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Les Relations Publiques Dans Une Societe En Mouvance
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Book Synopsis Les relations publiques dans une société en mouvance by : Danielle Maisonneuve
Download or read book Les relations publiques dans une société en mouvance written by Danielle Maisonneuve and published by PUQ. This book was released on 2003 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Un outil indispensable à l'évolution des organisations, les relations publiques sont maintenant intégrées à la gestion et à la définition de leurs orientations. En effet, les relationnistes favorisent l'émergence d'une communication bidirectionnelle qui procure à l'organisation une meilleure connaissance des attentes de ses publics, tout en permettant à ces derniers de mieux comprendre les activités de l'organisation. Dans cet ouvrage, les auteurs présentent, sous une forme inédite, un choix éclairé d'instruments stratégiques rattachés aux relations publiques. Qu'il s'agisse de recherche, d'analyse, de communication ou d'évaluation, ces spécialistes proposent une méthode de travail et recommandent différentes étapes, comme autant de tableaux de bord servant à établir les balises d'une communication efficace. Les néophytes en relations publiques et les jeunes relationnistes en fonction trouveront aussi des pistes de solution pour résoudre leurs problèmes quotidiens ainsi que des outils leur permettant de surmonter les difficultés de communication inhérentes à toute organisation humaine.
Book Synopsis Les relations publiques dans une société en mouvance - 4e édition by : Danielle Maisonneuve
Download or read book Les relations publiques dans une société en mouvance - 4e édition written by Danielle Maisonneuve and published by PUQ. This book was released on 2010 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: Avec l'entrée de la société dans une phase de profonde mutation de la communication, Danielle Maisonneuve signe une quatrième version de cet ouvrage remaniée en profondeur. Trois nouveaux chapitres, dont un consacré à l'éthique, et des études de cas récents actualisent le propos.
Book Synopsis Western European Perspectives on the Development of Public Relations by : T. Watson
Download or read book Western European Perspectives on the Development of Public Relations written by T. Watson and published by Springer. This book was released on 2015-04-08 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This book in the series focuses on Western Europe.
Book Synopsis The Global Public Relations Handbook, Revised and Expanded Edition by : Krishnamurthy Sriramesh
Download or read book The Global Public Relations Handbook, Revised and Expanded Edition written by Krishnamurthy Sriramesh and published by Routledge. This book was released on 2009-01-13 with total page 805 pages. Available in PDF, EPUB and Kindle. Book excerpt: Expanding on the theoretical framework for studying and practicing public relations around the world, The Global Public Relations Handbook, Revised and Expanded Edition extends the discussion in the first volume on the history, development, and current status of the public relations industry from a global perspective. This revised edition offers twenty new chapters in addition to the original contents. It includes fourteen additional country- or regionally-focused chapters exploring public relations practice in Africa, Asia, Europe, and the Americas. Contributors use a theoretical framework to present information on the public relations industry in their countries and regions. They also focus on such factors as the status of public relations education in their respective countries and professionalism and ethics. Each country-specific chapter includes a case study typifying public relations practice in that country. Additional new chapters discuss political economy, activism, international public relations, and United Nations public affairs.
Book Synopsis History of PR in Canada by : Sandra L. Braun
Download or read book History of PR in Canada written by Sandra L. Braun and published by Taylor & Francis. This book was released on 2024-07-01 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: A first of its kind, this annotated bibliography provides an overview of the development of public relations research in the Canadian context. A valuable resource for researchers, students or practitioners, this bibliography surveys the landscape of public relations research in Canada. It orientates readers to this unique history, identifies gaps in research, suggests topics of future research, and offers critical historiography. This reference work will be of interest to scholars, students and practitioners in the fields of strategic communications, marketing or communications, providing a greater understanding of communications research in various Canadian contexts such as government, industry, corporate and nonprofit.
Book Synopsis A Manual for Writers of Research Papers, Theses, and Dissertations, Seventh Edition by : Kate L. Turabian
Download or read book A Manual for Writers of Research Papers, Theses, and Dissertations, Seventh Edition written by Kate L. Turabian and published by University of Chicago Press. This book was released on 2009-08-14 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dewey. Bellow. Strauss. Friedman. The University of Chicago has been the home of some of the most important thinkers of the modern age. But perhaps no name has been spoken with more respect than Turabian. The dissertation secretary at Chicago for decades, Kate Turabian literally wrote the book on the successful completion and submission of the student paper. Her Manual for Writers of Research Papers, Theses, and Dissertations, created from her years of experience with research projects across all fields, has sold more than seven million copies since it was first published in 1937. Now, with this seventh edition, Turabian’s Manual has undergone its most extensive revision, ensuring that it will remain the most valuable handbook for writers at every level—from first-year undergraduates, to dissertation writers apprehensively submitting final manuscripts, to senior scholars who may be old hands at research and writing but less familiar with new media citation styles. Gregory G. Colomb, Joseph M. Williams, and the late Wayne C. Booth—the gifted team behind The Craft of Research—and the University of Chicago Press Editorial Staff combined their wide-ranging expertise to remake this classic resource. They preserve Turabian’s clear and practical advice while fully embracing the new modes of research, writing, and source citation brought about by the age of the Internet. Booth, Colomb, and Williams significantly expand the scope of previous editions by creating a guide, generous in length and tone, to the art of research and writing. Growing out of the authors’ best-selling Craft of Research, this new section provides students with an overview of every step of the research and writing process, from formulating the right questions to reading critically to building arguments and revising drafts. This leads naturally to the second part of the Manual for Writers, which offers an authoritative overview of citation practices in scholarly writing, as well as detailed information on the two main citation styles (“notes-bibliography” and “author-date”). This section has been fully revised to reflect the recommendations of the fifteenth edition of The Chicago Manual of Style and to present an expanded array of source types and updated examples, including guidance on citing electronic sources. The final section of the book treats issues of style—the details that go into making a strong paper. Here writers will find advice on a wide range of topics, including punctuation, table formatting, and use of quotations. The appendix draws together everything writers need to know about formatting research papers, theses, and dissertations and preparing them for submission. This material has been thoroughly vetted by dissertation officials at colleges and universities across the country. This seventh edition of Turabian’s Manual for Writers of Research Papers, Theses, and Dissertations is a classic reference revised for a new age. It is tailored to a new generation of writers using tools its original author could not have imagined—while retaining the clarity and authority that generations of scholars have come to associate with the name Turabian.
Book Synopsis Decision-Making in Crisis Situations by : Sophie Sauvagnargues
Download or read book Decision-Making in Crisis Situations written by Sophie Sauvagnargues and published by John Wiley & Sons. This book was released on 2018-10-08 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents concepts and methods for optimal training for decision making in crisis situations. After presenting some general concepts of decision-making during crisis situations, it presents various innovations for optimal training, such as serious games, scenario design, adapted animation of crisis exercises, observation and debriefing of exercises related to pedagogical objectives.
Book Synopsis Weather and Climate Risk Communication by : Bernard Motulsky
Download or read book Weather and Climate Risk Communication written by Bernard Motulsky and published by PUQ. This book was released on 2018-09-06T00:00:00-04:00 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are all exposed to meteorological and climate risks that impact our daily lives to some degree. The purpose of this book is to convey the role of communications in risk management. It deals with risk communication concepts, the actual practice of communications, communicating in a digital environment, and the overall repercussions.
Book Synopsis Introduction aux relations publiques by : Stéphanie Yates
Download or read book Introduction aux relations publiques written by Stéphanie Yates and published by PUQ. This book was released on 2019-12-08T00:00:00-05:00 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dans un contexte professionnel bouleversé par les avancées technologiques – médias socionumériques en tête –, la surabondance d’informations, le triomphe du populisme et l’ère des «faits alternatifs», l’accentuation des inégalités, les relationnistes ont aujourd’hui à affronter de nombreux défis. C’est pourquoi, huit ans après la parution de la quatrième édition du livre phare de Danielle Maisonneuve, Les relations publiques dans une société en mouvance, cet ouvrage fait le point sur l’exercice de la profession de relationniste – autant en ce qui a trait aux théories qui constituent ses fondements et aux enjeux auxquels elle fait face qu’aux pratiques actualisées qu’elle commande.
Book Synopsis French books in print, anglais by : Electre
Download or read book French books in print, anglais written by Electre and published by . This book was released on 2002 with total page 1798 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Decision-Making in Crisis Situations by : Sophie Sauvagnargues
Download or read book Decision-Making in Crisis Situations written by Sophie Sauvagnargues and published by John Wiley & Sons. This book was released on 2018-12-18 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents concepts and methods for optimal training for decision making in crisis situations. After presenting some general concepts of decision-making during crisis situations, it presents various innovations for optimal training, such as serious games, scenario design, adapted animation of crisis exercises, observation and debriefing of exercises related to pedagogical objectives.
Book Synopsis State and Enterprise by : Maria Rosaria Mauro
Download or read book State and Enterprise written by Maria Rosaria Mauro and published by Springer Nature. This book was released on 2023-01-09 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses the regulation of the State/Enterprise relationship in the framework of international economic context. It analyzes this relationship from the discrete perspectives of conflict, cooperation, and integration in contributions by authors representing a diverse range of legal cultures and political backgrounds. The topic is investigated following three approaches: • State versus Enterprise (the State which bans, restricts, or regulates the activities of Enterprises, both domestic and foreign);• Enterprise versus State (the Enterprises, main actors of commercial, industrial or financial initiatives, which may directly or indirectly affect the legal and economic structure of the State);• State as Enterprise and Enterprise as State (public Enterprises under political control that pursue geopolitical goals, and Enterprises that rely on the political, financial, and strategic support of the State for their business expansion). Furthermore, the volume includes a special focus on the relationship State/Enterprise in non-capitalist economies (China, Russia, and Cuba).
Book Synopsis Western European Perspectives on the Development of Public Relations by : T. Watson
Download or read book Western European Perspectives on the Development of Public Relations written by T. Watson and published by Springer. This book was released on 2015-04-08 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This book in the series focuses on Western Europe.
Book Synopsis Political Virtue and Shopping by : M. Micheletti
Download or read book Political Virtue and Shopping written by M. Micheletti and published by Springer. This book was released on 2003-09-05 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Political consumerism is turning the market into a site for politics and ethics. It is consumer choice of producers and products on the basis of attitudes and values of personal and family well-being as well as ethical or political assessment of business and government practice. In the face of economic globalization and a regulatory vacuum, consumers increasingly take responsibility in their own hands, making the market an important venue for political action through their decisions of what to purchase. This book opens the readers' eyes to a new way of viewing everyday consumer choices and the role of the market in our lives, illuminating the broader theoretical and historical context of concerns about sweatshops, responsible coffee, and ethical and free trade. Contemporary forms of political consumerism - boycotts, labelling schemes, stewardship certification, socially responsible investing, etc. - are described and evaluated. Individual actions are shown to be important in the complexity of globalization.
Download or read book Graphis written by and published by . This book was released on 1995 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Auctoritas written by Giles Constable and published by Presses Paris Sorbonne. This book was released on 2006 with total page 810 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Local Dimension of Migration Policymaking by : Tiziana Caponio
Download or read book The Local Dimension of Migration Policymaking written by Tiziana Caponio and published by Amsterdam University Press. This book was released on 2010 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume prompts a fresh look at immigrant integration policy. Revealing just where immigrants & their receiving societies interact everyday, it shows how societal inclusion is administered & produced at a local level. The studies focus on three issue areas of migration policy - citizenship, welfare services & religious diversity.
