How Does Perceived Retail Service Innovativeness Affect Retail Patronage Intentions

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How Does Perceived Retail Service Innovativeness Affect Retail Patronage Intentions?

Author : Chen-Yu Lin
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (137 download)

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Book Synopsis How Does Perceived Retail Service Innovativeness Affect Retail Patronage Intentions? by : Chen-Yu Lin

Download or read book How Does Perceived Retail Service Innovativeness Affect Retail Patronage Intentions? written by Chen-Yu Lin and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study aims to conceptualize the effects of perceived retailer service innovativeness (PRSI), perceived service advantage, customer emotional satisfaction, and attitudes to retail patronage intentions. The proposed model is examined by structural equation modelling (SEM) using 1,386 samples from three retail formats in Taiwan. Results suggest that PRSI can be used as a strategic tool to create competitive advantage and customer satisfaction. PRSI is a critical antecedent factor that affects store patronage intentions through material-based and experience-based routes. This study affirms that a retailer's ability to offer service innovations, especially free in-store services, may not immediately increase the financial performance of firms; however, it can change a consumer's attitude towards the store by becoming a critical determinant of success of the retailing system. The research model can be utilized by other retail studies, especially in this era of increased competition when innovation has become a critical strategic tool for differentiation.

New Perspectives on Retailing and Store Patronage Behavior

Author : Torben Hansen
Publisher : Springer Science & Business Media
ISBN 13 : 1402079559
Total Pages : 132 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis New Perspectives on Retailing and Store Patronage Behavior by : Torben Hansen

Download or read book New Perspectives on Retailing and Store Patronage Behavior written by Torben Hansen and published by Springer Science & Business Media. This book was released on 2006-04-18 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retailing and consumer patronage behavior constitute fascinating research areas within the field of marketing. Retailing contributes to an increasing proportion of gross national products and employment but is, however, also faced with problems and opportunities like increased product complexity, rapidly changing consumer expectations, and the introduction of new technologies. Also, consumers are facing markets of increasingly complexity when making decisions on how to conduct their behavior, primarily as a result of new technologies, shorter products life cycles in general, and higher complexity of products and services. In this book, we present and deal with various topics in relation to retailing and consumer patronage behavior. Together, these topics involve different problem settings and draw on different theories, models and statistical techniques. However, it is common to all the results presented in the following chapters (with the exception of chapter II) that they, in total or in part, rest on a major survey, which was conducted by the authors in 1999. Our now retired colleague, Hans Engstrøm participated in preparing this survey and did a great job in providing research ideas. For this, and for many stimulating discussions, we are highly grateful.

The Impact of the Service Innovativeness on Perceived Overall Service Quality, Customer Loyalty and Perceived Customer Value in Shopping Sites

Author : Emine Senbabaoglu
Publisher :
ISBN 13 :
Total Pages : 13 pages
Book Rating : 4.:/5 (13 download)

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Book Synopsis The Impact of the Service Innovativeness on Perceived Overall Service Quality, Customer Loyalty and Perceived Customer Value in Shopping Sites by : Emine Senbabaoglu

Download or read book The Impact of the Service Innovativeness on Perceived Overall Service Quality, Customer Loyalty and Perceived Customer Value in Shopping Sites written by Emine Senbabaoglu and published by . This book was released on 2019 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: Associated with the change of life style, due to reasons such as time constraints, information access, and alternatives comparison easiness, consumers prefer directed shopping on the internet. Shopping is done along with the initiation by the internet, in the scope of study such as web site service innovativeness, perceived overall service quality, customer loyalty, and perceived customer value. What are the effects of service innovativeness on perceived overall service quality, customer loyalty and perceived customer value? In order to answer this question, theoretical and empirical research is structured. From a holistic point of view the results suggest the positive effect of service innovativeness on perceived overall service quality, customer loyalty, and perceived customer value. Website service innovativeness influences behavioural intentions such as perceived overall service quality, customer loyalty, and perceived customer value. Following the examination of the results, the present article discussed the implications for practice and future research.

Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences

Author : Musso, Fabio
Publisher : IGI Global
ISBN 13 : 1799814130
Total Pages : 571 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences by : Musso, Fabio

Download or read book Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences written by Musso, Fabio and published by IGI Global. This book was released on 2019-10-11 with total page 571 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the world of economics and business, engaging with loyal customers while also seeking out new, potential customers is a must. With the recent advancements of social media technology, these operations have increased the need for more developed methods to mesh consumer-business relationships and retention. The Handbook of Research on Retailing Techniques for Optimal Consumer Engagement and Experiences is a thought-provoking reference source that provides vital insight into the application of present-day customer relationship management within the retail industry. While highlighting topics such as digital communication, e-retailing, and social media marketing, this publication explores in-depth merchandiser knowledge as well as the methods behind positive retailer-consumer relationships. This book is ideally designed for managers, executives, CEOs, sales professionals, marketers, advertisers, brand managers, retail experts, academicians, researchers, and students.

Omni-Channel Retailing

Author : Amelie Winters
Publisher : Springer Nature
ISBN 13 : 3658347074
Total Pages : 326 pages
Book Rating : 4.6/5 (583 download)

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Book Synopsis Omni-Channel Retailing by : Amelie Winters

Download or read book Omni-Channel Retailing written by Amelie Winters and published by Springer Nature. This book was released on 2021-08-16 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Amelie Winters investigates omni-channel strategies in retail and provides new insights and important implications for researchers and managers based on theoretical considerations and empirical analyses. She shows that retailer should focus on the interdependencies between major purchase channels and emphasizes the need to identify supportive stimuli and cues, such as integration services and online- and omni-channel-specific marketing instruments, to support such transfers and improve behavioral outcomes at the retailer and channel level.

Effect of Country Image on Consumers' Hypermarket Patronage Intentions

Author : Gongjian Kan
Publisher : LAP Lambert Academic Publishing
ISBN 13 : 9783659315206
Total Pages : 216 pages
Book Rating : 4.3/5 (152 download)

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Book Synopsis Effect of Country Image on Consumers' Hypermarket Patronage Intentions by : Gongjian Kan

Download or read book Effect of Country Image on Consumers' Hypermarket Patronage Intentions written by Gongjian Kan and published by LAP Lambert Academic Publishing. This book was released on 2013-01 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: The increasing saturation of retail markets in developed countries and the resulting fierce competition within their borders pushes global retailers to seek overseas markets. A comparison of different retailers' responses to different environment points to some effective implications for global retailers. Most COO studies have been conducted with respect to physical products, whereas research on the COO effect for services is very limited. Therefore, exploring the effect of COO of a retailer on the patronage intention and further understanding the difference of COO effect on retail patronage behavior between different cultures is of great significance to understand the determinants of retailers' loyal patronage behavior. This book firstly explores the experiences and lessons learned from global retailers' operations in East Asian countries followed by discussing the cross-cultural effect of country image on consumers' hypermarket store patronage intentions. The research findings should be especially useful to global retail managers in formulating their international marketing strategies, or anyone else who are interested in the cross-cultural study in retailing field.

Smart Retailing

Author : Eleonora Pantano
Publisher : Springer
ISBN 13 : 3030126080
Total Pages : 109 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Smart Retailing by : Eleonora Pantano

Download or read book Smart Retailing written by Eleonora Pantano and published by Springer. This book was released on 2019-03-04 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: By providing a comprehensive theoretical framework, this book aims to map the most relevant technologies that have the potential to reshape the retail industry. The authors demonstrate how technology is pushing innovation, and examine how smart technologies can be fruitfully applied both in-store and through digital channels. The aim of the book is to synthesise theory and practice, and provide a richer understanding of new digital opportunities offered by the ‘smart’ experience. An accessible resource for researchers who want to understand this phenomenon as part of their expertise in digital marketing and e-commerce, Smart Retailing also provides insights for practitioners who are experiencing the dramatic effects of new technologies on their retail strategies.

Patronage Behavior and Retail Management

Author : William R. Darden
Publisher : North Holland
ISBN 13 :
Total Pages : 520 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Patronage Behavior and Retail Management by : William R. Darden

Download or read book Patronage Behavior and Retail Management written by William R. Darden and published by North Holland. This book was released on 1983 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes bibliographical references and index

Promotional Strategies and New Service Opportunities in Emerging Economies

Author : Nadda, Vipin
Publisher : IGI Global
ISBN 13 : 1522522077
Total Pages : 446 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Promotional Strategies and New Service Opportunities in Emerging Economies by : Nadda, Vipin

Download or read book Promotional Strategies and New Service Opportunities in Emerging Economies written by Nadda, Vipin and published by IGI Global. This book was released on 2017-01-10 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: Continuous improvements in emerging economies have created more opportunities for industrialization and rapid growth. This not only leads to higher standards in accounting and security regulations, but it increases the overall marketing efficiency. Promotional Strategies and New Service Opportunities in Emerging Economies is a key resource in the field of service marketing and promotions, service innovations, and branding in developing countries. Highlighting multidisciplinary studies on self-service technologies, sustainable consumption, and customer relation management, this publication is an ideal reference source for policy makers, academicians, practitioners, researchers, students, marketers, and government officials actively involved in the services industry.

Handbook of Research on Retailer-Consumer Relationship Development

Author : Musso, Fabio
Publisher : IGI Global
ISBN 13 : 1466660759
Total Pages : 625 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Handbook of Research on Retailer-Consumer Relationship Development by : Musso, Fabio

Download or read book Handbook of Research on Retailer-Consumer Relationship Development written by Musso, Fabio and published by IGI Global. This book was released on 2014-05-31 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though based on an economic transition, retailer-consumer relationship is also influenced by non-economic factors and is a context of social interaction. With the emergence of modern merchandising techniques and a rise in large retail companies, consumers have become increasingly vigilant of practice within the retail industry. Handbook of Research on Retailer-Consumer Relationship Development offers a complete and updated overview of various perspectives relating to customer relationship management within the retail industry and stimulates the search for greater integration of these views in further research. Offering different angles to analyze the exchange between the retailer and the consumer, this handbook is a valuable tool for professionals and scholars seeking to upgrade their knowledge, as well as for upper-level students.

Retail Brand Equity and Loyalty

Author : Julia Katharina Weindel
Publisher : Springer
ISBN 13 : 3658150378
Total Pages : 215 pages
Book Rating : 4.6/5 (581 download)

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Book Synopsis Retail Brand Equity and Loyalty by : Julia Katharina Weindel

Download or read book Retail Brand Equity and Loyalty written by Julia Katharina Weindel and published by Springer. This book was released on 2016-09-06 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Julia Weindel provides novel implications for researchers and managers by first identifying the sector-specific main levers of retail brand equity. Second, she shows that retail brand equity and perceived value have a reciprocal relationship. The author analyzes which one of these has stronger effects on loyalty. Third, she addresses the interdependencies between brand beliefs, retail brand equity, and loyalty within multichannel retail structures. The study is forced through the knowledge that management of retail brands is highly valuable for scholars and managers, because retail brand equity is known to strongly influence consumer behavior in various contexts. The retail brand represents a valuable asset for retailers which need to know the levers of retail brand equity.

Retailing in the 21st Century

Author : Manfred Krafft
Publisher : Springer Science & Business Media
ISBN 13 : 3540720030
Total Pages : 458 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Retailing in the 21st Century by : Manfred Krafft

Download or read book Retailing in the 21st Century written by Manfred Krafft and published by Springer Science & Business Media. This book was released on 2009-12-17 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: With crisp and insightful contributions from 47 of the world’s leading experts in various facets of retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. In our competitive world, retailing is an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, for example the growth of online retailing and the advent of ‘radio frequency identification’ (RFID) technology. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers.

Managing service innovation

Author : Pim den Hertog
Publisher :
ISBN 13 : 9789080698543
Total Pages : 320 pages
Book Rating : 4.6/5 (985 download)

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Book Synopsis Managing service innovation by : Pim den Hertog

Download or read book Managing service innovation written by Pim den Hertog and published by . This book was released on 2010 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Handbook of Research on Disruptive Innovation and Digital Transformation in Asia

Author : Ordóñez de Pablos, Patricia
Publisher : IGI Global
ISBN 13 : 1799864782
Total Pages : 661 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Disruptive Innovation and Digital Transformation in Asia by : Ordóñez de Pablos, Patricia

Download or read book Handbook of Research on Disruptive Innovation and Digital Transformation in Asia written by Ordóñez de Pablos, Patricia and published by IGI Global. This book was released on 2021-05-28 with total page 661 pages. Available in PDF, EPUB and Kindle. Book excerpt: With new technologies constantly being created, implemented, and sold, it is a robust opportunity for companies to hop on board with the latest digital trends. With the business world undergoing rapid changes and advancements in current times, the transformation process has been rapid and the disruptions significant. This has created a culture of innovation and a plethora of available business opportunities, especially when focused on Central Asia, Southeast Asia, and East Asia. Along with these innovative technologies and new opportunities in the business world comes challenges and trends within the Asian region that require more attention and advanced research to fully understand this digital transformation era and the resulting impacts, challenges, and solutions. The Handbook of Research on Disruptive Innovation and Digital Transformation in Asia addresses key topics for understanding business opportunities in Asia, covering a variety of challenges and nations in the Asian region from technological disruption and innovation to connectivity and economic corridors in Asia, Islamic finance and tourism, and more. Due to its innovative topics and approaches, geographical focus, and methodologies, the chapters provide readers with a unique value in bringing new perspectives to understanding emerging businesses and challenges in Asia. This book is ideal for professors in academia, deans, students, politicians, policymakers, corporate heads of firms, senior general managers, managing directors, information technology directors and managers, and researchers.

Entrepreneurship, Collaboration, and Innovation in the Modern Business Era

Author : Khosrow-Pour, D.B.A., Mehdi
Publisher : IGI Global
ISBN 13 : 1522550151
Total Pages : 383 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Entrepreneurship, Collaboration, and Innovation in the Modern Business Era by : Khosrow-Pour, D.B.A., Mehdi

Download or read book Entrepreneurship, Collaboration, and Innovation in the Modern Business Era written by Khosrow-Pour, D.B.A., Mehdi and published by IGI Global. This book was released on 2018-04-06 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: As businesses seek to compete on a global stage, they must be constantly aware of pressures from all levels: regional, local, and worldwide. The organizations that can best build advantages in diverse environments achieve the greatest success. Entrepreneurship, Collaboration, and Innovation in the Modern Business Era provides emerging research on business practices and business advancement in the current technological environment. While highlighting topics such as enterprise social systems, idea generation, and online recruitment, this publication reveals the various techniques and methods to modernize and revolutionize business organizations. This book is an important resource for business leaders, economists, entrepreneurs, practitioners, researchers, and students seeking current research on the research and discoveries in the field of business expansion.

Influence of Customers on Retail Patronage Intentions

Author : Jonathan Jungwoo Kwak
Publisher :
ISBN 13 :
Total Pages : 266 pages
Book Rating : 4.:/5 (156 download)

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Book Synopsis Influence of Customers on Retail Patronage Intentions by : Jonathan Jungwoo Kwak

Download or read book Influence of Customers on Retail Patronage Intentions written by Jonathan Jungwoo Kwak and published by . This book was released on 2005 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Emerald Handbook of Multi-Stakeholder Communication

Author : Pantea Foroudi
Publisher : Emerald Group Publishing
ISBN 13 : 1800718993
Total Pages : 407 pages
Book Rating : 4.8/5 (7 download)

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Book Synopsis The Emerald Handbook of Multi-Stakeholder Communication by : Pantea Foroudi

Download or read book The Emerald Handbook of Multi-Stakeholder Communication written by Pantea Foroudi and published by Emerald Group Publishing. This book was released on 2022-10-21 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Emerald Handbook of Multi-Stakeholder Communication gathers an international, multidisciplinary team of experts to explore effective brand messaging for multiple stakeholders, utilizing a diverse array of theoretical and methodological approaches that cumulatively present an up-to-date overview of the whole field.