Globalization And Public Relations In Postcolonial Nations

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Globalization and Public Relations in Postcolonial Nations

Author : Patricia Ann Curtin
Publisher :
ISBN 13 : 9781604978162
Total Pages : 394 pages
Book Rating : 4.9/5 (781 download)

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Book Synopsis Globalization and Public Relations in Postcolonial Nations by : Patricia Ann Curtin

Download or read book Globalization and Public Relations in Postcolonial Nations written by Patricia Ann Curtin and published by . This book was released on 2012 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: By concentrating on issues in postcolonial nations, the authors decenter western notions of public relations practice and embrace the cultures, economies, and political structures that have been profoundly influenced by the legacy of colonialism. Instead, the authors conceptualize public relations as a communicative and relationship-building practice that can bridge the political- and cultural-economic spheres of globalization, recasting practice as a central tenet of a global social justice agenda. The purpose of this study is to examine critically how public relations is shaping globalization efforts and practices in countries that have historically experienced western control.

Globalization and Public Relations in Postcolonial Nations

Author : Patricia Ann Curtin
Publisher :
ISBN 13 : 9781624993572
Total Pages : 415 pages
Book Rating : 4.9/5 (935 download)

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Book Synopsis Globalization and Public Relations in Postcolonial Nations by : Patricia Ann Curtin

Download or read book Globalization and Public Relations in Postcolonial Nations written by Patricia Ann Curtin and published by . This book was released on 2012 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: By concentrating on issues in postcolonial nations, the authors decenter western notions of public relations practice and embrace the cultures, economies, and political structures that have been profoundly influenced by the legacy of colonialism. Instead, the authors conceptualize public relations as a communicative and relationship-building practice that can bridge the political- and cultural-economic spheres of globalization, recasting practice as a central tenet of a global social justice agenda. The purpose of this study is to examine critically how public relations is shaping globalization efforts and practices in countries that have historically experienced western control. The study aims to document those practices to solidify a commitment to participatory public relations that alleviates serious social issues and inequities. This is an important book for public relations scholars and practitioners, along with those in the strategic communication, international communication, and international relations fields.

Public Relations in Global Cultural Contexts

Author : Nilanjana Bardhan
Publisher : Routledge
ISBN 13 : 1135236836
Total Pages : 309 pages
Book Rating : 4.1/5 (352 download)

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Book Synopsis Public Relations in Global Cultural Contexts by : Nilanjana Bardhan

Download or read book Public Relations in Global Cultural Contexts written by Nilanjana Bardhan and published by Routledge. This book was released on 2011-01-31 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume emphasizes theories and concepts that highlight global interconnectedness through a range of interpretative and critical approaches to understanding the global significance and impacts of public relations.

Public Relations Theory

Author : Brigitta R. Brunner
Publisher : John Wiley & Sons
ISBN 13 : 1119373158
Total Pages : 272 pages
Book Rating : 4.1/5 (193 download)

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Book Synopsis Public Relations Theory by : Brigitta R. Brunner

Download or read book Public Relations Theory written by Brigitta R. Brunner and published by John Wiley & Sons. This book was released on 2019-05-07 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The comprehensive guide to applied PR theory in the 21st century Public Relations Theory explores the central principles and theoretical components of public relations and their practical applications in actual situations. This informative text helps readers to understand the concepts, approaches, and perspectives of PR theory and learn development methods, implementation strategies, management techniques, and more. Chapters written by recognized experts on each topic provide readers with knowledge on how, when, and why appropriate theories are applied. Focusing on how organizations and individuals integrate theory in a public relations framework, each chapter explains one function, explores its potential challenges and opportunities, provides an example of the function in practice, and offers discussion questions and additional reading suggestions. Unique in structure, this text arranges chapters by function, rather than theory, allowing readers to see how multiple theories can be applied to each public relations function and how theories can be used in different professional settings. Comprehensive treatment of topics including social and emerging media, globalization, public diplomacy, corporate and investor relations, and others ensures relevant and timely coverage of contemporary PR issues. Demonstrates how public relations theory is applied in real-world practice Illustrates how successfully applied public relations theories lead to positive outcomes Discusses the relevance of public relations with accessible and engaging language Offers multiple perspectives from leading international public relations scholars Includes pedagogical tools including chapter discussion questions, practical examples, tables, and suggested reading lists Public Relations Theory: Application and Understanding is suitable for instructors and graduate and advanced undergraduate students in courses on public relations theory, as well as practitioners seeking further knowledge on the most current developments in the field.

The Routledge Handbook of Critical Public Relations

Author : Jacquie L'Etang
Publisher : Routledge
ISBN 13 : 1317918851
Total Pages : 590 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis The Routledge Handbook of Critical Public Relations by : Jacquie L'Etang

Download or read book The Routledge Handbook of Critical Public Relations written by Jacquie L'Etang and published by Routledge. This book was released on 2015-08-11 with total page 590 pages. Available in PDF, EPUB and Kindle. Book excerpt: Critical theory has a long history, but a relatively recent intersection with public relations. This ground-breaking collection engages with commonalities and differences in the traditions, whilst encouraging plural perspectives in the contemporary public relations field. Compiled by a high-profile and widely respected team of academics and bringing together other key scholars from this field and beyond, this unique international collection marks a major stage in the evolution of critical public relations. It will increasingly influence how critical theory informs public relations and communication. The collection takes stock of the emergence of critical public relations alongside diverse theoretical traditions, critiques and actions, methodologies and future implications. This makes it an essential reference for public relations researchers, educators and students around a world that is becoming more critical in the face of growing inequality and environmental challenges. The volume is also of interest to scholars in advertising, branding, communication, consumer studies, cultural studies, marketing, media studies, political communication and sociology.

Public Relations and the Public Interest

Author : Jane Johnston
Publisher : Routledge
ISBN 13 : 1317568842
Total Pages : 154 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Public Relations and the Public Interest by : Jane Johnston

Download or read book Public Relations and the Public Interest written by Jane Johnston and published by Routledge. This book was released on 2016-02-12 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, Johnston seeks to put the public interest onto the public relations ‘radar’, arguing the need for its clear articulation into mainstream public relations discourse. This book examines literature from a range of fields and disciplines to develop a clearer understanding of the concept, and then considers this within the theory and practice of public relations. The book’s themes include the role of language and discourse in establishing successful public interest PR and in perpetuating power imbalances; intersections between CSR, governance, law and the public interest; and how activism and social media have invigorated community control of the public interest. Chapters explore the role of the public interest, including cross-cultural and multicultural challenges, community and internal consultation, communication choices and listening to minorities and subaltern publics.

Corporate Social Responsibility, Public Relations and Community Engagement

Author : Marianne D. Sison
Publisher : Routledge
ISBN 13 : 1317561643
Total Pages : 200 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Corporate Social Responsibility, Public Relations and Community Engagement by : Marianne D. Sison

Download or read book Corporate Social Responsibility, Public Relations and Community Engagement written by Marianne D. Sison and published by Routledge. This book was released on 2018-09-07 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Diverse in economic development, political and mass media systems, the countries in South East Asia cast a unique light on the parallels between development-cum-participative communication and corporate social responsibility. In our globalized environments, knowledge of power, culture and the colonial histories that influence and shape business and governance practices are increasingly important. Focusing on six countries—Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam— the book discusses how PR and CSR discourse are constructed, interpreted, communicated and enacted in this diverse emerging region. By connecting the disparate disciplines of participatory and development communication with public relations and corporate social responsibility discourse, this innovative text explores the tensions between concepts of modernity and traditional values and their role in engendering creativity, compliance or resistance. This book will be of interest to researchers, educators and advanced students in the fields of public relations, communication, corporate social responsibility, corporate communications and South East Asia studies.

The Routledge Handbook of Language and Professional Communication

Author : Vijay Bhatia
Publisher : Routledge
ISBN 13 : 1317916433
Total Pages : 613 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis The Routledge Handbook of Language and Professional Communication by : Vijay Bhatia

Download or read book The Routledge Handbook of Language and Professional Communication written by Vijay Bhatia and published by Routledge. This book was released on 2014-02-24 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Language and Professional Communication provides a broad coverage of the key areas where language and professional communication intersect and gives a comprehensive account of the field. The four main sections of the Handbook cover: Approaches to Professional Communication Practice Acquisition of Professional Competence Views from the Professions This invaluable reference book incorporates not only an historical view of the field, but also looks to possible future developments. Contributions from international scholars and practitioners, focusing on specific issues, explore the major approaches to professional communication and bring into focus recent research. This is the first handbook of language and professional communication to account for both pedagogic and practitioner perspectives and as such is an essential reference for postgraduate students and those researching and working in the areas of applied linguistics and professional communication.

Perspectives on Public Relations Historiography and Historical Theorization

Author : Tom Watson
Publisher : Springer
ISBN 13 : 1137404388
Total Pages : 117 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Perspectives on Public Relations Historiography and Historical Theorization by : Tom Watson

Download or read book Perspectives on Public Relations Historiography and Historical Theorization written by Tom Watson and published by Springer. This book was released on 2015-07-02 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This last book in the series focuses on historiographical and theoretical approaches.

International Public Relations

Author : Patricia A. Curtin
Publisher : SAGE Publications
ISBN 13 : 1452213283
Total Pages : 321 pages
Book Rating : 4.4/5 (522 download)

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Book Synopsis International Public Relations by : Patricia A. Curtin

Download or read book International Public Relations written by Patricia A. Curtin and published by SAGE Publications. This book was released on 2007-01-18 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Public Relations: Negotiating Culture, Identity, and Power offers the first critical-cultural approach to international public relations theory and practice. Authors Patricia A. Curtin and T. Kenn Gaither introduce students to a cultural-economic model and accompanying practice matrix that explain public relations techniques and practices in a variety of regulatory, political, and cultural climates. offers the first critical-cultural approach to international public relations theory and practice. Authors Patricia A. Curtin and T. Kenn Gaither introduce students to a cultural-economic model and accompanying practice matrix that explain public relations techniques and practices in a variety of regulatory, political, and cultural climates.

Global Public Relations

Author : Alan R. Freitag
Publisher : Routledge
ISBN 13 : 1134061293
Total Pages : 329 pages
Book Rating : 4.1/5 (34 download)

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Book Synopsis Global Public Relations by : Alan R. Freitag

Download or read book Global Public Relations written by Alan R. Freitag and published by Routledge. This book was released on 2009-01-13 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative text provides a structured and practical framework for understanding the complexities of contemporary public relations throughout the world and highlights the different approaches professionals must consider when communicating in different PR contexts.

Public Relations and Social Theory

Author : Øyvind Ihlen
Publisher : Routledge
ISBN 13 : 1135840377
Total Pages : 385 pages
Book Rating : 4.1/5 (358 download)

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Book Synopsis Public Relations and Social Theory by : Øyvind Ihlen

Download or read book Public Relations and Social Theory written by Øyvind Ihlen and published by Routledge. This book was released on 2009-03-30 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Relations and Social Theory broadens the theoretical scope of public relations through its application of the works of prominent social theorists to the study of public relations. The volume focuses on the work of key social theorists, including Jürgen Habermas, Niklas Luhmann, Michel Foucault, Ulrich Beck, Pierre Bourdieu, Anthony Giddens, Robert Putnam, Erving Goffman, Peter L. Berger, Gayatri Chakravorty Spivak, Bruno Latour, Leon Mayhew, Dorothy Smith and Max Weber. Unique in its approach, the collection demonstrates how the theories of these scholars come to bear on the understanding of public relations as a social activity. Understanding public relations in its societal context entails a focus on such concepts as trust, legitimacy, understanding, and reflection, as well as on issues of power, behavior, and language. Each chapter is devoted to an individual theorist, providing an overview of that theorist’s key concepts and contributions, and exploring how these concepts can be applied to public relations as a practice. Each chapter also includes a box giving a short and concise presentation of the theorist, along with recommendation of key works and secondary literature. Overall, this volume will enhance understanding of theories and their applications in public relations, expanding the breadth and depth of the theoretic foundations of public relations. It will be of great interest to scholars and graduate students in public relations and strategic communication.

Public Interest Communication

Author : Jane Johnston
Publisher : Routledge
ISBN 13 : 1351734369
Total Pages : 230 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Public Interest Communication by : Jane Johnston

Download or read book Public Interest Communication written by Jane Johnston and published by Routledge. This book was released on 2018-07-18 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication has become the technology of public interest, demanding a re-examination of the key concept of public in both public relations and communication theory. This book defines a new concept of public interest communication, combining the conflict, negotiation and adaptation inherent in public interest, with a critical approach to communication management and public relations. Combining conceptual discussions about public theories of language with the tension between the public and private interests for public relations professionals, the book uses case studies to explore the negotiation of conflicting interests and the construction of the public interest within systems of governance at local, national and international levels. Public interest communication is identified within social and cultural contexts that resonate globally – health, community, media and the environment - each representing interest conflicts within the changing global environment. Addressing the forces of fragmentation, inequality and individualisation that characterize the modern world, this thought-provoking volume will be of great interest to researchers and advanced students of communication, public relations, environmental communication, public communication, and public policy.

The Global Public Relations Handbook

Author : Krishnamurthy Sriramesh
Publisher : Routledge
ISBN 13 : 1351700405
Total Pages : 415 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis The Global Public Relations Handbook by : Krishnamurthy Sriramesh

Download or read book The Global Public Relations Handbook written by Krishnamurthy Sriramesh and published by Routledge. This book was released on 2019-10-21 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both academics and practitioners. This edition's 28 essays in three sections take into account changes in the global communication landscape especially in the last ten years. The first section contains essays that provide conceptual linkages between public relations and international political systems, economic systems and levels of development, societal culture, different media systems including digital media, and activism. Essays in the second section discuss the communication of various global actors such as corporations (including family-owned enterprises), non-profits, governments (and public sector enterprises), global public relations agencies, IGOs such as the European Union and NATO and "informal" organizations such as hactivist groups, terrorists, and failed states. The third section discusses key global communication issues such as climate change, character assassination as a communication tool, internal communication, risk and crisis communication, public affairs, and public diplomacy. This will be an essential resource for students and researchers of public relations, strategic communication, and international communication.

International Development

Author : Paul Battersby
Publisher : SAGE
ISBN 13 : 1526421712
Total Pages : 358 pages
Book Rating : 4.5/5 (264 download)

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Book Synopsis International Development by : Paul Battersby

Download or read book International Development written by Paul Battersby and published by SAGE. This book was released on 2017-04-24 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can we lay the foundation for a more just and peaceful world? How can we prevent communications from fracturing and societies from tearing themselves apart? How should we prioritise economic, social and cultural demands for resources and opportunities? This book answers these questions, and presents a view of development ‘in practice’. Written by experts in the field, the book covers a range of contemporary developments, as well as providing coverage of the theory and practice of international development. The book: · Covers a range of contemporary topics such as global security, new technologies, ethics and learning and participation · Has chapters on Global Health and Development in Practice, Environmentally Sustainable Development in Practice and Corruption and Development · Features learning objectives, summaries, reading lists and questions for discussion · Works as a practice-driven text packed with case studies Global in perspective and full of everything you need to know, this is your go-to book for your studies in International Development.

Globalization and Media Policy

Author : NA NA
Publisher : Springer
ISBN 13 : 1137098767
Total Pages : 218 pages
Book Rating : 4.1/5 (37 download)

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Book Synopsis Globalization and Media Policy by : NA NA

Download or read book Globalization and Media Policy written by NA NA and published by Springer. This book was released on 2016-09-23 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a fresh look at media and communications policy and provides a comprehensive account of issues that are central to the study of the field. It moves beyond the "specifics" of regulation, by examining policy areas that have proved to be of common concern for societies across different socioeconomic realities. It also seeks to address profound gaps in the study of policy by demonstrating the centrality of historical, social, and political context in debates that may appear solely technical or economic. Media Policy and Globalization covers the institutional changes in the communications policy arena by examining the changing role of the state, technology and the market, and the role of civil society. It discusses actual policy areas in broadcasting, telecommunications and the information society and examines the often-overlooked normative dimensions of communications policy. Features*Provides a cross-disciplinary critical perspective of the politics of communications policy-making in a global context*Explores new issues in communications policy such as ethical concerns and the "internationality of policy"*Useful for upper-level undergraduate students, graduate students, and scholars of communications and media studies, and international and global studies

Culture and Public Relations

Author : Krishnamurthy Sriramesh
Publisher : Routledge
ISBN 13 : 0415887275
Total Pages : 298 pages
Book Rating : 4.4/5 (158 download)

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Book Synopsis Culture and Public Relations by : Krishnamurthy Sriramesh

Download or read book Culture and Public Relations written by Krishnamurthy Sriramesh and published by Routledge. This book was released on 2012 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Culture and Public Relations explores the impact of culture - societal and organizational - through the global lens of public relations. With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on an increasingly important area. It is required reading for scholars, researchers, and students in public relations and business.