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Limpact De Lapproche Relationnelle Sur La Communication Du Bouche A Oreille Dans Le Domaine Des Services Electroniques
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Book Synopsis Philosophy manual: a South-South perspective by : Chanthalangsy, Phinith
Download or read book Philosophy manual: a South-South perspective written by Chanthalangsy, Phinith and published by UNESCO Publishing. This book was released on 2014-12-31 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Imagining the Impossible by : Karl S. Rosengren
Download or read book Imagining the Impossible written by Karl S. Rosengren and published by Cambridge University Press. This book was released on 2000-05-29 with total page 444 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume, first published in 2000, is about the development of human thinking that stretches beyond the ordinary boundaries of reality. Various research initiatives emerged in the decade prior to publication exploring such matters as children's thinking about imaginary beings, magic and the supernatural. The purpose of this book is to capture something of the larger spirit of these efforts. In many ways, this new work offers a counterpoint to research on the development of children's domain-specific knowledge about the ordinary nature of things that has suggested that children become increasingly scientific and rational over the course of development. In acquiring an intuitive understanding of the physical, biological or psychological domains, even young children recognize that there are constraints on what can happen. However, once such constraints are acknowledged, children are in a position to think about the violation of those very same constraints - to contemplate the impossible.
Author :Vincenzo Esposito Vinzi Publisher :Springer Science & Business Media ISBN 13 :3540328270 Total Pages :791 pages Book Rating :4.5/5 (43 download)
Book Synopsis Handbook of Partial Least Squares by : Vincenzo Esposito Vinzi
Download or read book Handbook of Partial Least Squares written by Vincenzo Esposito Vinzi and published by Springer Science & Business Media. This book was released on 2010-03-10 with total page 791 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a comprehensive overview of Partial Least Squares (PLS) methods with specific reference to their use in marketing and with a discussion of the directions of current research and perspectives. It covers the broad area of PLS methods, from regression to structural equation modeling applications, software and interpretation of results. The handbook serves both as an introduction for those without prior knowledge of PLS and as a comprehensive reference for researchers and practitioners interested in the most recent advances in PLS methodology.
Download or read book Buyology written by Martin Lindstrom and published by Currency. This book was released on 2010-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Book Synopsis Embodied Conversational Agents by : Justine Cassell
Download or read book Embodied Conversational Agents written by Justine Cassell and published by MIT Press. This book was released on 2000 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes research in all aspects of the design, implementation, and evaluation of embodied conversational agents as well as details of specific working systems. Embodied conversational agents are computer-generated cartoonlike characters that demonstrate many of the same properties as humans in face-to-face conversation, including the ability to produce and respond to verbal and nonverbal communication. They constitute a type of (a) multimodal interface where the modalities are those natural to human conversation: speech, facial displays, hand gestures, and body stance; (b) software agent, insofar as they represent the computer in an interaction with a human or represent their human users in a computational environment (as avatars, for example); and (c) dialogue system where both verbal and nonverbal devices advance and regulate the dialogue between the user and the computer. With an embodied conversational agent, the visual dimension of interacting with an animated character on a screen plays an intrinsic role. Not just pretty pictures, the graphics display visual features of conversation in the same way that the face and hands do in face-to-face conversation among humans. This book describes research in all aspects of the design, implementation, and evaluation of embodied conversational agents as well as details of specific working systems. Many of the chapters are written by multidisciplinary teams of psychologists, linguists, computer scientists, artists, and researchers in interface design. The authors include Elisabeth Andre, Norm Badler, Gene Ball, Justine Cassell, Elizabeth Churchill, James Lester, Dominic Massaro, Cliff Nass, Sharon Oviatt, Isabella Poggi, Jeff Rickel, and Greg Sanders.
Book Synopsis Consumer-to-consumer Interactions in a Networked Society by : Kerimcan Ozcan
Download or read book Consumer-to-consumer Interactions in a Networked Society written by Kerimcan Ozcan and published by . This book was released on 2004 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Online Informal Learning of English by : G. Sockett
Download or read book The Online Informal Learning of English written by G. Sockett and published by Springer. This book was released on 2014-09-26 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Young people around the world are increasingly able to access English language media online for leisure purposes and interact with other users of English. This book examines the extent of these phenomena, their effect on language acquisition and their implications for the teaching of English in the 21st century.
Book Synopsis Interculturalism at the crossroads by : Mansouri, Fethi
Download or read book Interculturalism at the crossroads written by Mansouri, Fethi and published by UNESCO Publishing. This book was released on 2017-05-08 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Personal Influence written by Elihu Katz and published by Routledge. This book was released on 2017-07-12 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1955, "Personal Influence" reports the results of a pioneering study conducted in Decatur, Illinois, validating Paul Lazarsfeld's serendipitous discovery that messages from the media may be further mediated by informal "opinion leaders" who intercept, interpret, and diffuse what they see and hear to the personal networks in which they are embedded. This classic volume set the stage for all subsequent studies of the interaction of mass media and interpersonal influence in the making of everyday decisions in public affairs, fashion, movie-going, and consumer behavior. The contextualizing essay in Part One dwells on the surprising relevance of primary groups to the flow of mass communication. Peter Simonson of the University of Pittsburgh has written that "Personal Influence was perhaps the most influential book in mass communication research of the postwar era, and it remains a signal text with historic significance and ongoing reverberations...more than any other single work, it solidified what came to be known as the dominant paradigm in the field, which later researchers were compelled either to cast off or build upon." In his introduction to this fiftieth-anniversary edition, Elihu Katz discusses the theory and methodology that underlie the Decatur study and evaluates the legacy of his coauthor and mentor, Paul F. Lazarsfeld.
Book Synopsis Living in a Material World by : Trevor Pinch
Download or read book Living in a Material World written by Trevor Pinch and published by Mit Press. This book was released on 2008 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book draws on the tools of science and technology studies and economic sociology to reconceptualize the intersection of economy and technology, suggesting materiality - the idea that social existence involves not only actors and social relations but also objects - as the theoretical point of convergence.
Book Synopsis Slavery, Contested Heritage, and Thanatourism by : Graham M.S. Dann
Download or read book Slavery, Contested Heritage, and Thanatourism written by Graham M.S. Dann and published by Routledge. This book was released on 2013-10-28 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 2002. This book explores the inter-relationship between two discrete and contrasting phenomena: the inglorious history of slavery and modern-day heritage tourism. Recommended reading for those with an interest in the heritage tourism debate and the appropriation of the past as a tourism attraction.
Book Synopsis Collective Emotions by : Christian von Scheve
Download or read book Collective Emotions written by Christian von Scheve and published by . This book was released on 2014 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although collective emotions have a long tradition in scientific inquiry, for instance in mass psychology and the sociology of rituals and social movements, their importance for individuals and the social world has never been more obvious than in the past decades. The Arab Spring revolution, the Occupy Wall Street movement, and mass gatherings at music festivals or mega sports events clearly show the impact collective emotions have both in terms of driving conflict and in uniting people. But these examples only show the most obvious and evident forms of collective emotions. Others are more subtle, although less important: shared moods, emotional atmospheres, and intergroup emotions are part and parcel of our social life. Although these phenomena go hand in hand with any formation of sociality, they are little understood. Moreover, there still is a large gap in our understanding of individual emotions on the one hand and collective emotional phenomena on the other hand. This book presents a comprehensive overview of contemporary theories and research on collective emotions. It spans several disciplines and brings together, for the first time, various strands of inquiry and up-to-date research in the study of collective emotions and related phenomena. In focusing on conceptual, theoretical, and methodological issues in collective emotion research, the volume narrows the gap between the wealth of studies on individual emotions and inquiries into collective emotions. The book catches up with a renewed interest into the collective dimensions of emotions and their close relatives, for example emotional climates, atmospheres, communities, and intergroup emotions. This interest is propelled by a more general increase in research on the social and interpersonal aspects of emotion on the one hand, and by trends in philosophy and cognitive science towards refined conceptual analyses of collective entities and the collective properties of cognition on the other hand. The book includes sections on: Conceptual Perspectives; Collective Emotion in Face-to-Face Interactions; The Social-Relational Dimension of Collective Emotion; The Social Consequences of Collective Emotions; Group-Based and Intergroup Emotion; Rituals, Movements, and Social Organization; and Collective Emotions in Online Social Systems. Including contributions from psychologists, philosophers, sociologists, and neuroscience, this volume is a unique and valuable contribution to the affective sciences literature.
Book Synopsis Emotion in Social Relations by : Brian Parkinson
Download or read book Emotion in Social Relations written by Brian Parkinson and published by Psychology Press. This book was released on 2005-01-01 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Within psychology, emotion is often treated as something private and personal. In contrast, this book tries to understand emotion from the 'outside,' by examining the everyday social settings in which it operates. Three levels of social influence are considered in decreasing order of inclusiveness, starting with the surrounding culture and subculture, moving on to the more delimited organization or group, and finally focusing on the interpersonal setting.
Book Synopsis Global Mobile Commerce: Strategies, Implementation and Case Studies by : Huang, Wayne
Download or read book Global Mobile Commerce: Strategies, Implementation and Case Studies written by Huang, Wayne and published by IGI Global. This book was released on 2007-09-30 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores global m-commerce strategies and technological standards, and provides cases of the subject from a global perspective.
Book Synopsis Travel Connections by : Jennie Germann Molz
Download or read book Travel Connections written by Jennie Germann Molz and published by Routledge. This book was released on 2012-08-06 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Living in a world that is increasingly ‘on the move’ means that many of us now rely on mobile devices, social media, and networking technologies to coordinate togetherness with our social networks even when we are apart. Nowhere is this phenomenon more evident than in the emerging practices of ‘interactive travel’. Today’s travellers are more likely than ever to pack a laptop or a mobile phone and to use these devices to stay in touch with friends and family members – as well as to connect with strangers and other travellers – while they are on the road. New practices such as location-aware navigating, travel blogging, flashpacking and Couchsurfing now shape the way travellers engage with each other, with their social networks, and with the world around them. Travel Connections prompts a rethinking of the key paradigms in tourism studies in the digital age. Interactive travel calls into question longstanding tourism concepts such as landscape, the tourist gaze, hospitality, authenticity and escape. The book proposes a range of new concepts to describe the way tourists inhabit the world and engage with their social networks in the twenty-first century: smart tourism, the mediated gaze, mobile conviviality, re-enchantment and embrace. Based on intensive fieldwork with interactive travellers, Travel Connections offers a detailed account of this emerging phenomenon and uncovers the new forms of mediated and face-to-face togetherness that become possible in a mobile world. This book will be of interest to students and scholars of sociology, tourism and hospitality, new media, cosmopolitanism studies, mobility studies and cultural studies.
Book Synopsis Access to Power by : Cynthia Fuchs Epstein
Download or read book Access to Power written by Cynthia Fuchs Epstein and published by Routledge. This book was released on 2018-12-19 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1981, this book is composed of papers that describe and analyse women’s careers in government, business, and the professions. It examines women’s access to and participation in elite careers in the US, and in selected countries of western and eastern Europe – Britain, France, West Germany, Austria, Norway, Finland, Poland, and Yugoslavia – as well as in international organizations. This book was an outgrowth of a conference on ‘Women in decision-making elites in cross-national perspective,’ held at King’s College, Cambridge University, in July 1976. The countries represented were chosen because, although they were at similar stages of economic development, they exhibited differences in political structure, ideology, and tradition.
Download or read book World Migration Report 2000 written by and published by . This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: