Guide To Software Export: A Handbook For International Software Sales

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Author :
Publisher : Routledge
ISBN 13 : 1136781900
Total Pages : 209 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Guide To Software Export: A Handbook For International Software Sales by : Roger A. Philips

Download or read book Guide To Software Export: A Handbook For International Software Sales written by Roger A. Philips and published by Routledge. This book was released on 2014-05-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: An ideal reference source for CEOs, marketing and sales managers, sales consultants, and students of international marketing, Guide to Software Export provides a step-by-step approach to initiating or expanding international software sales. It teaches you how to examine critically your candidate product for exportability; how to find distributors, agents, and resellers abroad; how to identify the best distribution structure for export; and much, much more! Not content with providing just the guidelines for setting up, expanding, and managing your international sales channels, Guide to Software Export advises you on pitfalls to avoid, important legal and financial considerations associated with software export, and essential market and distribution information. In an effort to cover all the bases, this comprehensive text also discusses: negotiating partnerships electronic marketing evaluating the competition cultural assumptions and biases adapting software for use in Asian markets information sources on the Internet distribution channel strategies If you’re not satisfied with your company’s international sales performance or you want to get into the global market, Guide to Software Export can help you guide your company through the transition. With the book’s easy-to-follow advice and checkpoints, you are sure to bring new levels of success to your company, so act now and get out in the forefront of software exporting.

Guide To Software Export: A Handbook For International Software Sales

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Author :
Publisher : Routledge
ISBN 13 : 1136781919
Total Pages : 241 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Guide To Software Export: A Handbook For International Software Sales by : Roger A. Philips

Download or read book Guide To Software Export: A Handbook For International Software Sales written by Roger A. Philips and published by Routledge. This book was released on 2014-05 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: An ideal reference source for CEOs, marketing and sales managers, sales consultants, and students of international marketing, Guide to Software Export provides a step-by-step approach to initiating or expanding international software sales. It teaches you how to examine critically your candidate product for exportability; how to find distributors, agents, and resellers abroad; how to identify the best distribution structure for export; and much, much more! Not content with providing just the guidelines for setting up, expanding, and managing your international sales channels, Guide to Software Export advises you on pitfalls to avoid, important legal and financial considerations associated with software export, and essential market and distribution information. In an effort to cover all the bases, this comprehensive text also discusses: negotiating partnerships electronic marketing evaluating the competition cultural assumptions and biases adapting software for use in Asian markets information sources on the Internet distribution channel strategies If you’re not satisfied with your company’s international sales performance or you want to get into the global market, Guide to Software Export can help you guide your company through the transition. With the book’s easy-to-follow advice and checkpoints, you are sure to bring new levels of success to your company, so act now and get out in the forefront of software exporting.

Export Savvy

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Author :
Publisher : Routledge
ISBN 13 : 1317790049
Total Pages : 213 pages
Book Rating : 4.3/5 (177 download)

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Book Synopsis Export Savvy by : Zak Karamally

Download or read book Export Savvy written by Zak Karamally and published by Routledge. This book was released on 2014-07-16 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exporting is a dynamic area of commerce that is often misunderstood. However, it takes know-how to gain a profit. Export Savvy: From Basics to Strategy explains export management in its full context from the concepts of international trade to the key elements that influence and comprise its effectiveness. This understanding will help you make better decisions so you can maximize your potential in international markets. Export Savvy is a comprehensive book that fills in the gaps left by other books on this subject. While these books concentrate on the mundane tools and techniques of exporting, Export Savvy relates the export experience to the totality of the commercial experience. The “foreignness” of exporting is framed in familiar notions enabling you to conceive or create an export program that is uniquely your own. In simple language, this innovative book breaks exporting down into ten easy-to-understand aspects: the concepts and “economics” of international trade the perspective and influence of governments tariffs and other impediments to the export transaction the impact of foreign currencies methods of payment and collection the physical movement of goods to the customer controls imposed on exports for national security and other national policy reasons cultural barriers and related considerations the uniqueness of marketing beyond one's national boundaries the legal environment and issues affecting the exporter With the proven knowledge in Export Savvy, you can make exporting an extension of your domestic business experience. You will feel free to approach exporting confidently and strategically to maximize your profits in this important area of business. Visit the book's website at http://www.exportsavvy.com

Export-Import Theory, Practices, and Procedures

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Author :
Publisher : Routledge
ISBN 13 : 1134730543
Total Pages : 512 pages
Book Rating : 4.1/5 (347 download)

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Book Synopsis Export-Import Theory, Practices, and Procedures by : Erdener Kaynak

Download or read book Export-Import Theory, Practices, and Procedures written by Erdener Kaynak and published by Routledge. This book was released on 2014-05-22 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the ins and outs of the export-import business! Export-Import Theory, Practices, and Procedures is a comprehensive and in-depth analysis of international trade theories and techniques. International trade professionals, researchers, students, and members of chambers of commerce will benefit from concepts and theories that explain international trade operations and give clearly defined goals and procedures for your business. This excellent text offers chapter summaries, references, World Wide Web addresses, and features learning aids such as figures, tables, vignettes, and other illustrations to help you compete in the global marketplace and better educate students in the field. With this informative text, you will explore trade agreements such as the GATT/WTO, NAFTA, and the European Economic Community (EEC), and how they affect trade. For example, you will read about the investment and intellectual property policies, as well as rules on government procurements, safeguards, and services of NAFTA. Export-Import Theory, Practices, and Procedures examines export-import marketing and strategy concepts from setting up businesses to solving typical international logistics and transportation questions. Other areas you will examine include: documentation, risks, and different forms of insurance price setting in international trade export sales contracts documenting export-import trade the risks of foreign trade exchange rates and international trade methods of payment for exporting and importing goods the benefits and theories of countertrade the entry process for imports import relief to domestic industry Export-Import Theory, Practices, and Procedures covers everything you need to know to start and run an export-import business. With over 100 tables and figures and a plethora of Web sites and Internet addresses to visit, this excellent text assists you in understanding the theories, practices, and procedures of exporting and importing to help you make informed and profitable business decisions.

Multicultural Behavior and Global Business Environments

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Publisher : Routledge
ISBN 13 : 1135187134
Total Pages : 475 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis Multicultural Behavior and Global Business Environments by : Kamal Dean Parhizgar

Download or read book Multicultural Behavior and Global Business Environments written by Kamal Dean Parhizgar and published by Routledge. This book was released on 2013-06-17 with total page 475 pages. Available in PDF, EPUB and Kindle. Book excerpt: Resolve cross-cultural communication issues with your business suppliers, customers, and staff! Because of the rapid growth of multinational corporations and the World Wide Web, global interdependence is no longer a matter of ideology or choice, but an inescapable reality. Multicultural Behavior and Global Business Environments teaches managers both practical techniques and theoretical insights for working with people from diverse cultures in home and host countries. Managers who ignore or dismiss cultural differences may find themselves alienating customers and employees, fumbling negotiations, and ultimately losing sales. In contrast, those who are willing to see the world from different perspectives may spot fresh opportunities. Bringing multiple cultures together results in synergy, in which two combined energies multiply and reinforce one another. Multicultural Behavior and Global Business Environments tells you not only how to create synergy, but also how to profit from it.Multicultural Behavior and Global Business Environments offers practical features to help students and managers understand diverse cultures, including: charts, maps, and tables showing specific cultural divergences detailed discussions of relevant theories in psychology, management, and ethics exercises and self-tests clear, skill-based objectives for each chapter definitions of the terms and processes of multiculturalization In the modern world, the key to prosperity--or failure--in the global marketplace is awareness of cultural differences. Multicultural Behavior and Global Business Environments offers a sweeping multidisciplinary inventory of facts, theories, and practical ideas for making multiculturalism work. This comprehensive volume is a crucial resource for every manager who belongs to a multinational organization, as well as students of both domestic and international business, political science, international relations, public administration, and educational administration.

Guanxi

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Publisher : Routledge
ISBN 13 : 1135188173
Total Pages : 252 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis Guanxi by : Erdener Kaynak

Download or read book Guanxi written by Erdener Kaynak and published by Routledge. This book was released on 2013-10-31 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop a network of successful business relationships in China! This systematic study of the Chinese concept of guanxi--broadly translated, ”personal relationship” or ”connections”--offers a comprehensive social and professional model for doing business in China. In addition to a clear analysis of the origins and meanings of this vital concept, Guanxi: Relationship Marketing in a Chinese Context empowers you with practical tools for establishing guanxi in order to facilitate successful business relationships. Guanxi is based on an original research study as well as the authors’twenty years of experience of doing business in China. Their understanding of the implications of face, favor, reciprocity, honor, and interconnectedness--all vital parts of guanxi--will enable you to understand the unstated assumptions of Chinese business culture. Moreover, the book discusses the legal implications of guanxi as well as cultural expectations. This valuable handbook offers a wealth of information on guanxi: case studies of guanxi in action managerial implications of saving face and reciprocity measuring guanxi quality and performance indicators step-by-step instructions for building guanxi detailed strategies for penetrating the Chinese market Guanxi is an indispensable tool for anyone wanting to do business in China, for students of international business or Chinese culture, and for scholars interested in international business culture.

Globalization of Business

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Publisher : Routledge
ISBN 13 : 1136782532
Total Pages : 360 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Globalization of Business by : Abbas J Ali

Download or read book Globalization of Business written by Abbas J Ali and published by Routledge. This book was released on 2012-12-06 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create a successful strategy for competition in the global marketplace! Globalization of Business: Practice and Theory will give executives and business students a current, in-depth look at ways to become globally competitive in today's complex market. This essential guide offers you insight into issues every global businessperson needs to understand, such as the practice and theory of globalization, the nature of the global business environment, the roles of global corporations, strategic approaches for global business, and global leadership. By identifying competitive and innovative practices, networks, and alliances, Globalization of Business will help you become a successful leader in the global business community. This vital book contains new and updated information to help you and your company play a profitable and integral part in the international marketplace. Comprehensive and thorough, Globalization of Business will assist you in understanding the significance and challenges of globalization for today's companies. Using proven research and actual strategies of top corporations, this reference covers pertinent information about the global context of business. This book: explores the world's current economic, cultural, technological, and environmental affairs examines competitiveness at national and firm levels and outlines steps that competitive organizations undertake to sustain their advantage discusses and analyzes strategies for effective business performance identifies the roles of CEOs and gives a framework for identifying global managers evaluates the prospects for sustaining global leadership and shows the differences between global leadership and hegemony outlines the necessary steps for creating an integrated global economy Covering general and specific issues, this guide explains assumptions and theories of globalization in order to help you approach global issues with flexibility, attentiveness, and confidence. Globalization of Business will enable you to avoid common pitfalls and build a successful global firm that will benefit the entire business community.

Globalization and Regionalization

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Author :
Publisher : Psychology Press
ISBN 13 : 9780789005137
Total Pages : 386 pages
Book Rating : 4.0/5 (51 download)

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Book Synopsis Globalization and Regionalization by : Peter J. Buckley

Download or read book Globalization and Regionalization written by Peter J. Buckley and published by Psychology Press. This book was released on 1998 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Globalization and Regionalization: Strategies, Policies, and Their Economic Environment puts you on top of the world, with the big picture of global trade and rapid business internationalization at your feet. You’ll see how the two opposing market forces, globalization and regionalization, have created a new international trade environment. In addition, you’ll see how the recent upsurge in preferential trading arrangements, the new technologies adapted by firms, and the foreign direct investment (FDI) and trade policies of countries and blocs have combined to dramatically change how and why international business is conducted. Globalization and Regionalization is just what it says it is--a guide to understanding the strategies and policies that countries and firms employ to prosper in an international business environment in which globalization and regionalization seem to act as opposing forces. In this unique volume, you’ll discover how some of the top competing business scholars in the world see the way that regionalization and globalization can function as complements to each other, actually becoming the building blocks that lead to global strategies. Specifically, this book gives you world-class information about: how to evaluate trade creation and trade diversion at the country level the dynamics of optimal entry strategy for multinational enterprises (MNEs) the effects of differences between countries’competition policies on cross border mergers and acquisitions the internationalization of services through international banking strategy how an open door policy allows China to play an important role in the recrudescence of globalization Vietnam as host to foreign business activity Globalization and Regionalization is the collective and international result of the World Conference on Globalization and Regionalization at the University of Paris I Pantheon-Sorbonne. If you’re an educator, international business director, scholar of international studies, or entrepreneur, you’ll definitely want to get the information that was presented at this important international venue. Overall, this collection will give you a clearer picture of the current direction of international trade in today’s rapidly shifting and progressive global trade environment.

Japan and China

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Publisher : Routledge
ISBN 13 : 1136776370
Total Pages : 160 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Japan and China by : Erdener Kaynak

Download or read book Japan and China written by Erdener Kaynak and published by Routledge. This book was released on 2014-05-01 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Japan and China: The Meeting of Asia’s Two Economic Giants analyzes the new and changing relationship between the two nations and the rest of the world that may shape a new economic landscape for Asia in the 21st century. Managers and employees of multinational firms, as well as students interested in international business, will learn about the cultural ties between the two countries and how traditions have shaped management methods and work ethics. Understanding the cultures and traditions of each country will help you improve business relations with Japanese or Chinese firms. It will also help you compete with these firms in the international business arena. Japan and China: The Meeting of Asia’s Two Economic Giants is based on an extensive survey of current literature, personal observations, and case studies researched by the author. Containing first-hand information on the interworkings of old and new Japanese and Chinese business practices, this book unveils some of the myths behind Japanese-style management and Chinese business methods. In light of increased cooperation between the nations, Japan and China: The Meeting of Asia’s Two Economic Giants discusses some of the barriers to business between the two countries and what effects these barriers can have individually on China, Japan, and other nations. In addition, the text contains suggestions for further improvement of business relations between China and Japan by examining: China’s current drive to learn and adapt some of the West’s modern management knowledge and technology and to re-examine ancient military strategies relating to business ways to improve working relations between Japanese managers and Chinese workers how to make Japanese-style Human Resource Management (HRM) understandable to other countries the effect that disappearing Japanese style management practices, such as lifetime employment and seniority-based promotion/pay systems, have on Japanese businesses societal differences that add difficulty to business relations between China and Japan Featuring unique, first-hand accounts and insights into Japanese and Chinese business practices, Japan and China: The Meeting of Asia’s Two Economic Giants will keep you informed of the changing world of international business as it approaches the 21st century.

Offshoring Information Technology

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Author :
Publisher : Cambridge University Press
ISBN 13 : 9781139444507
Total Pages : 310 pages
Book Rating : 4.4/5 (445 download)

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Book Synopsis Offshoring Information Technology by : Erran Carmel

Download or read book Offshoring Information Technology written by Erran Carmel and published by Cambridge University Press. This book was released on 2005-05-12 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: The decision to source software development to an overseas firm (offshoring) is looked at frequently in simple economic terms - it's cheaper, and skilled labor is easier to find. In practice, however, offshoring is fraught with difficulties. As well as the considerable challenge of controlling projects at a distance, there are differences in culture, language, business methods, politics, and many other issues to contend with. Nevertheless, as many firms have discovered, the benefits of getting it right are too great to ignore. This book explains everything you need to know to put offshoring into practice, avoid the pitfalls, and develop effective working relationships. It covers a comprehensive range of the important offshoring issues: from ROI to strategy, from SLA to culture, from country comparisons to provider marketing. Written for CTOs, CIOs, consultants, and other IT executives, this book is also an excellent introduction to sourcing for business students.

The Global Enterprise

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Author :
Publisher : Routledge
ISBN 13 : 1135795398
Total Pages : 400 pages
Book Rating : 4.1/5 (357 download)

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Book Synopsis The Global Enterprise by : Erdener Kaynak

Download or read book The Global Enterprise written by Erdener Kaynak and published by Routledge. This book was released on 2013-04-15 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical insights on the role of the entrepreneur in the global business context Entrepreneurial ideas that look great on the drawing board can turn out to be deal breakers when introduced in real markets, even when they’ve been put through the toughest business modeling tests. The Global Enterprise examines how a healthy relationship between entrepreneurship and globalization can combine with new methods of knowledge creation to enhance economic development and build firm sustainability. This unique book takes a fresh and innovative approach to the practical aspects of international business, including economic cluster formation, network formation, market entry, public policy controls and incentives, economic competitiveness, and the creation of value. The Global Enterprise offers perspectives from practitioners and academics working in a variety of disciplines in Europe, Asia, the Middle East, and the United States. Their contributions address many of the vital issues of global business, including value-added chains, cross-border networks, knowledge management, technology transfer, transnational lines of production, distribution, marketing, and financial flows, and the strategic partnerships between government and corporations. The book is illustrated with more than 65 tables and figures, and articles are organized into three sections—“Globalization: Building Firm Sustainability,” “Entrepreneurship and Public Policy: Economic Competitiveness,” and “Knowledge Creation: Knowledge Management, Knowledge Transfer, and Cluster Formation.” The Global Enterprise examines: the global transfer of capital strategic partnerships between governments and multinational firms the prospects for economic progress in developing countries the impact of small- and medium-sized enterprises (SME) the role of export regulations in national security and in safeguarding foreign policy the evolution of the Hard Rock Café cultural ontology global virtual teams (GVT) how to implement a knowledge management project a framework for discussing entrepreneurship from an environmental perspective and much more The Global Enterprise is an essential resource for academics, researchers, and professionals in the field of international business, and for economic development experts and government policymakers.

Globalization and East Asia

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Author :
Publisher : Routledge
ISBN 13 : 1317955056
Total Pages : 326 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Globalization and East Asia by : Erdener Kaynak

Download or read book Globalization and East Asia written by Erdener Kaynak and published by Routledge. This book was released on 2014-06-03 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn to apply the strategies used in East Asia’s phenomenal economic expansion The phenomenal economic growth of many countries in East Asia has no historic parallel. Globalization and East Asia: Opportunities and Challenges examines different aspects of the economic performance of the region over the past three decades, with a focus on what it takes to replicate the experience elsewhere. Nineteen of the finest presentations from the 12th International Conference of the International Trade and Finance Association in Bangkok, Thailand, have been carefully selected and revised by their expert authors, providing powerful, practical economic development approaches that can be used to develop other economies. This comprehensive volume presents an insightful four-part view of the intricate economic workings of East Asia. The first part introduces the distinctive qualities of the policies that sparked economic growth and development. Part two provides comparative studies of different countries and industries in the region and an in-depth study of the East Asian area over the past fifty years. Part three presents sector specific studies within several countries, focusing on international finance. The fourth part spotlights important industry-specific elements and explores the future of globalization in relation to its effects on East Asia. Each chapter is extensively referenced, and several use tables and charts to clearly reinforce crucial points. Globalization and East Asia includes topics such as: the characteristics of East Asian economic growthand how other areas will benefit the rapid economic growth of the region since the end of World War II an evaluation of efficiency and leveraging of assets comparing the United States and the Four Dragon (FD) industries structural weaknesses within Asian countries trade flows between the United States and Thailand a bilateral study the progress of APEC’s environmental cooperation financial resource flows during the 1990s Malaysian financial markets and the Asian financial crisis China’s economic transition and exchange rate policies the use of dual production theory as a model in the world economy Thailand’s telecommunications sectorand how it provides illustration for other sector specific industries in developing countries development of bilateral trade negotiations between the United States and Vietnam the status of United States apparel imports Globalization and East Asia is important, insightful reading for researchers, scholars, and professionals specializing in regional economics and economic development.

Economic Dynamics in Transitional Economies

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Publisher : Routledge
ISBN 13 : 100015677X
Total Pages : 262 pages
Book Rating : 4.0/5 (1 download)

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Book Synopsis Economic Dynamics in Transitional Economies by : Bruno Sergi

Download or read book Economic Dynamics in Transitional Economies written by Bruno Sergi and published by Routledge. This book was released on 2020-07-24 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn more about the transitional economies of Central and Eastern Europe! This book examines the economic dynamics of Central and Eastern European post-Communist countries. It illuminates the paths these countries are taking toward restructuring their markets, increasing international trade, and bettering their connections with the European Union and other countries. Beginning with a comparative analysis of the three “P-governments”—Pigouvian, Partizan, and Paternalistic—and continuing with a discussion of the interrelated political and economic difficulties of transition, author Bruno Sergi proposes a surprising solution. Inspired by the Bruxelles consensus, he proposes that the European Commission should become a fourth “P-government,” replacing the role formerly played by the Washington consensus in the restructuring of post-Communist economies. Economic Dynamics in Transitional Economies also explores: regional comparative macroeconomics the aftereffects of the Washington Consensus integration of Eastern and Western European economies interrelations between national and regional monetary activity political and economic policy reform involvement of European Union member countries We are living in historic times, and Economic Dynamics in Transitional Economies will be a welcome guide to the rough roads ahead. This thorough assessment of current political and economic realities will stimulate debate about new European paradigms, the role of the European Union, and the difficulties of post-Communist transition. These issues promise to be vital to the region’s success in the new century.

When Economies Change Hands

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Author :
Publisher : Routledge
ISBN 13 : 1136402241
Total Pages : 386 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis When Economies Change Hands by : Leo Paul Dana

Download or read book When Economies Change Hands written by Leo Paul Dana and published by Routledge. This book was released on 2013-09-05 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gain a comprehensive understanding of the development of entrepreneurship across Eastern Europe Throughout Eastern Europe, post-Communist countries transitioning to market-based economies are obtaining a variety of results due to diverse policy approaches. When Economies Change Hands evaluates the nature of entrepreneurship in this region, the consequences of central planning, the reasons for internal subsistence activity, and the emergence of the sex trade in Eastern Europe. The wealth of information in this resource is clearly presented and includes thought-provoking policy prescriptions for the future. It is challenging to predict the direction emerging markets will take, particularly when dealing with the wide-ranging social and economic situations taking place in post-Communist Eastern Europe. When Economies Change Hands can help. This reference volume for policymakers, educators, investors, and researchers provides a much-needed and timely survey of the transitioning markets of post-Communist Europe. It examines the historical, sociocultural, and economic impacts of market transition. The text includes a discussion of the creation and distribution of wealth in the countries of Eastern Europe that will leave you better informed about the dynamics of transitioning economies and the growth of entrepreneurship across Eastern Europe. In addition, the book demonstrates the problems and advantages of both slow reform and rapid reform models in a thorough and easy-to-read manner. When Economies Change Hands includes vivid photos of notable entrepreneurs and a sophisticated trail of references for academics that complements the useful and meaningful information you will find in the text. When Economies Change Hands examines how various policies affect the economies of transitioning countries by incorporating and discussing: detailed definitions and comparisons of formal and parallel economies an in-depth study of entrepreneurship in the Republic of Albania, the Eastern Bloc of Comecon, The Baltic States, and the Commonwealth of Independent States pluralism in the former Yugoslav Republics analyses of governmental programs and policy prescriptions for the future and much more! As the market economies of Eastern Europe develop and expand, the value of this meticulous yet accessible text will continue to increase. Whether you are a policymaker, an educator, an investor, or a researcher, When Economies Change Hands is a resource that you’ll return to again and again as you work to understand and predict the future of post-Communist economies in Eastern Europe.

Multinational Strategic Management

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Author :
Publisher : Routledge
ISBN 13 : 131771945X
Total Pages : 466 pages
Book Rating : 4.3/5 (177 download)

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Book Synopsis Multinational Strategic Management by : Erdener Kaynak

Download or read book Multinational Strategic Management written by Erdener Kaynak and published by Routledge. This book was released on 2014-02-25 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build the skills needed to compete in the highly competitive global business environment! This incisive book is a comprehensive introduction to contemporary multinational strategic leadership and management. A vital guide to business policy, Multinational Strategic Management: An Integrative Entrepreneurial Context-Specific Process combines basic strategic management with a distinctive international business perspective. The result is invaluable as a preparatory overview for novices and as a guidebook for business practitioners. Mixing basic management and leadership perspectives with a study of international business, Multinational Strategic Management takes a comprehensive approach to subjects that traditionally require multiple texts. Designed for use as a textbook for undergraduate and graduate course work, the book fills an educational void in a rapidly growing field. The in-depth text provides you with a thorough understanding of how to lead and manage enterprises that operate within and across national borders. Multinational Strategic Management helps professionals, students, and educators: acquire and enhance skills in entrepreneurial contingency thinking and action integrate those skills to creatively handle specific situations learn more about management processes (and possibly develop new ones) Ideal for use in support of executive training workshops and as a text in advanced university business programs, Multinational Strategic Management introduces you to all levels of integrative decision-making from the entrepreneurial perspective of the leading multinational firms like General Electric and Intel. Perfect for educational use, the book provides more than the standard textbook descriptions and case studies. It will inspire the kind of creative entrepreneurial thought and action needed to compete in today’s highly competitive global environment.

New Product Development

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Author :
Publisher : Routledge
ISBN 13 : 1136400281
Total Pages : 248 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis New Product Development by : Erdener Kaynak

Download or read book New Product Development written by Erdener Kaynak and published by Routledge. This book was released on 2012-11-12 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Keep ahead of your competitors! New Product Development will help you and your company overcome an expensive and common weakness: the lack of adequate new product development. This vital book examines the requirements of new product development in detail as well as in the context of corporate strategy. Packed with practical information that can immediately be put into effect, New Product Development can help you keep your company on the leading edge, no matter what type of industry you’re in! This uniquely insightful volume will help you become a successful innovator by showing you how to plan and execute strategies for developing a continuous flow of new products and services to help you stay ahead of the competition. It demonstrates how innovation, far from being a staff function, is a dynamic line management task. It calls for the same aggressive thrust as marketing and sales, and every officer of the company, from the president on down, has a share in this responsibility. Medium size, small, and even large companies constantly face a mass of problems in achieving successful innovation. New Product Development will help you deal with issues including: inaccurate budgeting costs exceeding budgets faulty market and technical research findings flaws in design inadequately durable materials unforeseen consumer rejection caused by the lack of proper consumer trials leakage of plans to competition failure by outside suppliers missed opportunities for cooperation with outside specialists poorly coordinated development staff ineffective leadership and much more! Beginning with an “executive summary” that will guide you quickly to the chapters most relevant to your business, this well-organized book should be on the shelf of every company officer who wants to see his firm prosper, innovate, and create new products that sell-now and for years to come!

The Consumer . . . Or Else!

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Author :
Publisher : Routledge
ISBN 13 : 1135185808
Total Pages : 197 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis The Consumer . . . Or Else! by : Donald F Dufek

Download or read book The Consumer . . . Or Else! written by Donald F Dufek and published by Routledge. This book was released on 2011-02-23 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The customer is the only one who can fire all of us.” -Sam Walton Doing business in today's economy and surviving requires a new paradigm. Who are at the center of this new approach to doing business? CONSUMERS. Historically, power struggles have raged between suppliers and distributors. Recently, both parties awakened to the fact that neither of them has the ultimate power . . . it now resides solely with the consumer. This valuable book describes what demassification of the consumer market means and will show you how—and why—businesses must adapt to succeed. Handy charts, tables, and illustrations make the information easy to understand, and fascinating sidebar quotations from well-known leaders of various industries—Sam Walton, Jack Welch, and many more—give the book a unique and memorable flavor. “Consumers,” say the authors, “not only demand higher quality and lower prices, but also expect convenient, quick, customized service. They expect in-stock conditions and quality. They demand value and respect. Global markets mean large numbers of consumers, but these consumers want to be treated as individuals, and the mass market no longer exists. Companies in industries from financial services to groceries to consumer goods to health care to hardware to automobiles are adopting these new business processes and winning in the marketplace. Their competitors are falling by the wayside.” This essential book: examines the factors that are shaping the current business environment and looks at the re-orientation of today's consumer, presenting global perspectives on these vital issues explores this new consumer-centric approach from the perspectives of suppliers, intermediaries, and retailers, as well as the business processes being used to create more efficient supply chains and more effective demand fulfillment processes shows you the tools that can be used to implement this new business paradigm in the areas of technology, internal business processes, and collaboration answers frequently asked questions shares the success stories of Rite Aid, Southwest Airlines, Starbucks, Snap-On Tools, National Semiconductor, and others! After addressing the issues of why business must change and examining the significance of a global business environment, The Consumer . . . or Else! addresses each element of the new business paradigm: the new role of consumers major players, including the shift in the business processes of retailers and manufacturers and the role of intermediaries new business processes, with a focus on technology, internal coordination, and collaboration Companies from Dell Computer to Del Monte are putting consumers first and reaping the sales benefits. General Mills will soon provide consumers with the opportunity to create and name their own custom cereal. As the authors point out, “The business process is changing-changing the way product flows, the way information flows, and the way cash flows. Companies that recognize this need to change will hold huge competitive advantages, and the companies that fail to adapt will simply not be here in the future.” Let The Consumer . . . or Else!: Consumer-Centric Business Paradigms be your guidebook to this challenging new business climate.