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Author : California Office of Tourism
Publisher :
ISBN 13 :
Total Pages : 38 pages
Book Rating : 4.:/5 (9 download)
Download or read book Local Tourism Promotion Programs written by California Office of Tourism and published by . This book was released on 1981 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Business, Trade, and Tourism
Publisher :
ISBN 13 :
Total Pages : 96 pages
Book Rating : 4.:/5 (51 download)
Download or read book Promotion of Domestic Tourism written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Business, Trade, and Tourism and published by . This book was released on 1986 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation
Publisher :
ISBN 13 :
Total Pages : 224 pages
Book Rating : 4.:/5 ( download)
Download or read book National Tourism Policy Study Ascertainment Phase written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation and published by . This book was released on 1977 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Godfrey Harris
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788171568352
Total Pages : 236 pages
Book Rating : 4.5/5 (683 download)
Download or read book Promoting International Tourism written by Godfrey Harris and published by Atlantic Publishers & Dist. This book was released on 1999 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Second Edition Of The Book Has Been Termed The Single Most Useful Text In The Field Of International Tourism Marketing. It Includes A Host Of Fresh Examples And Practical Ideas To Demonstrate How Every Element Of The Book S Comprehensive 10-Step Program Works And How Each Can Be Implemented. Long Considered An Essential Reference Source For The Teachers/Students Involved In Travel, Tourism, And Recreation Programmes As Well As For The Book Shelves Of Every Local Government Tourism Office, Visitor Authority, Convention Center, Chamber Of Commerce, University Library And The Front Offices Of Hotel Chains, Transportation Companies And Travel Specialists.Reviews Public And Private Groups In The Visitor Business Take Note: This Fresh Edition Of A Widely Regarded, Savvy Book Shows What To Do, How To Do It, And When...Updated...To Reflect The Swift Changes That Will Affect Tourism Past Century S End. The Book Reader, Fall 1996 This Book A Most Useful Exposition On How A Community Or Agency Can Go About Conceptualizing, Designing, Delivering And Promoting A Successful Tourism Package Is A Must Read. Business Punch (Kingston, Jamaica), September 3-16, 1996Comments If You Are In The Travel Business, Get This Book. It S Going To Make You Work Smarter...And It S Going To Make Any Place In The Country A Better Place To Visit. Brad Smith, Foremost West, May 6, 1996 Promoting International Tourism Is Commended To All Who Wish To Learn And Become Engaged In The Tourism Business. Larry Langley Senior Marketing Consultant, Universal Federation Of Travel Agents Association ...Of Immense Value Not Only To The Student Of International Marketing, But Also As A Wonderfully Practical Strategic Plan For A Community Or Commercial Venture... Georgia Maclean Former Director Of Tourism, Canada High Commission, London ...A Wealth Of Actional Information In A Highly Professional, How-To Format That Should Be Required Reading For Anyone Interested In Promoting International Tourism. Terry Cahill Vice President, San Diego Convention And Visitors Bureau
Author : Robert Christie Mill
Publisher : Kendall Hunt
ISBN 13 : 9780787281335
Total Pages : 474 pages
Book Rating : 4.2/5 (813 download)
Download or read book The Tourism System written by Robert Christie Mill and published by Kendall Hunt. This book was released on 2002 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: This undergraduate text introduces the tourism industry, with sections on planning, developing, and controlling tourism destinations, tourism marketing and promotion, factors influencing the tourism market, and the characteristics of travel. Learning features include objectives, chapter overviews, and summaries, plus a glossary. Mill teaches in the
Author : Council of State Governments
Publisher :
ISBN 13 :
Total Pages : 110 pages
Book Rating : 4.3/5 (91 download)
Download or read book Tourism written by Council of State Governments and published by . This book was released on 1979 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States
Publisher :
ISBN 13 :
Total Pages : 14 pages
Book Rating : 4.3/5 (121 download)
Download or read book Tourism Policy and Export Promotion Act of 1992 written by United States and published by . This book was released on 1992 with total page 14 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Carolin Funck
Publisher : Berghahn Books
ISBN 13 : 1782380760
Total Pages : 256 pages
Book Rating : 4.7/5 (823 download)
Download or read book Japanese Tourism written by Carolin Funck and published by Berghahn Books. This book was released on 2013-11-30 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The changing patterns of Japanese tourism and the views of the Japanese tourist since the Meiji Restoration, in 1868, are given an in-depth historical, geographical, economic and social analysis in this book. As well as providing a case study for the purpose of investigating the changing face of global tourism from the 19th to the 21st Century, this account of Japanese tourism explores both domestic social relations and international geographical, political and economic relations, especially in the northeast Asian context. Socio-cultural and geographical analysis form the research framework for the book, in three ways: first, there is an emphasis on scale as tourism phenomena and their implications are discussed both in a global context and at the national, regional and local levels; second, the discussion is informed by primary data sources such as censuses and surveys; and third, the incorporation of fieldwork and case studies adds concreteness to the overall picture of Japanese tourism. This book is a significant addition to an area of study currently under-represented in the literature.
Author : Steven Pike
Publisher : Routledge
ISBN 13 : 1136002650
Total Pages : 424 pages
Book Rating : 4.1/5 (36 download)
Download or read book Destination Marketing written by Steven Pike and published by Routledge. This book was released on 2012-08-06 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tourism market is fiercely competitive. No other market place has as many brands competing for attention, and yet only a handful of countries account for 75% of the world’s visitor arrivals. The other 200 or so are left to fight for a share of the remaining 25%. Therefore, destination marketers at city, state and national levels have arguably, a far more challenging role than other services or consumer goods marketers. Destination Marketing: an integrated marketing communication approach focuses on the five core tenets of integrated marketing communications. These embody both the opportunities and challenges facing Destination Marketing Organisations (DMOs), and are: 1. Profitable customer relationships; 2. Enhancing stakeholder relationships; 3. Cross-functional processes; 4. Stimulating purposeful dialogue with customers; and 5. Generating message synergy The author seeks to provide a rationale for DMOs; to develop a structure, roles and goals of DMOs; to examine the key challenges and constraints facing DMOs; to impart a destination branding process; to develop a philosophy of integrated marketing communications; to lead the emergence of visitor and stakeholder relationship management; and to set forth options for performance measurement.
Author : Arthur D. Little, Inc
Publisher :
ISBN 13 :
Total Pages : 380 pages
Book Rating : 4.:/5 ( download)
Download or read book National Tourism Policy Study written by Arthur D. Little, Inc and published by . This book was released on 1978 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Business, Trade, and Tourism
Publisher :
ISBN 13 :
Total Pages : 160 pages
Book Rating : 4.X/5 (4 download)
Download or read book Economic Impact of Tourism written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee on Business, Trade, and Tourism and published by . This book was released on 1982 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : OECD
Publisher : OECD Publishing
ISBN 13 : 9264077421
Total Pages : 348 pages
Book Rating : 4.2/5 (64 download)
Download or read book OECD Tourism Trends and Policies 2010 written by OECD and published by OECD Publishing. This book was released on 2010-02-01 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book defines the major trends and challenges facing tourism in the next decade – from globalisation to environmental issues. Tourism data from 42 countries are presented and analysed including all OECD countries, and fast-growing tourism centres such as Brazil, Chile, China and India.
Author : United States. Congress. Senate. Committee on Commerce. Subcommittee on Foreign Commerce and Tourism
Publisher :
ISBN 13 :
Total Pages : 134 pages
Book Rating : 4.:/5 (318 download)
Download or read book National Tourism Act of 1973 written by United States. Congress. Senate. Committee on Commerce. Subcommittee on Foreign Commerce and Tourism and published by . This book was released on 1974 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. House. Committee on Interstate and Foreign Commerce. Subcommittee on Commerce and Finance
Publisher :
ISBN 13 :
Total Pages : 136 pages
Book Rating : 4.:/5 (31 download)
Download or read book U.S.A. Travel Promotion written by United States. Congress. House. Committee on Interstate and Foreign Commerce. Subcommittee on Commerce and Finance and published by . This book was released on 1970 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : New York (State). Legislature. Senate. Task Force on Critical Problems
Publisher :
ISBN 13 :
Total Pages : 126 pages
Book Rating : 4.3/5 (91 download)
Download or read book Vital Signs written by New York (State). Legislature. Senate. Task Force on Critical Problems and published by . This book was released on 1976 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. Senate. Commerce Committee
Publisher :
ISBN 13 :
Total Pages : 152 pages
Book Rating : 4.F/5 ( download)
Download or read book National Tourism Act of 1973, Hearings Before the Subcommittee on Foreign Commerce and Tourism of ..., 93-2, April 25, 26, 1974 written by United States. Congress. Senate. Commerce Committee and published by . This book was released on 1974 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States. Congress. Senate. Committee on Appropriations. Subcommittee on Departments of State, Justice, and Commerce, the Judiciary, and Related Agencies
Publisher :
ISBN 13 :
Total Pages : 674 pages
Book Rating : 4.:/5 (46 download)
Download or read book Departments of State, Justice, and Commerce, the Judiciary, and Related Agencies Appropriations for Fiscal Year 1978 written by United States. Congress. Senate. Committee on Appropriations. Subcommittee on Departments of State, Justice, and Commerce, the Judiciary, and Related Agencies and published by . This book was released on 1977 with total page 674 pages. Available in PDF, EPUB and Kindle. Book excerpt:
