Iconic Advantage

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Iconic Advantage

Author : Soon Yu
Publisher : Savio Republic
ISBN 13 : 1682615413
Total Pages : 216 pages
Book Rating : 4.6/5 (826 download)

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Book Synopsis Iconic Advantage by : Soon Yu

Download or read book Iconic Advantage written by Soon Yu and published by Savio Republic. This book was released on 2018-02-06 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern business gurus all cry for the need to innovate, to disrupt, and to act like a startup. It’s hard to argue with that kind of thinking. It’s sexy and exciting. But it’s wrong. Too many businesses become enamored by shiny new objects and end up overlooking the value locked away in their existing products. Maybe your business is one of them. Iconic Advantage® is a different approach that allows companies to leverage what they already have to create lasting differentiation and deeper relationships with their customers. It generates disproportionate levels of profit and protects you against market fluctuations. Many of the world’s most successful brands have been using it for years. Now, you can benefit from reaching iconic status, whether you’re a Fortune 500, local pizza parlor, or an aspiring Unicorn startup. “Soon has an uncanny ability to take mysteries and turn them into heuristics. He’s done it on innovation and design, and now with Iconic Advantage.”—Roger Martin, author of Playing to Win and Former Dean of the Rotman School of Business “This book explains why some brands are built to last and others seem doomed to perish. It’s a framework that every marketer can put into play right away.”—Adam Grant, New York Times bestselling author of Give and Take, Originals, and Option B with Sheryl Sandberg

Basque Violence

Author : Joseba Zulaika
Publisher : University of Nevada Press
ISBN 13 : 0874175321
Total Pages : 362 pages
Book Rating : 4.8/5 (741 download)

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Book Synopsis Basque Violence by : Joseba Zulaika

Download or read book Basque Violence written by Joseba Zulaika and published by University of Nevada Press. This book was released on 2000-09-21 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book captures the complexity and humanity of one of the most agonizing of contemporary problems—that of terrorist violence. Basque Violence is in fact a pioneering attempt to give a fully contextualized, cultural account of the endemic conflict engaging Basque villagers both as protagonists and as spectators. The author focuses on his native village of Itziar in the province of Guipúzcoa, and many of the Basque activists he discusses are friends from his youth. They are now lionized by the villagers despite the fact that their actions have become increasingly problematic for the villagers themselves. Far from being the work of a “terrorism expert” seeking counter-insurgency solutions or concentrating on the usual search for the causes and consequences of violence, this study attempts instead to understand the conscious and unconscious presuppositions of the violence. The author becomes the narrator of a drama of Homeric proportions in which ordinary men are forced into acts of heroism and errors of tragic consequence.

Tomorrow City

Author : Nathan Russell
Publisher : Bloomsbury Publishing
ISBN 13 : 1472849566
Total Pages : 265 pages
Book Rating : 4.4/5 (728 download)

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Book Synopsis Tomorrow City by : Nathan Russell

Download or read book Tomorrow City written by Nathan Russell and published by Bloomsbury Publishing. This book was released on 2024-01-25 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: A dieselpunk roleplaying game of action, mystery and mad science! Tomorrow City was one of the cities of the future, built to usher in a new age of prosperity, seizing upon scientific achievements at the dawn of the twentieth century. Then came the War. Radium-powered soldiers assembled, diesel-fuelled nightmares rolled off production lines, city fought city, and the world burned in atomic fire. We survived, barely. Tomorrow City still stands, an oil-stained beacon of hope, part-refuge, part-asylum. Beset by dangers from both within and without, a secret war now rages on its streets. Diesel-born monstrosities stalk the alleyways, air pirates strike from the wastelands, mad scientists continue their dark work, occultists manipulate the city's strange geometry, and secret societies plot in the shadows. Tomorrow City is a roleplaying game of dark science and dieselpunk action. Swift and simple character creation and an easy-to-learn dice pool system places the emphasis on unique personalities and the momentum of the plot. Join the Underground and fight the crime and corruption at the heart of the city. Sell your dieselpunk tech, occult knowledge, and sheer grit as troubleshooters for mysterious paymasters. Hunt down spies, saboteurs, and science-run-amok. As weary sky rangers, fringe scientists, and radium-powered veterans, you might be all that stands between a better tomorrow and no tomorrow at all.

ICONIC

Author : Scott McKain
Publisher : Simon and Schuster
ISBN 13 : 1948677075
Total Pages : 272 pages
Book Rating : 4.9/5 (486 download)

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Book Synopsis ICONIC by : Scott McKain

Download or read book ICONIC written by Scott McKain and published by Simon and Schuster. This book was released on 2018-10-09 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named by Forbes Inc. as one of the Top Ten business books of 2018. Scott McKain, award-winning speaker and author, explains how to move beyond being distinctive and to take your brand and business to the next level, to become iconic by knowing your customer and audience and providing the Ultimate Customer Experience every time. What if merely “standing out” from your competition isn’t enough to take your brand and business to the highest level? How do you become an iconic organization or leader? Being distinctive in the marketplace used to be the pinnacle of success. In today’s global marketplace, that mountain has become significantly more difficult to climb. And, with the explosion of social media, the competition for attention -- and customers -- is more intense than ever before. Standing out is not only more challenging than ever, it now has less of an impact on sustained growth. To be a lasting company, leader, or brand on a positive trajectory today, one must become iconic. In his new book, ICONIC, award-winning author and speaker Scott McKain examines what an iconic organization or leader is -- and helps you attain and retain that rare status. If your company has slipped in its standing (for example, think Sears or Nokia), McKain teaches you how you can regain your position. This is accomplished through unconventional ideas such as: • Go negative for greater success • Do not “under-promise/over-deliver” • Quit selling your products and services ICONIC is filled with insightful advice and practical examples. It’s not a book merely expressing an unproven, unrealistic theory. ICONIC teaches the critical, specific steps required to attain the highest level of distinction. Each chapter includes study questions to be used in company-wide or departmental focus groups to help you achieve iconic status. And, the examples used are not merely another recitation of praise for Starbucks, Apple, Google, Southwest, and Amazon. You will discover the only two factors upon which customers and employees judge your organization. You’ll meet and learn from the millionaire chimney sweep…the valet parking attendant building an iconic craft brewery…the single store steakhouse in the Midwest with higher revenue than New York City’s famed Tavern on the Green…and many more. ICONIC delivers powerful, practical, and precise steps for anyone from a Fortune 500 CEO to a solo-entrepreneur. From major industries to network marketing, there are critical insights awaiting you in ICONIC. The goal of this book is to is to help you and your organization achieve iconic status through sound research and practical wisdom. After reading ICONIC, you will be ready to take your business to the highest level.

Cyberspace Safety and Security

Author : Yang Xiang
Publisher : Springer
ISBN 13 : 3642353622
Total Pages : 521 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Cyberspace Safety and Security by : Yang Xiang

Download or read book Cyberspace Safety and Security written by Yang Xiang and published by Springer. This book was released on 2012-12-02 with total page 521 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 4th International Symposium on Cyberspace Safety and Security (CSS 2012), held in Melbourne, Australia, in December 2012. The 30 revised full papers presented together with 7 invited talks were carefully reviewed and selected from 105 submissions. The papers cover the following topics: mobile security, cyberspace attacks and defense, security application adn systems, network and cloud security, wireless security, security protocols and models.

ICAME 2020

Author : Hamrullah
Publisher : European Alliance for Innovation
ISBN 13 : 1631902857
Total Pages : 208 pages
Book Rating : 4.6/5 (319 download)

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Book Synopsis ICAME 2020 by : Hamrullah

Download or read book ICAME 2020 written by Hamrullah and published by European Alliance for Innovation. This book was released on 2020-10-14 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is with great pleasure we introduce the proceeding of the 5th International Conference on Accounting, Management, and Economics (ICAME 2020) on The New Normal Economy. This conference has gathered researchers, academicians, and practitioners who are concerned with the topics, developing policy recommendations towards a better resilience amidst crises. The theme of the 5th International Conference on Accounting, Management, and Economics (ICAME 2020) was “The New Normal Economy: Risk-Based Decision Making in Economics, Management, and Accounting Perspectives”. The sudden and rapid emergence of the New Normal Era, particularly in business industry forces various elements in the society to challenge the conventional, and universities as the higher education institutions are no exception. It poses challenges to universities to produce graduates with ability to respond to changes, compete globally, create innovations, and quickly adapt to the vast technology advancements. With this in mind, the 5th ICAME has taken the theme The New Normal Economy: Risk-Based Decision Making in Economics, Management, and Accounting Perspectives. The conference invited speakers from academic and business practitioners who are experts in their fields to share their insights related to business and research orientation in facing the New Normal Era. The conference also invited researchers, academicians, and practitioners to participate in the Call for Papers to share their research results. The organizer hopes that the conference can stimulate various new research and discussions about New-Normal Economy that can help society and business to navigate and adapt in this pandemic era.

Everybody Wants to Rule the World

Author : R "Ray" Wang
Publisher : HarperCollins Leadership
ISBN 13 : 140022487X
Total Pages : 224 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Everybody Wants to Rule the World by : R "Ray" Wang

Download or read book Everybody Wants to Rule the World written by R "Ray" Wang and published by HarperCollins Leadership. This book was released on 2021-07-13 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Which kinds of companies will thrive and which will get crushed by the powerful forces in the global business landscape now at work? This groundbreaking new guide will help you adapt and change your business to thrive among digital giants, including Google, Facebook, and Amazon. Drawing on considerable original research and case studies from Wang’s acclaimed firm, Constellation Research, this groundbreaking guide reveals which kinds of companies will thrive and which will get crushed by the powerful forces now at work. Ultimately, you will understand how the business world is changing in the face of extreme competition and, most importantly, you will learn how to adapt now to stay relevant and in demand. Everybody Wants to Rule the World will help you: Understand the power of Data-Driven Digital Networks and how they have driven the most successful companies of our time. Learn how extreme consolidation is changing the global business landscape and what this means for businesses of all types and sizes in terms of understanding where you fit in the value chain. Gain insights into what innovative companies are doing right now to position themselves in this new reality. Take your business from status quo to market leader.

Multimodal Signals: Cognitive and Algorithmic Issues

Author : Anna Esposito
Publisher : Springer Science & Business Media
ISBN 13 : 3642005241
Total Pages : 362 pages
Book Rating : 4.6/5 (42 download)

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Book Synopsis Multimodal Signals: Cognitive and Algorithmic Issues by : Anna Esposito

Download or read book Multimodal Signals: Cognitive and Algorithmic Issues written by Anna Esposito and published by Springer Science & Business Media. This book was released on 2009-02-27 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the thoroughly refereed post-conference proceedings of the COST Action 2102 and euCognition supported international school on Multimodal Signals: "Cognitive and Algorithmic Issues" held in Vietri sul Mare, Italy, in April 2008. The 34 revised full papers presented were carefully reviewed and selected from participants’ contributions and invited lectures given at the workshop. The volume is organized in two parts; the first on Interactive and Unsupervised Multimodal Systems contains 14 papers. The papers deal with the theoretical and computational issue of defining algorithms, programming languages, and determinist models to recognize and synthesize multimodal signals. These are facial and vocal expressions of emotions, tones of voice, gestures, eye contact, spatial arrangements, patterns of touch, expressive movements, writing patterns, and cultural differences, in anticipation of the implementation of intelligent avatars and interactive dialogue systems that could be exploited to improve user access to future telecommunication services. The second part of the volume, on Verbal and Nonverbal Communication Signals, presents 20 original studies devoted to the modeling of timing synchronisation between speech production, gestures, facial and head movements in human communicative expressions and on their mutual contribution for an effective communication.

Agency and Self-awareness

Author : Johannes Roessler
Publisher : Oxford University Press
ISBN 13 : 9780199245628
Total Pages : 434 pages
Book Rating : 4.2/5 (456 download)

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Book Synopsis Agency and Self-awareness by : Johannes Roessler

Download or read book Agency and Self-awareness written by Johannes Roessler and published by Oxford University Press. This book was released on 2003 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: There has been much psychological and neurological work purporting to show that consciousness and self-awareness play no role in causing actions. The essays in this volume subject the assumptions that motivate such claims to sustained interdisciplinary scrutiny.

The Brain and Psychology

Author : M. C. Wittrock
Publisher : Academic Press
ISBN 13 : 1483277313
Total Pages : 440 pages
Book Rating : 4.4/5 (832 download)

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Book Synopsis The Brain and Psychology by : M. C. Wittrock

Download or read book The Brain and Psychology written by M. C. Wittrock and published by Academic Press. This book was released on 2013-09-17 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Brain and Psychology reports on recent findings of research on the brain. The book is organized into three parts. Part I deals with the organization of the brain, including its structural and its functional organizations The discussions cover the anatomy, physiology, and chemistry of the brain; and the functional organization of the brain (the psychological and behavioral functions of structures in the spinal cord, brainstem, cerebellum, and forebrain, especially the cerebral cortex). Part II describes research on the information-processing systems of the brain. It covers attention and its motivational and emotional controls; visual perception and memory; and a model of language structures of the brain; and cerebral asymmetry in cognitive processes and individual differences in brain function. Part III relates the research on the brain to several problems in psychology as these relationships are perceived by a brain researcher, a developmental psychologist, and an educational psychologist.

Modality and language acquisition: How does the channel through which language is expressed affect how children and adults are able to learn?

Download Modality and language acquisition: How does the channel through which language is expressed affect how children and adults are able to learn? PDF Online Free

Author : Richard P. Meier
Publisher : Frontiers Media SA
ISBN 13 : 283254150X
Total Pages : 301 pages
Book Rating : 4.8/5 (325 download)

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Book Synopsis Modality and language acquisition: How does the channel through which language is expressed affect how children and adults are able to learn? by : Richard P. Meier

Download or read book Modality and language acquisition: How does the channel through which language is expressed affect how children and adults are able to learn? written by Richard P. Meier and published by Frontiers Media SA. This book was released on 2023-12-19 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Principles of Learning and Memory

Author : Robert G. Crowder
Publisher : Psychology Press
ISBN 13 : 1317599853
Total Pages : 533 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Principles of Learning and Memory by : Robert G. Crowder

Download or read book Principles of Learning and Memory written by Robert G. Crowder and published by Psychology Press. This book was released on 2014-11-20 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this landmark volume from 1976, Robert Crowder presents an organized review of the concepts that guide the study of learning and memory. The basic organization of the book is theoretical, rather than historical or methodological, and there are four broad sections. The first is on coding in memory, and the relations between memory and vision, audition and speech. The second section focuses on short-term memory. The third is loosely organized around the topic of learning. The final section includes chapters that focus on the process of retrieval, with special attention to recognition and to serial organization. Crowder presumes no prior knowledge of the subject matter on the part of the reader; technical terms are kept to a minimum, and he makes every effort to introduce them carefully when they first occur. It is suitable for advanced undergraduate and graduate courses.

How to Get to Great Ideas

Author : Dave Birss
Publisher : Nicholas Brealey
ISBN 13 : 1473692172
Total Pages : 196 pages
Book Rating : 4.4/5 (736 download)

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Book Synopsis How to Get to Great Ideas by : Dave Birss

Download or read book How to Get to Great Ideas written by Dave Birss and published by Nicholas Brealey. This book was released on 2019-04-02 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sliver award winner in Business Reference 2020 Axiom Business Book Awards What makes a great idea? Where do great ideas come from? The highly practical lessons in HOW TO GET TO GREAT IDEAS are based on neuroscience,psychology, and behavioral economics. Written by the former Creative Director of OgilvyOne, Dave Birss, this book offers a brilliant new system for conceiving original and valuable ideas. It looks at how to frame the problem, how to push your thinking, how to sell the idea and build support for it, and how to inspire others to have great ideas. It proves that any organization - and any department within an organization - can become a fertile environment for ideas. Combining a practical research-based system with fascinating insights and inspiring and humorous writing,the book is also accompanied by the problem-solving system RIGHT THINKING. This is a tool that shows organizations a more effective way to generate more effective ideas and is based on the thinking in the book. This is available online and in person from the author.

Quantum Learning & Instructional Leadership in Practice

Author : John Parks Le Tellier
Publisher : Corwin Press
ISBN 13 : 1483360059
Total Pages : 233 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis Quantum Learning & Instructional Leadership in Practice by : John Parks Le Tellier

Download or read book Quantum Learning & Instructional Leadership in Practice written by John Parks Le Tellier and published by Corwin Press. This book was released on 2006-10-27 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take your leadership style to a whole new level! "Very powerful and user-friendly. If this book is carefully and intentionally implemented in schools, student performance will improve and principals and teachers can help eliminate achievement gaps." -Steve Hutton, Educational Consultant Villa Hills, KY Even the best principals and teachers need additional inspiration and energy to motivate students and even themselves. This inspiring handbook guides principals and teachers in upgrading their performance in the classroom and schoolwide. Using evidence-based strategies, John Parks Le Tellier provides a catalog of practiced "moves" to help create an empowering classroom climate, reinforce content, and increase or sustain motivation. Le Tellier offers four connections to becoming a highly effective leader. The Context Connection creates the "moves" to establish empowering classroom context; the Cognitive Connection updates educators on the latest breakthroughs in neuroscience; the Character Connection establishes character education′s importance to leadership practice; and the Classroom Connection develops strategies for accelerating learning, strengthening classroom management, and upgrading energy. Each chapter includes Leadership Notes that show you how specific moves can be used for Leadership initiatives. Learn to: Improve teaching effectiveness Improve student motivation Strengthen student character Implement and support leadership in the classroom Renew teachers′ energy and passion for their profession

I Love Growing Older, But I'll Never Grow Old

Author : Dr. J. Ellsworth Kalas
Publisher : Abingdon Press
ISBN 13 : 1426770472
Total Pages : 125 pages
Book Rating : 4.4/5 (267 download)

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Book Synopsis I Love Growing Older, But I'll Never Grow Old by : Dr. J. Ellsworth Kalas

Download or read book I Love Growing Older, But I'll Never Grow Old written by Dr. J. Ellsworth Kalas and published by Abingdon Press. This book was released on 2013-04-01 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Growing older is a process. Growing old is a conclusion. If you’re growing older you see some hope because you have perspective and you keep learning. If you’ve grown old, you may cynically think that times have never been as bad as they are now, and that they can only get worse.” This book is about learning how to “make peace with where you are right now.” It’s about learning from the past and then moving past it. It’s about growing—personally, spiritually, and in our relationships with God and with others. If we think properly about growing older we’ll never have to grow old. A discussion guide is included.

R.E.D. Marketing

Author : Greg Creed
Publisher : HarperCollins Leadership
ISBN 13 : 140022330X
Total Pages : 289 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis R.E.D. Marketing by : Greg Creed

Download or read book R.E.D. Marketing written by Greg Creed and published by HarperCollins Leadership. This book was released on 2021-06-08 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create breakthrough marketing campaigns by harnessing the power of R.E.D. Marketing: a transparent and flexible methodology straight from marketing powerhouse Yum! Brands. Sidestep the marketing books, courses, and even TED talks that offer hypothetical explanations that sound sensible and embrace the proven, systematic approach of R.E.D. Marketing, which the recent CEO and current CMO of Yum! Brands applied to lead Taco Bell and KFC to double digit growth. This book, filled with simple frameworks and engaging stories, will help everyone in your company understand what really works for driving sustainable brand growth and business success. In 2011, Greg Creed had just been elevated from President to CEO of Taco Bell, a brand in deep distress at the time. It was on his shoulders to turn things around quickly along with co-author and CMO, Ken Muench. Together, they developed the R.E.D (Relevance, Ease, Distinctiveness) method. It’s simple methodology does not require complicated terms and a PhD to understand, it’s actually quite simple—marketing works in three very different ways: Relevance—Is it relevant to the marketplace? Ease—Is it easy to access and use? Distinction—Does it stand out from competition? By combining actual examples from Yum! and other recognizable brands of every size around the world with the latest findings in marketing, neuroscience, and behavioral economics, and the author’s own experience marketing three different brands across 120 countries, your brand can set and achieve a truly breakthrough marketing campaign utilizing R.E.D Marketing.

Indonesia's War over Aceh

Author : Matt Davies
Publisher : Routledge
ISBN 13 : 1134193300
Total Pages : 379 pages
Book Rating : 4.1/5 (341 download)

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Book Synopsis Indonesia's War over Aceh by : Matt Davies

Download or read book Indonesia's War over Aceh written by Matt Davies and published by Routledge. This book was released on 2006-09-27 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since 2001, Indonesia’s military commitment to Aceh province resulted in one of Southeast Asia’s largest wars for decades. Indonesia's War over Aceh presents the background and history of this war, investigating its domestic and international implications, at a time when the recent tsunami catastrophe has brought Aceh to world attention. Using military doctrinal references and extensive, original research, Davies reconstructs reported events, combatant forces, terminology and statistical data to expose many of the war’s sensitive issues. He challenges others’ preceding research by detailing the Indonesian military’s mission, structures, combat strains, and activity within political, operational and paramilitary realms. Drawing on Indonesian-Malay sources normally unseen by the English-speaking world, Indonesia's War over Aceh will be essential reading for regional specialists and those interested in contemporary conflict.