Fast Food Business Owners

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Fast Food Business Owners

Author : Tifany Higgason
Publisher :
ISBN 13 :
Total Pages : 104 pages
Book Rating : 4.5/5 (159 download)

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Book Synopsis Fast Food Business Owners by : Tifany Higgason

Download or read book Fast Food Business Owners written by Tifany Higgason and published by . This book was released on 2021-06-06 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fast-food sector contains a number of popular franchises, including McDonald's, KFC and Taco Bell (YUM), and Wendy's (WEN). McDonald's has led the fast-food industry in terms of overall sales and number of restaurants worldwide, followed by Subway and Starbucks (SBUX). Fast-food chains earned much of their success by offering quick, inexpensive meals that are always made exactly the same way. However, over the last few years, fast-casual restaurants have continued to eat into the market share of leading quick-service chains. Why don't you learn from the big thinkers? Start-Up your fast food restaurant right now with this book In this book, you will learn all about the fast-food industry - starting your own quick-service restaurant and what franchises are made of. You will Learn: The history and basic industry of fast food How fast food and franchises got their start What it takes to be an entrepreneur Exactly what it takes to start your business from scratch How to deal with financiers How to cover all the bases with insurances, licensing, and equipment How and when to expand your business What the future trends of this industry are Exactly what franchising means, what costs are included in a franchise, and the pros and cons of buying into a franchise vs. starting out on your own Financing and the corporate culture once you take on a franchise business Buy this book now.

McDonalds

Author :
Publisher :
ISBN 13 :
Total Pages : 12 pages
Book Rating : 4.:/5 (111 download)

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Book Synopsis McDonalds by :

Download or read book McDonalds written by and published by . This book was released on 2013 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Fast Food Restaurant Entrepreneurs

Author : Nada Godwyn
Publisher :
ISBN 13 :
Total Pages : 104 pages
Book Rating : 4.5/5 (159 download)

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Book Synopsis Fast Food Restaurant Entrepreneurs by : Nada Godwyn

Download or read book Fast Food Restaurant Entrepreneurs written by Nada Godwyn and published by . This book was released on 2021-06-06 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fast-food sector contains a number of popular franchises, including McDonald's, KFC and Taco Bell (YUM), and Wendy's (WEN). McDonald's has led the fast-food industry in terms of overall sales and number of restaurants worldwide, followed by Subway and Starbucks (SBUX). Fast-food chains earned much of their success by offering quick, inexpensive meals that are always made exactly the same way. However, over the last few years, fast-casual restaurants have continued to eat into the market share of leading quick-service chains. Why don't you learn from the big thinkers? Start-Up your fast food restaurant right now with this book In this book, you will learn all about the fast-food industry - starting your own quick-service restaurant and what franchises are made of. You will Learn: The history and basic industry of fast food How fast food and franchises got their start What it takes to be an entrepreneur Exactly what it takes to start your business from scratch How to deal with financiers How to cover all the bases with insurances, licensing, and equipment How and when to expand your business What the future trends of this industry are Exactly what franchising means, what costs are included in a franchise, and the pros and cons of buying into a franchise vs. starting out on your own Financing and the corporate culture once you take on a franchise business Buy this book now.

Supersizing Urban America

Author : Chin Jou
Publisher : University of Chicago Press
ISBN 13 : 0226921921
Total Pages : 266 pages
Book Rating : 4.2/5 (269 download)

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Book Synopsis Supersizing Urban America by : Chin Jou

Download or read book Supersizing Urban America written by Chin Jou and published by University of Chicago Press. This book was released on 2017-03-15 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Supersizing Urban America reveals how the US government has been, and remains, a major contributor to America s obesity epidemic. Government policies, targeted food industry advertising, and other factors helped create and reinforce fast food consumption in America s urban communities. Historian Chin Jou uncovers how predominantly African-American neighborhoods went from having no fast food chains to being deluged. She lays bare the federal policies that helped to subsidize the expansion of the fast food industry in America s cities and explains how fast food companies have deliberately and relentlessly marketed to urban, African-American consumers. These developments are a significant factor in why Americans, especially those in urban, low-income, minority communities, have become disproportionately affected by the obesity epidemic."

The Burger King

Author : Jim McLamore
Publisher : Mango Media Inc.
ISBN 13 : 1642502839
Total Pages : 269 pages
Book Rating : 4.6/5 (425 download)

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Book Synopsis The Burger King by : Jim McLamore

Download or read book The Burger King written by Jim McLamore and published by Mango Media Inc.. This book was released on 2020-05-19 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and first CEO of Burger King recounts the journey of the international fast-food chain and offers a message to today’s budding entrepreneur. A rags-to-$9-billion-riches story. A crash course in Burger King history and fast food in America, The Burger King is McLamore’s candid and conversational memoir. Written before his death in 1996, he talks of his life, the birth of the whopper, and the rise of Burger King. Inside, find out:How Burger King managed to create the worst advertising campaign of 1985What Burger King shares with Pitbull, Scarface, and Marco RubioWhy Wendy’s founder Dave Thomas called McLamore an “American original” McLamore’s account of Burger King offers an instructive and inspiring tale to young entrepreneurs. Here’s a story of entrepreneurship development from one of the top entrepreneurs of fast-food chains. Want to learn how to start a food business? Burger King’s journey from south Florida drive-ins to international corporation reveals the ups and downs of entrepreneurship, whether in the food service industry or elsewhere. But the autobiography of McLamore doesn’t end when he exits the company. So, what comes after success? To McLamore, it comes down to what’s truly needed to live a full and good life—personal values, impacting the people around you, and juicy hamburgers. Praise for The Burger King “Inspiring.” —Miami Herald “A must-read for aspiring entrepreneurs, for those who have worked in the business, and for those looking for inspiration from one of America’s great innovators . . . . A great read for business owners and those who want to be one.” —Jose Cil, CEO, Restaurants Brands International (parent company of Burger King, Popeyes & Tim Hortons)

How to Start, Run, and Grow a Quick Service Fast Food Restaurant

Author : Robert Winfield
Publisher : Independently Published
ISBN 13 : 9781655382130
Total Pages : 188 pages
Book Rating : 4.3/5 (821 download)

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Book Synopsis How to Start, Run, and Grow a Quick Service Fast Food Restaurant by : Robert Winfield

Download or read book How to Start, Run, and Grow a Quick Service Fast Food Restaurant written by Robert Winfield and published by Independently Published. This book was released on 2020-01-03 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: The golden arches. The red-haired girl with pigtails. The colonel with a beard and signature bowtie. All of these sentences instantly bring to mind the brands they are associated with, and also probably the instant taste and smell of the food they sell. These images are known on a global scale. How did they do it? Through the power of franchising! Have you ever wanted to start your own fast food/quick service restaurant? Maybe you have an idea for the "next big thing" when it comes to this ever-growing sector of the industry. The average American spends about $1,200 a year on fast food. That's easily $100 or more a month going towards this cultural phenomenon. It really IS a phenomenon when you look at it in terms of how fast the concept of franchised fast food has grown in less than a century. Close your eyes and take yourself back to your childhood. Of course, you can remember the people and places, but it is the smell of food that makes the jigsaw stick together. Your mother, your father, the heartbeat of the kitchen, and the taste of love made real! I have vast experience in starting, running, and ending a profitable restaurant business. I feel it is my duty to show you how to start your business from scratch, run it as best as you can, and then how to gracefully bow out if that time comes. Most importantly, I want to equip you with my advice not just of what to do, but also of what not to do when you decide to start your own fast food restaurant. In this book, you will learn all about the fast food industry - starting your own quick-service restaurant and what franchises are made of. We will cover topics such as: The history and basic industry of fast food How fast food and franchises got their start What it takes to be an entrepreneur Exactly what it takes to start your business from scratch How to deal with financiers How to cover all the bases with insurances, licensing, and equipment How and when to expand your business What the future trends of this industry are Exactly what franchising means, what costs are included in a franchise and the pros and cons of buying into a franchise vs. starting out on your own Financing and the corporate culture once you take on a franchise business Lastly, we'll cover some non-food franchises in case you end wanting to venture down a little different path. Even though this book is choc-full of information, I would greatly encourage you to read literally anything you can about starting the business of your dreams, including, but not limited to, this book. As a BONUS, when you purchase the paperback book here on Amazon, you can download the Kindle version for FREE

How to Start a Fast Food Restaurant

Author : James Taylor
Publisher : Independently Published
ISBN 13 : 9781792033247
Total Pages : 99 pages
Book Rating : 4.0/5 (332 download)

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Book Synopsis How to Start a Fast Food Restaurant by : James Taylor

Download or read book How to Start a Fast Food Restaurant written by James Taylor and published by Independently Published. This book was released on 2018-12-20 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finally Revealed.. The Amazing insider Secrets of Starting your own Fast Food Restaurant Without Making Costly Mistakes. Dear Friend, You're about to discover just How To Start A Fast Food Restaurant , Our Guide focuses on the whole big picture and covers every aspect of starting a restaurant and running it successfully. Here Is A Preview Of What You'll Learn... Learn about everything that is involved in running a Fast Food restaurant. Learn about the different kinds of restaurants, from cafés to fine dining. Today only, get this Amazon bestseller for just $2.99. Regularly priced at $2.99. Read on your PC, Mac, smart phone, tablet or Kindle device. After Reading Our Fast Food Restaurant Start-Up Guide, You Would Be Well On Your Way To Avoiding the 80% failure rate that haunts all Start up Fast Food restaurants!!! This incredible how to start a Fast Food restaurant guide will empower you to Understand what it really takes to start a restaurant! Finally found a place in the sun with the launch of your own Fast Food restaurant! Make your Fast Food restaurant business so successful that you'll be raking in the money! Save hundreds of dollars that you waste in trying to start a Fast Food restaurant without knowing what it take to start one! Save time that otherwise would be wasted in failed "trial and error" attempts! Here's what you will discover inside this Fast Food Restaurant guide: Get clear definitions on what people expect from certain types of restaurant. Learn the steps of choosing a location and researching the population. Discover how to determine population base. Learn how to negotiate a lease. Find out how to analyze the competition in your area. Learn the basic business plan format and how to write a perfect one. Learn how to make more or less accurate financial projections. Learn about making a realistic budget for your Fast Food restaurant. Learn how to write a balanced and intriguing menu. Discover how to effectively pricing your Fast Food menu and designing its appearance. And Much Much More Download Your Copy Today Take action today and download this book for a limited time discount of only $2.99! Hit the Buy Now Button!!

Fast Food

Author : John A. Jakle
Publisher : JHU Press
ISBN 13 : 9780801869204
Total Pages : 1676 pages
Book Rating : 4.8/5 (692 download)

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Book Synopsis Fast Food by : John A. Jakle

Download or read book Fast Food written by John A. Jakle and published by JHU Press. This book was released on 2002 with total page 1676 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors contemplate the origins, architecture and commercial growth of wayside eateries in the US over the past 100 years. Fast Food examines the impact of the automobile on the restaurant business and offers an account of roadside dining.

Restaurant Success by the Numbers, Second Edition

Author : Roger Fields
Publisher : Ten Speed Press
ISBN 13 : 1607745593
Total Pages : 322 pages
Book Rating : 4.6/5 (77 download)

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Book Synopsis Restaurant Success by the Numbers, Second Edition by : Roger Fields

Download or read book Restaurant Success by the Numbers, Second Edition written by Roger Fields and published by Ten Speed Press. This book was released on 2014-07-15 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: This one-stop guide to opening a restaurant from an accountant-turned-restaurateur shows aspiring proprietors how to succeed in the crucial first year and beyond. The majority of restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! Roger Fields--money-guy, restaurant owner, and restaurant consultant--shows how eateries can get past that challenging first year and keep diners coming back for more. The only restaurant start-up guide written by a certified accountant, this book gives readers an edge when making key decisions about funding, location, hiring, menu-making, number-crunching, and turning a profit--complete with sample sales forecasts and operating budgets. This updated edition also includes strategies for capitalizing on the latest food, drink, and technology trends. Opening a restaurant isn't easy, but this realistic dreamer's guide helps set the table for lasting success.

Franchise: The Golden Arches in Black America

Author : Marcia Chatelain
Publisher : Liveright Publishing
ISBN 13 : 1631493957
Total Pages : 336 pages
Book Rating : 4.6/5 (314 download)

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Book Synopsis Franchise: The Golden Arches in Black America by : Marcia Chatelain

Download or read book Franchise: The Golden Arches in Black America written by Marcia Chatelain and published by Liveright Publishing. This book was released on 2020-01-07 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER • 2021 PULITZER PRIZE IN HISTORY Winner • 2022 James Beard Foundation Book Award [Writing] The “stunning” (David W. Blight) untold history of how fast food became one of the greatest generators of black wealth in America. Just as The Color of Law provided a vital understanding of redlining and racial segregation, Marcia Chatelain’s Franchise investigates the complex interrelationship between black communities and America’s largest, most popular fast food chain. Taking us from the first McDonald’s drive-in in San Bernardino to the franchise on Florissant Avenue in Ferguson, Missouri, in the summer of 2014, Chatelain shows how fast food is a source of both power—economic and political—and despair for African Americans. As she contends, fast food is, more than ever before, a key battlefield in the fight for racial justice.

Fast Food, Fast Track

Author : Jennifer Talwar
Publisher : Routledge
ISBN 13 : 0429969090
Total Pages : 240 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Fast Food, Fast Track by : Jennifer Talwar

Download or read book Fast Food, Fast Track written by Jennifer Talwar and published by Routledge. This book was released on 2018-03-05 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Fast Food, Fast Track "A fine ethnography with both theoretical and advocative significance, representing the best qualitative sociology." — Choice "Explores the intimate realities and behind-the-scenes exchanges of a multiethnic work force serving the typical American meal. Through a lively narrative and insightful stories, Jennifer Parker Talwar gives a full sense of what it's like to live in both a global economy and a local culture." —Sharon Zukin, author of The Cultures of Cities No longer just pocket money for American teens, wages paid by multinational fast-food chains are going to a new generation of order-takers, burger-flippers, and basket-fryers—newly arrived immigrants hailing from China, the Caribbean, Latin America, and India, a colorful sea of faces has taken its place behind one of the most ubiquitous American business institutions—the fast-food counter. They have become a vital link between the growing service sector in our cities' ethnic enclaves and the multi-billion dollar global fast-food industry. For four years, sociologist Jennifer Parker Talwar went behind the counter herself and listened to immigrant fast-food workers in New York City's ethnic communities. They talked about balancing their low-paying jobs and monotonous daily reality with keeping the faith that these very jobs could be the first step on the path to the American Dream. In this original and compelling work of ethnography, Talwar shows that contrary to those arguing that the fast-food industry only represents an increasing homogenization of the American workforce, fast-food chains in immigrant communities must and do adapt to their surroundings.

The Best American Food Writing 2020

Author : J. Kenji López-Alt
Publisher : Mariner Books
ISBN 13 : 0358344581
Total Pages : 271 pages
Book Rating : 4.3/5 (583 download)

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Book Synopsis The Best American Food Writing 2020 by : J. Kenji López-Alt

Download or read book The Best American Food Writing 2020 written by J. Kenji López-Alt and published by Mariner Books. This book was released on 2020-11-03 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: The year's top food writing from writers who celebrate the many innovative, comforting, mouthwatering, and culturally rich culinary offerings of our country. "These are stories about culture," writes J. Kenji López-Alt in his introduction. "About how food shapes people, neighborhoods, and history." This year's Best American Food Writing captures the food industry at a critical moment in history -- from the confrontation of abusive kitchen culture, to the disappearance of the supermarkets, to the rise and fall of celebrity chefs, to the revolution of baby food. Spanning from New York's premier restaurants to the chile factories of New Mexico, this collection lifts a curtain on how food arrives on our plates, revealing extraordinary stories behind what we eat and how we live. THE BEST AMERICAN FOOD WRITING 2020 INCLUDES BURKHARD BILGER, KAT KINSMAN, LAURA HAYES, TAMAR HASPEL, SHO SPAETH, TIM MURPHY and others

Restaurant Man

Author : Joe Bastianich
Publisher : Penguin
ISBN 13 : 0142196843
Total Pages : 290 pages
Book Rating : 4.1/5 (421 download)

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Book Synopsis Restaurant Man by : Joe Bastianich

Download or read book Restaurant Man written by Joe Bastianich and published by Penguin. This book was released on 2013-07-30 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times Bestselling Book--Great gift for Foodies “The best, funniest, most revealing inside look at the restaurant biz since Anthony Bourdain’s Kitchen Confidential.” —Jay McInerney With a foreword by Mario Batali Joe Bastianich is unquestionably one of the most successful restaurateurs in America—if not the world. So how did a nice Italian boy from Queens turn his passion for food and wine into an empire? In Restaurant Man, Joe charts a remarkable journey that first began in his parents’ neighborhood eatery. Along the way, he shares fascinating stories about his establishments and his superstar chef partners—his mother, Lidia Bastianich, and Mario Batali. Ever since Anthony Bourdain whet literary palates with Kitchen Confidential, restaurant memoirs have been mainstays of the bestseller lists. Serving up equal parts rock ’n’ roll and hard-ass business reality, Restaurant Man is a compelling ragu-to-riches chronicle that foodies and aspiring restauranteurs alike will be hankering to read.

YUM! Business Case Study

Author : Nihat Canak
Publisher : GRIN Verlag
ISBN 13 : 3638575055
Total Pages : 24 pages
Book Rating : 4.6/5 (385 download)

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Book Synopsis YUM! Business Case Study by : Nihat Canak

Download or read book YUM! Business Case Study written by Nihat Canak and published by GRIN Verlag. This book was released on 2006-11-28 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (undergraduate) from the year 2006 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1.0, Western Carolina University, course: Marketing Management & Mature Consumers, language: English, abstract: The American fast food preparation and presentation model created a strong cultural and collective identity. The model has provided the consumers with uniformity and repeated experience. This phenomenon is called the `McDonaldisation' of the US society that has embraced the all American meal throughout the globe. People want quick and convenient meals; they do not want to spend a lot of time preparing meals, traveling to pick up meals, or waiting for meals in restaurants. As a result, consumers rely on fast food. Knowing this, fast food providers are coming up with new ways to market their products that save time for consumers. For example, McDonald's locates its outlets inside Wal-Mart stores across the United States, and also in Chevron and Amoco service stations. These arrangements are becoming more common in the fast food industry. Consumers can combine meal-time with time engaged in other activities, such as shopping, work, or travel. This idea shapes the growth strategies of most firms in the industry. The most significant driving force is the inexorable movement towards bigness and concentration of power in the hands of fewer and fewer firms at almost every point in the fast food sector. Other driving forces can be seen in the changing structure of American families as more women entered the work force, increasing globalization of the food system, the environmental movement and equity concerns. On the other hand, women are the driving force behind the fast food industry into another direction. Women's attitude towards health and food content has put pressure on the fast food industry to alter their product mix. However, the great success of the traditional fast food outlet is potentially beginning to lose its pull factor. It is believed that the actual fast food sector is in transition from a traditional selling of burgers to the pre-eminent arrival of a fast casual food industry. The driving force for change has been a number of issues that raise questions to scrutinise the fast food companies, such as the link of regular fast food ingestion to obesity, chains showing operating loss for the first time in their history and the forced closure of outlets. This is reflected on McDonald's facing a lawsuit from an overweight teenager who felt it was the company to blame for her condition. The food giant has also closed down outlets worldwide.

The Quick serve - and fast-food Market in the restaurant industry in the United States. A short analysis

Author : Jessica Phillips
Publisher : GRIN Verlag
ISBN 13 : 3346378349
Total Pages : 11 pages
Book Rating : 4.3/5 (463 download)

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Book Synopsis The Quick serve - and fast-food Market in the restaurant industry in the United States. A short analysis by : Jessica Phillips

Download or read book The Quick serve - and fast-food Market in the restaurant industry in the United States. A short analysis written by Jessica Phillips and published by GRIN Verlag. This book was released on 2021-03-31 with total page 11 pages. Available in PDF, EPUB and Kindle. Book excerpt: Academic Paper from the year 2021 in the subject Business economics - Market research, grade: 98, , course: GEB 4905, language: English, abstract: This paper represents a market analysis of the quick serve and fast food restaurant industry. The restaurant industry is highly competitive, there are currently 660 thousand restaurants in the U.S. the industry does have its barriers but it is not impossible to enter the market. The barriers consist of large capital investment, patents and trademarks, state and federal regulations, and high overhead costs. These barriers are a moderate threat to new entries. Because there are so many restaurants buyers have the power. Restaurants must compete with each other to win the buyer. The same thing is occurring to the suppliers of the restaurants. There is always a cheaper and or simply just another supplier available. This gives restaurants all of the power.

Fast Food Maniac

Author : Jon Hein
Publisher : Crown
ISBN 13 : 0553418033
Total Pages : 290 pages
Book Rating : 4.5/5 (534 download)

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Book Synopsis Fast Food Maniac by : Jon Hein

Download or read book Fast Food Maniac written by Jon Hein and published by Crown. This book was released on 2016-02-02 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The beloved personality from The Howard Stern Show celebrates American fast food, exploring the history and secret menu items of both national and regional chains, ranking everything from burgers and fries to ice and mascots, and offering his own expert tips on where to go and what to order. Jon Hein is the ultimate fast food maniac, and in this book he draws on his extensive knowledge of, and love for, both nationwide chains and regional gems, from McDonald’s and KFC to In-N-Out Burger and Carvel. He digs into their origin stories; reveals secret menu items; includes best lists for everything from fried chicken and shakes to connoisseur concerns such as straws and biscuits; takes a nostalgic look back at the best giveaways, slogans, and uniforms; and even provides a battle-tested drive-thru strategy. With behind-the-counter looks at places like the Dunkin' Donuts headquarters and Nathan's original hot dog stand, Fast Food Maniac is the definitive, cross-country guide to some of America's best-loved guilty pleasures.

Golden Opportunity

Author : Cody Teets
Publisher : Cider Mill Press
ISBN 13 : 9781604332797
Total Pages : 0 pages
Book Rating : 4.3/5 (327 download)

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Book Synopsis Golden Opportunity by : Cody Teets

Download or read book Golden Opportunity written by Cody Teets and published by Cider Mill Press. This book was released on 2012-07-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Golden Opportunities is a collection of over two dozen profiles of people who launched their very successful careers with McDonalds. The book also includes 12 key “principles for success” that led to such remarkable careers as Katie Kouric’s, Jay Leno’s, and Jeff Bezos’. All of these individuals started their job path based on the foundations of their first job at their hometown McDonald’s. Author, Cody Teets, Vice President of McDonald’s and VP/general manager of the Rocky Mountain Region, also made her way up from crew member to corporate office. What do 20 million Americans have in common with Tonight Show host Jay Leno, Amazon.com founder Jeff Bezos, actress Andie MacDowell, and former White House chief of staff Andrew Card? They all started their working careers at a McDonald’s restaurant, learning some of the most important lessons of their lives. Golden Opportunity is a myth-busting collection of 44 profiles of people who went from flipping burgers to building remarkable careers in business, the arts, politics, science, the military, and sports. Over the past six decades, millions of teens have earned their first paychecks under the Golden Arches. Whether they stayed for a year or a career, they learned work habits, basic skills, and the business principles that have made McDonald’s one of the best-run companies in the world. Their journeys remind us that at the beginning of every success story there is the first paycheck from the first “real” job. That first job is not a dead end, it is a young person’s rite of passage into adult responsibility. The author’s compelling personal story—growing up in modest circumstances with a strong work ethic—gives a unique voice to the experiences of leading entrepreneurs, entertainment figures, and others who represent a cross section of American enterprise. They recall what they learned in their first jobs at McDonald’s and how those lessons helped them build their remarkable careers. Including a foreword by Willard Scott—the original Ronald McDonald—and the 10 Golden Opportunity Keys to Success, this collection of stories will leave you wondering what today’s burger flippers will achieve tomorrow. Visit GoldenOpportunityBook.com to learn more and share your own story.