Guide To Insurance Marketing

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Insurance Agency Optimization

Author : Scott Grates
Publisher :
ISBN 13 : 9781099492310
Total Pages : 132 pages
Book Rating : 4.4/5 (923 download)

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Book Synopsis Insurance Agency Optimization by : Scott Grates

Download or read book Insurance Agency Optimization written by Scott Grates and published by . This book was released on 2019-05-20 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Insurance Agency Optimization was written by a multi-line insurance agency owner, for multi-line insurance agency owners. It was written to help agency owners understand that they are not alone. The reality is almost nobody who owns an insurance agency ever planned on owning an insurance agency. Once upon a time I was a highly successful salesperson, or sales manager, or corporate executive or somebody special in some other field. Then, I got sick of working for somebody else and I thought it would be awesome to own my own business, create my own schedule, make tons of money, travel the world and golf a lot. So I opened my own insurance agency. The problem is insurance agency owners who jumped into this industry during the 21st century have a much different looking opportunity than those who came before them. It's still a tremendous opportunity, but the rewards aren't realized until several years of dues are paid. This book was written to save agency owners time and money as an alternative to present day trainings and seminars which offer quick fixes, silver bullets and shortcuts to success; none of which exist. Insurance Agency Optimization uses simple, easy to understand mindsets, systems and processes which have worked in all sales industries since the beginning of time. This book focuses on the common denominators all successful agencies share. Readers will learn to consistently focus on daily disciplines which increase levels of health, happiness and overall productivity. You'll be given the essential mindset required to win each moment so you can win every day. And it will provide you and your teams with the tools required to dominate your market and ultimately work so efficiently your competition cannot even be compared to you. The insurance business is simple, but it's certainly not easy. You recruit, hire, train, educate and continuously motivate highly productive team members. You get to know your prospects by having conversations which uncover needs and then you offer the best possible solutions to satisfy those needs. Sounds simple, but again...it's not easy. This book was written and The Positive Impact Club was developed to make your life as the proud owner of a multi-line insurance agency much easier and will put you and your team on the right path to: Recognize and optimize every customer opportunity within every interaction each and every day Stand above and ultimately eliminate your competition Create a winning office culture with personal and team accountability Plan, prepare, track and ultimately WIN every day Implement a simple, repeatable sales processes to uncover multiple customer needs within one relaxed conversation EARN more referrals, ELIMINATE wasted marketing dollars and RETAIN more customers than ever before Become the happiest, healthiest and most productive version of yourself Perhaps you didn't fully understand what you were jumping into when you opened your insurance agency. And chances are you often times feel overwhelmed, confused or frustrated. The good news is you are not alone. The better news is there are proven ways to improve your results spelled out in this book. The best news is, this book will show you how to close the "knowledge/action gap." It's great to know things, but without action knowledge is useless. Insurance Agency Optimization will challenge you to take one, two or three key components that best suit your agency and implement them immediately. The strategies shared in this book are proven to work and grow your business regardless of where you are today. After reading Insurance Agency Optimizationand joining The Positive Impact Club the only regret you'll have is that you didn't know all of this sooner!

A Guide to Insurance Management

Author : Stephen Diacon
Publisher : Springer
ISBN 13 : 1349074950
Total Pages : 355 pages
Book Rating : 4.3/5 (49 download)

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Book Synopsis A Guide to Insurance Management by : Stephen Diacon

Download or read book A Guide to Insurance Management written by Stephen Diacon and published by Springer. This book was released on 2016-07-27 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book makes a substantial contribution to the general level of management education in insurance by providing a comprehensive review of the main issues facing the management of insurance enterprises. Nineteen authors with considerable practical as well as academic experience have collaborated to give an international perspective in areas such as strategy, corporate planning, organisation and staffing, costing, underwriting and premium rating, marketing, reserving and investment, profit analysis, and regulation.

The Insurance Xperience

Author : Matt Brown
Publisher : Matt Brown
ISBN 13 : 9780615468969
Total Pages : 272 pages
Book Rating : 4.4/5 (689 download)

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Book Synopsis The Insurance Xperience by : Matt Brown

Download or read book The Insurance Xperience written by Matt Brown and published by Matt Brown. This book was released on 2011-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides young insurance professionals with a road map to success! It teaches young insurance professionals how to develop the right mindset, how to set and accomplish goals, increase productivity, how to engage prospects effectively, how to network and connect with others, and much more! This book is a manifesto of ideas, strategies, principles and techniques for helping young insurance professionals join the top 10% of their colleagues faster than ever imagined, as well as improve their insured's insurance experience! This information should be taught in EVERY AGENCY.

The Digital Life Insurance Agent

Author : Jeff Root
Publisher :
ISBN 13 : 9780692755778
Total Pages : 194 pages
Book Rating : 4.7/5 (557 download)

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Book Synopsis The Digital Life Insurance Agent by : Jeff Root

Download or read book The Digital Life Insurance Agent written by Jeff Root and published by . This book was released on 2016-07-19 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the history of selling life insurance, the most exciting, profitable time to be doing it is right now. The advances in technology and the shifts in consumer behavior and psychology have redefined what it means to build a successful, long-term life insurance business. The Digital Life Insurance Agent is the essential guide for life insurance agents of all skill levels to transition into the digital age. This book outlines the steps new agents need to take in order to get their business up and running, and will also help experienced agents who want to transition their business online. The Digital Life Insurance Agent provides a roadmap to building a predictable lead flow using online prospecting techniques, training on how to sell over the phone and basic training to get newer agents set up. If agents have the desire to change and the discipline to make it happen, the end result of executing the strategies outlined in this book will leave agents with a marketing machine that generates leads at all hours of the day, regardless of if the agent is sitting at the office, or on a beach!

Power Position Your Agency

Author : Troy Korsgaden
Publisher :
ISBN 13 : 9780970139801
Total Pages : 108 pages
Book Rating : 4.1/5 (398 download)

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Book Synopsis Power Position Your Agency by : Troy Korsgaden

Download or read book Power Position Your Agency written by Troy Korsgaden and published by . This book was released on 1998-03-15 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Troy Korsgaden's timeless classic Power Position Your Agency is now available for Kindle! Don't waste time--get your copy today and grow your Agency!Are you working too many hours for too few clients? Does it seem that you do more paperwork than peoplework? Will you spend more hours on the road than in front of people this year?Whether your agency is big or small, if you answered yes to any of those questions, you need more than an adrenaline boost! You need a shot of strategies to wake things up and put you on the path to success fast. * How to get appointments with 10 clients every day* How to find qualified clients and get them to come to you* How to get clients in and out of your office in 30 minutes--or less!You'll also discover how to ramp up for success with something you already have but probably overlook, why some clients don't make sense for your agency, and what you need for an effective sales pitch.Get the help you need by putting Troy Korsgaden on your side. His strategies have made a difference for the thousands of agents who have attended his seminars across the country. They can make a difference for you too!

The Official Guide To Selling Insurance For New Agents

Author : David M Duford
Publisher :
ISBN 13 : 9781702312004
Total Pages : 112 pages
Book Rating : 4.3/5 (12 download)

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Book Synopsis The Official Guide To Selling Insurance For New Agents by : David M Duford

Download or read book The Official Guide To Selling Insurance For New Agents written by David M Duford and published by . This book was released on 2019-11-04 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Most Comprehensive Guide To Successfully Starting Your Insurance Sales Career... No Matter What Insurance Product You Sell... From The Perspective Of A Top Producing Insurance Agent And National Trainer!Did you know that the "ugly" truth of insurance sales is that over 90% of new agents FAIL within their first 12 months of getting their license?The sad truth is that insurance sales is TOUGH, and to succeed, you must have a strategy in place to avoid becoming another statistic.Taking his own experience succeeding AND failing out of insurance sales, David Duford has designed this guide to help new insurance agents navigate the most common pitfalls to selling insurance so you can improve your odds of a successful, lucrative career.The Official Guide To Selling Insurance For New Agents provides the blueprint to optimizing your new career as an insurance agent. This handbook explains:1) How to avoid failure and achieve success.2) How to select the best insurance product to sell.3) How to identify and avoid joining agencies who are NOT working in your best interest.4) A crash-course in understanding how to become a top-producing insurance agent.

Interviews With Top Producing Insurance Agents

Author : David Duford
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781724254146
Total Pages : 230 pages
Book Rating : 4.2/5 (541 download)

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Book Synopsis Interviews With Top Producing Insurance Agents by : David Duford

Download or read book Interviews With Top Producing Insurance Agents written by David Duford and published by Createspace Independent Publishing Platform. This book was released on 2018-08-06 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Best Way To Become A Top Producing Insurance Agent... Is To LEARN From A Top Producing Insurance Agent! Are you a new or struggling insurance agent? Are you in search of guidance and direction on how to have an enormously successful career in selling insurance? If so, Interviews With Top Producing Insurance Agents will show you - by example - how 13 six- and seven figure earning insurance agents from a variety of insurance sales backgrounds not only achieved success, but continually sustain success, year after year! You'll get the truth on what it takes to become successful, how to deal with the trials and tribulations that come with selling insurance, and how to position yourself as an individual with value, so you will attract more insurance business. Dave Duford interviews top producing insurance agents and agencies from the following insurance niches: final expense, Medicare Supplement sales, large -employer employee benefits, annuity sales, disability insurance, selling insurance telephonically, and much more. If your goal is to improve your results selling insurance, no matter what type you sell, then this candid, "over the shoulder" interview into the details of top producing agents will help you immensely.

Analytics for Insurance

Author : Tony Boobier
Publisher : John Wiley & Sons
ISBN 13 : 1119141079
Total Pages : 296 pages
Book Rating : 4.1/5 (191 download)

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Book Synopsis Analytics for Insurance by : Tony Boobier

Download or read book Analytics for Insurance written by Tony Boobier and published by John Wiley & Sons. This book was released on 2016-10-10 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: The business guide to Big Data in insurance, with practical application insight Big Data and Analytics for Insurers is the industry-specific guide to creating operational effectiveness, managing risk, improving financials, and retaining customers. Written from a non-IT perspective, this book focusses less on the architecture and technical details, instead providing practical guidance on translating analytics into target delivery. The discussion examines implementation, interpretation, and application to show you what Big Data can do for your business, with insights and examples targeted specifically to the insurance industry. From fraud analytics in claims management, to customer analytics, to risk analytics in Solvency 2, comprehensive coverage presented in accessible language makes this guide an invaluable resource for any insurance professional. The insurance industry is heavily dependent on data, and the advent of Big Data and analytics represents a major advance with tremendous potential – yet clear, practical advice on the business side of analytics is lacking. This book fills the void with concrete information on using Big Data in the context of day-to-day insurance operations and strategy. Understand what Big Data is and what it can do Delve into Big Data's specific impact on the insurance industry Learn how advanced analytics can revolutionise the industry Bring Big Data out of IT and into strategy, management, marketing, and more Big Data and analytics is changing business – but how? The majority of Big Data guides discuss data collection, database administration, advanced analytics, and the power of Big Data – but what do you actually do with it? Big Data and Analytics for Insurers answers your questions in real, everyday business terms, tailored specifically to the insurance industry's unique needs, challenges, and targets.

Policyholder's Guide to the Law of Insurance Coverage

Author : Peter J. Kalis
Publisher : Wolters Kluwer
ISBN 13 : 1567063411
Total Pages : 1736 pages
Book Rating : 4.5/5 (67 download)

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Book Synopsis Policyholder's Guide to the Law of Insurance Coverage by : Peter J. Kalis

Download or read book Policyholder's Guide to the Law of Insurance Coverage written by Peter J. Kalis and published by Wolters Kluwer. This book was released on 1997-01-01 with total page 1736 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation The first comprehensive guide to insurance law written from the corporate policyholder's perspective, Policyholder's Guide to the Law of Insurance Coverage provides expert guidance through the labyrinth of legal issues surrounding insuring instruments and underlying claims, plus practical strategies and legal arguments to help you secure coverage for contested claims. Policyholder's Guide addresses virtually every insurance-related legal issue you are likely to encounter in the regular course of business, as well as those issues unique to specialized industries or unusual situations including: Liability policies -- Special liability policies -- First-party policies -- Specialty first-party property policies -- Environmental -- Marine and aviation -- Toxic tort -- Copyright claims issues Litigation in insurance coverage disputes. Policyholder's Guide gives you in-depth analysis of the latest court decisions plus current policy language and cutting-edge legal arguments thatyou may use to advance your case. You also get hundreds of case citations, footnotes, cross-references, checklists and other useful aids to make legal research easy.

The Official Guide to Selling Final Expense Insurance

Author : David Duford
Publisher :
ISBN 13 : 9781530818983
Total Pages : 192 pages
Book Rating : 4.8/5 (189 download)

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Book Synopsis The Official Guide to Selling Final Expense Insurance by : David Duford

Download or read book The Official Guide to Selling Final Expense Insurance written by David Duford and published by . This book was released on 2016-04-05 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Most Comprehensive Guide To Successfully Selling Final Expense Life Insurance - From The Perspective Of A Time-Tested, In-The Trenches, Final Expense Agent!With more people now than ever interested in selling final expense life insurance, it is now more important than ever to develop a comprehensive approach to lead generation, prospecting, presenting, and closing final expense life insurance business. Taking his own experience successfully selling final expense burial insurance and from his experience training hundreds of final expense agents nationally, David Duford has put together a strategic system of selling final expense within this book, designed to maximize new and experienced agents' success.The Official Guide To Selling Final Expense Insurance provides the strategies and tactics to develop agents into top-producing final expense agents. This handbook explains how to:-Ensure you find the best final expense agency to partner with.-Duplicate David's system of success that he teaches his final expense agent partners.-How to effectively sell final expense in a low-key, customer-focused approach, maximizing income and quality of business.

Secrets of Successful Insurance Sales

Author : Jack Kinder
Publisher :
ISBN 13 : 9788188452637
Total Pages : 0 pages
Book Rating : 4.4/5 (526 download)

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Book Synopsis Secrets of Successful Insurance Sales by : Jack Kinder

Download or read book Secrets of Successful Insurance Sales written by Jack Kinder and published by . This book was released on 2007-05-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Kinder Brother^s "how-to" guide for successful client building. This is a must for all Sales Professionals. This book on sales has been specifically written for those in the field of insurance sales. Using illustrations and examples collected over a life time spent training people in the field of insurance, Jack and Garry give you the disciplines, the techniques, the concepts and the process of achieving success in the field of insurance selling. This is a practical book to be applied in the field. You will get immediate results from the techniques explained in this fantastic book.

Marketing Information Guide

Author :
Publisher :
ISBN 13 :
Total Pages : 706 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Marketing Information Guide by :

Download or read book Marketing Information Guide written by and published by . This book was released on 1961 with total page 706 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Insuring Tomorrow

Author : Tony Cañas
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781547131105
Total Pages : 228 pages
Book Rating : 4.1/5 (311 download)

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Book Synopsis Insuring Tomorrow by : Tony Cañas

Download or read book Insuring Tomorrow written by Tony Cañas and published by Createspace Independent Publishing Platform. This book was released on 2017-06-02 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: For several years, the Property Casualty Insurance Industry has been talking about a "looming talent crisis." Today, crisis is no longer looming, it's very much here. The average age of an insurance professional is around 60 years old and the number of insurance pros over 55 has increased by 74% in the decade before 2012. Making things worse insurance has a bad reputation in society and only 4% of Millennials report having an interest in working in the industry. In the last few years we have been hiring thousands of Millennials, but we haven't done a good job of engaging them and retaining them in the industry. This is your guidebook to not only keep your Millennials but grow them and help them fall in love with the insurance industry. Carly and Tony have been immersed in the topic for over five years, and since 2015 have been running the popular insurance blog InsNerds.com. Tony has also been speaking at industry conferences about how to engage and retain Millennials in the industry. His session has been described as fascinating, interesting and hilarious by audiences all over the country. But an hour long presentation doesn't allow enough depth to really dig into the problem. This deeply researched book is our answer to this perplexing problem. Written in the easy to read style of InsNerds while also being informative, engaging and full of answers to the most perplexing questions and concerns about growing the next generation of insurance superstars. Finally, here is the answer to the most important insurance question of our time: Where will our future leaders come from?

Agents of Change

Author : MR John M Tate
Publisher :
ISBN 13 : 9780692841044
Total Pages : pages
Book Rating : 4.8/5 (41 download)

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Book Synopsis Agents of Change by : MR John M Tate

Download or read book Agents of Change written by MR John M Tate and published by . This book was released on 2017-02-03 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In this engaging and easy-to-read book, follow along with fictional insurance agency owner, Jim Wakefield, as he fights to keep his struggling small business afloat. Slowly and surely, he discovers not only how to find more customers, but also how to retain them for the long-term through loyalty-generating marketing initiatives. During his year of eventual marketing mastery, Jim and his team bond closely as they overcome significant odds to reach a point of growth and sustainability. For clarity, the authors step in at the end of each chapter to provide further explanation and free valuable resources to help you attain the same success as Jim in your own hometown insurance agency...or any other business. The discoveries of fictional agency owner, Jim, and his team are factual and footnoted, and matching results from his activities can be found in hundreds of individual successes that Agency Marketing Machine has helped to produce for clients.

A Guide to Effective Insurance

Author : Francis Tierney
Publisher : Butterworths
ISBN 13 : 9780409903744
Total Pages : 404 pages
Book Rating : 4.9/5 (37 download)

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Book Synopsis A Guide to Effective Insurance by : Francis Tierney

Download or read book A Guide to Effective Insurance written by Francis Tierney and published by Butterworths. This book was released on 1992 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Property & Casualty Insurance (Core with Georgia)

Author :
Publisher :
ISBN 13 : 9781629803050
Total Pages : pages
Book Rating : 4.8/5 (3 download)

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Book Synopsis Property & Casualty Insurance (Core with Georgia) by :

Download or read book Property & Casualty Insurance (Core with Georgia) written by and published by . This book was released on 2021-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Insurance Marketing Blueprint

Author : Sean Matheis
Publisher :
ISBN 13 : 9781076930729
Total Pages : 154 pages
Book Rating : 4.9/5 (37 download)

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Book Synopsis Insurance Marketing Blueprint by : Sean Matheis

Download or read book Insurance Marketing Blueprint written by Sean Matheis and published by . This book was released on 2020-05-08 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nothing innovative has happened in the insurance industry since the early 2000's when internet leads were introduced. UNTIL NOW...The Insurance Marketing Blueprint introduces a brand new and more effective way for insurance agents to grow their agency. The principles in this book were created by Sean Matheis, Founder & CEO of The Agency Alliance Mastermind. The Agency Alliance is one of the 1st lead generation masterminds in the industry and has quickly become of the largest masterminds in the insurance industry with over 1,800 members. Sean is also the Founder of one of the top digital marketing agencies for insurance agents, SureFire Digital Media. Sean then went on to build the first turn-key marketing automation platform and automated lead generation platform in the insurance industry, The Insurance Lead Genie. Sean has had an incredibly successful career in the insurance industry for over 10 years. Before Sean started what has become the industry's largest insurance lead generation training program, Sean was named Rookie of The Year in his first year as an agent, out producing over 1,200 rookie agents hired that year, closing over 700 policies and $1,000,000 of new business premium himself. Sean remained in the top 1% of agents nationwide and #2 in Texas for one of the top 3 carriers in the country. Today, more than 1,800 agents representing every major carrier, from every market in the United States are using the strategies taught in this book. The Insurance Marketing Blueprint has been field-tested and proven to explode new business growth no matter what your tenure is, what size market you are in, or what carriers you represent. This blueprint simply works and will go down as the book that changed the marketing model for successful insurance agents. You can get a FREE copy of the E-book at www.insurancemarketingblueprint.com if you get the FREE copy please share your review on our page.