Human Driven Experience

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Human-Driven Experience

Author : Robert Harles
Publisher : John Wiley & Sons
ISBN 13 : 1119812984
Total Pages : 269 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis Human-Driven Experience by : Robert Harles

Download or read book Human-Driven Experience written by Robert Harles and published by John Wiley & Sons. This book was released on 2022-10-10 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore the human side of the latest digital technologies and trends In Human-Driven Experience: The Battle for Trust in a Digital Age, veteran digital strategist delivers a must-read exploration of how to capture the attention of consumers whose tolerance for inauthenticity is at an all-time low. In the book, you’ll discover ways to harness the sometimes whiplash-inducing pace of change in the marketplace to accelerate innovation in your own organisation. The author discusses the need for increased mobility between functional areas like information technology, digital and marketing and how privacy and security must become essential components of your brand's promise to consumers. You'll also find: Strategies for creating end-to-end digital experiences that hit home with consumers Techniques for rising above the ever-loudening din of inauthentic advertising and marketing that has made consumers increasingly sceptical of new and established brands Incisive discussions of how data is becoming ever more targeted, identifiable and real-time – and what to do about it Perfect for executives, managers and other business leaders, Human-Driven Experience is also a can't-miss resource for marketing, digital and IT professionals looking for ways to make sense of a consumer landscape that's been turned upside down by digital technologies.

Human-Driven Experience

Author : Robert Harles
Publisher : John Wiley & Sons
ISBN 13 : 1119812992
Total Pages : 269 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis Human-Driven Experience by : Robert Harles

Download or read book Human-Driven Experience written by Robert Harles and published by John Wiley & Sons. This book was released on 2022-10-28 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore the human side of the latest digital technologies and trends In Human-Driven Experience: The Battle for Trust in a Digital Age, veteran digital strategist delivers a must-read exploration of how to capture the attention of consumers whose tolerance for inauthenticity is at an all-time low. In the book, you’ll discover ways to harness the sometimes whiplash-inducing pace of change in the marketplace to accelerate innovation in your own organisation. The author discusses the need for increased mobility between functional areas like information technology, digital and marketing and how privacy and security must become essential components of your brand's promise to consumers. You'll also find: Strategies for creating end-to-end digital experiences that hit home with consumers Techniques for rising above the ever-loudening din of inauthentic advertising and marketing that has made consumers increasingly sceptical of new and established brands Incisive discussions of how data is becoming ever more targeted, identifiable and real-time – and what to do about it Perfect for executives, managers and other business leaders, Human-Driven Experience is also a can't-miss resource for marketing, digital and IT professionals looking for ways to make sense of a consumer landscape that's been turned upside down by digital technologies.

Relationship-Rich Education

Author : Peter Felten
Publisher : JHU Press
ISBN 13 : 1421439379
Total Pages : 207 pages
Book Rating : 4.4/5 (214 download)

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Book Synopsis Relationship-Rich Education by : Peter Felten

Download or read book Relationship-Rich Education written by Peter Felten and published by JHU Press. This book was released on 2020-11-03 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: A mentor, advisor, or even a friend? Making connections in college makes all the difference. What single factor makes for an excellent college education? As it turns out, it's pretty simple: human relationships. Decades of research demonstrate the transformative potential and the lasting legacies of a relationship-rich college experience. Critics suggest that to build connections with peers, faculty, staff, and other mentors is expensive and only an option at elite institutions where instructors have the luxury of time with students. But in this revelatory book brimming with the voices of students, faculty, and staff from across the country, Peter Felten and Leo M. Lambert argue that relationship-rich environments can and should exist for all students at all types of institutions. In Relationship-Rich Education, Felten and Lambert demonstrate that for relationships to be central in undergraduate education, colleges and universities do not require immense resources, privileged students, or specially qualified faculty and staff. All students learn best in an environment characterized by high expectation and high support, and all faculty and staff can learn to teach and work in ways that enable relationship-based education. Emphasizing the centrality of the classroom experience to fostering quality relationships, Felten and Lambert focus on students' influence in shaping the learning environment for their peers, as well as the key difference a single, well-timed conversation can make in a student's life. They also stress that relationship-rich education is particularly important for first-generation college students, who bring significant capacities to college but often face long-standing inequities and barriers to attaining their educational aspirations. Drawing on nearly 400 interviews with students, faculty, and staff at 29 higher education institutions across the country, Relationship-Rich Education provides readers with practical advice on how they can develop and sustain powerful relationship-based learning in their own contexts. Ultimately, the book is an invitation—and a challenge—for faculty, administrators, and student life staff to move relationships from the periphery to the center of undergraduate education.

Human Experience at Work

Author : Ben Whitter
Publisher : Kogan Page
ISBN 13 : 9781789667653
Total Pages : 288 pages
Book Rating : 4.6/5 (676 download)

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Book Synopsis Human Experience at Work by : Ben Whitter

Download or read book Human Experience at Work written by Ben Whitter and published by Kogan Page. This book was released on 2021-02-23 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attract, engage and retain the best talent using this practical guide on developing a human-centric approach to work.

Radically Human

Author : Paul Daugherty
Publisher : Harvard Business Press
ISBN 13 : 1647821096
Total Pages : 152 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Radically Human by : Paul Daugherty

Download or read book Radically Human written by Paul Daugherty and published by Harvard Business Press. This book was released on 2022-04-26 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology advances are making tech more . . . human. This changes everything you thought you knew about innovation and strategy. In their groundbreaking book, Human + Machine, Accenture technology leaders Paul R. Daugherty and H. James Wilson showed how leading organizations use the power of human-machine collaboration to transform their processes and their bottom lines. Now, as new AI powered technologies like the metaverse, natural language processing, and digital twins begin to rapidly impact both life and work, those companies and other pioneers across industries are tipping the balance even more strikingly toward the human side with technology-led strategy that is reshaping the very nature of innovation. In Radically Human, Daugherty and Wilson show this profound shift, fast-forwarded by the pandemic, toward more human—and more humane—technology. Artificial intelligence is becoming less artificial and more intelligent. Instead of data-hungry approaches to AI, innovators are pursuing data-efficient approaches that enable machines to learn as humans do. Instead of replacing workers with machines, they're unleashing human expertise to create human-centered AI. In place of lumbering legacy IT systems, they're building cloud-first IT architectures able to continuously adapt to a world of billions of connected devices. And they're pursuing strategies that will take their place alongside classic, winning business formulas like disruptive innovation. These against-the-grain approaches to the basic building blocks of business—Intelligence, Data, Expertise, Architecture, and Strategy (IDEAS)—are transforming competition. Industrial giants and startups alike are drawing on this radically human IDEAS framework to create new business models, optimize post-pandemic approaches to work and talent, rebuild trust with their stakeholders, and show the way toward a sustainable future. With compelling insights and fresh examples from a variety of industries, Radically Human will forever change the way you think about, practice, and win with innovation.

Drive

Author : Daniel H. Pink
Publisher : Penguin
ISBN 13 : 1101524383
Total Pages : 275 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Drive by : Daniel H. Pink

Download or read book Drive written by Daniel H. Pink and published by Penguin. This book was released on 2011-04-05 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.

Employee Experience

Author : Ben Whitter
Publisher : Kogan Page Publishers
ISBN 13 : 0749491787
Total Pages : 209 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Employee Experience by : Ben Whitter

Download or read book Employee Experience written by Ben Whitter and published by Kogan Page Publishers. This book was released on 2019-08-03 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: For organizations to maintain their competitive advantage, their people need to be performing to the best of their abilities. But in a world of increasing stress and pressure, rapid technological change and digital overload, supporting and developing employees has never been more difficult. Employee Experience is a practical guide to achieving this. To develop top-performing employees, HR professionals need to move beyond ad hoc engagement initiatives and instead to design and embed employee experience throughout an organization's processes and culture - from the moment an employee sees a job advert to the moment they leave the company. Employee Experience is full of tools, tips and advice to help HR professionals and business leaders motivate, support and develop their staff to achieve exceptional individual and organizational performance. It includes guidance on how to build experience capabilities in an HR team and on communicating, sustaining and evolving the employee experience, as well as on using networks, nudges and technology. Containing a foreword by Global Industry Analyst Josh Bersin and case studies from companies including Airbnb, Starbucks and Sky, the book shows how focusing on the employee experience improves performance, productivity and profits and how organizations of any size can achieve this success.

Human Frailties

Author : Ronald J. Burke
Publisher : Routledge
ISBN 13 : 131712006X
Total Pages : 410 pages
Book Rating : 4.3/5 (171 download)

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Book Synopsis Human Frailties by : Ronald J. Burke

Download or read book Human Frailties written by Ronald J. Burke and published by Routledge. This book was released on 2016-05-13 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every day we hear stories about the consequences of human frailties for individuals, their families and friends, and their organizations. Some of these stories are about alcohol and drug addiction and other harmful lifestyle choices, but human frailty also leads to all kinds of unethical and illegal behaviour. Individuals are convicted of bribery and corruption, price fixing, theft and fraud, sexual harassment and abuse of authority. Politicians fiddle their expenses, sports people cheat and fix matches and school and university students and teachers cheat to enhance exam results. Studies have shown that business students cheat more than others and efforts to teach ethical behaviour in business schools make little difference. The media who bring us stories of others' frailties themselves engage in unethical and illegal conduct in pursuit of an edge over their rivals. The contributions to this latest addition to Gower's Psychological and Behavioural Aspects of Risk Series place the spotlight on individuals, their behavioural choices and the consequences that follow for theirs and others' lives and careers. The conclusion is that people do have choices and options and that, whilst there are no easy or quick fixes in addressing self-limiting behaviours, successful avoidance of the worst outcomes can been achieved. This book provides guidance on the practical steps that need to be taken in order to gain a sense of proportion of what is important and of how we are doing, if we are to address our frailties and stop making unethical choices.

Designing for the Digital Age

Author : Kim Goodwin
Publisher : John Wiley & Sons
ISBN 13 : 1118079884
Total Pages : 770 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Designing for the Digital Age by : Kim Goodwin

Download or read book Designing for the Digital Age written by Kim Goodwin and published by John Wiley & Sons. This book was released on 2011-03-25 with total page 770 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.

The Drive for Knowledge

Author : Irene Cogliati Dezza
Publisher : Cambridge University Press
ISBN 13 : 1316515907
Total Pages : 313 pages
Book Rating : 4.3/5 (165 download)

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Book Synopsis The Drive for Knowledge by : Irene Cogliati Dezza

Download or read book The Drive for Knowledge written by Irene Cogliati Dezza and published by Cambridge University Press. This book was released on 2022-06-02 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Paves the way towards a fully-fledged science of human information-seeking by discussing how and why people seek knowledge.

To Sell Is Human

Author : Daniel H. Pink
Publisher : Penguin
ISBN 13 : 1101597070
Total Pages : 274 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis To Sell Is Human by : Daniel H. Pink

Download or read book To Sell Is Human written by Daniel H. Pink and published by Penguin. This book was released on 2012-12-31 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Look out for Daniel Pink’s new book, When: The Scientific Secrets of Perfect Timing #1 New York Times Business Bestseller #1 Wall Street Journal Business Bestseller #1 Washington Post bestseller From the bestselling author of Drive and A Whole New Mind, and teacher of the popular MasterClass on Sales and Persuasion, comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives. According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now. To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds. Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.

Driven

Author : Mark L. Frigo
Publisher :
ISBN 13 : 9780981457307
Total Pages : 271 pages
Book Rating : 4.4/5 (573 download)

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Book Synopsis Driven by : Mark L. Frigo

Download or read book Driven written by Mark L. Frigo and published by . This book was released on 2007 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Return Driven Strategy is a framework that helps leaders to better analyze, understand, and employ the activities that have been shown to produce superior returns and wealth creation" -- P. [4] of cover.

Design Beyond Devices

Author : Cheryl Platz
Publisher : Rosenfeld Media
ISBN 13 : 9781933820781
Total Pages : 392 pages
Book Rating : 4.8/5 (27 download)

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Book Synopsis Design Beyond Devices by : Cheryl Platz

Download or read book Design Beyond Devices written by Cheryl Platz and published by Rosenfeld Media. This book was released on 2020-12 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your customer has five senses and a small universe of devices. Why aren't you designing for all of them? Go beyond screens, keyboards, and touchscreens by letting your customer's humanity drive the experience--not a specific device or input type. Learn the techniques you'll need to build fluid, adaptive experiences for multiple inputs, multiple outputs, and multiple devices.

How to Be Human in the Digital Economy

Author : Nicholas Agar
Publisher : MIT Press
ISBN 13 : 0262038749
Total Pages : 231 pages
Book Rating : 4.2/5 (62 download)

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Book Synopsis How to Be Human in the Digital Economy by : Nicholas Agar

Download or read book How to Be Human in the Digital Economy written by Nicholas Agar and published by MIT Press. This book was released on 2019-03-12 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: An argument in favor of finding a place for humans (and humanness) in the future digital economy. In the digital economy, accountants, baristas, and cashiers can be automated out of employment; so can surgeons, airline pilots, and cab drivers. Machines will be able to do these jobs more efficiently, accurately, and inexpensively. But, Nicholas Agar warns in this provocative book, these developments could result in a radically disempowered humanity. The digital revolution has brought us new gadgets and new things to do with them. The digital revolution also brings the digital economy, with machines capable of doing humans' jobs. Agar explains that developments in artificial intelligence enable computers to take over not just routine tasks but also the kind of “mind work” that previously relied on human intellect, and that this threatens human agency. The solution, Agar argues, is a hybrid social-digital economy. The key value of the digital economy is efficiency. The key value of the social economy is humanness. A social economy would be centered on connections between human minds. We should reject some digital automation because machines will always be poor substitutes for humans in roles that involve direct contact with other humans. A machine can count out pills and pour out coffee, but we want our nurses and baristas to have minds like ours. In a hybrid social-digital economy, people do the jobs for which feelings matter and machines take on data-intensive work. But humans will have to insist on their relevance in a digital age.

People Powered

Author : Jono Bacon
Publisher : HarperCollins Leadership
ISBN 13 : 1400214890
Total Pages : 321 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis People Powered by : Jono Bacon

Download or read book People Powered written by Jono Bacon and published by HarperCollins Leadership. This book was released on 2019-11-12 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Communities have been a popular topic since the rise of the Internet and social media, but few companies have consistently harnessed their power, driven tangible value, and effectively measured their return on investment (ROI) like Salesforce.com, Star Citizen via Kickstarter, and Red Hat. Companies such as PayPal, Facebook, Bosch, Microsoft, CapitalOne, and Google, have also built communities inside their organizations, which have fostered innovation, broken down silos, and helped their organizations to operate more efficiently and collaboratively. People Powered helps C-suite leaders, founders, marketers, customer advocates, and community leaders gain a competitive advantage by answering the following questions: What is the key value proposition of building a community? What kind of community do we need and how do we build and integrate it into our organization? How do we incentivize and encourage people to get involved, build reliable growth, and keep community members engaged? How do we develop authentic, productive relationships with community members both online and in person? How do we get departmental buy-in, hire effectively, and create consistent, reliable community engagement skills in our organization? What are the strategic and tactical pitfalls and roadblocks we need to avoid? How do we make sure that our community continues to grow with us—and more importantly, how do we make sure that we continue to grow with them? People Powered pulls together over 20 years of pragmatic experience into a clear, simple methodology and blueprint to not just answer these questions, but deliver results. Don’t get left behind—become an industry trailblazer and ensure your company’s longevity by tapping into the most dynamic force both outside and inside your organization: the people.

Atlas of the Heart

Author : Brené Brown
Publisher : Random House
ISBN 13 : 0399592571
Total Pages : 337 pages
Book Rating : 4.3/5 (995 download)

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Book Synopsis Atlas of the Heart by : Brené Brown

Download or read book Atlas of the Heart written by Brené Brown and published by Random House. This book was released on 2021-11-30 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NEW YORK TIMES BESTSELLER • In her latest book, Brené Brown writes, “If we want to find the way back to ourselves and one another, we need language and the grounded confidence to both tell our stories and be stewards of the stories that we hear. This is the framework for meaningful connection.” Don’t miss the five-part HBO Max docuseries Brené Brown: Atlas of the Heart! In Atlas of the Heart, Brown takes us on a journey through eighty-seven of the emotions and experiences that define what it means to be human. As she maps the necessary skills and an actionable framework for meaningful connection, she gives us the language and tools to access a universe of new choices and second chances—a universe where we can share and steward the stories of our bravest and most heartbreaking moments with one another in a way that builds connection. Over the past two decades, Brown’s extensive research into the experiences that make us who we are has shaped the cultural conversation and helped define what it means to be courageous with our lives. Atlas of the Heart draws on this research, as well as on Brown’s singular skills as a storyteller, to show us how accurately naming an experience doesn’t give the experience more power—it gives us the power of understanding, meaning, and choice. Brown shares, “I want this book to be an atlas for all of us, because I believe that, with an adventurous heart and the right maps, we can travel anywhere and never fear losing ourselves.”

Trust Yourself

Author : Melody Wilding LMSW
Publisher : Chronicle Books
ISBN 13 : 1797201999
Total Pages : 265 pages
Book Rating : 4.7/5 (972 download)

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Book Synopsis Trust Yourself by : Melody Wilding LMSW

Download or read book Trust Yourself written by Melody Wilding LMSW and published by Chronicle Books. This book was released on 2021-05-04 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Regain your confidence at work, transform your sensitivity into a superpower Being highly attuned to your emotions, your environment, and the behavior of others can be the keys to success, but they can also lead to overthinking, overworking, and overgiving. It’s time to Trust Yourself. Over the last decade, award-winning human behavior expert and executive coach Melody Wilding, LMSW has helped thousands of Sensitive Strivers (highly sensitive, high-achieving professionals and leaders) get out of their own way. And now, in this groundbreaking book, Wilding offers practical, research-based strategies to reclaim control of your career and reach your full potential. You’ll discover: PRACTICAL STRATEGIES to harness your sensitivity and emotional intelligence, turning them into a superpower in the workplace. PROVEN TECHNIQUES to quiet your inner critic and make decisions with confidence. STEP-BY-STEP GUIDES to set healthy boundaries and protect your energy from difficult co-workers CONCRETE, ACTIONABLE TOOLS to develop resilience, bounce back from setbacks, and navigate workplace challenges with grace. WORD-FOR-WORD SCRIPTS to push back on extra work, promote your accomplishments, and more. Through her refreshingly approachable yet deeply empathetic approach, Wilding offers a life-changing roadmap that has helped readers across the globe to break the cycle of self-sabotage and self-doubt by transforming your perceived weaknesses into your biggest strengths.