The Complete Harley-Davidson

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Author :
Publisher : Crestline
ISBN 13 : 0760303266
Total Pages : 168 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Complete Harley-Davidson by : Tod Rafferty

Download or read book The Complete Harley-Davidson written by Tod Rafferty and published by Crestline. This book was released on 1997 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Arranged chronologically, presents a history of every major motorcycle model produced by the legendary company since 1903.

The Harley-Davidson Source Book

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Author :
Publisher : Motorbooks International
ISBN 13 : 0760361908
Total Pages : 293 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Harley-Davidson Source Book by : Mitch Bergeron

Download or read book The Harley-Davidson Source Book written by Mitch Bergeron and published by Motorbooks International. This book was released on 2021-12-14 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Harley-Davidson Source Book is the ultimate curated survey of the ultimate motorcycle. It details the most significant designs and models throughout the Motor Company's history.

100 Years of Harley-Davidson

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Author :
Publisher : Bulfinch
ISBN 13 : 0821228196
Total Pages : 294 pages
Book Rating : 4.8/5 (212 download)

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Book Synopsis 100 Years of Harley-Davidson by : Willie G. Davidson

Download or read book 100 Years of Harley-Davidson written by Willie G. Davidson and published by Bulfinch. This book was released on 2002 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sumptuous official 100th anniversary book. The inside story told for the first time by the grandson of the founder.

Growing Up Harley-Davidson

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Author :
Publisher :
ISBN 13 : 9781610603997
Total Pages : 284 pages
Book Rating : 4.6/5 (39 download)

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Book Synopsis Growing Up Harley-Davidson by : Jean Davidson

Download or read book Growing Up Harley-Davidson written by Jean Davidson and published by . This book was released on with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Motorcycles have been a way of life for Jean Davidson. Her grandfather was Walter Davidson, one of the four founders and the first president of Harley-Davidson. Her father was company vice president Gordon Davidson. And Jean herself was a Harley-Davidson dealer, rubbing elbows with all the Harleys and Davidsons as well as the Hell's Angels and Outlaws, famous racers, and Evel Knievel. This is the history of Harley-Davidson motorcycles no one else knew-until now! Here is the fairy-tale story of how four boys built their first motorcycle in a shed; how a slippery-handed maid stole all the company's earnings from the coffee can that served as their "bank"; and how a hermit uncle donated his life's savings to resurrect the company and set it on the path to becoming the world's most famous motorcycle maker. Here is the inside scoop on behind-the-boardroom-door politics and corporate battles, the unknown history of the first Knucklehead and Sportster, the secret friendship with arch-rival Indian motorcycles, and more. Here are family stories and rare photos from the family album that no one else has seen before.

Rebuilding the Brand

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1621534227
Total Pages : 128 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis Rebuilding the Brand by : Clyde Fessler

Download or read book Rebuilding the Brand written by Clyde Fessler and published by Simon and Schuster. This book was released on 2013-10-08 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard—of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true. By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration. And today, Harley-Davidson is a model brand. Harley-Davidson isn't just a motorcycle company anymore. It is a community, a look, a source of self-expression, an all-American appeal for freedom—all expressed in one little logo. So, what happened? How did Harley manage to pull itself from the fire, brush itself off, and ride off into the sunset? The secret: branding. Histories will tell you how Harley-Davidson closed the quality gap between Hogs and the cheaper, faster, sleeker Japanese bikes; how Harley used Japanese manufacturing methods to increase its cash flow; how Harley clawed its way back from the brink of bankruptcy. All these aspects were important to Harley s rise from the ashes, no doubt, and as such are discussed in this book. But the true power of the big, beautiful, orange and black machine that is Harley-Davidson lies in its image, the Bar and Shield, the brand. Rebuilding the Brand: How Harley-Davidson Became King of the Road is the story of how a core group led a team of not only marketing folks but also employees, management, dealers, and vendors to rebuild the Harley-Davidson image. Told through the perspective of Clyde Fessler—who held several positions within Harley, from head of marketing services to VP of business development—Rebuilding the Brand provides dynamic branding information couched in an entertaining story. Fessler describes the methods used to create the iconic image Harley-Davidson enjoys today, methods that can be translated to nearly any industry, and explores the topics of brand experience, brand personality, brand extension, brand association, brand consistency, and brand welfare. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

The Harley-Davidson Story

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Author :
Publisher : Motorbooks
ISBN 13 : 0760360715
Total Pages : 232 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Harley-Davidson Story by : Aaron Frank

Download or read book The Harley-Davidson Story written by Aaron Frank and published by Motorbooks. This book was released on 2018-11-20 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Harley-Davidson Story: Tales from the Archives is a fascinating, visually driven overview of the motor company's rich story, created in cooperation with the Harley-Davidson Museum. The story of Harley-Davidson is a classic American tale of spirit, invention, and the right idea at the right time. From its beginning in a small Milwaukee shed in 1903, William Harley and his cousins, the Davidson brothers, set in motion what would eventually become the world’s most iconic motorcycle company. While other motorcycle companies rose and fell through the teens and 1920s, Harley went from strength to strength, whether introducing its first V-twin motor or dominating race tracks across America. The Milwaukee Miracle even prospered during WWII, building war bikes for the armed forces. By the 1950s, they’d buried their last American-built competitor, Indian, and gained a hold over the US market that they maintain to this day. A remarkable story deserves a remarkable space to recount it. Such is the Harley-Davidson Museum in Milwaukee, which opened in 2009. Harley-Davidson partnered with Motorbooks to create this book relaying Harley-Davidson’s story, as told through the museum’s displays and archive assets.

Harley-Davidson Great Rides

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Author :
Publisher : Publications International
ISBN 13 : 9780785370437
Total Pages : pages
Book Rating : 4.3/5 (74 download)

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Book Synopsis Harley-Davidson Great Rides by : Charles Carney

Download or read book Harley-Davidson Great Rides written by Charles Carney and published by Publications International. This book was released on 2002 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A motorcyclist rides his Harley Davidson on a cross-country trip from California's curvy Highway 1 to US 1 in the Florida Keys.

The Big Book of Harley-Davidson

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Author :
Publisher : Motorbooks International
ISBN 13 : 0760314462
Total Pages : 316 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Big Book of Harley-Davidson by : Thomas Bolfert

Download or read book The Big Book of Harley-Davidson written by Thomas Bolfert and published by Motorbooks International. This book was released on 2002 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: aChronicles America's sole remaining motorcycle manufacturer, and the historical framework in which it prevailed for nearly nine decades.

The Harley in the Barn

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Author :
Publisher : Motorbooks International
ISBN 13 : 0760351651
Total Pages : 259 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Harley in the Barn by : Tom Cotter

Download or read book The Harley in the Barn written by Tom Cotter and published by Motorbooks International. This book was released on 2016-07 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Harley in the Barn is a narrative and photo-driven book detailing over 35 incredible "barn-finds" of rare and vintage motorcycles from around the world"--

More Than a Motorcycle

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Author :
Publisher : Harvard Business Press
ISBN 13 : 9780875849508
Total Pages : 278 pages
Book Rating : 4.8/5 (495 download)

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Book Synopsis More Than a Motorcycle by : Rich Teerlink

Download or read book More Than a Motorcycle written by Rich Teerlink and published by Harvard Business Press. This book was released on 2000 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: While the media long celebrated Harley, this candid inside account goes behind the headlines to reveal the highlights and lowlights, victories and setbacks, breakthroughs and dead ends experienced by Teerlink, Ozley and others as the company engaged in a changing effort.

The Harley-Davidson Motor Co. Archive Collection

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Author :
Publisher : Motorbooks International
ISBN 13 : 076034017X
Total Pages : 410 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Harley-Davidson Motor Co. Archive Collection by : Randy Leffingwell

Download or read book The Harley-Davidson Motor Co. Archive Collection written by Randy Leffingwell and published by Motorbooks International. This book was released on 2011-05-08 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains full-color photographs and descriptions of approximately one hundred Harley Davidson motorcycles produced since 1903.

Harley and the Davidsons

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Author :
Publisher : Wisconsin Historical Society
ISBN 13 : 0870205358
Total Pages : 113 pages
Book Rating : 4.8/5 (72 download)

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Book Synopsis Harley and the Davidsons by : Pete Barnes

Download or read book Harley and the Davidsons written by Pete Barnes and published by Wisconsin Historical Society. This book was released on 2013-11-26 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: This addition to the Badger Biographies series tells the story of four young inventors who shared a dream: to create the best motorized bicycle in America. Their turn of the century aspirations took them from a backyard machine shop to a highly successful business empire - and all in the span of just a few years. With grit, determination, and not a little elbow grease, Bill Harley and the Davidson brothers - Arthur, William, and Walter - used their engineering and machine-shop expertise to continually perfect their designs and present the best possible products to the American public. Along the way they made their mark on the racing circuit and introduced safety measures that continue to this day. After their deaths, their sons and daughters continued this legacy, buying back the company after it changed hands and re-establishing Harley-Davidson as the king of the motorcycle world. From the old Knucklehead, Panhead and Shovelhead motors to the Evolution, Revolution and Twin Cam engines that followed, the story of Harley and the Davidsons remains one of the great success stories of the 20th century.

Ultimate Harley Davidson

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Author :
Publisher : Dorling Kindersley Ltd
ISBN 13 : 0241551331
Total Pages : 216 pages
Book Rating : 4.2/5 (415 download)

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Book Synopsis Ultimate Harley Davidson by : Hugo Wilson

Download or read book Ultimate Harley Davidson written by Hugo Wilson and published by Dorling Kindersley Ltd. This book was released on 2021-09-23 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celebrate more than a century of Harley-Davidson history with this definitive e-guide. Ultimate Harley-Davidson tells the story of the world's greatest motorcycle marque - from its origins in a backyard shed to the international company it is today. Gloriously illustrated gallery spreads showcase more than 70 of the best Harleys ever built, highlighting and exploring their defining features. Spectacular close-ups of key engines explain how the classic Harleys ran, while an updated catalogue of every production model provides technical data and key specs for each bike - including racing models, special one-offs, and limited-edition production runs. From the early bikes and their key innovations to the v-rods and sports bikes of recent years, it is the complete guide for lovers of this American classic. Whether you're an easy rider or born to be wild, there is only one Harley-Davidson, and this is the book for you.

The Ultimate Harley-Davidson

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Author :
Publisher : Lorenz Books
ISBN 13 : 9780754804871
Total Pages : 0 pages
Book Rating : 4.8/5 (48 download)

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Book Synopsis The Ultimate Harley-Davidson by : Mac McDiarmid

Download or read book The Ultimate Harley-Davidson written by Mac McDiarmid and published by Lorenz Books. This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: the complete history and evolution of Harley-Davidson, from its humble beginnings to its role as a cultural icon.

The Encyclopedia of the Harley Davidson

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Author :
Publisher : Chartwell Books
ISBN 13 : 9780785826286
Total Pages : 0 pages
Book Rating : 4.8/5 (262 download)

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Book Synopsis The Encyclopedia of the Harley Davidson by : Peter Henshaw

Download or read book The Encyclopedia of the Harley Davidson written by Peter Henshaw and published by Chartwell Books. This book was released on 2010-08-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This illustrated encyclopedia is packed with interesting facts and follows the history of the famous Harley Davidson company and the development of its famous bikes, which have earned a special place in the hearts of enthusiasts everywhere. The bikes are described in detail, not only in mechanical terms, but also with glorious photographs, and will be of interest to everyone who loves motorbikes: even aficionados of Japanese and European bikes, who have never even ridden a Harley Davidson, will be able to recognize the unique marriage of style and nostalgia and the fact that there are no other bikes quite like them. With chapters that are biographical, like "The Buell Story," and "The Harley-Davidson Story," readers will get the inside story on this epic brand of motorcycle. Other chapters, like "A-Z of Harley-Davidson," "Year on Year," and "Guide to Model Names," enthusiasts will get a fully-functional, comprehensive encyclopedia of everything they ever wanted to know about Harleys.

The Harley-Davidson and Indian Wars

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Author :
Publisher : Motorbooks International
ISBN 13 : 9780760313534
Total Pages : 180 pages
Book Rating : 4.3/5 (135 download)

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Book Synopsis The Harley-Davidson and Indian Wars by : Allan Girdler

Download or read book The Harley-Davidson and Indian Wars written by Allan Girdler and published by Motorbooks International. This book was released on 2002-05 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Allan Girdler. This colorful reprint examines the dueling marques right up through Indian's dissolution in the 1950s.

Harley-Davidson Chronicle

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Author :
Publisher :
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Harley-Davidson Chronicle by : Doug Mitchel

Download or read book Harley-Davidson Chronicle written by Doug Mitchel and published by . This book was released on 1997 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Celebrating the motorcycles and the memories that have made Harley-Davidson an American legend.