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Marketing And Management Sciences Proceedings Of The International Conference On Icmms 2008
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Book Synopsis Marketing And Management Sciences - Proceedings Of The International Conference On Icmms 2008 by : Damianos P Sakas
Download or read book Marketing And Management Sciences - Proceedings Of The International Conference On Icmms 2008 written by Damianos P Sakas and published by World Scientific. This book was released on 2010-01-20 with total page 640 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a collection of selected papers presented at the International Conference of Marketing and Management Sciences held from 23 to 25 May 2008 in Athens, Greece. The papers focus on how globalization has had significant impact on companies, societies and individuals alike. They discuss the need for new strategies and practices that can help cope with changes that arise due to globalization. Written in a simple manner, this book will be of interest to academics studying and teaching marketing and management courses and to managers dealing with strategies to cope with changes due to globalization./a
Book Synopsis European Journal of Tourism Research by :
Download or read book European Journal of Tourism Research written by and published by Varna University of Management. This book was released on 2015-10-01 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: The European Journal of Tourism Research is an interdisciplinary scientific journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as management, marketing, sociology, psychology, geography, political sciences, mathematics, statistics, anthropology, culture, information technologies and others are invited. The journal is open to all researchers. Young researchers and authors from Central and Eastern Europe are encouraged to submit their contributions. Regular Articles in the European Journal of Tourism Research should normally be between 4 000 and 20 000 words. Major research articles of between 10 000 and 20 000 are highly welcome. Longer or shorter papers will also be considered. The journal publishes also Research Notes of 1 500 – 2 000 words. Submitted papers must combine theoretical concepts with practical applications or empirical testing. The European Journal of Tourism Research includes also the following sections: Book Reviews, announcements for Conferences and Seminars, abstracts of successfully defended Doctoral Dissertations in Tourism, case studies of Tourism Best Practices. The European Journal of Tourism Research is published in three Volumes per year. The full text of the European Journal of Tourism Research is available in the following databases: EBSCO Hospitality and Tourism CompleteCABI Leisure, Recreation and TourismProQuest Research Library Individual articles can be rented via journal's page at DeepDyve. The journal is indexed in Scopus and Thomson Reuters' Emerging Sources Citation Index. The editorial team welcomes your submissions to the European Journal of Tourism Research.
Book Synopsis Marketing and Management Sciences by : Damianos P. Sakas
Download or read book Marketing and Management Sciences written by Damianos P. Sakas and published by World Scientific. This book was released on 2010 with total page 640 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a collection of selected papers presented at the International Conference of Marketing and Management Sciences held from 23 to 25 May 2008 in Athens, Greece. The papers focus on how globalization has had significant impact on companies, societies and individuals alike. They discuss the need for new strategies and practices that can help cope with changes that arise due to globalization. Written in a simple manner, this book will be of interest to academics studying and teaching marketing and management courses and to managers dealing with strategies to cope with changes due to globalization.
Book Synopsis Quality Assurance and Management by : Mehmet Savsar
Download or read book Quality Assurance and Management written by Mehmet Savsar and published by BoD – Books on Demand. This book was released on 2012-03-23 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this book is to present new concepts, state-of-the-art techniques and advances in quality related research. Novel ideas and current developments in the field of quality assurance and related topics are presented in different chapters, which are organized according to application areas. Initial chapters present basic ideas and historical perspectives on quality, while subsequent chapters present quality assurance applications in education, healthcare, medicine, software development, service industry, and other technical areas. This book is a valuable contribution to the literature in the field of quality assurance and quality management. The primary target audience for the book includes students, researchers, quality engineers, production and process managers, and professionals who are interested in quality assurance and related areas.
Book Synopsis New Trends In Qualitative And Quantitative Methods In Libraries: Selected Papers Presented At The 2nd Qualitative And Quantitative Methods In Libraries - Proceedings Of The International Conference On Qqml2010 by : Anthi Katsirikou
Download or read book New Trends In Qualitative And Quantitative Methods In Libraries: Selected Papers Presented At The 2nd Qualitative And Quantitative Methods In Libraries - Proceedings Of The International Conference On Qqml2010 written by Anthi Katsirikou and published by World Scientific. This book was released on 2011-08-31 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique volume presents the latest scientific achievements of library researchers and professionals on the Qualitative and Quantitative Methods of Libraries. Scholars and professionals have now an information resource on methodological tools for library services. Except for the new technologies that facilitate the innovation of libraries, it is the underlying policy and functional changes that have the most lasting effect on the scholarly operation that explains why this volume is important in the field or market.It also explores in detail the areas covering library methodologies, marketing and management, statistics and bibliometrics, content and subject analysis, users' behaviors and library policies that play an important role at every aspect of library research in the twenty-first century.
Book Synopsis New Trends in Qualitative and Quantitative Methods in Libraries by : Anthi Katsirikou
Download or read book New Trends in Qualitative and Quantitative Methods in Libraries written by Anthi Katsirikou and published by World Scientific. This book was released on 2012 with total page 472 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique volume presents the latest scientific achievements of library researchers and professionals on the Qualitative and Quantitative Methods of Libraries. Scholars and professionals have now an information resource on methodological tools for library services. Except for the new technologies that facilitate the innovation of libraries, it is the underlying policy and functional changes that have the most lasting effect on the scholarly operation that explains why this volume is important in the field or market. It also explores in detail the areas covering library methodologies, marketing and management, statistics and bibliometrics, content and subject analysis, users' behaviors and library policies that play an important role at every aspect of library research in the twenty-first century.
Book Synopsis Cities' Identity Through Architecture and Arts by : Anna Catalani
Download or read book Cities' Identity Through Architecture and Arts written by Anna Catalani and published by Routledge. This book was released on 2018-05-01 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every city has its unique and valuable identity, this identity is revealed through its physical and visual form, it is seen through the eyes of its residents and users. The city develops over time, and its identity evolves with it. Reflecting the rapid and constant changes the city is subjected to, Architecture and Arts, is the embodiment of the cultural, historical, and economical characteristics of the city. This conference was dedicated to the investigation of the different new approaches developed in Architecture and Contemporary arts. It has focused on the basis of urban life and identities. This volume provides discussions on the examples and tendencies in dealing with urban identities as well as the transformation of cities and urban cultures mentioned in terms of their form, identity, and their current art. Contemporary art, when subjected to experiments, continues to be produced in various directions, to be consumed and to put forward new ideas. Art continuously renews itself, from new materials to different means of communication, from interactive works to computer games, from new approaches to perceptional paradigms and problems of city and nature of the millennium. This is an Open Access ebook, and can be found on www.taylorfrancis.com.
Book Synopsis Cities' Identity Through Architecture and Arts by : Yasser Mahgoub
Download or read book Cities' Identity Through Architecture and Arts written by Yasser Mahgoub and published by Springer Nature. This book was released on 2020-11-28 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers a broad range of topics relating to architecture and urban design, such as the conservation of cities’ culture and identity through design and planning processes, various ideologies and approaches to achieving more sustainable cities while retaining their identities, and strategies to help cities advertise themselves on the global market. Every city has its own unique identity, which is revealed through its physical and visual form. It is seen through the eyes of its inhabitants and visitors, and is where their collective memories are shaped. In turn, these factors affect tourism, education, culture & economic prosperity, in addition to other aspects, making a city’s identity one of its main assets. Cities’ identities are constructed and developed over time and are constantly evolving physically, culturally and sociologically. This book explains how architecture and the arts can embody the historical, cultural and economic characteristics of the city. It also demonstrates how cities’ memories play a vital role in preserving their physical and nonphysical heritage. Furthermore, it examines the transformation of cities and urban cultures, and investigates the various new approaches developed in contemporary arts and architecture. Given its scope, the book is a valuable resource for a variety of readers, including students, educators, researchers and practitioners in the fields of city planning, urban design, architecture and the arts.
Book Synopsis The SAGE Handbook of Social Marketing by : Gerard Hastings
Download or read book The SAGE Handbook of Social Marketing written by Gerard Hastings and published by SAGE. This book was released on 2011-11-15 with total page 470 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the first time, this benchmark handbook brings together a systematic framework and state-of-the-art thinking to provide complete coverage of the social marketing discipline. It presents a major retrospective and prospective overview of social marketing, helping to define and shape its current and future developments by: - examining the defining elements of social marketing, their intellectual origins, evolution, current status and direction of travel; - discussing how these have been used in practice, emphasising emerging areas and recent innovations; and - setting the agenda for future research and development in the discipline. For academics, this book will fill the gap in comprehensive social marketing literature, while being of interest to policymakers and post-graduate marketing and health studies students alike as it explores the idea that tools used to market fast-moving consumer goods and financial services can also be applied to pressing social problems.
Book Synopsis Productive, Unproductive and Destructive Entrepreneurship by : Arnis Sauka
Download or read book Productive, Unproductive and Destructive Entrepreneurship written by Arnis Sauka and published by Peter Lang. This book was released on 2008 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on Baumol's concepts of productive, unproductive and destructive entrepreneurship and relevant amendments, this book develops a conceptual framework which allows operationalising the concepts for empirical assessment. Using data from a longitudinal survey, the author further makes one of the first attempts to address these concepts empirically. The results show the importance of shifting the focus from firms' activities to output on both, venture and societal levels, short and long term. Overall, the findings suggest that productive entrepreneurs are less involved in behaviour such as tax avoidance or illegal business and show a higher level of entrepreneurial orientation.
Book Synopsis Sustainable Tourism Futures by : Stefan Gössling
Download or read book Sustainable Tourism Futures written by Stefan Gössling and published by Routledge. This book was released on 2009-01-13 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: A global industry and an important tool for economic development, international tourism is facing an increasingly uncertain future. Global environmental change, including climate change; increasing fuel prices; and growing criticism from environmental and social interest groups are posing substantial challenges to the belief that international tourism can be sustainable at current rates and patterns of growth. This book therefore aims to answer the questions of if and how tourism can be a sustainable industry. The book concludes that sustainable tourism is possible but that it requires fundamental shifts in operations, systems and philosophies. The various contributions identify a number of means by which this can be accomplished but stress that sustainable tourism still has a long way to travel before it can reach its destination.
Book Synopsis Machine Learning Approaches for Convergence of IoT and Blockchain by : Krishna Kant Singh
Download or read book Machine Learning Approaches for Convergence of IoT and Blockchain written by Krishna Kant Singh and published by John Wiley & Sons. This book was released on 2021-07-16 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: MACHINE LEARNING APPROACHES FOR CONVERGENCE OF IOT AND BLOCKCHAIN The unique aspect of this book is that its focus is the convergence of machine learning, IoT, and blockchain in a single publication. Blockchain technology and the Internet of Things (IoT) are two of the most impactful trends to have emerged in the field of machine learning. Although there are a number of books available solely on the subjects of machine learning, IoT and blockchain technology, no such book has been available which focuses on machine learning techniques for IoT and blockchain convergence until now. Thus, this book is unique in terms of the topics it covers. Designed as an essential guide for all academicians, researchers, and those in industry who are working in related fields, this book will provide insights into the convergence of blockchain technology and the IoT with machine learning. Highlights of the book include: Examines many industries such as agriculture, manufacturing, food production, healthcare, the military, and IT Security of the Internet of Things using blockchain and AI Developing smart cities and transportation systems using machine learning and IoT Audience The target audience of this book is professionals and researchers (artificial intelligence specialists, systems engineers, information technologists) in the fields of machine learning, IoT, and blockchain technology.
Book Synopsis The Microtheory of Innovative Entrepreneurship by : William J. Baumol
Download or read book The Microtheory of Innovative Entrepreneurship written by William J. Baumol and published by Princeton University Press. This book was released on 2010-07-01 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: An authoritative look at the microeconomics of entrepreneurship Entrepreneurs are widely recognized for the vital contributions they make to economic growth and general welfare, yet until fairly recently entrepreneurship was not considered worthy of serious economic study. Today, progress has been made to integrate entrepreneurship into macroeconomics, but until now the entrepreneur has been almost completely excluded from microeconomics and standard theoretical models of the firm. The Microtheory of Innovative Entrepreneurship provides the framework for introducing entrepreneurship into mainstream microtheory and incorporating the activities of entrepreneurs, inventors, and managers into standard models of the firm. William Baumol distinguishes between the innovative entrepreneur, who comes up with new ideas and puts them into practice, and the replicative entrepreneur, which can be anyone who launches a new business venture, regardless of whether similar ventures already exist. Baumol puts forward a quasi-formal theoretical analysis of the innovative entrepreneur's influential role in economic life. In doing so, he opens the way to bringing innovative entrepreneurship into the accepted body of mainstream microeconomics, and offers valuable insights that can be used to design more effective policies. The Microtheory of Innovative Entrepreneurship lays the foundation for a new kind of microtheory that reflects the innovative entrepreneur's importance to economic growth and prosperity.
Book Synopsis The Report of the Iraq Inquiry by : Great Britain. Cabinet Office
Download or read book The Report of the Iraq Inquiry written by Great Britain. Cabinet Office and published by . This book was released on 2016 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Broker, Trader, Lawyer, Spy by : Eamon Javers
Download or read book Broker, Trader, Lawyer, Spy written by Eamon Javers and published by Harper Collins. This book was released on 2010-01-21 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Eamon Javers has produced a remarkable book about the secret world of business warfare—a world filled with corporate spies and covert ops and skullduggery… An important book that has the added pleasure of reading like a spy novel.” —David Grann, author of The Lost City of Z Award-winning reporter Eamon Javers’s Broker, Trader, Lawyer, Spy is a penetrating work of investigative and historical journalism about the evolution of corporate espionage, exploring the dangerous and combustible power spies hold over international business. From the birth of the Pinkertons to Howard Hughes, from presidents to Cold War spies, Broker, Trader, Lawyer, Spy is, like Legacy of Ashes and Blackwater, a first rate political thriller that also just happens to be true.
Book Synopsis Merchants of Treason by : Thomas B. Allen
Download or read book Merchants of Treason written by Thomas B. Allen and published by Robert Hale. This book was released on 1988 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Espionage Threat by : Los Angeles Military Intelligence Detachment (U.S.)
Download or read book Espionage Threat written by Los Angeles Military Intelligence Detachment (U.S.) and published by . This book was released on 1988 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
