How to Market Computers and Information Technology

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Publisher : Springer
ISBN 13 : 1349134023
Total Pages : 340 pages
Book Rating : 4.3/5 (491 download)

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Book Synopsis How to Market Computers and Information Technology by : Hamish E. Macarthur

Download or read book How to Market Computers and Information Technology written by Hamish E. Macarthur and published by Springer. This book was released on 2016-07-27 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Market Computers and Information Technology covers all the basic principals of marketing from strategic planning through to management implementation. Covering all aspects of the marketing mix, this book provides practical guidance on all the steps required for planning, implementing and executing sales and marketing programmes. This is an invaluable reference source for all managers and professionals in the information technology industry. Videos Hamish Macarthur in conversation with the late Brian Redhead Differentiation in today's markets depends on clear marketing strategies implemented with a strong emphasis on service. This series of 4 videos covers the following key aspects of implementing sales and marketing strategy: * Selling and Account Management * Customer Service * Distribution Channels * Products and Product Mix The videos offer an authoritative insight into helping sales, marketing and planning professionals to address the key issues. For further information please write to: Just Results Multimedia, PO Box11, Woodstock, Oxford OX20 1SG

Computer-aided Marketing and Selling

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Publisher : Robert Shaw
ISBN 13 : 9780750600705
Total Pages : 236 pages
Book Rating : 4.6/5 (7 download)

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Book Synopsis Computer-aided Marketing and Selling by : Robert Shaw

Download or read book Computer-aided Marketing and Selling written by Robert Shaw and published by Robert Shaw. This book was released on 1991 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Introduction to Computers and Information Technology

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Publisher : Pearson
ISBN 13 : 9781323144183
Total Pages : 0 pages
Book Rating : 4.1/5 (441 download)

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Book Synopsis Introduction to Computers and Information Technology by : Emergent Emergent Learning

Download or read book Introduction to Computers and Information Technology written by Emergent Emergent Learning and published by Pearson. This book was released on 2015-09-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Computers and Information Technology teaches essential computer technology concepts and skills. This text helps students build a concrete understanding of how computers work and how various types of computing devices and accessories are used in school, work, and at home. The text covers objectives of IC3 GS5 and IC3 Spark standards.

How to Utilize New Information Technology in the Global Marketplace

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Publisher : CRC Press
ISBN 13 : 9781560249009
Total Pages : 298 pages
Book Rating : 4.2/5 (49 download)

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Book Synopsis How to Utilize New Information Technology in the Global Marketplace by : Erdener Kaynak

Download or read book How to Utilize New Information Technology in the Global Marketplace written by Erdener Kaynak and published by CRC Press. This book was released on 1994-12-21 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Utilize New Information Technology in the Global Marketplace is an excellent training tool for business executives who wish to increase their skills in the field of international business. Readers will learn how to use international databases to search new markets or find information on potential markets and competitors. Executives and future executives will learn new ways of identifying new international markets through computers. Using this book to train executives is more cost-efficient than hiring consultants or international research companies. Once trained, executives are able to take their knowledge and tap into several databases and obtain up-to-date information about new international markets, including sales leads in foreign companies. Examples are included with step-by-step instructions to teach the use of various computer software packages and databases, without the complexities of the use of a computer. Some of the new technologies covered include: accessing personal computer-based databases such as National Trade Data Bank, World Trade Exporter, World Trade, and Disclosure/Worldscope the use of electronic data retrieval services expert systems in international business simulation software in international business How to Utilize New Information Technology in the Global Marketplace provides current and future executives--whether interested in international databases, expert systems software, or international business simulation software--with the technological skills they need to gain a competitive advantage in the global market.

Introduction to Business

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Publisher :
ISBN 13 : 9781998109319
Total Pages : 0 pages
Book Rating : 4.1/5 (93 download)

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Book Synopsis Introduction to Business by : Lawrence J. Gitman

Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2023-05-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Introduction to Computers and Information Technology for Microsoft Office 2016

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Author :
Publisher : Pearson
ISBN 13 : 9780135210154
Total Pages : 832 pages
Book Rating : 4.2/5 (11 download)

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Book Synopsis Introduction to Computers and Information Technology for Microsoft Office 2016 by : Emergent Learning

Download or read book Introduction to Computers and Information Technology for Microsoft Office 2016 written by Emergent Learning and published by Pearson. This book was released on 2018-10-11 with total page 832 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Being Fluent with Information Technology

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Publisher : National Academies Press
ISBN 13 : 0309173132
Total Pages : 126 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Being Fluent with Information Technology by : National Research Council

Download or read book Being Fluent with Information Technology written by National Research Council and published by National Academies Press. This book was released on 1999-06-03 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Computers, communications, digital information, softwareâ€"the constituents of the information ageâ€"are everywhere. Being computer literate, that is technically competent in two or three of today's software applications, is not enough anymore. Individuals who want to realize the potential value of information technology (IT) in their everyday lives need to be computer fluentâ€"able to use IT effectively today and to adapt to changes tomorrow. Being Fluent with Information Technology sets the standard for what everyone should know about IT in order to use it effectively now and in the future. It explores three kinds of knowledgeâ€"intellectual capabilities, foundational concepts, and skillsâ€"that are essential for fluency with IT. The book presents detailed descriptions and examples of current skills and timeless concepts and capabilities, which will be useful to individuals who use IT and to the instructors who teach them.

Scott on Information Technology Law

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Author :
Publisher : Wolters Kluwer
ISBN 13 : 0735565244
Total Pages : 2324 pages
Book Rating : 4.7/5 (355 download)

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Book Synopsis Scott on Information Technology Law by : Scott

Download or read book Scott on Information Technology Law written by Scott and published by Wolters Kluwer. This book was released on 2007-01-01 with total page 2324 pages. Available in PDF, EPUB and Kindle. Book excerpt: For answers to questions relating to computers, the Internet and other digital technologies - and how to make them work for your clients - turn to this comprehensive, practical resource. Whether you're an experienced IT lawyer, a transactional or intellectual property attorney, an industry executive, or a general practitioner whose clients are coming to you with new issues, you'll find practical, expert guidance on identifying and protecting intellectual property rights, drafting effective contracts, understanding applicable regulations, and avoiding civil and criminal liability. Written by Michael D. Scott, who practiced technology and business law for 29 years in Los Angeles and Silicon Valley, Scott on Information Technology Law, Third Edition offers a real-world perspective on how to structure transactions involving computer products and services such as software development, marketing, and licensing. He also covers the many substantive areas that affect technology law practice, including torts, constitutional issues, and the full range of intellectual property protections. You'll find coverage of the latest issues like these: computer and cybercrime, including spyware, phishing, denial of service attacks, and more traditional computer crimes the latest judicial thinking on software and business method patents open source licensing outsourcing of IT services and the legal and practical issues involved in making it work and more To help you quickly identify issues, the book also includes practice pointers and clause-by-clause analysis of the most common and often troublesome provisions of IT contracts.

The Business Value of Computers

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Publisher : Information Economics Press
ISBN 13 : 9780962041327
Total Pages : 558 pages
Book Rating : 4.0/5 (413 download)

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Book Synopsis The Business Value of Computers by : Paul A. Strassmann

Download or read book The Business Value of Computers written by Paul A. Strassmann and published by Information Economics Press. This book was released on 1990 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book addresses the practical needs of executives responsible for planning, budgeting & justifying information technology expenditures. Written by the former chief information executive (1956-1978) & vice president of strategic planning (1978-1985), author of the widely acclaimed & translated INFORMATION PAYOFF - THE TRANSFORMATION OF WORK IN THE ELECTRONIC AGE (Free Press, 1985), lecturer & university professor. Reviews: "A New Bible for Management Information Systems. An eminently readable book made more so by a playful sense of humor" -Information Week-; "Strips away obfuscation that has concealed the real value of computers." (The Financial Post); "A true path to the Holy Grail of business value." (Computer Weekly); "Some surprising answers to familiar questions cast new light on investing profitably in computer hardware & software." (The Conference Board); "All those either transfixed or baffled by the powers & potential of computers would do well to heed Strassmann's advice." (Daily Telegraph); "Measuring managerial productivity is the key to knowing how to invest in information technology. Strassmann's new book sets out the results of his research in detail. His argument comes through clearly." (The Financial Times).

Advances in Computer and Information Sciences and Engineering

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Publisher : Springer Science & Business Media
ISBN 13 : 1402087411
Total Pages : 602 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Advances in Computer and Information Sciences and Engineering by : Tarek Sobh

Download or read book Advances in Computer and Information Sciences and Engineering written by Tarek Sobh and published by Springer Science & Business Media. This book was released on 2008-08-15 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advances in Computer and Information Sciences and Engineering includes a set of rigorously reviewed world-class manuscripts addressing and detailing state-of-the-art research projects in the areas of Computer Science, Software Engineering, Computer Engineering, and Systems Engineering and Sciences. Advances in Computer and Information Sciences and Engineering includes selected papers from the conference proceedings of the International Conference on Systems, Computing Sciences and Software Engineering (SCSS 2007) which was part of the International Joint Conferences on Computer, Information and Systems Sciences and Engineering (CISSE 2007).

An Analysis of the Information Technology Standardization Process

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Publisher : Elsevier
ISBN 13 : 0444597220
Total Pages : 507 pages
Book Rating : 4.4/5 (445 download)

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Book Synopsis An Analysis of the Information Technology Standardization Process by : J.L. Berg

Download or read book An Analysis of the Information Technology Standardization Process written by J.L. Berg and published by Elsevier. This book was released on 2012-12-02 with total page 507 pages. Available in PDF, EPUB and Kindle. Book excerpt: A number of important issues form the basis of this book: How can the Information Technology (IT) standardization process, leading to unified products which are needed on the market, be made more efficient? Which current IT standards are of high quality, what factors have led to that high quality, and can those factors be re-created for other IT standards? What improvements to the quality of IT standards are needed? Which organizations should be involved? What permanent changes in the IT standardization scene are necessary? At what point in the evolution of a technology is it appropriate to produce standards? Is strategic planning feasible in the current standardization approach? Diverse disciplines contributed to the findings in this book: computer scientists, standardization leaders and professionals, users and vendors, economists, auditors, software implementors, and communication specialists.

Computer and Computing Technologies in Agriculture, Volume I

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Publisher : Springer
ISBN 13 : 0387772510
Total Pages : 722 pages
Book Rating : 4.3/5 (877 download)

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Book Synopsis Computer and Computing Technologies in Agriculture, Volume I by : Daoliang Li

Download or read book Computer and Computing Technologies in Agriculture, Volume I written by Daoliang Li and published by Springer. This book was released on 2008-02-26 with total page 722 pages. Available in PDF, EPUB and Kindle. Book excerpt: The papers in this volume comprise the refereed proceedings of the the First International Conference on Computer and Computing Technologies in Ag- culture (CCTA 2007), in Wuyishan, China, 2007. This conference is organized by China Agricultural University, Chinese Society of Agricultural Engineering and the Beijing Society for Information Technology in Agriculture. The purpose of this conference is to facilitate the communication and cooperation between institutions and researchers on theories, methods and implementation of computer science and information technology. By researching information technology development and the - sources integration in rural areas in China, an innovative and effective approach is expected to be explored to promote the technology application to the development of modern agriculture and contribute to the construction of new countryside. The rapid development of information technology has induced substantial changes and impact on the development of China’s rural areas. Western thoughts have exerted great impact on studies of Chinese information technology devel- ment and it helps more Chinese and western scholars to expand their studies in this academic and application area. Thus, this conference, with works by many prominent scholars, has covered computer science and technology and information development in China’s rural areas; and probed into all the important issues and the newest research topics, such as Agricultural Decision Support System and Expert System, GIS, GPS, RS and Precision Farming, CT applications in Rural Area, Agricultural System Simulation, Evolutionary Computing, etc.

Information Technology in Government

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Publisher : Routledge
ISBN 13 : 1134686455
Total Pages : 233 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis Information Technology in Government by : Helen Margetts

Download or read book Information Technology in Government written by Helen Margetts and published by Routledge. This book was released on 2012-10-12 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book situates information technology at the centre of public policy and management. IT is now a vital part of any government organisation, opening new policy windows and enabling a vast range of tasks to be carried out faster and more efficiently. But it has also introduced new problems and challenges. Four in-depth case studies demonstrate how information systems have become inextricably linked with the core tasks of governmental organisations. The key government departments examined are: * the Inland Revenue Service and Social Security Administration in the US * the Inland Revenue and Benefits Agency in the UK

Export-Import Theory, Practices, and Procedures

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Publisher : Routledge
ISBN 13 : 1136674632
Total Pages : 778 pages
Book Rating : 4.1/5 (366 download)

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Book Synopsis Export-Import Theory, Practices, and Procedures by : Belay Seyoum

Download or read book Export-Import Theory, Practices, and Procedures written by Belay Seyoum and published by Routledge. This book was released on 2013-12-04 with total page 778 pages. Available in PDF, EPUB and Kindle. Book excerpt: Export-Import Theory, Practices, and Procedures is the first book on the topic aimed squarely at the academic audience. Discussing theoretical issues in depth, this innovative textbook offers a comprehensive exploration of import procedures and export regulations, incorporating the most relevant and current research information in the area. The new edition includes: Updates on major developments in bilateral and regional trade agreements, and regulatory changes in export controls Changes to taxation laws in the US and internationally that impact import/export Changes to INCOTERMS 2000 and to letters of credit New developments in countertrade The new role of the Export-Import Bank This book combines an innovative conceptual and theoretical approach, a comprehensive analytical treatment, and an engaging and accessible presentation style to offer one of the most useful textbooks on the market for students and practitioners alike. More information can be found at: www.export-importtradecenter.com

The Economics of Information Technology

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Publisher : Springer
ISBN 13 : 1349183172
Total Pages : 117 pages
Book Rating : 4.3/5 (491 download)

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Book Synopsis The Economics of Information Technology by : Paul Jowett

Download or read book The Economics of Information Technology written by Paul Jowett and published by Springer. This book was released on 1986-08-11 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advances in Computer Science, Environment, Ecoinformatics, and Education, Part IV

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Author :
Publisher : Springer
ISBN 13 : 3642233392
Total Pages : 635 pages
Book Rating : 4.6/5 (422 download)

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Book Synopsis Advances in Computer Science, Environment, Ecoinformatics, and Education, Part IV by : Sally Lin

Download or read book Advances in Computer Science, Environment, Ecoinformatics, and Education, Part IV written by Sally Lin and published by Springer. This book was released on 2011-08-20 with total page 635 pages. Available in PDF, EPUB and Kindle. Book excerpt: This 5-volume set (CCIS 214-CCIS 218) constitutes the refereed proceedings of the International Conference on Computer Science, Environment, Ecoinformatics, and Education, CSEE 2011, held in Wuhan, China, in July 2011. The 525 revised full papers presented in the five volumes were carefully reviewed and selected from numerous submissions. The papers are organized in topical sections on information security, intelligent information, neural networks, digital library, algorithms, automation, artificial intelligence, bioinformatics, computer networks, computational system, computer vision, computer modelling and simulation, control, databases, data mining, e-learning, e-commerce, e-business, image processing, information systems, knowledge management and knowledge discovering, mulitimedia and its apllication, management and information system, moblie computing, natural computing and computational intelligence, open and innovative education, pattern recognition, parallel and computing, robotics, wireless network, web application, other topics connecting with computer, environment and ecoinformatics, modeling and simulation, environment restoration, environment and energy, information and its influence on environment, computer and ecoinformatics, biotechnology and biofuel, as well as biosensors and bioreactor.

Export Control Process

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Publisher :
ISBN 13 :
Total Pages : 68 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Export Control Process by : United States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on International Trade and Finance

Download or read book Export Control Process written by United States. Congress. Senate. Committee on Banking, Housing, and Urban Affairs. Subcommittee on International Trade and Finance and published by . This book was released on 2000 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: