Planning Research in Hospitality and Tourism

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Publisher : Routledge
ISBN 13 : 1317528646
Total Pages : 332 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Planning Research in Hospitality and Tourism by : Levent Altinay

Download or read book Planning Research in Hospitality and Tourism written by Levent Altinay and published by Routledge. This book was released on 2015-10-23 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Planning Research in Hospitality and Tourism provides an accessible, concise and practical guide to planning, conducting and analysing research in tourism and hospitality. The authors skilfully introduce the basic principles and techniques of research in the international hospitality and tourism sectors, and provide detailed guidance on both quantitative and qualitative methods of research. It includes a variety of features throughout to aid students’ understanding and offers practical tips to help students overcome any potential research issues. Building on the success of the first edition, the volume has been fully revised and updated, and contains new chapters on mixed methods and how to make best use of recent technology in research practices. The second edition also benefits from: • increased coverage of research design strategies including sampling, ethnography and experimental design • inclusion of computer-mediated data collection techniques, such as online interviews, online focus groups and online observation (netnographic research) • new and updated international case studies and extracts, with a more even spread of tourism and hospitality examples of research • online student and lecturer resources, including PowerPoint slides and a test bank of multiple choice and true/false questions for each chapter. Written by three leading scholars with experience of both the industry and university courses globally, this insightful text is an essential resource for all tourism and hospitality research students and early career research professionals around the world.

Tourism

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Author :
Publisher : Pearson
ISBN 13 : 9781292039503
Total Pages : 374 pages
Book Rating : 4.0/5 (395 download)

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Book Synopsis Tourism by : Roy A.. Cook

Download or read book Tourism written by Roy A.. Cook and published by Pearson. This book was released on 2013-11-01 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title views the tourism industry from a business perspective - examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students.

Researching Hospitality and Tourism

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Author :
Publisher : SAGE
ISBN 13 : 147390353X
Total Pages : 303 pages
Book Rating : 4.4/5 (739 download)

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Book Synopsis Researching Hospitality and Tourism by : Bob Brotherton

Download or read book Researching Hospitality and Tourism written by Bob Brotherton and published by SAGE. This book was released on 2008-03-11 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This textbook will be used to support undergraduate dissertation supervision. The book clearly sets out the research philosophies, principles and practices relevant to conduct of fieldwork. A useful and informative text to aid the research design and process." - Nazia Ali, Bedfordshire University "A key text for students studying research methods or undertaking a research project in the hospitality and tourism industries." - Lisa Wyld, Westminster Kingsway College "An excellent overview of primary research itself and its application in Hospitality and Tourism." - Jane Warren, SHRM College Hospitality and tourism is the fourth biggest industry in the world. What are the key research issues in the field? What methods are particularly useful to answer questions of management, policy, strategy and general understanding? This is the first comprehensive guide to research methods and issues for students engaged in hospitality and tourism studies. Jargon-free, incisive and relevant, the book offers an uncluttered guide to key concepts and essential research techniques. It is grounded in a real world approach that concentrates upon the issues that students will encounter in their studies and work experience. It fills an enormous gap in the field providing students with the first dedicated introduction to research methods for hospitality and tourism students.

Sustainable Hospitality and Tourism Management

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Author :
Publisher :
ISBN 13 : 9781773614359
Total Pages : 0 pages
Book Rating : 4.6/5 (143 download)

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Book Synopsis Sustainable Hospitality and Tourism Management by : Margaret Ann MacLean

Download or read book Sustainable Hospitality and Tourism Management written by Margaret Ann MacLean and published by . This book was released on 2018-12 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the 21st century, firms are increasingly being challenged to get involved in the sustainable development initiatives. This is because the world has woken up to the reality that the survival of the human race depends on our ability to conserve and preserve our environmental resources. The hospitality and tourism sector is both a victim and a perpetrator of the problem. In particular mass tourism and a failure to create appropriate facilities have led to the depletion of resources. The attitudes and behaviors of the stakeholders are also retrogressive in the sustainability course. At the same time, the actions taken by people in other sectors are likely to cause harm to other industries. Therefore amicable solutions must be found. Adoption of environmental management functions such as planning, coordination, control and directing of resources is likely to assist firms, nongovernmental organizations, and consumers in the hospitality and tourism industry to achieve sustainability goals. This cannot be achieved if the environmental issues in the contemporary world are not fully defined. Indeed, it is by comprehending the impact of issues such as climate change that sustainability goals can be developed. This book covers a range of issues that must be addressed to achieve sustainable hospitality and tourism management. It starts by highlighting the current environmental issues and possible solutions. Information on sustainable food systems, green building designs, waste management, certification, eco-labeling, and sustainable travel is then discussed. Finally, strategies for training employees on how to better understand and introduce sustainability are discussed. Case studies are included to demonstrate that sustainable development is achievable. This book demonstrates that everyone must take responsibility for making the necessary changes in dealing with the negative impact of climate change. Accordingly, the detail of the role of the consumer in the tourism sector is included, for instance, opting for green products and services when traveling is one of the recommendations made. The government's position regarding creating a mandate for sustainable tourism including policies and incentives is also addressed. Firms in this sector will also find information on corporate social responsibility measures and initiatives that could transform society. The book further suggests that other then playing individual or specific roles, the element of collaboration and partnerships amongst the governmental agencies, nongovernmental organizations, and consumers in achieving sustainable development is critical. After reading this book, firms and individuals will have been challenged enough to become agents of change in the society. From the students to managers, policymakers, and researchers, this book is relevant. Constructive feedback and criticism are welcome. Book jacket.

Ethics in the Hospitality and Tourism Industry

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Publisher : Educational Institute
ISBN 13 : 9780133144482
Total Pages : 0 pages
Book Rating : 4.1/5 (444 download)

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Book Synopsis Ethics in the Hospitality and Tourism Industry by : Karen Lieberman

Download or read book Ethics in the Hospitality and Tourism Industry written by Karen Lieberman and published by Educational Institute. This book was released on 2013-03-27 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Origins of Hospitality and Tourism

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Publisher : Goodfellow Publishers Ltd
ISBN 13 : 1906884935
Total Pages : 242 pages
Book Rating : 4.9/5 (68 download)

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Book Synopsis The Origins of Hospitality and Tourism by : Kevin D. O'Gorman

Download or read book The Origins of Hospitality and Tourism written by Kevin D. O'Gorman and published by Goodfellow Publishers Ltd. This book was released on 2010-03-31 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Origins of Hospitality and Tourism is an exciting new text about the true origins of hospitality and tourism, identifying how an understanding the past can inform modern approaches to hospitality and tourism management.

Marketing Leadership in Hospitality and Tourism

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Publisher : Prentice Hall
ISBN 13 : 9780131182400
Total Pages : 662 pages
Book Rating : 4.1/5 (824 download)

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Book Synopsis Marketing Leadership in Hospitality and Tourism by : Stowe Shoemaker

Download or read book Marketing Leadership in Hospitality and Tourism written by Stowe Shoemaker and published by Prentice Hall. This book was released on 2007 with total page 662 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you gain a sustainable competitive advantage in today's global hospitality industry? Are there ways to attract and keep a customer over the course of a lifetime? Marketing Leadership in Hospitality and Tourism, Fourth Edition addresses the marketing strategies and tactics known to be effective in the industry such as strategic pricing and revenue management, customer loyalty programs, proven communication mixes, and more! Each chapter explores how to market services and the hospitality experience from both an academic and industry point of view. Case studies, international examples, web exercises and intriguing interviews help readers learn about marketing and also about the industry itself.

Handbook of Research on Global Hospitality and Tourism Management

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Author :
Publisher : IGI Global
ISBN 13 : 1466686073
Total Pages : 622 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Handbook of Research on Global Hospitality and Tourism Management by : Camillo, Angelo A.

Download or read book Handbook of Research on Global Hospitality and Tourism Management written by Camillo, Angelo A. and published by IGI Global. This book was released on 2015-08-17 with total page 622 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tourism industry is a multi-billion dollar enterprise, with more people from all cultures and nationalities choosing to spend their leisure time traveling and visiting new locations. To exploit this burgeoning market, tourism agencies must carefully consider the desires and goals of travelers from around the world. The Handbook of Research on Global Hospitality and Tourism Management contributes to the body of knowledge on travel and tourism by presenting a global view of the hospitality industry, including theoretical research into industry trends as well as case studies from around the world. This handbook provides travel agents, owner-operators, and students and researchers in the hospitality industry with the latest research, findings, and developments in the field. Within this handbook of cutting-edge research, readers will find chapters and cases on topics such as travel and tourism in a global economy; local, glocal, and international hospitality; challenges in environmental management; cultural cuisine; and destination management, among others.

Tourism and Hospitality Management

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Publisher :
ISBN 13 : 9781635490039
Total Pages : 331 pages
Book Rating : 4.4/5 (9 download)

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Book Synopsis Tourism and Hospitality Management by : Lucius Walker

Download or read book Tourism and Hospitality Management written by Lucius Walker and published by . This book was released on 2017-06-28 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization has made the world a village and thus, travelling has become a daily requirement of the masses. As the number of passengers increase day by day, the competition also swiftly mounts up. Therefore, it is the need of the hour to provide customers with best hospitality to thrive in this field. This text is made for students who are looking for a proper guide for this subject. It contains chapters and topics that discuss the new and improved developments in this area and also provide a deep knowledge of the past theories and concepts of the hospitality industry. This textbook will serve as a reference to a broad spectrum of readers.

Improving Tourism and Hospitality Services

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Publisher : CABI
ISBN 13 : 9780851990446
Total Pages : 228 pages
Book Rating : 4.9/5 (94 download)

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Book Synopsis Improving Tourism and Hospitality Services by :

Download or read book Improving Tourism and Hospitality Services written by and published by CABI. This book was released on 2004 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer satisfaction is a key issue for all those involved in tourism and hospitality services. Through a multitude of case studies this book explores the challenges of managing tourism and hospitality businesses in order to produce maximum customer satisfaction. It outlines the various frameworks available for the study of tourist satisfaction, before examining service delivery systems and definitions of quality. It then discusses the role that marketing can play in tourism and hospitality services, and the ways in which hospitality and tourism services can be improved. The book contains examples of customer dissatisfaction, and examples of organisations that have succeeded in providing profitable services with high levels of customer loyalty.

Strategic Management for Hospitality and Tourism

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Author :
Publisher : Routledge
ISBN 13 : 1351188496
Total Pages : 375 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Strategic Management for Hospitality and Tourism by : Fevzi Okumus

Download or read book Strategic Management for Hospitality and Tourism written by Fevzi Okumus and published by Routledge. This book was released on 2019-10-30 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era. It has been fully updated to include: A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management, consumer power, developing service quality, innovation and implementation of principles. New features to aid understanding of the application of theory, and spur critical thinking and decision making. New international case studies with reflective questions throughout the book from both SME’s and large-scale businesses. Updated online resources including PowerPoint presentations, additional case studies and exercises, and web links to aid both teaching and learning. Highly illustrated and in full colour design, this book is essential reading for all future hospitality and tourism managers.

Customer Service in Tourism and Hospitality

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Publisher : Goodfellow Publishers Ltd
ISBN 13 : 1911396471
Total Pages : 306 pages
Book Rating : 4.9/5 (113 download)

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Book Synopsis Customer Service in Tourism and Hospitality by : Simon Hudson

Download or read book Customer Service in Tourism and Hospitality written by Simon Hudson and published by Goodfellow Publishers Ltd. This book was released on 2017-09-30 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fully revised and updated new edition of this bestselling text. New material covers issues such as the sharing economy, technology (Virtual Reality and use of robots) and use of big data to personalize experiences and encourage loyalty.

International Hospitality Management

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Publisher : Routledge
ISBN 13 : 1136394028
Total Pages : 400 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis International Hospitality Management by : Alan Clarke

Download or read book International Hospitality Management written by Alan Clarke and published by Routledge. This book was released on 2009-11-04 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Hospitality Management: issues and applications brings together the latest developments in global hospitality operations with the contemporary management principles. It provides a truly international perspective on the hospitality and tourism industries and provides a fresh insight into hospitality and tourism management. The text develops a critical view of the management theory and the traditional theories, looking at how appropriate they are in hospitality and tourism and in a multicultural context. The awareness of cultural environments and the specifications imposed by those cultures will underpin the whole text. International Hospitality Management is designed to instil a greater awareness of the international factors influencing the strategies and performances of hospitality organisation. The approach focuses on a critical analysis of the relevance and application of general management theory and practice to the hospitality industry. Consisting of three 3 parts divided into 14 chapters, each of which deals with a major topic of international management, the book has been thoroughly developed with consistent learning features throughout, including: Specified learning outcomes for each chapter International case studies including major world events such as the September 11 Terrorist Attacks, the Argentine Financial Crisis, The SARS virus, The Institution of Euro, the accession of China to the World Trade Organization., and the expansion of European Union, as well as international corporations such as Marriott, Hilton, Intercontinental, McDonalds, Starbucks etc. It introduces the global market situation, including Americas, Europe, Asia Pacific, and Middle East. Study questions and discussion questions to consolidate learning and understanding. Links to relevant websites at the end of each chapter On-line resources and a test bank is available for lecturers and students

Hospitality, Tourism, and Lifestyle Concepts

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Author :
Publisher : Routledge
ISBN 13 : 1136434232
Total Pages : 256 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Hospitality, Tourism, and Lifestyle Concepts by : Eric Laws

Download or read book Hospitality, Tourism, and Lifestyle Concepts written by Eric Laws and published by Routledge. This book was released on 2012-11-12 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore how lifestyle concepts are linked to marketing the hospitality and tourism industry Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction is a comprehensive benchmark review of how lifestyle concepts can be applied to the hospitality and tourism industry. Noted authorities present multifaceted viewpoints examining a range of topics, such as matching the lifestyles of tourism providers and guests, lifestyle segmentation studies, and methodological issues in lifestyle segmentation research. You’ll learn how the consideration of lifestyle concepts can improve the effectiveness of marketing in addition to providing quality management and improved customer satisfaction in the hospitality and tourism industry. This book provides an in-depth exploration of the implications of lifestyle concepts in the marketing of the hospitality and tourism industry. Each chapter of Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction examines essential issues, including quality management and customer satisfaction, improving customer experience through host-guest lifestyle matching, ways to segment customers by lifestyle, and the benefits and burdens of the gay tourism market. The book confronts widely held beliefs about the industry, confirming or adjusting those views through solid data. Research is clearly presented, always with an eye toward strengthening this fragile industry. Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction discusses: the potential use of lifestyle segmentation to achieve psychographic matching between hosts and guests the significance of the lifestyle concept for the management of service quality and customer satisfaction research into gay tourism marketing, with a discussion about recent evidence suggesting that the distinct purchasing patterns of gays are exaggerated lifestyle market segments and the relation to satisfaction with a nature-based tourism experience a lifestyle segmentation analysis of the backpacker market in Scotland three different approaches to lifestyle segmentation in improving the quality of tourism and leisure marketing decisions improved understanding of tourists’ needs through cross-classification Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction is an essential review of the lifestyle marketing concept that will prove invaluable for hospitality and tourism professionals, instructors, and industry members.

Service Quality Management in Hospitality, Tourism, and Leisure

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Publisher : Psychology Press
ISBN 13 : 0789007266
Total Pages : 360 pages
Book Rating : 4.7/5 (89 download)

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Book Synopsis Service Quality Management in Hospitality, Tourism, and Leisure by : Jay Kandampully

Download or read book Service Quality Management in Hospitality, Tourism, and Leisure written by Jay Kandampully and published by Psychology Press. This book was released on 2001 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Available on Hospitality and Tourism Complete Publications via EBSCOHOST via internet. A password may be needed off campus.

Human Resource Management for Hospitality, Tourism and Events

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Publisher : Routledge
ISBN 13 : 1136001468
Total Pages : 320 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis Human Resource Management for Hospitality, Tourism and Events by : Dennis Nickson

Download or read book Human Resource Management for Hospitality, Tourism and Events written by Dennis Nickson and published by Routledge. This book was released on 2013-08-29 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Please note: this title will publish in January 2012. This textbook explores the policies and practices employed in the management of people working in the tourism, hospitality and events industries. It considers the nature of these industries and the varied approaches that organizations take with the handling of matters such as recruitment, health and welfare and remuneration. This book is enriched with topical case studies that describe and illustrate the human resource management behaviour of airlines, hotel chains and other international companies in the sector, providing real world industry perspective. With a clear, reader friendly layout containing chapter outlines and objectives and examples of best practice, this is the ideal guide to HRM for any student on a hospitality, tourism or related course.

Entrepreneurship in the Hospitality, Tourism and Leisure Industries

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Author :
Publisher : Routledge
ISBN 13 : 1136405569
Total Pages : 270 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Entrepreneurship in the Hospitality, Tourism and Leisure Industries by : Michael Rimmington

Download or read book Entrepreneurship in the Hospitality, Tourism and Leisure Industries written by Michael Rimmington and published by Routledge. This book was released on 2009-11-03 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurship is the engine that drives any successful industry or economy. In the rapidly evolving hospitality, tourism and leisure sector worldwide this is particularly true. This new text is designed to develop a greater understanding of the process and context for entrepreneurship as well as to provide key concepts which will enable the reader to become more entrepreneurial themselves. The text unites appropriate theory with copious real world examples giving the student, manager or trainer a powerful framework for understanding every aspect of this vital business function. Rigorously developed by authors with wide teaching and industry experience it contains: *Clear learning objectives and teaching structure *Up-to-date cases throughout *The widest possible coverage of the latest research and literature *A clear focus on the dynamic hospitality, tourism and leisure sector. Entrepreneurship in the Hospitality, Tourism and Leisure Industries is an essential teaching tool and reference on all serious academic and professional courses and gives a uniquely powerful overview of the subject for students and trainees.