Latin American and Caribbean Perspectives on the Development of Public Relations

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Author :
Publisher : Springer
ISBN 13 : 1137404329
Total Pages : 101 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Latin American and Caribbean Perspectives on the Development of Public Relations by : T. Watson

Download or read book Latin American and Caribbean Perspectives on the Development of Public Relations written by T. Watson and published by Springer. This book was released on 2014-12-09 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This book in the series focuses on Latin America and the Caribbean.

Latin American and Caribbean Perspectives on the Development of Public Relations

Download Latin American and Caribbean Perspectives on the Development of Public Relations PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 1137404329
Total Pages : 101 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Latin American and Caribbean Perspectives on the Development of Public Relations by : T. Watson

Download or read book Latin American and Caribbean Perspectives on the Development of Public Relations written by T. Watson and published by Springer. This book was released on 2014-12-09 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This book in the series focuses on Latin America and the Caribbean.

Western European Perspectives on the Development of Public Relations

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Author :
Publisher : Springer
ISBN 13 : 1137427515
Total Pages : 160 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Western European Perspectives on the Development of Public Relations by : T. Watson

Download or read book Western European Perspectives on the Development of Public Relations written by T. Watson and published by Springer. This book was released on 2015-04-08 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This book in the series focuses on Western Europe.

North American Perspectives on the Development of Public Relations

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Author :
Publisher : Springer
ISBN 13 : 1349950440
Total Pages : 141 pages
Book Rating : 4.3/5 (499 download)

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Book Synopsis North American Perspectives on the Development of Public Relations by : Tom Watson

Download or read book North American Perspectives on the Development of Public Relations written by Tom Watson and published by Springer. This book was released on 2016-12-09 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the seventh volume of The National Perspectives on the Development of Public Relations: Other Voices series, which is the first to offer an authentic worldwide view of the history of public relations freed from a corporatist framework.. The series features seven books, six of which cover continental and regional groups including (Book 1) Asia and Australasia, (Book 2) Eastern Europe and Russia, (Book 3) Middle East and Africa, (Book 4) Latin America and Caribbean, (Book 5) Western Europe, and this volume, (Book 7) North America. The sixth volume featured five essays on new and revised historiographic and theoretical approaches. Written by leading public relations historians and scholars, some histories of national public relations development are offered for the first time while others are reinterpreted using new archival sources and other historiographical approaches. The National Perspectives on the Development of Public Relations: Other Voices series makes a major contribution to the wider knowledge of PR’s history.

Digital Poverty

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Author :
Publisher : IDRC
ISBN 13 : 1552503429
Total Pages : 162 pages
Book Rating : 4.5/5 (525 download)

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Book Synopsis Digital Poverty by : Hernan Galperin

Download or read book Digital Poverty written by Hernan Galperin and published by IDRC. This book was released on 2007 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Examines the problem of inedequate access to information and communication technology (ICT) and the need to develop appropriate pro-poor ICT policies. Shows how market reforms have failed to ensure that the benefits of the Information Society have spread across the region.

Perspectives on Public Relations Historiography and Historical Theorization

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Author :
Publisher : Springer
ISBN 13 : 1137404388
Total Pages : 117 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Perspectives on Public Relations Historiography and Historical Theorization by : Tom Watson

Download or read book Perspectives on Public Relations Historiography and Historical Theorization written by Tom Watson and published by Springer. This book was released on 2015-07-02 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This last book in the series focuses on historiographical and theoretical approaches.

Public Relations History

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Author :
Publisher : Routledge
ISBN 13 : 135103300X
Total Pages : 256 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis Public Relations History by : Cayce Myers

Download or read book Public Relations History written by Cayce Myers and published by Routledge. This book was released on 2020-07-29 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a unique overview of public relations history, tracing the development of the profession and its practices in a variety of sectors, ranging from politics, education, social movements, and corporate communication to entertainment. Author Cayce Myers examines the institutional pressures, including financial, legal, and ethical considerations, that have shaped public relations and have led to the parameters in which the practice is executed today, exploring the role that underrepresented groups and sectors (both in the U.S. and internationally) played in its formation. The book presents the diversity and nuance of public relations practice while also providing a cohesive narrative that engages readers in the complex development of this influential profession. Public Relations History is an excellent resource for upper-level undergraduate and graduate courses covering public relations theory, management, and administration; mass communication history; and media history.

The Practice of Public Relations

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Author :
Publisher :
ISBN 13 : 9789768123183
Total Pages : 141 pages
Book Rating : 4.1/5 (231 download)

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Book Synopsis The Practice of Public Relations by : Elaine Commissiong

Download or read book The Practice of Public Relations written by Elaine Commissiong and published by . This book was released on 1998-01-01 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations, Society and the Generative Power of History

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Author :
Publisher : Routledge
ISBN 13 : 0429836236
Total Pages : 333 pages
Book Rating : 4.4/5 (298 download)

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Book Synopsis Public Relations, Society and the Generative Power of History by : Ian Somerville

Download or read book Public Relations, Society and the Generative Power of History written by Ian Somerville and published by Routledge. This book was released on 2019-09-04 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations, Society and the Generative Power of History examines how histories are used to explore how the past is constructed from the present, how the present is always historical, and how both past and present can power imagined futures. Divided into three distinct parts, the book uses historical inquiry as a springboard for engaging with interdisciplinary, critical and complex issues in the past and present. Part I examines the history of corporate PR, the centrality of the corporation in PR scholarship and the possibility of resisting corporate hegemony through PR efforts. The theme of Part II is ‘Historicising gender, ethnicity and diversity in PR work,’ focusing on how gendered and racialised identities have been constructed and resisted both within the profession and through the result of its work. Part III engages with ‘Histories of public relations in the political sphere,’ bringing together work on the different ways in which public relations has evolved in changing political contexts, both formally as a function within political institutions and in the context of contributions to broader narratives of nationalism and identity. Featuring contributions from leading academics, this book challenges traditional PR historiography and contests the ‘lessons’ derived from existing literature to address the implications of key areas of critically engaged PR theory. This volume is a valuable teaching resource for upper-level undergraduates and postgraduates studying public relations, strategic communications, political communication and organisational communication.

The Routledge Companion to Public Relations

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Author :
Publisher : Taylor & Francis
ISBN 13 : 100072896X
Total Pages : 625 pages
Book Rating : 4.0/5 (7 download)

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Book Synopsis The Routledge Companion to Public Relations by : Donnalyn Pompper

Download or read book The Routledge Companion to Public Relations written by Donnalyn Pompper and published by Taylor & Francis. This book was released on 2022-11-01 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public relations is a uniquely pervasive force in our modern economy, influencing every aspect of our lives from the personal to the political. This comprehensive volume provides an expert overview of current scholarship, reflecting the impact of technology, society, and demographic shifts in a complex global environment. The last century saw the emergence of the public relations discipline. This expertly curated collection explores the dynamic growth in thinking about public relations’ role in our changing global society, now and into the future. It reflects the challenges and perspectives of postcolonial, postmodern, feminist, critical race theory, social responsibility, sustainability, activist standpoints, as well as the profound and unpredictable impact of technological change and social media. Each chapter provides an overview of current knowledge and its roots, while engaging with emerging new directions and old debates – and advocates for where the research agenda is likely to advance in the future. This unique Companion will be an essential resource for students and researchers in public relations, communication, marketing, media, and cultural studies. It provides an authoritative reference for educators and a one-stop repository of public relations knowledge, scholarship, and debates for the enquiring professional.

Public Relations Theory III

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000830853
Total Pages : 534 pages
Book Rating : 4.0/5 (8 download)

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Book Synopsis Public Relations Theory III by : Carl H. Botan

Download or read book Public Relations Theory III written by Carl H. Botan and published by Taylor & Francis. This book was released on 2023-02-22 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt: This important book chronicles, responds to, and advances the leading theories in the public relations discipline. Taking up the work begun by the books Public Relations Theory and Public Relations Theory II, this volume offers completely original material reflecting public relations as practiced today. It features contributions by leading public relations researchers from around the world who write about new developments in the field. Important subjects include: a turn to more humanistic, social, dialogic, and cocreational perspectives on public relations; changes in the capacity and use of new information technologies; a greater emphasis on non-Western international and intercultural public relations that considers an increasingly politically polarized culture; and issues of ethics that look beyond how clients and the traditional mass media are treated and into much broader questions of voice, agency, race, identity, and the economic and political status of publics. This book is a touchstone for advanced undergraduate and graduate courses in public relations theory and a key reference for researchers.

The Handbook of Financial Communication and Investor Relations

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119240808
Total Pages : 544 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Handbook of Financial Communication and Investor Relations by : Alexander V. Laskin

Download or read book The Handbook of Financial Communication and Investor Relations written by Alexander V. Laskin and published by John Wiley & Sons. This book was released on 2017-09-07 with total page 544 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book to offer a global look at the state-of-the-art thinking and practice in investor relations and financial communication Featuring contributions from leading scholars and practitioners in financial communication and related fields—including public relations, corporate communications, finance, and accounting— this volume in the critically acclaimed “Handbooks in Communication and Media” seriesprovides readers with a comprehensive, up-to-date picture of investor relations and financial communications as they are practiced in North America and around the world. The Handbook of Financial Communication and Investor Relations provides an overview of the past, present, and future of investor relations and financial communications as a profession. It identifies the central issues of contemporary investor relations and financial communications practice, including financial information versus non-financial information, intangibles, risk, value, and growth. Authors address key topics of concern to contemporary practitioners, such as socially responsible investing, corporate governance, shareholder activism, ethics, and professionalism. In addition, the book arms readers with metrics and proven techniques for reliably measuring and evaluating the effectiveness of investor relations and financial communications. Bringing together the most up-to-date research on investor relations and financial communication and the insights and expertise of an all-star team of practitioners, The Handbook of Financial Communication and Investor Relations: Explores how the profession is practiced in various regions of the globe, including North America, South America, Europe, the Middle East, India, Australia, and other areas Provides a unique look at financial communication as it is practiced beyond the corporate world, including in families, the medical profession, government, and the not-for-profit sector Addresses “big-picture” strategies as well as specific tactics for financial communication during crises, the use of social media, dealing with shareholder activism, integrated reporting and CSR, and more This book makes an ideal reference resource for undergrads and graduate students, scholars, and practitioners studying or researching investor relations and financial communication across schools of communication, journalism, business, and management. It also offers professionals an up-to-date, uniquely holistic look at best practices in financial communication investor relations worldwide.

Popular Culture and Social Change

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Author :
Publisher : Routledge
ISBN 13 : 1351788256
Total Pages : 146 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Popular Culture and Social Change by : Kate Fitch

Download or read book Popular Culture and Social Change written by Kate Fitch and published by Routledge. This book was released on 2020-10-29 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Popular Culture and Social Change: The Hidden Work of Public Relations argues the complicated and contradictory relationship between public relations, popular culture and social change is a neglected theoretical project. Its diverse chapters identify ways in which public relations influences the production of popular culture and how alternative, often community-driven conceptualisations of public relations work can be harnessed for social change and in pursuit of social justice. This book opens up critical scholarship on public relations in that it moves beyond corporate understandings and perspectives to explore alternative and eclectic communicative cultures, in part to consider a more optimistic conceptualisation of public relations as a resource for progressive social change. Fitch and Motion began with an interest in identifying the ways in which public relations both draws on and influences the production of popular culture by creating, promoting and amplifying particular narratives and images. The chapters in this book consider how public relations creates popular cultures that are deeply compromised and commercialised, but at the same time can be harnessed to advocate for social change in supporting, reproducing, challenging or resisting the status quo. Drawing on critical and sociocultural perspectives, this book is an important resource for researchers, educators and students exploring public relations theory, strategic communication and promotional culture. It investigates the entanglement of public relations, popular culture and social change in different social, cultural and political contexts – from fashion and fortune telling to race activism and aesthetic labour – in order to better understand the (often subterranean) societal influence of public relations activity.

The Millennium Development Goals

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Author :
Publisher : Santiago, Chile : United Nations
ISBN 13 :
Total Pages : 352 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis The Millennium Development Goals by :

Download or read book The Millennium Development Goals written by and published by Santiago, Chile : United Nations. This book was released on 2005 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication examines the progress made on development issues and related challenges in the Latin American and Caribbean region five years after the Millennium Development Goals and associated targets were agreed by the international community. Focusing on the key theme of inequality, seven chapters consider the following issues: combating poverty and hunger; access to educational opportunities as a pillar of human development; gender equality and women's empowerment; health-related targets; ensuring environmental sustainability; financing aspects of the MDGs and international development assistance.

Maritime Piracy and Its Control: An Economic Analysis

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Publisher : Springer
ISBN 13 : 1137461500
Total Pages : 135 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Maritime Piracy and Its Control: An Economic Analysis by : C. Hallwood

Download or read book Maritime Piracy and Its Control: An Economic Analysis written by C. Hallwood and published by Springer. This book was released on 2014-12-15 with total page 135 pages. Available in PDF, EPUB and Kindle. Book excerpt: Maritime Piracy and its Control develops an economic approach to the problem of modern-day maritime piracy with the goal of assessing the effectiveness of remedies aimed at reducing the incidence of piracy.

Radical Decision Making: Leading Strategic Change in Complex Organizations

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Author :
Publisher : Springer
ISBN 13 : 1137492317
Total Pages : 150 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Radical Decision Making: Leading Strategic Change in Complex Organizations by : D. Hruška

Download or read book Radical Decision Making: Leading Strategic Change in Complex Organizations written by D. Hruška and published by Springer. This book was released on 2014-12-12 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: Radical Decision Making offers a controversial new framework to the conventional strategic change management conversation. While many approaches provide a discussion on a singular level, Dr. Hruška blends theory and research of decision making and social interaction to develop a consistent framework of strategic change.

MIKTA, Middle Powers, and New Dynamics of Global Governance

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Author :
Publisher : Springer
ISBN 13 : 1137506466
Total Pages : 106 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis MIKTA, Middle Powers, and New Dynamics of Global Governance by : J. Mo

Download or read book MIKTA, Middle Powers, and New Dynamics of Global Governance written by J. Mo and published by Springer. This book was released on 2014-12-10 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume is the result of a 2013 conference held by the Asan Institute for Policy Studies (South Korea) on the 'middle power' countries of Mexico, Indonesia, the Republic of Korea, Turkey and Australia (MIKTA). Experts and policymakers discussed how members of the MIKTA can work to advance global governance in emerging global issue areas.