Kundengesprache Aus Verkaufspsychologischer Sicht Fuhrung Erfolgreicher Kundengesprache

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Kundengespräche aus verkaufspsychologischer Sicht. Führung erfolgreicher Kundengespräche

Author : Cengiz Kulaksiz
Publisher : GRIN Verlag
ISBN 13 : 334681355X
Total Pages : 42 pages
Book Rating : 4.3/5 (468 download)

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Book Synopsis Kundengespräche aus verkaufspsychologischer Sicht. Führung erfolgreicher Kundengespräche by : Cengiz Kulaksiz

Download or read book Kundengespräche aus verkaufspsychologischer Sicht. Führung erfolgreicher Kundengespräche written by Cengiz Kulaksiz and published by GRIN Verlag. This book was released on 2023-02-15 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelorarbeit aus dem Jahr 2017 im Fachbereich BWL - Handel und Distribution, Note: 2,0, Fachhochschule des bfi Wien GmbH, Sprache: Deutsch, Abstract: Das Ziel dieser Bachelorarbeit ist es, die Chancen und Möglichkeiten der Nutzung von Verkaufspsychologie im Kund:Innengespräch herauszufinden und zu erklären. Besonders der Einsatz dieses „Werkzeugs“ im täglichen Geschäftsleben ist ein erklärungsbedürftiges und interessantes Thema. Die daraus möglicherweise resultierenden Nachteile sind ebenfalls zu beachten. Somit lautet die Forschungsfrage: Welche Vorteile bietet die Kenntnis von verkaufspsychologischen Taktiken, beim Verkauf eines Produktes oder einer Dienstleistung im Kund:Innengespräch? Bei dieser Bachelorarbeit hat der Autor das Thema „Das Kundengespräch aus verkaufspsychologischer Sicht“ gewählt. Im Zeitalter der medialen Überreizung, welche in Zukunft weiter zunehmen dürfte, erreichen uns im urbanen Bereich täglich bis zu 9000 Werbebotschaften. Nur die wenigsten davon können in unserem Gehirn eine Bedeutung aufbauen. Das ist unter anderem einer der Gründe, weshalb das persönliche Kundengespräch zu einem der wichtigsten Verkaufsinstrumente zählt. Die Verkaufspsychologie wird mit dem unterhalb angeführten Zitat präzise beschrieben: „Die Verkaufspsychologie untersucht, welche Verhaltensweisen und Kommunikationsformen von Verkäufern dafür geeignet sind, potenzielle Käufer gezielt zu beeinflussen. Es werden psychologische Voraussetzungen wirksamer Verkaufstätigkeit, Eigenarten verschiedener Käufergruppen sowie Merkmale eines den Verkauf fördernden Kontextes gesucht und die Ergebnisse bes. in Verkäuferschulungen sowie in Maßnahmen der Verkaufsförderung übersetzt.“ Gleichzeitig befasst sich der Autor mit kulturellen Unterschieden beim Kund:Innengespräch, die sich im Vergleich zwischen der Türkei und Österreich ergeben können. Als Beispiel kann hier genannt werden, dass der türkische Geschäftsbereich zwar formell ist, jedoch bei weitem nicht so förmlich wie in der deutschsprachigen Gesellschaft.

Encyclopedia of Cognitive Behavior Therapy

Author : Stephanie Felgoise
Publisher : Springer Science & Business Media
ISBN 13 : 0306485818
Total Pages : 451 pages
Book Rating : 4.3/5 (64 download)

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Book Synopsis Encyclopedia of Cognitive Behavior Therapy by : Stephanie Felgoise

Download or read book Encyclopedia of Cognitive Behavior Therapy written by Stephanie Felgoise and published by Springer Science & Business Media. This book was released on 2006-06-18 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the hallmarks of cognitive behavior therapy is its diversity today. Since its inception, over twenty five years ago, this once revolutionary approach to psychotherapy has grown to encompass treatments across the full range of psychological disorders. The Encyclopedia of Cognitive Behavior Therapy brings together all of the key aspects of this field distilling decades of clinical wisdom into one authoritative volume. With a preface by Aaron T. Beck, founder of the cognitive approach, the Encyclopedia features entries by noted experts including Arthur Freeman, Windy Dryden, Marsha Linehan, Edna Foa, and Thomas Ollendick to name but a few, and reviews the latest empirical data on first-line therapies and combination approaches, to give readers both insights into clients’ problems and the most effective treatments available. • Common disorders and conditions: anxiety, depression, OCD, phobias, sleep disturbance, eating disorders, grief, anger • Essential components of treatment: the therapeutic relationship, case formulation, homework, relapse prevention • Treatment methods: dialectical behavior therapy, REBT, paradoxical interventions, social skills training, stress inoculation, play therapy, CBT/medicine combinations • Applications of CBT with specific populations: children, adolescents, couples, dually diagnosed clients, the elderly, veterans, refugees • Emerging problems: Internet addiction, chronic pain, narcolepsy pathological gambling, jet lag All entries feature reference lists and are cross-indexed. The Encyclopedia of Cognitive Behavior Therapy capably fills practitioners’ and educators’ needs for an idea book, teaching text, or quick access to practical, workable interventions.

Handbook of Industrial, Work & Organizational Psychology

Author : Neil Anderson
Publisher : SAGE
ISBN 13 : 9780761964896
Total Pages : 516 pages
Book Rating : 4.9/5 (648 download)

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Book Synopsis Handbook of Industrial, Work & Organizational Psychology by : Neil Anderson

Download or read book Handbook of Industrial, Work & Organizational Psychology written by Neil Anderson and published by SAGE. This book was released on 2001-12-20 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: Work in the 21st century requires new understanding in organizational behaviour; how individuals interact together to get work done. This volume brings together research on essential topics such as motivation, job satisfaction, leadership, compensation, organizational justice, communication, intra- and inter-team functioning, judgement and decision-making, organizational development and change. Psychological insights are offered on management interventions, organizational theory, organizational productivity, organizational culture and climate, strategic management, stress, and job loss and unemployment.

Entrepreneurship and Small Business

Author : Michael Schaper
Publisher : John Wiley & Sons
ISBN 13 :
Total Pages : 452 pages
Book Rating : 4.:/5 (318 download)

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Book Synopsis Entrepreneurship and Small Business by : Michael Schaper

Download or read book Entrepreneurship and Small Business written by Michael Schaper and published by John Wiley & Sons. This book was released on 2004-01-07 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurship and small business management are two very close and often overlapping disciplines. Entrepreneurship refers to the dynamic process of creating a new business venture. Small business management addresses various issues of organizing and operating a small business. The goal of this textbook is to provide a package covering all of the issues related to business start-up and those arising from running a small business within the Australasian and South-East Asian contexts. The geographic markets for the book are Australasia (Australia and New Zealand) and South-East Asia (Indonesia, Hong Kong, Malaysia and Singapore). An increasing amount of goods, capital and people are moving between these two regions and this text provides the reader with a better regional understanding of this environment. Features The 'What would you do? feature presents a scenario in which an entrepreneur/small business manager needs to respond to a problem or situation. The "Entrepreneur profile' in every chapter profiles Australian, New Zealand and Asia-Pacific entrepreneurs and small business leaders. The end-of-chapter case study profiles an entrepreneurial approach and/or small business management issue in the pacific Rim.

Entrepreneurship

Author : Heidi M. Neck
Publisher : SAGE Publications
ISBN 13 : 1483383512
Total Pages : 561 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis Entrepreneurship by : Heidi M. Neck

Download or read book Entrepreneurship written by Heidi M. Neck and published by SAGE Publications. This book was released on 2016-11-30 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Heidi Neck, one of the most influential thinkers in entrepreneurship education today, Chris Neck, an award-winning professor, and Emma Murray, business consultant and author, comes this ground-breaking new text. Entrepreneurship: The Practice and Mindset catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward. Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey.

Entrepreneurship

Author : Elizabeth Chell
Publisher : Cengage Learning
ISBN 13 : 9781861523181
Total Pages : 0 pages
Book Rating : 4.5/5 (231 download)

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Book Synopsis Entrepreneurship by : Elizabeth Chell

Download or read book Entrepreneurship written by Elizabeth Chell and published by Cengage Learning. This book was released on 2001 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for students on business and management modules on entrepreneurship and enterprise, this comprehensive and accessible text will equip future managers with the ability to understand the global context of enterprise, the nature of entrepreneurial behaviour in all its manifestations and the various ways in which enterprise can be managed. It approaches the subject from a multidisciplinary perspective covering a broad range of topics from the geography of entrepreneurship, the psychology of the entrepreneur, learning styles and training needs to the design, development and professional management of enterprise.

Entrepreneurship and Business Culture

Author : Mark Casson
Publisher : Edward Elgar Publishing
ISBN 13 :
Total Pages : 314 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Entrepreneurship and Business Culture by : Mark Casson

Download or read book Entrepreneurship and Business Culture written by Mark Casson and published by Edward Elgar Publishing. This book was released on 1995 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text examines how the entrepreneurial firm succeeds by synthesizing information from different sources. The author argues that a nation needs to invest in social institutions, such as schools, families and organized religion, in order to instill a sense of moral obligation and so sustain entrepreneurial success. Themes raised in this volume include cultural perspectives on economic issues, entrepreneurship in a cultural context and the political economy of national culture.

The Specter of Capital

Author : Joseph Vogl
Publisher : Stanford University Press
ISBN 13 : 0804792968
Total Pages : 169 pages
Book Rating : 4.8/5 (47 download)

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Book Synopsis The Specter of Capital by : Joseph Vogl

Download or read book The Specter of Capital written by Joseph Vogl and published by Stanford University Press. This book was released on 2014-10-22 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his brilliant interdisciplinary analysis of the global financial crisis, Joseph Vogl aims to demystify finance capitalism—with its bewildering array of new instruments—by tracing the historical stages through which the financial market achieved its current autonomy. Classical and neoclassical economic theorists have played a decisive role here. Ignoring early warnings about the instability of speculative finance markets, they have persisted in their belief in the inherent equilibrium of the market, describing even major crises as mere aberrations or adjustments and rationalizing dubious financial practices that escalate risk while seeking to manage it. "The market knows best": this is a secular version of Adam Smith's faith in the market's "invisible hand," his economic interpretation of eighteenth-century providentialist theodicy, which subsequently hardened into an "oikodicy," an unquestioning belief in the self-regulating beneficence of market forces. Vogl shows that financial theory, assisted by mathematical modeling and digital technology, itself operates as a "hidden hand," pushing economic reality into unknown territory. He challenges economic theorists to move beyond the neoclassical paradigm to discern the true contours of the current epoch of financial convulsions.

Museums and the Education of Adults

Author : Alan F. Chadwick
Publisher :
ISBN 13 :
Total Pages : 172 pages
Book Rating : 4.3/5 (21 download)

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Book Synopsis Museums and the Education of Adults by : Alan F. Chadwick

Download or read book Museums and the Education of Adults written by Alan F. Chadwick and published by . This book was released on 1995 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, which is intended for individuals involved in the education of adults and museum education, explores the potential role of museums in creation of a learning society, possibilities for collaboration between museums and adult education providers, access to museum resources by adult learners, and training and staff development. The following papers are included: "Museums Association" (Mark Taylor); "NIACE [National Institute of Adult Continuing Education]: The National Organisation for Adult Learning" (Alan Tuckett); "Introduction" (Alan Chadwick, Annette Stannett); "Gradgrind Driving Queen Mab's Chariot: What Museums Have (and Have Not) Learnt from Adult Education" (David Anderson); "An Adult Educator's Perspective" (Lalage Bown); "A Museum Educator's Perspective" (Eilean Hooper-Greenhill); "The Adult Learner" (David Jones); "Adult Programmes at the King's Lynn Museums"" (Faye Kalloniatis); "Community-Based Adult Education Programmes at the Geffrye Museum" (Steve Hemming); "Multicultural Education: The Mughal Tent Project at the Victoria and Albert Museum" (Shireen Akbar); "Age Exchange: The Potential of Reminiscence" (Pam Schweitzer); "Museums, Means and Motivation: Adult Learning in a Family Context" (Richard Wood); "Access to Museums by Adult Learners with Disabilities" (William Kirby); "Welcoming Adults with Learning Disabilities at Wakefield Museums and Galleries" (Sarah Scaife); "Programmes for Disadvantaged People at Dulwich Picture Gallery" (Gillian Wolfe); "The Open Museum: A Case Study in Co-operation" (Diana Coben, Margarette Lincoln);"Museum Training Institute" (David Wear) (which includes an appendix titled "A Guide to Underpinning Knowledge and Evidence Requirements"); "City and Guilds of London Institute" (Fiona Longmore); "Work Placements at the National Trust" (Suzanne Whitehead); and "Prospects for Future Collaboration" (Hazel Moffat). The book contains 28 references. (MN)

The Kids' Whole Future Catalog

Author : Paula Taylor
Publisher : Random House Books for Young Readers
ISBN 13 : 9780394850900
Total Pages : 260 pages
Book Rating : 4.8/5 (59 download)

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Book Synopsis The Kids' Whole Future Catalog by : Paula Taylor

Download or read book The Kids' Whole Future Catalog written by Paula Taylor and published by Random House Books for Young Readers. This book was released on 1982 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: A project book that has a peek at life in the next century.

The Royal College of Art

Author : Christopher Frayling
Publisher :
ISBN 13 : 9780712617994
Total Pages : 207 pages
Book Rating : 4.6/5 (179 download)

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Book Synopsis The Royal College of Art by : Christopher Frayling

Download or read book The Royal College of Art written by Christopher Frayling and published by . This book was released on 1987 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Global Megatrends

Author : Stefan Hajkowicz
Publisher : CSIRO PUBLISHING
ISBN 13 : 148630141X
Total Pages : 217 pages
Book Rating : 4.4/5 (863 download)

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Book Synopsis Global Megatrends by : Stefan Hajkowicz

Download or read book Global Megatrends written by Stefan Hajkowicz and published by CSIRO PUBLISHING. This book was released on 2015-05 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: A scarcity of natural resources. The challenge to protect biodiversity and the global climate. Rapid economic growth and urbanisation in Asia and the developing world. Changing demographics and an ageing population. The impact of new digital technologies. Consumer expectations for services, experiences and social interaction. An imperative to innovate. Megatrends are gradual yet powerful trajectories of change that have the potential to throw companies, individuals and societies into freefall. In Global Megatrends author Stefan Hajkowicz identifies these seven patterns of global change and tells a story about how the world will change over the next 20 years. The book captures the thinking of many dedicated scientists and researchers who have devoted their careers to exploring and understanding change. The change heralded by megatrends lies beyond our direct control but not beyond our influence. By getting a picture of how the world is changing and what these megatrends are, we can alter our destiny.

Megatrends Asia

Author : John Naisbitt
Publisher : Simon & Schuster
ISBN 13 : 9780684827063
Total Pages : 308 pages
Book Rating : 4.8/5 (27 download)

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Book Synopsis Megatrends Asia by : John Naisbitt

Download or read book Megatrends Asia written by John Naisbitt and published by Simon & Schuster. This book was released on 1997-02-19 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Simon & Schuster, Megatrends Asia is John Naisbitt's exploration of the eight Asian megatrends that are changing the world. In this, the mother of all megatrends books (Wall Street Journal), John Naisbitt, the trend forecaster known throughout the world for his accuracy and acuity, turns hi attention to the explosive events occurring in Asia, and reveals the impact this area of the world will have on global economics, politics, and culture.