pre-invasion Czechoslovakia. And of course, outside the Soviet orbit there was the relatively market-oriented and Westernised Yugoslav economy. This suggested that there were after all some interesting questions to answer: Why did an administrative economy like the Soviet one have any domestic consumer advertising at all, and why was it, apparently, growing? What did evidence from Hungary and Yugoslavia suggest about the scale and functions of advertising in more decentralised socialist economies? This title was first published in 1974.

Investment and Property Rights in Yugoslavia

Author : Milica Uvalic
Publisher : Cambridge University Press
ISBN 13 : 9780521122580
Total Pages : 276 pages
Book Rating : 4.1/5 (225 download)

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Book Synopsis Investment and Property Rights in Yugoslavia by : Milica Uvalic

Download or read book Investment and Property Rights in Yugoslavia written by Milica Uvalic and published by Cambridge University Press. This book was released on 2009-11-05 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, Milica Uvalic examines the theoretical and empirical issues related to investment in Yugoslavia since 1965. She explores investment policies, sources of finance, macroeconomic performance, enterprise incentives and current property reforms in relation to Western theory on investment behavior in the labor-managed firm and Kornai's theory on socialist economies. In line with Kornai's theory, the author argues that the fundamental causes of problems in Yugoslavia are generic to socialist economic systems, rather than the specific characteristic of self-management.

Making and Breaking the Yugoslav Working Class

Author : Goran Musić
Publisher : Central European University Press
ISBN 13 : 9789633863398
Total Pages : 0 pages
Book Rating : 4.8/5 (633 download)

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Book Synopsis Making and Breaking the Yugoslav Working Class by : Goran Musić

Download or read book Making and Breaking the Yugoslav Working Class written by Goran Musić and published by Central European University Press. This book was released on 2021-05-14 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Workers' self-management was one of the unique features of communist Yugoslavia. Goran Musić has investigated the changing ways in which blue-collar workers perceived the recurring crises of the regime. Two self-managed metal enterprises, one in Serbia another in Slovenia, provide the frame of the analysis in the time span between 1945 and 1989. These two factories became famous for strikes in 1988 that evoked echoes in popular discourses in former Yugoslavia. Drawing on interviews, factory publications and other media, local archives, and secondary literature, Musić analyzes the two cases, going beyond the clichés of political manipulation from the top and workers' intrinsic attraction to nationalism. The author explains how, in the later phase of communist Yugoslavia, growing social inequalities among the workers and undemocratic practices inside the self-managed enterprises facilitated the spread of a nationalist and pro-market ideology on the shop floors. Yet rather than being a mass taken advantage of by populist leaders, the working class Musić presents is one with agency and voice, a force that played an important role in shaping the fate of the country. The book thus seeks to open a debate on the social processes leading up to the dissolution of Yugoslavia.

Marketing in Yugoslavia

Author : Leo Kuus
Publisher :
ISBN 13 :
Total Pages : 19 pages
Book Rating : 4.:/5 (143 download)

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Book Synopsis Marketing in Yugoslavia by : Leo Kuus

Download or read book Marketing in Yugoslavia written by Leo Kuus and published by . This book was released on 1980 with total page 19 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Yugoslavia

Author : Dennison Rusinow
Publisher : University of Pittsburgh Pre
ISBN 13 : 0822973499
Total Pages : 384 pages
Book Rating : 4.8/5 (229 download)

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Book Synopsis Yugoslavia by : Dennison Rusinow

Download or read book Yugoslavia written by Dennison Rusinow and published by University of Pittsburgh Pre. This book was released on 2008-12-01 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Defying Stalin and his brand of communism, Tito's Yugoslavia developed a unique kind of socialism that combined one-party rule with an economic system of workers' self-management that aroused intense interest throughout the cold war. As a member of the American Universities Field Staff, Dennison Rusinow became a long-time resident and frequent visitor to Yugoslavia during these transformative times. This volume presents the most significant of his refreshingly immediate and well-informed reports on life in Yugoslavia and the country's major political developments. Rusinow's essays explore such diverse topics as the first American-style supermarket and its challenge to traditional outdoor markets; the lessons of a Serbian holiday feast (Slava); the resignation of Vice President Aleksandar Rankovic; the Croatian political purge of 1971; ethnic divides and the rise of nationalism throughout the country; the tension between conservative and liberal forces in Yugoslav politics; and the student revolt at Belgrade University in 1968. Rusinow's final report from 1991 examines the serious challenges to the nation's future even as it collapsed.

Sociopolitical Aspects of International Marketing

Author : Erdener Kaynak
Publisher : Psychology Press
ISBN 13 : 0866569510
Total Pages : 410 pages
Book Rating : 4.8/5 (665 download)

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Book Synopsis Sociopolitical Aspects of International Marketing by : Erdener Kaynak

Download or read book Sociopolitical Aspects of International Marketing written by Erdener Kaynak and published by Psychology Press. This book was released on 1991 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social, economic, political, business, and cultural environmental factors affect the international marketing operation and performance of international firms. This highly insightful volume focuses on four of the most significant forces with which companies must deal on an international level--macro international marketing issues, sociopolitical international marketing issues, international marketing strategies, and special international marketing topics. Within this framework, experts examine the impact of two major environmental factors, namely the social and political conditions, on international companies to adopt corresponding marketing techniques and practices in different international markets. They also explore how specific details of a country, such as income level, cultural attributes, consumer characteristics, laws, and politics, influence the market potential of international firms and thus the scale of the company operations. Indispensable reading for scholars, economists, and business people who are interested in marketing on a global scale.

International Marketing

Author : Erdener Kaynak
Publisher : Routledge
ISBN 13 : 1136777636
Total Pages : 410 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis International Marketing by : Erdener Kaynak

Download or read book International Marketing written by Erdener Kaynak and published by Routledge. This book was released on 1991-03-25 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social, economic, political, business, and cultural environmental factors affect the international marketing operation and performance of international firms. This highly insightful volume focuses on four of the most significant forces with which companies must deal on an international level--macro international marketing issues, sociopolitical int

Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

Author : Naresh K. Malhotra
Publisher : Springer
ISBN 13 : 3319169432
Total Pages : 509 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference by : Naresh K. Malhotra

Download or read book Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference written by Naresh K. Malhotra and published by Springer. This book was released on 2015-05-05 with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1985 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.

The Department of State Bulletin

Author :
Publisher :
ISBN 13 :
Total Pages : 600 pages
Book Rating : 4.3/5 (129 download)

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Book Synopsis The Department of State Bulletin by :

Download or read book The Department of State Bulletin written by and published by . This book was released on 1986 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: The official monthly record of United States foreign policy.

A History of Yugoslavia

Author : Marie-Janine Calic
Publisher : Purdue University Press
ISBN 13 : 1612495648
Total Pages : 443 pages
Book Rating : 4.6/5 (124 download)

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Book Synopsis A History of Yugoslavia by : Marie-Janine Calic

Download or read book A History of Yugoslavia written by Marie-Janine Calic and published by Purdue University Press. This book was released on 2019-02-15 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why did Yugoslavia fall apart? Was its violent demise inevitable? Did its population simply fall victim to the lure of nationalism? How did this multinational state survive for so long, and where do we situate the short life of Yugoslavia in the long history of Europe in the twentieth century? A History of Yugoslavia provides a concise, accessible, comprehensive synthesis of the political, cultural, social, and economic life of Yugoslavia—from its nineteenth-century South Slavic origins to the bloody demise of the multinational state of Yugoslavia in the 1990s. Calic takes a fresh and innovative look at the colorful, multifaceted, and complex history of Yugoslavia, emphasizing major social, economic, and intellectual changes from the turn of the twentieth century and the transition to modern industrialized mass society. She traces the origins of ethnic, religious, and cultural divisions, applying the latest social science approaches, and drawing on the breadth of recent state-of-the-art literature, to present a balanced interpretation of events that takes into account the differing perceptions and interests of the actors involved. Uniquely, Calic frames the history of Yugoslavia for readers as an essentially open-ended process, undertaken from a variety of different regional perspectives with varied composite agenda. She shuns traditional, deterministic explanations that notorious Balkan hatreds or any other kind of exceptionalism are to blame for Yugoslavia’s demise, and along the way she highlights the agency of twentieth-century modern mass society in the politicization of differences. While analyzing nuanced political and social-economic processes, Calic describes the experiences and emotions of ordinary people in a vivid way. As a result, her groundbreaking work provides scholars and learned readers alike with an accessible, trenchant, and authoritative introduction to Yugoslavia's complex history.

U.S.-Yugoslav Relations

Author : Michael H. Armacost
Publisher :
ISBN 13 :
Total Pages : 8 pages
Book Rating : 4.:/5 (319 download)

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Book Synopsis U.S.-Yugoslav Relations by : Michael H. Armacost

Download or read book U.S.-Yugoslav Relations written by Michael H. Armacost and published by . This book was released on 1986 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Market Socialism in Yugoslavia

Author : Christopher Prout
Publisher : Oxford University Press, USA
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Market Socialism in Yugoslavia by : Christopher Prout

Download or read book Market Socialism in Yugoslavia written by Christopher Prout and published by Oxford University Press, USA. This book was released on 1985 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economic analysis of post-war economic developments in Yugoslavia - considers the ideologycal basis and implementation of decentralization, economic recession, and the 1963 economic reforms; looks at the transformation of the industrial enterprise, economic planning, workers self management, role of the state, etc.; analyses the functioning of the financial market, the labour market and the product market; discusses market stabilization and economic growth (incl. Employment, inflation and the balance of payments). References, statistical tables.

A Slow Burning Fire

Author : Marko Ilic
Publisher : MIT Press
ISBN 13 : 0262044846
Total Pages : 384 pages
Book Rating : 4.2/5 (62 download)

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Book Synopsis A Slow Burning Fire by : Marko Ilic

Download or read book A Slow Burning Fire written by Marko Ilic and published by MIT Press. This book was released on 2021-02-16 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Yugoslavia's diverse and interconnected art scenes from the 1960s to the 1980s, linked to the country's experience with socialist self-management. In Yugoslavia from the late 1960s to the late 1980s, state-supported Student Cultural Centers became incubators for new art. This era's conceptual and performance art--known as Yugoslavia's New Art Practice--emerged from a network of diverse and densely interconnected art scenes that nurtured the early work of Marina Abramovi&ć, Sanja Ivekovi&ć, Neue Slowenische Kunst (NSK), and others. In this book, Marko Ili&ć offers the first comprehensive examination of the New Art Practice, linking it to Yugoslavia's experience with socialist self-management and the political upheavals of the 1980s.