Márketing de guerrilla con tecnología

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Publisher :
ISBN 13 : 9788423416844
Total Pages : 206 pages
Book Rating : 4.4/5 (168 download)

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Book Synopsis Márketing de guerrilla con tecnología by : Jay Conrad Levinson

Download or read book Márketing de guerrilla con tecnología written by Jay Conrad Levinson and published by . This book was released on 1999 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing de Guerrilla

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Publisher : Morgan James Publishing
ISBN 13 : 1614483094
Total Pages : 377 pages
Book Rating : 4.6/5 (144 download)

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Book Synopsis Marketing de Guerrilla by : Jay Conrad Levinson

Download or read book Marketing de Guerrilla written by Jay Conrad Levinson and published by Morgan James Publishing. This book was released on 2009-02-01 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Spanish edition of the bestselling book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century. When Guerrilla Marketing was first published in 1983, Jay Levinson was considered a pioneer with his unique “take no prisoners” approach to marketing, oriented to owners of small- and medium-sized companies. Almost twenty years & 1,000,000 copies later, Guerrilla Marketing is now considered the Marketing Bible and the consulting book for entrepreneurs. Full of scores of solid guerrilla marketing weapons as well as invaluable business recommendations for today’s marketers, this completely revised and expanded edition (Spanish version), identifies the following: The fastest-growing markets for the twenty-first century, with suggestions on how to reach them. Special strategies for forming strategic marketing alliances with other businesses. The latest tactics for independent contractors and those who do business on the telephone. Up-to-date information on the Internet and other technologies that help the guerrilla entrepreneur choose the proper business and make it grow. Management lessons for the entrepreneur in the twenty-first century.

Publicidad 360º

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Publisher : Ediciones Universidad San Jorge
ISBN 13 : 8494119818
Total Pages : 351 pages
Book Rating : 4.4/5 (941 download)

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Book Synopsis Publicidad 360º by : Alejandro Álvarez Nobell

Download or read book Publicidad 360º written by Alejandro Álvarez Nobell and published by Ediciones Universidad San Jorge. This book was released on 2014-03-14 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Esta publicación es fruto de la reflexión de, fundamentalmente, docentes del ámbito de la comunicación y de la publicidad basada en la necesidad de aunar fuerzas para ofrecer una obra de conjunto que intenta ver la publicidad como un hecho global y no solo aislado de la comunicación comercial. La presente obra profundiza en el valor de la publicidad y su importancia contemporánea, desde una perspectiva holística y con el objetivo de querer ser una publicación didáctica y de reflexión.

Un plan en diez etapas. Márketing de guerrilla con tecnología

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ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (11 download)

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Book Synopsis Un plan en diez etapas. Márketing de guerrilla con tecnología by :

Download or read book Un plan en diez etapas. Márketing de guerrilla con tecnología written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

More Guerrilla Marketing Research

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Publisher :
ISBN 13 : 9780749460723
Total Pages : pages
Book Rating : 4.4/5 (67 download)

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Book Synopsis More Guerrilla Marketing Research by : Robert J Kaden

Download or read book More Guerrilla Marketing Research written by Robert J Kaden and published by . This book was released on 2010-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing 5.0 Versión Colombia: Tecnología para la humanidad

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Publisher : LID Editorial
ISBN 13 : 9585351757
Total Pages : 229 pages
Book Rating : 4.5/5 (853 download)

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Book Synopsis Marketing 5.0 Versión Colombia: Tecnología para la humanidad by : Philip Kotler

Download or read book Marketing 5.0 Versión Colombia: Tecnología para la humanidad written by Philip Kotler and published by LID Editorial. This book was released on 2022-06-28 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: En Marketing 5.0. Tecnología para la humanidad se identifica la creciente tendencia a alinear la tecnología con las capacidades humanas para lograr resultados exponenciales en el momento de aplicar las estrategias de marketing. Entre los temas fundamentales del marketing 5.0 está lo que se conoce como next tech, un grupo de tecnologías que se pueden ver materializadas en la inteligencia artificial (IA), el procesamiento del lenguaje natural (PLN), la tecnología de sensores, el internet de las cosas (IoT), la realidad aumentada (RA), la realidad virtual (RV) y el blockchain. Esta edición contiene los casos de éxito de nueve empresas que operan en Colombia: Banco de Bogotá, Globant, Lucro, PTC Therapeutics y VMLY&R COMMERCE.

Guerrilla marketing en internet

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Publisher :
ISBN 13 : 9788495292117
Total Pages : 361 pages
Book Rating : 4.2/5 (921 download)

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Book Synopsis Guerrilla marketing en internet by : Jay Conrad Levinson

Download or read book Guerrilla marketing en internet written by Jay Conrad Levinson and published by . This book was released on 2000 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Tácticas de "guerrilla marketing"

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Publisher :
ISBN 13 : 9788401361180
Total Pages : 199 pages
Book Rating : 4.3/5 (611 download)

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Book Synopsis Tácticas de "guerrilla marketing" by : Jay Conrad Levinson

Download or read book Tácticas de "guerrilla marketing" written by Jay Conrad Levinson and published by . This book was released on 1990 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing partyzancki

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ISBN 13 : 9788320811445
Total Pages : 289 pages
Book Rating : 4.8/5 (114 download)

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Book Synopsis Marketing partyzancki by : Jay Conrad Levinson

Download or read book Marketing partyzancki written by Jay Conrad Levinson and published by . This book was released on 1998 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Internet Prophets

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Publisher : Morgan James Publishing
ISBN 13 : 1614482322
Total Pages : 325 pages
Book Rating : 4.6/5 (144 download)

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Book Synopsis Internet Prophets by : Steve Olsher

Download or read book Internet Prophets written by Steve Olsher and published by Morgan James Publishing. This book was released on 2012-06-01 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: WARNING: You’re About To Tap Into Internet Gold! For the first time ever, 25 hand-selected, world-renown internet legends, such as Yanik Silver, Mike Koenigs, Mike Filsaime, Dan Hollings, Leslie Rohde, Marc Ostrofsky, and many others come together to reveal their proven step-by-step process for making millions online. "Internet Prophets" pulls back the curtain and takes you behind the scenes with some of the most successful internet strategists on the planet who not only share their path and expertise, but also the specific actions you must implement to take full advantage of the internet’s massive reach and profit potential. Gain extremely rare access into the mindset of internet royalty as they teach you powerful, actionable trade secrets that are seldom revealed; exactly what you must do online now and precisely HOW to do it; the keys to not just having an internet presence, but dominating your field; how to establish position to capitalize on the internet’s next big opportunity; and multiple proven monetization techniques that generate ridiculous cash flow. From Mobile to SEO, Product Launches to Social Media, and whether you’re a solopreneur, start-up, small-business owner, internet virgin, or internet professional, "Internet Prophets" provides the answers you need to exponentially explode your business and PROFIT like never before.

Navigating Digital Communication and Challenges for Organizations

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Publisher : IGI Global
ISBN 13 : 1799897923
Total Pages : 325 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Navigating Digital Communication and Challenges for Organizations by : Andrade, José Gabriel

Download or read book Navigating Digital Communication and Challenges for Organizations written by Andrade, José Gabriel and published by IGI Global. This book was released on 2022-04-15 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public involvement has the power to promote an active circulation of media content and can generate economic and cultural value for organizations. The current perspectives on interactions between audiences, organizations, and content production suggests a relational logic between audiences and media through new productivity proposals. In this sense, it is interesting to observe the reasoning of audience experience through the concepts of interactivity and participation. However, there is a gap between the intentions of communication professionals and their organizations and the effective circulation and content retention among the audiences of interest, as well as the distinction between informing and communicating. Navigating Digital Communication and Challenges for Organizations discusses communication research with a focus on organizational communication that includes a range of methods, strategies, and viewpoints on digital communication. Covering a range of topics such as internal communication and public relations, this reference work is ideal for researchers, academicians, policymakers, business owners, practitioners, instructors, and students.

Gestionar con éxito en hostelería

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Publisher : Lulu.com
ISBN 13 : 1291525513
Total Pages : 152 pages
Book Rating : 4.2/5 (915 download)

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Book Synopsis Gestionar con éxito en hostelería by : David Fernández Quinteiro

Download or read book Gestionar con éxito en hostelería written by David Fernández Quinteiro and published by Lulu.com. This book was released on 2013-08-27 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Si los clientes ya no compran o ya no entran en su local, ¿Qué puede hacer para que compren? ¿Cómo incitarlos al consumo? ¿Cómo conseguir qué vuelvan? ¿Como ajustar y controlar mis gastos en épocas de crisis? ¿Qué acciones de marketing puedo hacer sin gastar mucho dinero y que sean eficaces? ¿Cómo se debería hacer una carta? ¿Que aspectos de la decoración de mi local influyen en el consumo? Estas y muchas otras preguntas tendrán respuesta en este libro.

The Guerrilla Marketing Handbook

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Publisher : Houghton Mifflin Harcourt
ISBN 13 : 9780395700136
Total Pages : 404 pages
Book Rating : 4.7/5 (1 download)

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Book Synopsis The Guerrilla Marketing Handbook by : Jay Conrad Levinson

Download or read book The Guerrilla Marketing Handbook written by Jay Conrad Levinson and published by Houghton Mifflin Harcourt. This book was released on 1994 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing strategy for maximum return, for large & small businesses.

ECIE 2018 13th European Conference on Innovation and Entrepreneurship

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Publisher : Academic Conferences and publishing limited
ISBN 13 : 1911218980
Total Pages : 1107 pages
Book Rating : 4.9/5 (112 download)

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Book Synopsis ECIE 2018 13th European Conference on Innovation and Entrepreneurship by : Professor Carlos Costa

Download or read book ECIE 2018 13th European Conference on Innovation and Entrepreneurship written by Professor Carlos Costa and published by Academic Conferences and publishing limited. This book was released on 2018-09-20 with total page 1107 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The World of Cyberpunk 2077

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Publisher : Dark Horse Comics
ISBN 13 : 1506713831
Total Pages : 198 pages
Book Rating : 4.5/5 (67 download)

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Book Synopsis The World of Cyberpunk 2077 by : Marcin Batylda

Download or read book The World of Cyberpunk 2077 written by Marcin Batylda and published by Dark Horse Comics. This book was released on 2020-08-04 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: An insightful, captivatingly designed, full-color book that transports readers to the futuristic megalopolis of Night City--the epicenter of the vibrant new action-RPG from CD Projekt Red. Step into the year 2077, a world dotted with dystopian metropoles where violence, oppression, and cyberware implants aren't just common--they're necessary tools to get ahead. Delve into incisive lore to discover how the economic decline of the United States created a crippling dependence on devious corporations and birthed the Free State of California. Explore the various districts, gangs, and history of Night City. Learn all there is to know about the technology of tomorrow and research the cybernetics, weapons, and vehicles of Cyberpunk 2077. Dark Horse Books and CD Projekt Red present The World of Cyberpunk 2077--an extensive examination of the rich lore of Cyberpunk 2077. This intricately assembled tome contains everything you need to know about the history, characters, and world of the long-awaited follow-up from the creators of The Witcher video game series.

Right on the Money

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Publisher :
ISBN 13 : 9780375503696
Total Pages : 312 pages
Book Rating : 4.5/5 (36 download)

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Book Synopsis Right on the Money by : Chris Farrell

Download or read book Right on the Money written by Chris Farrell and published by . This book was released on 2000 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to manage your money and control your financial risks.

Guerrilla Marketing

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Publisher : University of Chicago Press
ISBN 13 : 022659064X
Total Pages : 325 pages
Book Rating : 4.2/5 (265 download)

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Book Synopsis Guerrilla Marketing by : Alexander L. Fattal

Download or read book Guerrilla Marketing written by Alexander L. Fattal and published by University of Chicago Press. This book was released on 2018-12-10 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brand warfare is real. Guerrilla Marketing details the Colombian government’s efforts to transform Marxist guerrilla fighters in the FARC into consumer citizens. Alexander L. Fattal shows how the market has become one of the principal grounds on which counterinsurgency warfare is waged and postconflict futures are imagined in Colombia. This layered case study illuminates a larger phenomenon: the convergence of marketing and militarism in the twenty-first century. Taking a global view of information warfare, Guerrilla Marketing combines archival research and extensive fieldwork not just with the Colombian Ministry of Defense and former rebel communities, but also with political exiles in Sweden and peace negotiators in Havana. Throughout, Fattal deftly intertwines insights into the modern surveillance state, peace and conflict studies, and humanitarian interventions, on one hand, with critical engagements with marketing, consumer culture, and late capitalism on the other. The result is a powerful analysis of the intersection of conflict and consumerism in a world where governance is increasingly structured by brand ideology and wars sold as humanitarian interventions. Full of rich, unforgettable ethnographic stories, Guerrilla Marketing is a stunning and troubling analysis of the mediation of global conflict.