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How To Effectively Market And Manage A Dental Practice
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Book Synopsis How to Effectively Market and Manage a Dental Practice by : Romeo Richards
Download or read book How to Effectively Market and Manage a Dental Practice written by Romeo Richards and published by CreateSpace. This book was released on 2013-08-24 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a difference between the profession of dentistry and the business of dentistry. The profession of dentistry is the deliverables: extracting teeth, filling or root canal treatment. The business of dentistry encompasses the deliverables as well as finance and marketing. Success in the profession of dentistry will make you a good employee. But to succeed as the owner of a dental practice requires a sound understanding of the business of dentistry. This book teaches you how to succeed in the business of dentistry. The core theme is how to attract and retain patients. Without patients, you do not have a business. But patient attraction is a skill most dentists lack. By the time you get to the end of this book, you will no longer view patient attraction as a chore to avoid. More importantly you will learn how to retain the patients you attract to your practice. Furthermore, you will learn the critical skill most dentists lack - the ability to grow a practice. The large majority of dental practices remain small for years because their owners do not know how to grow a practice. This book will show you how to effectively manage your practice; attract new patients and grow exponentially.
Author :American Dental Association Publisher :American Dental Association ISBN 13 :1684470013 Total Pages :119 pages Book Rating :4.6/5 (844 download)
Book Synopsis Managing Marketing: Guidelines for Practice Success by : American Dental Association
Download or read book Managing Marketing: Guidelines for Practice Success written by American Dental Association and published by American Dental Association. This book was released on 2016-06-01 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides dental practices with guidelines on implenting a branding strategy, website development, print and digital marketing, referral generating techniques, and advertising.
Book Synopsis Dental Practice Transition by : David G. Dunning
Download or read book Dental Practice Transition written by David G. Dunning and published by John Wiley & Sons. This book was released on 2013-05-13 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practice management is one of the key elements in the career of a dentist. Most dentists own their own practices and even associateships carry with them the prospect of management, accounting and dealing with health insurance providers. Dental Practice Transition: A Practical Guide to Management helps readers navigate through options such as starting a practice, associateships, and buying an existing practice with helpful information on business systems, marketing, staffing, and money management. With topics applicable to both recently graduated as well as established professionals, Dental Practice Transition is a comprehensive exposition of practice management from a dentist's perspective.
Book Synopsis Dental Marketing Hacks by : Alex Wong
Download or read book Dental Marketing Hacks written by Alex Wong and published by Alex Wong Publishing. This book was released on with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★★Discover how you can kickstart your dental practice in 90 days or less!★★★ Are you a dentist, and you're struggling to get your business off the ground? Are you searching for the best ways to boost your client base, improve your profits, and market your dental clinic like a pro? Interested in learning from a seasoned dental marketing expert? Dentistry is an essential service, but far too many dentists struggle to get their clinics off the ground and stand out from the crowd. With ever-growing competition and new websites appearing left and right, how can you build an unforgettable online presence and master the art of dental advertising? Now, join best-selling author and dental marketing expert Alex Wong as he reveals the best ways to kickstart your dental business and start seeing results. As the head copywriter for a dental marketing agency for three years, Alex knows exactly what it takes to gain exposure and get your business off the ground. Inside this guide, you'll discover a powerful 90-day plan for identifying your target market, creating a killer dental marketing plan, building your online presence, and then scaling your business to the stars! Written in a concise, easy-to-digest way, you can follow along even if you're a complete beginner to the world of marketing. Plus, with a collection of simple action plans and worksheets to instantly kickstart your marketing skills, now you can build your dream dental practice in no time. Here's just a little of what you'll find inside: ☑ The Secret To Identifying Your Target Audience ☑ How To Create a Powerful USP and Define Your Dental Business Goals ☑ Simple Ways To Develop Your Lead Magnet and Build Your Online Presence (Even If You're Not a Tech-y Person) ☑ Top Tips For Writing Emails That Sell ☑ Practical Ways To Build Your Dental Website For Less Than $200! ☑ The Essential Differences Between Advertising and Marketing (and Why They Matter) ☑ Surprisingly Effective Advertising Strategies ☑ And Much More! So if you're stuck struggling to get your dental practice off the ground, or if you want to drive more clients to your clinic and master the art of online dental marketing, then Dental Marketing Hacks is for you. Discover from the expert how to define your goals, write emails that sell, and build an unforgettable online presence! ★Scroll up and buy now to kickstart your online dental marketing campaign today!★
Book Synopsis Pillars of Dental Success Second Edition by : Mark Costes
Download or read book Pillars of Dental Success Second Edition written by Mark Costes and published by Createspace Independent Publishing Platform. This book was released on 2016-02-18 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pillars of Dental Success is a roadmap that any dentist can follow to exponentially increase the profitability and productivity of his or her dental practice. The systems and strategies covered within the pages of book represent the culmination of struggle, failure, and redemption during Dr. Mark Costes's journey from one struggling practice to a six practice multi-million dollar dental empire. Some of the topics covered in this book include: - How to FINALLY get your practice's overhead and cash flow under control. - How to create airtight systems that will maximize the performance of every department of your organization while decreasing chaos and stress. - The step-by-step system for getting a flood of new patient referrals from your existing patient base. - The advanced marketing strategies that will neutralize the competition in your market and drive a flood of new patients into your practice. - The simple and effective approach to reactivating "lost" patients. - How to position yourself as a local celebrity and community leader. Dr. Costes's refreshing approach to the business side of dentistry offers straightforward and practical solutions that can be implemented immediately. If you're interested in taking to the next level and beyond, you owe it to yourself to read this book!
Book Synopsis Grow Your Practice Online - Proven Strategies to Attract and Convert New Dental Patients by : Adam Zilko
Download or read book Grow Your Practice Online - Proven Strategies to Attract and Convert New Dental Patients written by Adam Zilko and published by Createspace Independent Publishing Platform. This book was released on 2018-03-26 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the biggest challenges facing dental professionals today is how to develop and scale a comprehensive digital marketing strategy. Sadly, many dentists, periodontists, orthodontists, and periodontal surgeons struggle to maintain their footholds offline. With resources stretched thin, coming up with the budget and developing the strategies to gain prominence on Google and elsewhere online becomes a constant struggle. Wouldn't it be great if there was a complete guide to digital marketing that was written strictly for those working in dentistry? That book is here. In this fourth edition of an Amazon Best Seller, Adam Zilko has compiled a digital strategy that can be customized for any practice, regardless of size or equity. With completely updated strategies that reflect what's working today for many top practices, The Ultimate Guide to Digital Marketing for Your Dental Practice contains proven strategies for attracting and converting new dental patients. A Focus on Digital Excellence The only way to attract a healthy stream of new, quality dental patients is to have a web presence that demands respect and attention. This book helps dental professionals get into the mindset of making their web presences patient-centric and targeted to quality patients who see the value in good dentistry. A Success Mindset Adam takes a unique approach that he takes with his Firegang Dental Marketing clients, and that's to get them into the proper mindset. Adam dispels common myths and helps dental professionals establish clear-cut goals and realistic expectations for building upon their dreams of dental practice success. A Fully-Customizable Digital Marketing "Treatment Plan" What follows in Grow Your Practice Online is a digital marketing strategy that can be used by new practices, those who have gone stagnant, and those intent on maximizing success. The book details the prospect's online journey and the many complicated paths prospects can take before they become an actual patient. The strategies are broken down so they are easy to learn and implement. SEO, Google & Facebook Marketing Another challenge dental professionals face is keeping up with the latest Google algorithm changes, how to optimize for Google safely so that you don't get penalized, as well as how to advertise on Google, Facebook, and other paid digital ad platforms. Adam has managed to make these facets of digital marketing easy to understand and gives plenty of advice for maximizing clicks, conversions, and return on investment. Testing & Optimizing for Maximum Leads & Growth The key to proper digital marketing is the study of the metrics and how to use those numbers and figures to maximize your efforts online. Dental professionals will learn how to make sense of all the noise and how to glean useful information from Google Analytics and other digital analysis platforms, as well has how to tweak campaigns over time to make them even more powerful. With an added digital marketing checklist for dental professionals and a full page of book bonuses, The Ultimate Guide to Digital Marketing for Your Dental Practice by Adam Zilko is a must buy.
Book Synopsis Dental Marketing Secrets by : Scott Meadows
Download or read book Dental Marketing Secrets written by Scott Meadows and published by . This book was released on 2015-02-07 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Is That "Other" Dental Practice Stealing Your New Patients Right Before Your Eyes?It's Time to Do Something About It! Doc, you already know what's NOT working to help you reach new patients, and you probably know that getting your dental practice online is inevitable. You may even have a website, maybe even a good one. But if your website's not bringing new patients into your practice, if it's not getting your phone ringing and your chairs filled, you're missing out on one of the most powerful marketing tools at your command.If growing your practice to seven times its current size in the next several months sounds good to you, read on. You'll discover:* What thriving dental practices are doing online to get new patients calling them every day.* How to avoid being taken advantage of by "SEO Monkeys" who promise #1 Google listings, take your money, and disappear. * How to get started online, if you decide to tackle the learning curve and invest just a couple days a week implementing all the best practices you'll discover in this book.* How to avoid costly pitfalls in online marketing by knowing what to do and when to do it.* How you can finally get your website marketing for you, so you can get back to doing what you do best - taking care of your patients.Scott Meadows is an expert in local online marketing and best-selling author, committed to helping local dental practices thrive by using proven Internet marketing strategies. Never before has it been so crucial to build an effective online presence for your practice. The ideas in this book have enabled thousands of dental practices to experience a complete turnaround from floundering to flourishing... and it will show you the way, too.
Book Synopsis Personalized Guide to Marketing Strategy by : Jurgen F. Haver
Download or read book Personalized Guide to Marketing Strategy written by Jurgen F. Haver and published by Mosby. This book was released on 1983 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Dental Practice Management Free Online Advertising Secrets to Massive Money Now! by : Brian Mahoney
Download or read book Dental Practice Management Free Online Advertising Secrets to Massive Money Now! written by Brian Mahoney and published by Createspace Independent Publishing Platform. This book was released on 2017-01-09 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: With this Dental Practice Management Free Online Advertising Secrets to Massive Money Now! you will Learn... How to Get Unlimited FREE Marketing & Advertising for massive money for your Dental Practice business! How to Step by Step create Money Making Videos! The secrets the pro's use to rank on the 1st page of YouTube! Get Massive Amounts of Web Traffic and views for Your Family Dental Practice business Videos! How to use the top Forum websites to blast massive website traffic to your videos! How to Get A check from YouTube/Google every month from videos that are promoting your business and making your Money! How to do Everything at ZERO COST TO YOU! Find everything you need and more with the Million Dollar Internet Rolodex included! People are destroyed for lack of knowledge. For less than the cost of one night at the movies you can get the knowledge you need to start living your business dreams! Don't wait. You'll wait your life away...
Book Synopsis Turn Your Dental Practice Into a Successful Business by : Gabriel Asulin
Download or read book Turn Your Dental Practice Into a Successful Business written by Gabriel Asulin and published by Independently Published. This book was released on 2018-11-23 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to turn your dental practice into a profitable business. "Turn your Dental Practice into a Successful Business" is a bestselling book that offers practical solutions that can be easily applied in every dental practice in order to increase its sales very quickly. The book (translated into Spanish, Russian and Hebrew) provides detailed answers to all the dental practice related marketing, management and sales questions or issues, which will allow you to increase the sales and profitability of your dental practice in a very short time. The author, Gabriel Asulin, is a world-renowned expert and became a global "guru" in the field of marketing and promotion of dental practices. Gabriel is a top presenter and popular lecturer worldwide. His seminar "How to Double your Clinic's Sales in 3 Months!" was a major blockbuster in in China, Colombia, Mexico, Russia, Israel, Bulgaria and Dominican Republic in recent years. The strategies and methods suggested by Gabriel in his book are based on many years of experience in business consulting and training hundreds of dental practices around the world. The unique management and marketing methods presented in this book are successfully used by many dental practices and have proven to significantly improve sales and profitability. In this book you will learn all about: How to attract new clients How to retain existing clients How to close big treatment plans How to manage the reception area How to perform an effective re-call How to improve the hygienist's productivity How and where to advertise What to consider before purchasing a new dental practice How to reward the staff and increase their motivation How to increase the clinic's profitability How to deal with clients who perform a market survey And much more...
Book Synopsis Growing Your Dental Business by : Penny Reed
Download or read book Growing Your Dental Business written by Penny Reed and published by . This book was released on 2015-05-11 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: In dental school, you had a big dream for your career and future practice. If your dream has been derailed or you are feeling unfulfilled, Growing Your Dental Business will reveal five keys to growth, including how you can: Increase your new patient load Increase your active patients Increase your case acceptance ratios Increase office efficiency Increase hygiene membership If you feel like you have hit the wall, find out what others have done to move past obstacles and get the results they were looking for. Learn, apply the steps in this book, and maximize your results."
Book Synopsis The Ultimate Guide to Internet Marketing for Dentists by : Chris Pistorius
Download or read book The Ultimate Guide to Internet Marketing for Dentists written by Chris Pistorius and published by CreateSpace. This book was released on 2014-10-13 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumers will make over 140 billion “local” searches on the Internet in 2014- making the Internet as powerful of an advertising medium that there is, and one that your dental practice can't afford to ignore. Dental online marketing expert Chris Pistorius provides you the fundamentals, techniques, tools and tricks that will dramatically increase your online visibility and will help you drive in more new patients each month!Discover how to master the following proven online marketing methods:• Search Engine Optimization• Google My Business• Pay Per Click• Video Marketing• Facebook Marketing• Mobile Marketing• Blogging"
Book Synopsis Get More Dental Patients Using Reputation Marketing by : Jonathan Luke
Download or read book Get More Dental Patients Using Reputation Marketing written by Jonathan Luke and published by . This book was released on 2014-03-17 with total page 90 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get More Dental Patients Using Reputation Marketing - Become The Market Leader In Your Local Area will show dental practices how to build an amazing reputation online then leverage that into a steady and consistent flow of new patients into their practice. This will allow your Dental practice to scale and grow while continuing to do what you already do well on a daily business. But you should not be spending another dime on marketing & advertising until you have built an incredible image & reputation online.If your practice has bad reviews or simply not enough reviews this applies to you. According to a recent study (Bright Local), 72% consumers trust good online reviews like a personal recommendation from a friend or relative but also found that a consumer needs to see a minimum of 6 - 10 reviews to consider the reviews "Trustworthy". Or, if you have a good amount of great reviews online but just are not properly leveraging those into getting more dental patients you won't want to miss this reading.You can get more dental patients using Reputation Marketing by cementing yourself as the local leader and authority in your local market. Follow the steps outlined in this book to get there.Inside you will get access to a detailed step by step strategy that will be the best investment you have ever put into your Dental practice. The results can help you strive now and moving forward into the ever-changing digital business platform.Times have been changing and will continue changing but online reviews are here to stay. Consumers know they can research companies online without having to spend a dime on you or any of your services.This is very important for dental practices along with their marketing efforts. If you are spending a bunch of money on marketing and advertising but still don't have a strong online image and reputation, it could be all for nothing.Your online image is a very big key to whether or not you can continue to get more dental patients into your practice consistently. Plus, great online reviews can bring you hot, targeted, pre-qualified, pre-sold leads willing to book appointments on the spot.This book will teach you how to get more dental patients by helping you build a 5 Star Reputation then harnessing that authority to get the phone constantly ringing from new dental prospects.This is not Reputation management, it is Reputation Marketing. Reputation Management is just not enough in terms of building & marketing a 5 Star Reputation. While managing your reputation is one key aspect it is only 1 small part of the entire puzzle. So, before learning the exact strategy you will be shown what the difference is between Reputation Management and Reputation Marketing and why it is so important today and and for here on out.Then, that's when you will be given the keys to the kingdom - an entire Reputation Marketing strategy that will show you step by step how to put this plan into action.
Download or read book Fully Booked written by Carolyn S. Dean and published by Michael Hanrahan Publishing. This book was released on 2015-10-01 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dental professionals face challenging times when it comes to running and marketing their practices. The business of dentistry is more competitive than ever and it is critical for dental professionals to make informed marketing choices. - In this book you will learn how best to: - Attract new patients to your dental practice - Retain existing patients and grow referrals - Use marketing in a well thought out and consistent way to grow your practice revenue. Fully Booked explains all the major aspects of traditional and online dental marketing, allowing dental professionals to put these learnings to immediate use in their practice. Dental marketing expert Carolyn S. Dean presents a proven nine-step process, delivering valuable insights, useful tactics, and essential dental marketing knowledge. This material is presented with examples, case studies, and checklists, informed by her extensive experience in the industry and sector-specific research. Dental professionals will gain a keen understanding of how to vastly improve their dental practice's marketing strategy, online visibility, reputation, and, ultimately, revenue. Carolyn S. Dean is a highly acclaimed dental marketing specialist, dynamic seminar speaker, engaging trainer, and the founder and director of My Dental Marketing and Wellsites. She is passionate about helping dental practices deliver great marketing, build relationships with their patients, and grow their revenue.
Book Synopsis Dental Practice Transition by : David G. Dunning
Download or read book Dental Practice Transition written by David G. Dunning and published by John Wiley & Sons. This book was released on 2016-07-08 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dental Practice Transition: A Practical Guide to Management, Second Edition, helps readers navigate through options such as starting a practice, associateships, and buying an existing practice with helpful information on business systems, marketing, staffing, and money management. Unique comprehensive guide for the newly qualified dentist Covers key aspects of practice management and the transition into private practice Experienced editorial team provides a fresh, balanced and in-depth look at this vitally important subject New and expanded chapters on dental insurance, patient communication, personal finance, associateships, embezzlement, and dental service organizations
Book Synopsis Marketing to Women by : Marti Barletta
Download or read book Marketing to Women written by Marti Barletta and published by Dearborn Trade Publishing. This book was released on 2003 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing expert Martha Barletta presents a business case for why marketing professionals should focus their undivided attention on the largest untapped market in the world - women. She provides a detailed field guide for creating and executing a complete marketing plan that targets women.
Download or read book Delivering WOW written by Anissa Holmes and published by Morgan James Publishing. This book was released on 2018-08-07 with total page 151 pages. Available in PDF, EPUB and Kindle. Book excerpt: Delivering WOW is a blueprint for running and growing a dental practice. Dr. Anissa Holmes was sick of working too much and earning too little, so she decided to do something about it. After years of learning and experimentation, she developed a simple, high-impact process to run and grow a dental practice that turned her office into a high-profit practice with over 50,000 raving Facebook fans and a reliable team she can trust to handle anything that comes their way. With this newly-updated and expanded version of a book that helped thousands of dentists build more profitable and enjoyable dental practices, Dr. Holmes walks dentists through building a winning team, maximizing profitability, and reliably growing patient numbers without having to waste time and money on expensive and ineffective advertising methods. If you’re tired of feeling guilty, stressed, and frustrated by your practice and want to build one that allows you to make more, work less, and have a meaningful impact in the world, Delivering WOW is the step-by-step plan for you!
