Mapping The Markets

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Mapping the Markets

Author : Deborah Owen
Publisher : John Wiley & Sons
ISBN 13 : 9781576602386
Total Pages : 148 pages
Book Rating : 4.6/5 (23 download)

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Book Synopsis Mapping the Markets by : Deborah Owen

Download or read book Mapping the Markets written by Deborah Owen and published by John Wiley & Sons. This book was released on 2006-10-01 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: The global financial markets turn over billions of dollars daily. An array of different instruments is available to trade in these markets, ranging from simple stocks and shares to exotic creatures such as butterfly spreads. Participation at any level involves taking a view as to which way the market in question will move. There are essentially only two methods for analysing the future direction of the markets in equities, currencies, interest rates or commodities: one involves fundamental analysis, the other technical analysis. The two camps of investment analysts are separated by a wide gulf of distrust and suspicion. This book seeks to bridge the gap between the two disciplines and show how you can benefit from both, highlighting: • The tools you can use for mapping the markets—to understand what causes shifts in the trend and underlying forces that affect the economy and therefore the financial markets • The long-term cyclical drivers—how economic change is triggered by technological change, and the technological changes that will drive the markets in the future • Downward phases of the cycle—and the factors that cause them • The markets and sectors that will prosper in the future. As the world of investment gets ever more complicated and faster, Mapping the Markets will provide an invaluable route to improving your chances of investment success and avoiding investment distress, whether you are a long-term investor or a short-term trader.

Mapping The Markets

Author : Deborah Owen
Publisher :
ISBN 13 :
Total Pages : 134 pages
Book Rating : 4.:/5 (113 download)

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Book Synopsis Mapping The Markets by : Deborah Owen

Download or read book Mapping The Markets written by Deborah Owen and published by . This book was released on 2010 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: How stockmarkets have behaved in the past and how to analyse their future behaviour. This book is about how to analyse the way markets are likely to behave and it combines the two approaches used by market analysts: technical analysis, which is based on the belief that price reflects everything that is known about a particular market; and fundamental analysis, which takes into account all kinds of factors in order to determine the correct price of an asset. It is in four parts: A kind of global overview, at the heart of which is an examination of the business cycle, including how the 50-year Kondratieff, 10-year jugular and 4-year Kitchin waves fit together How stockmarkets are affected by the cycles and seasonal and secular trends . How to identify sectors and stocks to invest in Future stockmarket drivers - an analysis of some of the innovations, such as fuel cell technology, that will power the next upward leg of the cycle It spells out where you should invest to profit from the next big wave of industrialisation and innovation. It is essential reading for all investors.

Mapping The Markets

Author : The Economist
Publisher :
ISBN 13 : 9781861079374
Total Pages : 144 pages
Book Rating : 4.0/5 (793 download)

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Book Synopsis Mapping The Markets by : The Economist

Download or read book Mapping The Markets written by The Economist and published by . This book was released on 2006 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Winning in Emerging Markets

Author : Tarun Khanna
Publisher : Harvard Business Press
ISBN 13 : 1422157865
Total Pages : 261 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Winning in Emerging Markets by : Tarun Khanna

Download or read book Winning in Emerging Markets written by Tarun Khanna and published by Harvard Business Press. This book was released on 2010-04-28 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best way to select emerging markets to exploit is to evaluate their size or growth potential, right? Not according to Krishna Palepu and Tarun Khanna. In Winning in Emerging Markets, these leading scholars on the subject present a decidedly different framework for making this crucial choice. The authors argue that the primary exploitable characteristic of emerging markets is the lack of institutions (credit-card systems, intellectual-property adjudication, data research firms) that facilitate efficient business operations. While such "institutional voids" present challenges, they also provide major opportunities-for multinationals and local contenders. Palepu and Khanna provide a playbook for assessing emerging markets' potential and for crafting strategies for succeeding in those markets. They explain how to: · Spot institutional voids in developing economies, including in product, labor, and capital markets, as well as social and political systems · Identify opportunities to fill those voids; for example, by building or improving market institutions yourself · Exploit those opportunities through a rigorous five-phase process, including studying the market over time and acquiring new capabilities Packed with vivid examples and practical toolkits, Winning in Emerging Markets is a crucial resource for any company seeking to define and execute business strategy in developing economies.

Mapping Security

Author : Tom Patterson
Publisher : Addison-Wesley Professional
ISBN 13 :
Total Pages : 442 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Mapping Security by : Tom Patterson

Download or read book Mapping Security written by Tom Patterson and published by Addison-Wesley Professional. This book was released on 2005 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compelling and practical view of computer security in a multinational environment – for everyone who does business in more than one country.

Researching Art Markets

Author : Elisabetta Lazzaro
Publisher : Taylor & Francis
ISBN 13 : 1000361683
Total Pages : 231 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Researching Art Markets by : Elisabetta Lazzaro

Download or read book Researching Art Markets written by Elisabetta Lazzaro and published by Taylor & Francis. This book was released on 2021-05-25 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Researching Art Markets brings together a scholars from several, various disciplinary perspectives. In doing so, this collection offers a unique multi-disciplinary contribution that disentangles some of the key aspects and trends in art market practices from the past to nowadays, namely art collectors, the artist as an entrepreneur and career paths, and the formation and development of new markets. In understanding the global art market as an ecosystem, the book also examines how research and perceptions have evolved over time. Within the frameworks of contemporary social, economic and political contexts, issues such as business practices, the roles of market participants and the importance of networks are analysed by scholars of different disciplines. With insights from across the humanities and social sciences, the book explores how different methods can coexist to create an interdisciplinary international community of knowledge and research on art markets. Moreover, by providing historical as well as contemporary examples, this book explores the continuum and diversity of the art market. Overall, this book provides a valuable tool for understanding art markets within their wider context. The volume is of interest to scholars researching into the cultural and creative industries from a wider perspective.

Trading with Median Lines

Author : Timothy Morge
Publisher :
ISBN 13 : 9780972982900
Total Pages : 180 pages
Book Rating : 4.9/5 (829 download)

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Book Synopsis Trading with Median Lines by : Timothy Morge

Download or read book Trading with Median Lines written by Timothy Morge and published by . This book was released on 2003-11-01 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Trading With Median Lines" is a new book that will start you down the road of mastering Median Lines, a set of powerful trading tools pioneered by Roger Babson, Alan Andrews and George Marechal.With more than 125 color full page charts, this book shows in detail how to draw each of the Median Line types and then gives detailed examples of how each is used in trading. Once the various Median Line types are explored, the other essential Median Line tools are introduced, in the same step by step detail. Trade examples are given throughout the book as each set of tools is introduced. Finally, a handful of more advanced topics are explored in detail and then a more complex set of trades are shown, using these advanced techniques.

Mapping a Winning Strategy

Author : Marc Baaij
Publisher : Emerald Group Publishing
ISBN 13 : 1787561305
Total Pages : 273 pages
Book Rating : 4.7/5 (875 download)

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Book Synopsis Mapping a Winning Strategy by : Marc Baaij

Download or read book Mapping a Winning Strategy written by Marc Baaij and published by Emerald Group Publishing. This book was released on 2018-09-10 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mapping a Winning Strategy introduces a new mapping method for creating and executing an effective business strategy. By mapping out the most effective strategy, organizations can make winning operational choices in today's VUCA (volatile, uncertain, complex and ambiguous) business environment.

Mapping Markets for Paintings in Europe 1450-1750

Author : Neil De Marchi
Publisher : Brepols Publishers
ISBN 13 : 9782503518305
Total Pages : 0 pages
Book Rating : 4.5/5 (183 download)

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Book Synopsis Mapping Markets for Paintings in Europe 1450-1750 by : Neil De Marchi

Download or read book Mapping Markets for Paintings in Europe 1450-1750 written by Neil De Marchi and published by Brepols Publishers. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the course of the fifteenth century easel paintings edged out tapestries, frescoes and wood inlay pictures on the walls of private dwellings. Millions of such paintings were produced in the period 1450-1800, in all shapes and sizes, and across the whole range of prices. Who bought them? How were they distributed? What place did they occupy among other luxury possessions? Such questions seem to require that visual culture be treated as an integral part of family spending and commercial pursuits. This volume is the outcome of a four-year collaboration between art historians, economists, social historians and museum professionals from the US, Australia and Europe; its aim was to map the new ground identified by these and related questions, in local contexts, but with comparative and longitudinal concerns constantly in mind. The result is an entirely new matrix of the business and artistic interactions through which visual cultures in early modern Europe were formed. The editors, Neil De Marchi and Hans J. Van Miegroet, an economist and an art historian, have collaborated across their disciplines for ten years. Here they have interspersed participants' essays with brief connecting observations, to produce a text that respects disciplinary expertise while making connections across locations and across time. Much has been written about European paintings; but how markets in paintings emerged, who they served, what roles and institutions were developed that enabled them to function effectively, and how exchange affected visual preferences, have not been studied in such a deliberately wide-angled, comparative way. Mapping Markets is not only a book about paintings, but a compendium of cross-disciplinary methods and insights. It charts the state of research in this trans-disciplinary field, identifies gaps, and poses questions for scholars and students wishing to pursue further the issues raised here.

Marketbusters

Author : Rita Gunther McGrath
Publisher : Harvard Business Press
ISBN 13 : 1591391237
Total Pages : 274 pages
Book Rating : 4.5/5 (913 download)

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Book Synopsis Marketbusters by : Rita Gunther McGrath

Download or read book Marketbusters written by Rita Gunther McGrath and published by Harvard Business Press. This book was released on 2005 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: If all firms face similar obstacles to profitable growth, how do some companies successfully burst through these barriers, leaving their competitors in the dust? Rita Gunther McGrath and Ian C. MacMillan argue that an answer to this question lies in MarketBusters. Best of all, the authors say, opportunities for identifying and executing such moves can be unearthed throughout a company’s existing business platform—if managers know where and how to look for them. The authors practical tools and checklists to help leaders determine the best marketbusting move to use in a given situation. Vivid company examples illustrate the moves in practice, and clear guidelines aid managers in implementing their chosen moves effectively. Driving continuous growth is imperative for every leader in every industry. MarketBusters is the field guide that will help them succeed. MARKET BUSTERS OFFERS: * A Unique Perspective on Growth Opportunities: Big “breakthrough” moves are risky and often unsuccessful. Today’s executives are looking to drive growth off a platform of established markets, with existing customers, and with existing products and offerings. This book shows them how to do that. * A Highly Practical Approach: Actionable, tools-oriented focus of this book will appeal to executives under pressure to show results fast.

Connectography

Author : Parag Khanna
Publisher : Random House
ISBN 13 : 0812988566
Total Pages : 496 pages
Book Rating : 4.8/5 (129 download)

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Book Synopsis Connectography by : Parag Khanna

Download or read book Connectography written by Parag Khanna and published by Random House. This book was released on 2016-04-19 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the visionary bestselling author of The Second World and How to Run the World comes a bracing and authoritative guide to a future shaped less by national borders than by global supply chains, a world in which the most connected powers—and people—will win. Connectivity is the most revolutionary force of the twenty-first century. Mankind is reengineering the planet, investing up to ten trillion dollars per year in transportation, energy, and communications infrastructure linking the world’s burgeoning megacities together. This has profound consequences for geopolitics, economics, demographics, the environment, and social identity. Connectivity, not geography, is our destiny. In Connectography, visionary strategist Parag Khanna travels from Ukraine to Iran, Mongolia to North Korea, Pakistan to Nigeria, and across the Arctic Circle and the South China Sea to explain the rapid and unprecedented changes affecting every part of the planet. He shows how militaries are deployed to protect supply chains as much as borders, and how nations are less at war over territory than engaged in tugs-of-war over pipelines, railways, shipping lanes, and Internet cables. The new arms race is to connect to the most markets—a race China is now winning, having launched a wave of infrastructure investments to unite Eurasia around its new Silk Roads. The United States can only regain ground by fusing with its neighbors into a super-continental North American Union of shared resources and prosperity. Connectography offers a unique and hopeful vision for the future. Khanna argues that new energy discoveries and technologies have eliminated the need for resource wars; ambitious transport corridors and power grids are unscrambling Africa’s fraught colonial borders; even the Arab world is evolving a more peaceful map as it builds resource and trade routes across its war-torn landscape. At the same time, thriving hubs such as Singapore and Dubai are injecting dynamism into young and heavily populated regions, cyber-communities empower commerce across vast distances, and the world’s ballooning financial assets are being wisely invested into building an inclusive global society. Beneath the chaos of a world that appears to be falling apart is a new foundation of connectivity pulling it together. Praise for Connectography “Incredible . . . With the world rapidly changing and urbanizing, [Khanna’s] proposals might be the best way to confront a radically different future.”—The Washington Post “Clear and coherent . . . a well-researched account of how companies are weaving ever more complicated supply chains that pull the world together even as they squeeze out inefficiencies. . . . [He] has succeeded in demonstrating that the forces of globalization are winning.”—Adrian Woolridge, The Wall Street Journal “Bold . . . With an eye for vivid details, Khanna has . . . produced an engaging geopolitical travelogue.”—Foreign Affairs “For those who fear that the world is becoming too inward-looking, Connectography is a refreshing, optimistic vision.”—The Economist “Connectivity has become a basic human right, and gives everyone on the planet the opportunity to provide for their family and contribute to our shared future. Connectography charts the future of this connected world.”—Marc Andreessen, general partner, Andreessen Horowitz “Khanna’s scholarship and foresight are world-class. A must-read for the next president.”—Chuck Hagel, former U.S. secretary of defense This title has complex layouts that may take longer to download.

Business Process Mapping

Author : J. Mike Jacka
Publisher : John Wiley & Sons
ISBN 13 : 0470444584
Total Pages : 340 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Business Process Mapping by : J. Mike Jacka

Download or read book Business Process Mapping written by J. Mike Jacka and published by John Wiley & Sons. This book was released on 2009-07-07 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Business Process Mapping IMPROVING Customer Satisfaction SECOND EDITION "A must-read for anyone performing business process mapping! This treasure shares step-by-step approaches and critical success factors, based on years of practical, customer-focused experience. A real winner!" Timothy R. Holmes, CPA, former General Auditor, American Red Cross "Paulette and Mike make extensive use of anecdotes and real-life examples to bring alive the topic of business process mapping. From the outset, this book will engage you and draw you into the world of business process mapping. Who would have thought that reading about business process mapping could make you smile? Well, Mike and Paulette can make it happen! Within each chapter, the authors provide detailed examples and exhibits used to document a process. Each chapter also includes a 'Recap' and 'Key Analysis Points' which enable the reader to distill the highlights of the chapter." Barbara J. Muller, CPA, CFE, Senior Lecturer, School of Accountancy, W. P. Carey School of Business, Arizona State University "Keller and Jacka cut through the drudgery of process mapping with a path-breaking approach that enables the reader to better understand processes, how they work and how they work together toward successful achievement of business objectives. With great style and flair, this book will provide you with a different way of thinking and new tools to assist you in process analysis and improvement. This book is a must-read for auditors, risk managers, quality improvement management, and business process engineers." Dean Bahrman, VP and Internal Audit Director (Retired), Global Financial Services Companies "Mike Jacka and Paulette Keller show their expertise with the application of business process mapping in increasing customer service and satisfaction in this updated and expanded edition of this popular book. With clear, practical examples and applications, this book shows the writing talents of both authors, and it will be used over and over by those from all lines of industries and professions. Kudos for a job well done!" Joan Pastor, PhD, Founding Partner, Licensed Industrial-Organizational Psychologist, JPA International, Inc., Beverly Hills, California

Mapping Manhattan

Author : Becky Cooper
Publisher : Abrams
ISBN 13 : 1613124694
Total Pages : 138 pages
Book Rating : 4.6/5 (131 download)

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Book Synopsis Mapping Manhattan by : Becky Cooper

Download or read book Mapping Manhattan written by Becky Cooper and published by Abrams. This book was released on 2013-04-02 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Armed with hundreds of blank maps she had painstakingly printed by hand, Becky Cooper walked Manhattan from end to end. Along her journey she met police officers, homeless people, fashion models, and senior citizens who had lived in Manhattan all their lives. She asked the strangers to “map their Manhattan” and to mail the personalized maps back to her. Soon, her P.O. box was filled with a cartography of intimate narratives: past loves, lost homes, childhood memories, comical moments, and surprising confessions. A beautifully illustrated, PostSecret-style tribute to New York, Mapping Manhattan includes 75 maps from both anonymous mapmakers and notable New Yorkers, including Man on Wire aerialist Philippe Petit, New York Times wine critic Eric Asimov, Tony award-winning actor Harvey Fierstein, and many more. Praise for Mapping Manhattan: “What an intriguing project.”—The New York Times “A tender cartographic love letter to this timeless city of multiple dimensions, parallel realities, and perpendicular views.” —Brain Pickings “Cooper’s beautiful project linking the lives of New Yorkers is one that will continue to grow.” —Publishers Weekly online

Learning to See

Author : Mike Rother
Publisher : Lean Enterprise Institute
ISBN 13 : 0966784308
Total Pages : 115 pages
Book Rating : 4.9/5 (667 download)

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Book Synopsis Learning to See by : Mike Rother

Download or read book Learning to See written by Mike Rother and published by Lean Enterprise Institute. This book was released on 2003 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lean production is the gold standard in production systems, but has proven famously difficult to implement in North America. Mass production relies on large inventories, uses "push" processes and struggles with long lead times. Moving towards a system that eliminates muda ("waste") caused by overproduction, while challenging, proves necessary for improved efficiency. Often overlooked, value stream mapping is the essential planning stage for any Lean transformation. In Mike Rother and John Shook's essential guide, you follow the value stream mapping undertaken for Acme Stamping, for its current and future state. Fully illustrated and well-organized, Learning to See is a must-see for the value stream manager.

Idea Mapping

Author : Jamie Nast
Publisher : John Wiley & Sons
ISBN 13 : 111842929X
Total Pages : 163 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Idea Mapping by : Jamie Nast

Download or read book Idea Mapping written by Jamie Nast and published by John Wiley & Sons. This book was released on 2012-06-15 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Idea Mapping "Nast's work in Idea Mapping enables those with creative minds to clearly lay out their thinking process and those who are more process-minded to become creative. If your organization is looking for a pragmatic, step-by-step guide to idea mapping, this is it." --Chris Brown, Executive Vice President, DTE Energy Resources "I have used idea maps for thirty years and have taught MBA students, employees, and my children how to harness their power. I strongly recommend this book and believe you will feel it to be one of the best investments you have ever made in your own growth." --Stephen C. Lundin, coauthor, FISH! "This is a book that everyone should read. It's an interactive, thought-provoking book about the brain and learning that will expand your mind. Nast, an accomplished and well-respected instructor, has guided me into a new realm of learning experiences and possibilities. I'm sure you will feel the same upon reading her insightful work." --Simon Tai, CEO, Buzan Centre Taiwan and S&J Media Intergration Co. Ltd., Host of News Discovery on NEWS 98 Taiwan "Nast shows you a revolutionary method to capture your thinking processes. Don't underestimate the simplicity of idea mapping because therein lies its genius." --Scott Hagwood, four-time USA Memory Champion, author, Memory Power "The ability to visually capture and organize thoughts and ideas has enabled millions of people around the world to do their work with greater creativity and productivity, run their businesses more strategically, and manage complex projects more efficiently--even map out a sales process or new product roll-out. Nast's very practical, readable book will get you quickly up to speed on one of the simplest but most powerful ways to organize your ideas, your work, and yourself." --Mike Jetter, cofounder and CTO, Mindjet Corporation, coauthor, The Cancer Code "The principles Nast writes about in Idea Mapping have become a staple for me over the past fourteen years. I was turned onto the concept of idea mapping in 1992 and have been a student and practitioner ever since. This has absolutely transformed the way I learn, design learning, and prepare for public speaking. I have never been more confident in my recall, knowing the content is nicely tucked away in my brain as it was designed to be. Get ready for a life-changing experience for yourself and those you influence." --Will Flora, Senior Manager, Chick-Fil-A University, Atlanta, GA

Mapping the Nation

Author : Susan Schulten
Publisher : University of Chicago Press
ISBN 13 : 0226740706
Total Pages : 260 pages
Book Rating : 4.2/5 (267 download)

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Book Synopsis Mapping the Nation by : Susan Schulten

Download or read book Mapping the Nation written by Susan Schulten and published by University of Chicago Press. This book was released on 2012-06-29 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A compelling read” that reveals how maps became informational tools charting everything from epidemics to slavery (Journal of American History). In the nineteenth century, Americans began to use maps in radically new ways. For the first time, medical men mapped diseases to understand and prevent epidemics, natural scientists mapped climate and rainfall to uncover weather patterns, educators mapped the past to foster national loyalty among students, and Northerners mapped slavery to assess the power of the South. After the Civil War, federal agencies embraced statistical and thematic mapping in order to profile the ethnic, racial, economic, moral, and physical attributes of a reunified nation. By the end of the century, Congress had authorized a national archive of maps, an explicit recognition that old maps were not relics to be discarded but unique records of the nation’s past. All of these experiments involved the realization that maps were not just illustrations of data, but visual tools that were uniquely equipped to convey complex ideas and information. In Mapping the Nation, Susan Schulten charts how maps of epidemic disease, slavery, census statistics, the environment, and the past demonstrated the analytical potential of cartography, and in the process transformed the very meaning of a map. Today, statistical and thematic maps are so ubiquitous that we take for granted that data will be arranged cartographically. Whether for urban planning, public health, marketing, or political strategy, maps have become everyday tools of social organization, governance, and economics. The world we inhabit—saturated with maps and graphic information—grew out of this sea change in spatial thought and representation in the nineteenth century, when Americans learned to see themselves and their nation in new dimensions.

Regulatory Hacking

Author : Evan Burfield
Publisher : Penguin
ISBN 13 : 0525533214
Total Pages : 320 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Regulatory Hacking by : Evan Burfield

Download or read book Regulatory Hacking written by Evan Burfield and published by Penguin. This book was released on 2018-06-19 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named by Inc. magazine as one of the 10 Best Business Books of 2018 Every startup wants to change the world. But the ones that truly make an impact know something the others don't: how to make government and regulation work for them. As startups use technology to shape the way we live, work, and learn, they're taking on challenges in sectors like healthcare, infrastructure, and education, where failure is far more consequential than a humorous chat with Siri or the wrong package on your doorstep. These startups inevitably have to face governments responsible for protecting citizens through regulation. Love it or hate it, we're entering the next era of the digital revolution: the Regulatory Era. The big winners in this era--in terms of both impact and financial return--will need skills they won't teach you in business school or most startup incubators: how to scale a business in an industry deeply intertwined with government. Here, for the first time, is the playbook on how to win the regulatory era. "Regulatory hacking" doesn't mean "cutting through red tape"; it's really about finding a creative, strategic approach to navigating complex markets. Evan Burfield is the cofounder of 1776, a Washington, DC-based venture capital firm and incubator specializing in regulated industries. Burfield has coached startups on how to understand, adapt to, and influence government regulation. Now, in Regulatory Hacking, he draws on that expertise and real startup success stories to show you how to do the same. For instance, you'll learn how... * AirBnB rallied a grassroots movement to vote No on San Francisco's Prop F, which would have restricted its business in the city. * HopSkipDrive overcame safety concerns about its kids' ridesharing service by working with state government to build trust into its platform. * 23andMe survived the FDA's order to stop selling its genetic testing kits by building trusted relationships with scientists who could influence the federal regulatory community. Through fascinating case studies and interviews with startup founders, Burfield shows you how to build a compelling narrative for your startup, use it to build a grassroots movement to impact regulation, and develop influence to overcome entrenched relationships between incumbents and governments. These are just some of the tools in the book that you'll need to win the next frontier of innovation.