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Author :
Publisher :
ISBN 13 :
Total Pages : 268 pages
Book Rating : 4.E/5 ( download)
Download or read book High Response Convention/meeting Advertising written by and published by . This book was released on 1995 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : United States Institute of Marketing
Publisher :
ISBN 13 :
Total Pages : 240 pages
Book Rating : 4.:/5 (185 download)
Download or read book Best Convention/meeting Facility Advertising written by United States Institute of Marketing and published by . This book was released on 1986 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Pat Golden-Romero
Publisher : Routledge
ISBN 13 : 1136398074
Total Pages : 320 pages
Book Rating : 4.1/5 (363 download)
Download or read book Hotel Convention Sales, Services and Operations written by Pat Golden-Romero and published by Routledge. This book was released on 2007-06-07 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text provides a comprehensive look at the fast growing meetings and convention market segment. A useful “how- to” guide, it takes students through all aspects of selling and servicing a convention at a hotel or other group meeting facility. In addition, it profiles the customer for meetings and conventions, the planners in charge of site selection, and facilities they commonly use. Also includes “Industry Insiders” planning tips and case studies direct from professionals in Convention Services departments.
Author : Rob Davidson
Publisher : Routledge
ISBN 13 : 1136380361
Total Pages : 296 pages
Book Rating : 4.1/5 (363 download)
Download or read book Marketing Destinations and Venues for Conferences, Conventions and Business Events written by Rob Davidson and published by Routledge. This book was released on 2012-05-31 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Destinations and Venues for Conferences, Conventions and Business Events covers key areas in marketing and promotion, such as: * Trends and issues in destination and venue marketing * Strategic marketing planning, ROI and strategy evaluation * Destination and venue selling strategies * Future challenges, opportunities and supply-side developments
Author : United States Institute of Marketing
Publisher :
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.:/5 (176 download)
Download or read book Best Convention/meeting Facility Advertising written by United States Institute of Marketing and published by . This book was released on 1987 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Advertising Federation of America
Publisher :
ISBN 13 :
Total Pages : 468 pages
Book Rating : 4.:/5 (319 download)
Download or read book Annual Convention of the Associated Advertising Clubs of America written by Advertising Federation of America and published by . This book was released on 1912 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Krzysztof Celuch
Publisher :
ISBN 13 : 9781911396802
Total Pages : 0 pages
Book Rating : 4.3/5 (968 download)
Download or read book The Business and Management of Convention and Visitor Bureaus written by Krzysztof Celuch and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Meetings are a major source of revenue for the countries and cities and that host them. But competition to win meetings and events is growing fast as new Convention and Visitors Bureaus are opening up all over the world and existing are expanding and modernizing their offer in order to increase their share of this market.However, in cities and countries busy sales and marketing staff, politicians and local authorities often struggle to keep up to date with the many tools and techniques that can help them bring business to their locations. New staff in particular often feel the need for a structured, comprehensive guide to sources of business for their destination as well as detailed instruction on the most effective ways of bringing meetings and events to fill their meetings spaces, restaurants, venues and create loyal clients. The Business and Management of Convention and Visitor Bureaus - a global approach is the solution to these issues. It provides a clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.
Author : Leonard H. Hoyle
Publisher :
ISBN 13 : 9780866120425
Total Pages : 376 pages
Book Rating : 4.1/5 (24 download)
Download or read book Managing Conventions and Group Business written by Leonard H. Hoyle and published by . This book was released on 1989 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: A text for students and professionals involved in the meetings business, showing how to plan and conduct successful meetings and conventions. Focuses on the types of meetings business, how to get that business, and how to service the business. Coverage includes the various market segments and their convention/meeting requirements, evaluating a property's ability to get and service meetings, and how to execute aspects of meetings such as food functions, trade shows, and audiovisual programs. Includes a glossary and a sample contract. Annotation copyright by Book News, Inc., Portland, OR
Author : Tony Rogers
Publisher : Routledge
ISBN 13 : 1317528794
Total Pages : 312 pages
Book Rating : 4.3/5 (175 download)
Download or read book Marketing Destinations and Venues for Conferences, Conventions and Business Events written by Tony Rogers and published by Routledge. This book was released on 2015-11-19 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Destinations and Venues for Conferences, Conventions and Business Events introduces students to key areas of marketing and promotion that are essential if destinations are to compete successfully in the rapidly expanding global business event sector. It achieves this by looking at issues surrounding business event marketing, strategic planning, destination and venue selling strategies and future challenges. The 2nd Edition has also been updated to include: New content on: destination marketing organisations’ and venues’ use of technology, use and impact of social media, sponsorship and partnership issues, economic changes as well as their responses to demand for sustainable meetings locations Updated and new case studies on growth areas and emerging markets e.g. Middle East, Asia, Eastern Europe/Russia, Africa and South America, but also to include material on mature markets, destinations and venue operators A genuinely international focus in terms of content and examples New review and discussion questions and, where appropriate, learning outcomes New online resource package for students and lecturers including: weblinks, power point slides and project questions (coming soon). Accessible, global and informative, this is essential reading for all future business event and conference managers.
Author : Susan Friedmann
Publisher : John Wiley & Sons
ISBN 13 : 1119982812
Total Pages : 359 pages
Book Rating : 4.1/5 (199 download)
Download or read book Business Meeting & Event Planning For Dummies written by Susan Friedmann and published by John Wiley & Sons. This book was released on 2023-01-12 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hold productive meetings and events with help from Dummies It’s a whole new world out there. With so many companies, big and small, electing to move to virtual or hybrid operating models, meetings have arguably become more important than ever as the primary way teams communicate day-to-day. But how do you maximize engagement when a screen sits between you and your coworkers? In Business Meeting & Event Planning For Dummies, expert author Susan Friedmann shares her tips and insider tricks for navigating virtual and hybrid gatherings without missing a beat. Armed with top-notch guidance and insider tips from Dummies, you’ll be able to streamline meetings to maximize efficiency and save money – on or offline. Create effective and exciting business events and presentations Keep on time and on budget, maintain group engagement, and use social media to your advantage Discover best practices, proven tips, and technical advice If you’re a professional who wants to make the most of business meetings, this is the Dummies guide for you. It’s also a valuable resource for anyone who needs to plan a large-scale event (seminar, convention, etc.).
Author :
Publisher :
ISBN 13 :
Total Pages : 976 pages
Book Rating : 4.:/5 (31 download)
Download or read book Fourth Estate written by and published by . This book was released on 1926 with total page 976 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 816 pages
Book Rating : 4.5/5 (26 download)
Download or read book Associated Advertising written by and published by . This book was released on 1919 with total page 816 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 2188 pages
Book Rating : 4.3/5 ( download)
Download or read book Advertising & Selling Magazine written by and published by . This book was released on 1920 with total page 2188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 908 pages
Book Rating : 4.:/5 (891 download)
Download or read book Advertising & Selling written by and published by . This book was released on 1910 with total page 908 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1288 pages
Book Rating : 4.3/5 (91 download)
Download or read book Advertising and Selling written by and published by . This book was released on 1920 with total page 1288 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Milton T. Astroff
Publisher :
ISBN 13 :
Total Pages : 560 pages
Book Rating : 4.0/5 ( download)
Download or read book Convention Sales and Services written by Milton T. Astroff and published by . This book was released on 2002 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical approach to the management of conventions. Presents the latest information in a two part format. First nine chapters deal with the scope and growth of today's meetings market, the important development of a marketing plan and organization of the sales office. It discusses selling all the major market segments. The important chapter on negotiations wraps up Part I. The next nine chapters address servicing the meeting planner. Guest rooms, function rooms-meeting setups, food and beverage, trade shows and billing are discussed
Author :
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ISBN 13 :
Total Pages : 636 pages
Book Rating : 4.3/5 (512 download)
Download or read book Class written by and published by . This book was released on 1926 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt:
