Formative Media

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Publisher : Taylor & Francis
ISBN 13 : 1040100538
Total Pages : 272 pages
Book Rating : 4.0/5 (41 download)

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Book Synopsis Formative Media by : Steffen Krüger

Download or read book Formative Media written by Steffen Krüger and published by Taylor & Francis. This book was released on 2024-08-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Formative Media presents a psychoanalytic and psychosocial inquiry into the significance of the most widely used digital platforms – including Facebook, Google, YouTube, Twitter (X), and Instagram – and the relational styles that users cultivate and habituate in their interplay with these platforms. Steffen Krüger assesses the formative effects of these platforms, considering who we are and how we are becoming who we are in relation to, as well as mediated through, digital platforms. The book considers Facebook in conversation with the Freudian theory of Eros and the Live/Love drive, then homes in on the primitive forms of orality, attachment, dependence, and symbiosis in relation to YouTube. Krüger then expands the discussion of orality with an inquiry into the notions of mastery, control, and domination that Google unfolds and activates in its search function, considers narcissism in the context of Instagram, and examines hate speech and aggression on Twitter. The book focuses on the most salient, most talked about aspects, features, and activities of commercial, corporate social media culture to inquire into the formational pushes and pulls of these activities in their contexts for our subjectivities and sense of self. Showing in detail how digital media platforms have advanced into central “socialisation agencies,” Formative Media will be of great interest to academics and scholars of psychoanalytic, psychocultural, and psychosocial theory, critical digital media studies, and interactional theory.

Formative Research in Social Marketing

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Author :
Publisher : Springer
ISBN 13 : 9811018294
Total Pages : 288 pages
Book Rating : 4.8/5 (11 download)

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Book Synopsis Formative Research in Social Marketing by : Krzysztof Kubacki

Download or read book Formative Research in Social Marketing written by Krzysztof Kubacki and published by Springer. This book was released on 2016-10-07 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together the state of the art and current debates in the field of formative research, and examines many of the innovative methods largely overlooked in the available literature. This book will help social marketing to move beyond surveys and focus groups. The book addresses the needs of social marketing academics and practitioners alike by providing a robust and critical academic discussion of cutting-edge research methods, while demonstrating at the same time how each respective method can help us arrive at a deeper understanding of the issues that social marketing interventions are seeking to remedy. Each chapter includes a scholarly discussion of key formative research methods, a list of relevant internet resources, and three key readings for those interested in extending their understanding of the method. Most chapters also feature a short case study demonstrating how the methods are used.

Formative Assessment

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Publisher : Corwin Press
ISBN 13 : 145220960X
Total Pages : 161 pages
Book Rating : 4.4/5 (522 download)

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Book Synopsis Formative Assessment by : Margaret Heritage

Download or read book Formative Assessment written by Margaret Heritage and published by Corwin Press. This book was released on 2010-06-14 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical, in-depth guide to implementing formative assessment in your classroom! Formative assessment allows teachers to identify and close gaps in student understanding and move learning forward. This research-based book walks readers through every step of the process and offers illustrative examples across a range of subject areas and grade levels. This book explains how to: Clearly articulate learning progressions, learning goals, and success criteria Select strategies for assessment and provide quality feedback Engage students in self-assessment and self-management Create a classroom environment that values feedback as part of the learning process

The Struggle for Control of Global Communication

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Publisher : University of Illinois Press
ISBN 13 : 9780252027574
Total Pages : 350 pages
Book Rating : 4.0/5 (275 download)

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Book Synopsis The Struggle for Control of Global Communication by : Jill Hills

Download or read book The Struggle for Control of Global Communication written by Jill Hills and published by University of Illinois Press. This book was released on 2002-10-22 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tracing the development of communication markets and the regulation of international communications from the 1840s through World War I, Jill Hills examines the political, technological, and economic forces at work during the formative century of global communication. Hills analyzes power relations within the arena of global communications from the inception of the telegraph through the successive technologies of submarine telegraph cables, ship-to-shore wireless, broadcast radio, shortwave wireless, the telephone, and movies with sound. As she shows, global communication began to overtake transportation as an economic, political, and social force after the inception of the telegraph, which shifted communications from national to international. From that point on, information was a commodity and ownership of the communications infrastructure became valuable as the means of distributing information. The struggle for control of that infrastructure occurred in part because British control of communications hindered the growing economic power of the United States. Hills outlines the technological advancements and regulations that allowed the United States to challenge British hegemony and enter the global communications market. She demonstrates that control of global communication was part of a complex web of relations between and within the government and corporations of Britain and the United States. Detailing the interplay between American federal regulation and economic power, Hills shows how these forces shaped communications technologies and illuminates the contemporary systems of power in global communications.

Formative Assessment & Standards-Based Grading

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Publisher : Solution Tree Press
ISBN 13 : 1935542435
Total Pages : 229 pages
Book Rating : 4.9/5 (355 download)

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Book Synopsis Formative Assessment & Standards-Based Grading by : Robert J. Marzano

Download or read book Formative Assessment & Standards-Based Grading written by Robert J. Marzano and published by Solution Tree Press. This book was released on 2011-10-27 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn everything you need to know to implement an integrated system of assessment and grading. The author details the specific benefits of formative assessment and explains how to design and interpret three different types of formative assessments, how to track student progress, and how to assign meaningful grades. Detailed examples bring each concept to life, and chapter exercises reinforce the content.

Public Communication and Behavior

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Author :
Publisher : Elsevier
ISBN 13 : 1483219313
Total Pages : 328 pages
Book Rating : 4.4/5 (832 download)

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Book Synopsis Public Communication and Behavior by : George Comstock

Download or read book Public Communication and Behavior written by George Comstock and published by Elsevier. This book was released on 2013-10-02 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Communication and Behavior, Volume 1 covers the study of communicatory behavior that has a public or social character. The book discusses the evaluation of the models used to evaluate television series; the synthesis of 1043 effects of television on social behavior; and tv news, priming, and public evaluations of the president. The text also describes the myth of massive media impact; and the new technique for assessing the impact of mass media violence on real-world aggressive behavior. Social psychologists will find the book invaluable.

After the Digital Divide?

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Publisher : Camden House
ISBN 13 : 1571133992
Total Pages : 230 pages
Book Rating : 4.5/5 (711 download)

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Book Synopsis After the Digital Divide? by : Lutz Peter Koepnick

Download or read book After the Digital Divide? written by Lutz Peter Koepnick and published by Camden House. This book was released on 2009 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: New essays providing innovative ways of understanding the altered position of media in Germany and beyond.

Multimedia

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Publisher : W. W. Norton & Company
ISBN 13 : 9780393323757
Total Pages : 502 pages
Book Rating : 4.3/5 (237 download)

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Book Synopsis Multimedia by : Randall Packer

Download or read book Multimedia written by Randall Packer and published by W. W. Norton & Company. This book was released on 2002 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I recommend this book to you with an earnestness that I have seldom felt for any collection of historic texts," writes William Gibson in his foreword.

Internet in the Post-Soviet Area

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Publisher : Springer Nature
ISBN 13 : 3031325079
Total Pages : 225 pages
Book Rating : 4.0/5 (313 download)

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Book Synopsis Internet in the Post-Soviet Area by : Sergey Davydov

Download or read book Internet in the Post-Soviet Area written by Sergey Davydov and published by Springer Nature. This book was released on 2023-07-10 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comparative perspective on the technological, economic, and political aspects of Internet development in the post-Soviet countries. In doing so, international experts analyze similarities and differences in various countries throughout the chapters. The volume consists of two parts. The chapters of the first part examine the post-Soviet area as a whole. The second part includes specific case studies on the development of the Internet, either in individual countries or in groups of countries. Countries analyzed are Estonia, Ukraine, Russia as well as three Central Asian countries: Kazakhstan, Uzbekistan and Tajikistan. Topics covered in the volume include, but are not limited to measurement, dynamics, and structure of each national Internet audience; the history of the Internet in the post-Soviet countries; development of infrastructure; Internet regulation and institutional aspects; online markets such as telecommunications, online advertising, e-commerce, and digital content; social and cultural aspects; as well as the transformation of the national media systems. This book is a must-read for students, researchers, and scholars of political science and economics, as well as policymakers and practitioners interested in a better understanding of Internet development in the post-Soviet area.

Encyclopedia of Health Communication

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Publisher : SAGE Publications
ISBN 13 : 1483389782
Total Pages : 2732 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis Encyclopedia of Health Communication by : Teresa L. Thompson

Download or read book Encyclopedia of Health Communication written by Teresa L. Thompson and published by SAGE Publications. This book was released on 2014-04-18 with total page 2732 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the dynamics of interpersonal communication between health professionals and clients to global command-and-control during public health emergencies that cross international borders, the field of health communication bridges many disciplines and involves efforts from the micro to the macro. It involves navigating personal, cultural, and political complexities and an ability to distill complex technical science into quickly and easily understood terms for ready distribution by the mass media--or to an individual patient or to the parent of an ailing child. Despite an abundance of textbooks, specialized monographs, and academic handbooks, this is the first encyclopedic reference work in this area, covering the breadth of theory and research on health communication, as well as their practical application. Features: Nearly 600 original articles are organized A-to-Z within a three-volume set to provide comprehensive coverage of this exciting field, including such topics as theories and research traditions; evaluation and assessment; cultural complexities; high risk and special populations; message design and campaigns; provider/patient interaction issues; media issues; and more. All articles were specifically commissioned for this work, signed and authored by key figures in the field, and conclude with cross reference links and suggestions for further reading. Appendices include a Resource Guide with annotated lists of classic books and articles, journals, associations, and web sites; a Glossary of specialized terms; and a Chronology offering an overview and history of the field. A thematic Reader’s Guide groups related articles by broad topic areas as one handy search feature on the e-Reference platform, which also includes a comprehensive index of search terms. This A-to-Z three-volume reference is available in both print and online formats and is a must-have for libraries and researchers who seek comprehensive coverage of the theory, research, and applications of health communication. Key Themes: Community Health Issues End-of-Life Issues Evaluation of Health Intervention, Health Education, Health Communication Everyday and Family Health Communication Issues Health Campaigns Health Communication, International and Diversity Issues Health Information History of Health Communication Media Content Organizational Issues and Health Policy Provider–Patient Interaction Public Health Communication Specific Health Issues/Providers Technology Theories, Ethics, Philosophy, and Overriding Methodological Issues

Digital Heritage. Progress in Cultural Heritage: Documentation, Preservation, and Protection

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Author :
Publisher : Springer
ISBN 13 : 3030017656
Total Pages : 335 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Digital Heritage. Progress in Cultural Heritage: Documentation, Preservation, and Protection by : Marinos Ioannides

Download or read book Digital Heritage. Progress in Cultural Heritage: Documentation, Preservation, and Protection written by Marinos Ioannides and published by Springer. This book was released on 2018-10-15 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: This two-volume set LNCS 11196 and LNCS 11197 constitutes the refereed proceedings of the 7th International Conference on Digital Heritage, EuroMed 2018, held in Nicosia, Cyprus, in October/November 2018. The 21 full papers, 47 project papers, and 29 short papers presented were carefully reviewed and selected from 537 submissions. The papers are organized in topical sections on 3D Digitalization, Reconstruction, Modeling, and HBIM; Innovative Technologies in Digital Cultural Heritage; Digital Cultural Heritage –Smart Technologies; The New Era of Museums and Exhibitions; Digital Cultural Heritage Infrastructure; Non Destructive Techniques in Cultural Heritage Conservation; E-Humanities; Reconstructing the Past; Visualization, VR and AR Methods and Applications; Digital Applications for Materials Preservation in Cultural Heritage; and Digital Cultural Heritage Learning and Experiences.

The Formative 5

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Publisher : Corwin Press
ISBN 13 : 1506375189
Total Pages : 200 pages
Book Rating : 4.5/5 (63 download)

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Book Synopsis The Formative 5 by : Francis (Skip) Fennell

Download or read book The Formative 5 written by Francis (Skip) Fennell and published by Corwin Press. This book was released on 2016-12-15 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This highly practical and readable book gets right down into the detail of what good formative assessment looks like in math classrooms, and shows how teachers can make this a part of their regular planning and instruction." —Dylan Wiliam, Emeritus Professor of Educational Assessment, University College Imagine how it would feel to not worry about how to plan, teach, and check for student mathematical understandings and related proficiencies. Imagine if this important process felt like a natural, every day, part of your lesson preparation instead of an extra thing to do. This must-have resource shows the way. NCTM Past President, Francis "Skip" Fennell, and nationally-recognized mathematics educators Beth McCord Kobett and Jonathan (Jon) Wray, offer five of the most impactful, proven assessment techniques—Observations, Interviews, "Show Me," Hinge Questions, and Exit Tasks— you can implement, every day. Tried and tested by teachers just like you, you’ll find that this palette of classroom-based techniques will truly assess learning and inform teaching. Research and classroom practice indicates that formative assessment is poorly understood. This book gives you a concise, research-based, classroom-dedicated plan with lots of tools, activities, classroom vignettes, and student work to guide your daily use of these techniques – The Formative 5. Both within and between lessons, K-8 teachers of mathematics will learn to Think and go beyond assessment of learning, focusing on assessment for learning Directly connect assessment to planning and teaching Engineer effective classroom questioning, discussions, and learning tasks Provide success criteria and feedback that moves students forward Integrate the Standards for Mathematical Practice Activate student self-assessors who take ownership of their learning Includes a book study guide, tools and templates, and a companion website with downloadables and multi-media examples of student discussion in the classroom. The Formative 5 will help you build your mathematics-related formative assessment capacity through daily use of these five key techniques, leading to regularly monitored and improved learning opportunities for your students. Now Available: The On-Your-Feet Guide to The Formative 5

Media Marathoning

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Publisher : Lexington Books
ISBN 13 : 0739196758
Total Pages : 255 pages
Book Rating : 4.7/5 (391 download)

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Book Synopsis Media Marathoning by : Lisa Glebatis Perks

Download or read book Media Marathoning written by Lisa Glebatis Perks and published by Lexington Books. This book was released on 2014-12-11 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Marathoning: Immersions in Morality is a scholarly study of the intense relationship between reader and story world, analyzing the way audiences become absorbed in a fictive text and dedicate many hours to exploring its narrative contours. Rather than view these media experiences as mindless indulgences, “media marathoning” connotes a conjoined triumph of commitment and stamina. Compared to more traditional, slower-paced media engagement patterns, media marathoning affords readers greater depth of story world engagement, maximizing the emotional and cognitive rewards of the media experience. Through immersive marathoning experiences, audiences can seriously engage with mediated questions about human nature and society, refining our orientation toward morality through internal dialogue about the story and communication with other readers as we process the meaningful journey. As digital technologies facilitate easier, user-centered access to media texts, narratives increase in complexity, and more readers seek immersive story world experiences, marathoning looks to be the new normal of media engagement. Drawing from qualitative studies of book, film, and television marathoners, along with textual analysis of commonly marathoned stories, Media Marathoning presents a holistic look at marathoning’s cultural impact.

Advances in Information and Communication

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Publisher : Springer Nature
ISBN 13 : 3031540530
Total Pages : 721 pages
Book Rating : 4.0/5 (315 download)

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Book Synopsis Advances in Information and Communication by : Kohei Arai

Download or read book Advances in Information and Communication written by Kohei Arai and published by Springer Nature. This book was released on with total page 721 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Anthropology of Digital Practices

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1003851339
Total Pages : 190 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis The Anthropology of Digital Practices by : John Postill

Download or read book The Anthropology of Digital Practices written by John Postill and published by Taylor & Francis. This book was released on 2024-03-29 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Anthropology of Digital Practices connects for the first time three distinct research areas – digital ethnography, causal ethnography, and media practice theory – to explore how we might track the effects of new media practices in a digital world. It invites media and communication students and scholars to overcome the field’s old aversion to ‘media effects’ and explores the messy, complex, open-ended effects of new media practices in a digital age. Based on long-term ethnographic research and drawing from recent advances in the study of causality and ethnography, this book tells the ‘formation story’ of the anti-woke movement through a series of critical media events. It argues that digital media practices (e.g. podcasting, YouTubing, tweeting, commenting, broadcasting) will have ‘formative’ effects on an emerging social world at different points in time. One important task of the digital ethnographer is precisely to distinguish between the formative and non-formative effects of specific media practices. This book makes three contributions to our understanding of media practices in the digital era, namely a theoretical, methodological, and empirical contribution. Theoretically, it furthers the ‘practice turn’ in media and communication studies by engaging with the latest thinking on causality and ethnography. Methodologically, it serves as a compelling, up-to-date guide to doing digital ethnography, with special reference to the study of digitally mediated practices. Empirically, it is the first book-length study of the anti-woke movement, a major actor in the ‘culture wars’ currently being fought across the Western world. With its accessible language and rich case studies, The Anthropology of Digital Practices will make an ideal supplementary textbook for a range of undergraduate and graduate courses in research methods, digital ethnography/anthropology, and digital activism.

Social Marketing

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Publisher : Psychology Press
ISBN 13 : 131777860X
Total Pages : 463 pages
Book Rating : 4.3/5 (177 download)

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Book Synopsis Social Marketing by : Marvin E. Goldberg

Download or read book Social Marketing written by Marvin E. Goldberg and published by Psychology Press. This book was released on 2018-07-06 with total page 463 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Marketing: marketing in the service of societal problems. Does this approach represent dangerous social engineering, or is it the best hope we have to treat what are often regarded as intransigent problems? For both academics and practitioners involved with social marketing, the domain remains in its infancy. Programs and approaches are being developed and implemented by practitioners; academics are defining "what it is," "where it comes from," and "where it is going." This book incorporates many of the presentations made at the "Role of Advertising in Social Marketing" Conference sponsored by the Society for Consumer Psychology. Professionals from academia, government, and non-government organizations address a highly diverse and interesting set of societal concerns ranging from organ donation to violence in sports, from efforts to promote safe sex and family planning to better understand cigarette smokers and their perceptions. Are marketing's "four Ps"--product, price, place, and promotion--enough to help solve these problems, or does social marketing at the end of the 1990s need to call on other Ps, such as political persuasion? This volume thoughtfully addresses theoretical and empirical issues challenging academics and practitioners alike to find out how to borrow the best of marketing for application in social marketing.

Mass Communication

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Publisher : CRC Press
ISBN 13 : 1466562587
Total Pages : 302 pages
Book Rating : 4.4/5 (665 download)

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Book Synopsis Mass Communication by : Jason R. Detrani

Download or read book Mass Communication written by Jason R. Detrani and published by CRC Press. This book was released on 2016-04-19 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title includes a number of Open Access chapters.Mass communication is the academic study of the various means by which individuals and entities communicate information to large audiences at the same time. Mass communication channels include newspaper and magazine publishing, radio, television, film, and the Internet. Mass Communication: Issues