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Drive-Thru Dreams

Author : Adam Chandler
Publisher : Flatiron Books
ISBN 13 : 1250090733
Total Pages : 352 pages
Book Rating : 4.2/5 (5 download)

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Book Synopsis Drive-Thru Dreams by : Adam Chandler

Download or read book Drive-Thru Dreams written by Adam Chandler and published by Flatiron Books. This book was released on 2019-06-25 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: “This is a book to savor, especially if you’re a fast-food fan.”—Bookpage "This fun, argumentative, and frequently surprising pop history of American fast food will thrill and educate food lovers of all speeds." —Publishers Weekly Most any honest person can own up to harboring at least one fast-food guilty pleasure. In Drive-Thru Dreams, Adam Chandler explores the inseparable link between fast food and American life for the past century. The dark underbelly of the industry’s largest players has long been scrutinized and gutted, characterized as impersonal, greedy, corporate, and worse. But, in unexpected ways, fast food is also deeply personal and emblematic of a larger than life image of America. With wit and nuance, Chandler reveals the complexities of this industry through heartfelt anecdotes and fascinating trivia as well as interviews with fans, executives, and workers. He traces the industry from its roots in Wichita, where White Castle became the first fast food chain in 1921 and successfully branded the hamburger as the official all-American meal, to a teenager's 2017 plea for a year’s supply of Wendy’s chicken nuggets, which united the internet to generate the most viral tweet of all time. Drive-Thru Dreams by Adam Chandler tells an intimate and contemporary story of America—its humble beginning, its innovations and failures, its international charisma, and its regional identities—through its beloved roadside fare.

In Defense of Processed Food

Author : Robert L. Shewfelt
Publisher : Springer
ISBN 13 : 3319453947
Total Pages : 279 pages
Book Rating : 4.3/5 (194 download)

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Book Synopsis In Defense of Processed Food by : Robert L. Shewfelt

Download or read book In Defense of Processed Food written by Robert L. Shewfelt and published by Springer. This book was released on 2016-11-23 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has become popular to blame the American obesity epidemic and many other health-related problems on processed food. Many of these criticisms are valid for some processed-food items, but many statements are overgeneralizations that unfairly target a wide range products that contribute to our health and well-being. In addition, many of the proposed dangers allegedly posed by eating processed food are exaggerations based on highly selective views of experimental studies. We crave simple answers to our questions about food, but the science behind the proclamations of food pundits is not nearly as clear as they would have you believe. This book presents a more nuanced view of the benefits and limitations of food processing and exposes some of the tricks both Big Food and its critics use to manipulate us to adopt their point of view. Food is a source of enjoyment, a part of our cultural heritage, a vital ingredient in maintaining health, and an expression of personal choice. We need to make those choices based on credible information and not be beguiled by the sophisticated marketing tools of Big Food nor the ideological appeals and gut feelings of self-appointed food gurus who have little or no background in nutrition.

Burn the Ice

Author : Kevin Alexander
Publisher : Penguin
ISBN 13 : 0525558047
Total Pages : 386 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Burn the Ice by : Kevin Alexander

Download or read book Burn the Ice written by Kevin Alexander and published by Penguin. This book was released on 2020-07-14 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Inspiring"—Danny Meyer, CEO, Union Square Hospitality Group; Founder, Shake Shack; and author, Setting the Table James Beard Award-winning food journalist Kevin Alexander traces an exhilarating golden age in American dining—with a new Afterword addressing the devastating consequences of the coronavirus pandemic on the restaurant industry Over the past decade, Kevin Alexander saw American dining turned on its head. Starting in 2006, the food world underwent a transformation as the established gatekeepers of American culinary creativity in New York City and the Bay Area were forced to contend with Portland, Oregon. Its new, no-holds-barred, casual fine-dining style became a template for other cities, and a culinary revolution swept across America. Traditional ramen shops opened in Oklahoma City. Craft cocktail speakeasies appeared in Boise. Poke bowls sprung up in Omaha. Entire neighborhoods, like Williamsburg in Brooklyn, and cities like Austin, were suddenly unrecognizable to long-term residents, their names becoming shorthand for the so-called hipster movement. At the same time, new media companies such as Eater and Serious Eats launched to chronicle and cater to this developing scene, transforming nascent star chefs into proper celebrities. Emerging culinary television hosts like Anthony Bourdain inspired a generation to use food as the lens for different cultures. It seemed, for a moment, like a glorious belle epoque of eating and drinking in America. And then it was over. To tell this story, Alexander journeys through the travails and triumphs of a number of key chefs, bartenders, and activists, as well as restaurants and neighborhoods whose fortunes were made during this veritable gold rush--including Gabriel Rucker, an originator of the 2006 Portland restaurant scene; Tom Colicchio of Gramercy Tavern and Top Chef fame; as well as hugely influential figures, such as André Prince Jeffries of Prince's Hot Chicken Shack in Nashville; and Carolina barbecue pitmaster Rodney Scott. He writes with rare energy, telling a distinctly American story, at once timeless and cutting-edge, about unbridled creativity and ravenous ambition. To "burn the ice" means to melt down whatever remains in a kitchen's ice machine at the end of the night. Or, at the bar, to melt the ice if someone has broken a glass in the well. It is both an end and a beginning. It is the firsthand story of a revolution in how Americans eat and drink.

Fast Food

Author : John A. Jakle
Publisher : JHU Press
ISBN 13 : 9780801869204
Total Pages : 1676 pages
Book Rating : 4.8/5 (692 download)

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Book Synopsis Fast Food by : John A. Jakle

Download or read book Fast Food written by John A. Jakle and published by JHU Press. This book was released on 2002 with total page 1676 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors contemplate the origins, architecture and commercial growth of wayside eateries in the US over the past 100 years. Fast Food examines the impact of the automobile on the restaurant business and offers an account of roadside dining.

Bean Sprouts Kitchen

Author : Shannon Payette Seip
Publisher : Fair Winds Press
ISBN 13 : 1592338496
Total Pages : 147 pages
Book Rating : 4.5/5 (923 download)

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Book Synopsis Bean Sprouts Kitchen by : Shannon Payette Seip

Download or read book Bean Sprouts Kitchen written by Shannon Payette Seip and published by Fair Winds Press. This book was released on 2018-11-06 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bean Sprouts Kitchen brings the magic behind Bean Sprouts’ award-winning kids’ café menu to parents, kids, and chefs of all ages. The cookbook features tried-and-true tips for making mealtime hip and healthy with 60 creative and wholesome recipes that families will love to prepare and eat! Perfect for picky and adventurous eaters alike, Bean Sprouts Kitchen shares simple, smile-worthy ideas for dishes packed with protein, fruits, and veggies, including: Grilledzilla: healthy and goofy grilled cheese Crocamole: “croc” pot of avocado hummus and veggie dippers Spaceadilla: quesadilla propelled by pepper flames and jicama stars Do-Re-For-Me: musical munchie that won “Best Kids’ Meal in the U.S.” (Nat’l. Rest. Assoc.) Broctopus: broccoli-based veggie tot with eight veggie tot legs Daredeviled Eggs: deviled eggs with kale chip capes Dino S’mores: wholesome dino grahams with chocolate tarpits and fruity fillings Co-authors Shannon Seip and Kelly Parthen serve millions of visitors through their Bean Sprouts cafés in family destinations like children’s museums, science centers, amusement parks, zoos, and national parks. Based off the whimsical and wholesome kids’ menus from their cafes, Shannon and Kelly are experts in making healthy food fun. The new Bean Sprouts Kitchen cookbook captures their 10+ years of insight and their unique approach, including: Clean Ingredients: All recipes adhere to quality ingredient guidelines. In short: no artificial anything—no artificial flavors, colors, or preservatives. Allergy-friendly Options: Bean Sprouts is known for its allergy-friendly approach. The recipes in Bean Sprouts Kitchen can accommodate nearly every dietary need, with ingredient alternatives and flexible recipes. Kid and Parent-approved: Bean Sprouts Kitchen features recipe themes around what kids love—from race cars and pets to building blocks and tutus—with healthy ingredients that make parents happy. Additional recipes are inspired by Bean Sprouts’ family destination locations (amusement parks, science centers, etc.)— from edible Roller Toasters to UFOats energy balls. Child Involvement: Shannon and Kelly know that getting kids to try new tastes and eat healthy foods can be tricky and frustrating. But studies have shown that the more playful an item and the more hands-on children can be in the food prep process, the more likely they are to try something new. The book’s recipes are simple enough for children to join in the prep. Add some whimsy to your healthy family cooking with Bean Sprouts Kitchen.

Go Dairy Free

Author : Alisa Fleming
Publisher : BenBella Books
ISBN 13 : 194688524X
Total Pages : 442 pages
Book Rating : 4.9/5 (468 download)

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Book Synopsis Go Dairy Free by : Alisa Fleming

Download or read book Go Dairy Free written by Alisa Fleming and published by BenBella Books. This book was released on 2018-06-12 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: If ONE simple change could resolve most of your symptoms and prevent a host of illnesses, wouldn't you want to try it? Go Dairy Free shows you how! There are plenty of reasons to go dairy free. Maybe you are confronting allergies or lactose intolerance. Maybe you are dealing with acne, digestive issues, sinus troubles, or eczema—all proven to be associated with dairy consumption. Maybe you're looking for longer-term disease prevention, weight loss, or for help transitioning to a plant-based diet. Whatever your reason, Go Dairy Free is the essential arsenal of information you need to change your diet. This complete guide and cookbook will be your vital companion to understand dairy, how it affects you, and how you can eliminate it from your life and improve your health—without feeling like you're sacrificing a thing. Inside: • More than 250 delicious dairy-free recipes focusing on naturally rich and delicious whole foods, with numerous options to satisfy those dairy cravings • A comprehensive guide to dairy substitutes explaining how to purchase, use, and make your own alternatives for butter, cheese, cream, milk, and much more • Must-have grocery shopping information, from sussing out suspect ingredients and label-reading assistance to money-saving tips • A detailed chapter on calcium to identify naturally mineral-rich foods beyond dairy, the best supplements, and other keys to bone health • An in-depth health section outlining the signs and symptoms of dairy-related illnesses and addressing questions around protein, fat, and other nutrients in the dairy-free transition • Everyday living tips with suggestions for restaurant dining, travel, celebrations, and other social situations • Infant milk allergy checklists that describe indicators and solutions for babies and young children with milk allergies or intolerances • Food allergy- and vegan-friendly resources, including recipe indexes to quickly find gluten-free and other top food allergy-friendly options and fully tested plant-based options for every recipe

Farm to Fable

Author : Robert Grillo
Publisher :
ISBN 13 : 9781940184340
Total Pages : 200 pages
Book Rating : 4.1/5 (843 download)

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Book Synopsis Farm to Fable by : Robert Grillo

Download or read book Farm to Fable written by Robert Grillo and published by . This book was released on 2016-10-01 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do the vast majority of us continue to consume animals when we could choose otherwise? What are the cultural forces that drive our food choices?Our beliefs about eating animals remain, in mainstream culture, largely unexamined, and therefore unchallenged, Robert Grillo argues. In this significant book, he attempts to uncover what drives our food choices, and specifically how the fictions of popular culture -- literature, movies, TV -- continually reinforce our current beliefs and behaviour. The insights revealed in Farm to Fable will be of great value and interest to seasoned animal advocates as well as casual readers.

Vegetables Unleashed

Author : José Andrés
Publisher : HarperCollins
ISBN 13 : 0062668390
Total Pages : 811 pages
Book Rating : 4.0/5 (626 download)

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Book Synopsis Vegetables Unleashed by : José Andrés

Download or read book Vegetables Unleashed written by José Andrés and published by HarperCollins. This book was released on 2019-05-21 with total page 811 pages. Available in PDF, EPUB and Kindle. Book excerpt: A NEW YORK TIMES BESTSELLER From the endlessly inventive imaginations of star Spanish-American chef José Andrés and James Beard award-winning writer Matt Goulding, Vegetables Unleashed is a new cookbook that will transform how we think about—and eat—the vast universe of vegetables. Andrés is famous for his unstoppable energy—and for his belief that vegetables are far sexier than meat can ever be. Showing us how to creatively transpose the flavors of a global pantry onto the produce aisle, Vegetables Unleashed showcases Andrés’s wide-ranging vision and borderless cooking style. With recipes highlighting everything from the simple wonders of a humble lentil stew to the endless variations on the classic Spanish gazpacho to the curious genius of potatoes baked in fresh compost, Vegetables Unleashed gives us the recipes, tricks, and tips behind the dishes that have made Andrés one of America’s most important chefs and that promise to completely change our relationship with the diverse citizens of the vegetable kingdom. Filled with a guerilla spirit and brought to life by Andrés’s globe-trotting culinary adventures, Vegetables Unleashed will show the home cook how to approach cooking vegetables in an entirely fresh and surprising way – and that the world can be changed through the power of plants.

The Chipotle Effect

Author : Paul Barron
Publisher :
ISBN 13 : 9780615593968
Total Pages : 228 pages
Book Rating : 4.5/5 (939 download)

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Book Synopsis The Chipotle Effect by : Paul Barron

Download or read book The Chipotle Effect written by Paul Barron and published by . This book was released on 2012-05-01 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: The changing landscape of the American Social Consumer is shifting rapidly and these changes are having a major impact on future of restaurants demonstrated in this new book by Paul Barron, renowned entrepreneur, publisher, founder of FastCasual.com and restaurant industry innovator.

Food and Drink in American History [3 volumes]

Author : Andrew F. Smith
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1610692330
Total Pages : 1715 pages
Book Rating : 4.6/5 (16 download)

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Book Synopsis Food and Drink in American History [3 volumes] by : Andrew F. Smith

Download or read book Food and Drink in American History [3 volumes] written by Andrew F. Smith and published by Bloomsbury Publishing USA. This book was released on 2013-10-28 with total page 1715 pages. Available in PDF, EPUB and Kindle. Book excerpt: This three-volume encyclopedia on the history of American food and beverages serves as an ideal companion resource for social studies and American history courses, covering topics ranging from early American Indian foods to mandatory nutrition information at fast food restaurants. The expression "you are what you eat" certainly applies to Americans, not just in terms of our physical health, but also in the myriad ways that our taste preferences, eating habits, and food culture are intrinsically tied to our society and history. This standout reference work comprises two volumes containing more than 600 alphabetically arranged historical entries on American foods and beverages, as well as dozens of historical recipes for traditional American foods; and a third volume of more than 120 primary source documents. Never before has there been a reference work that coalesces this diverse range of information into a single set. The entries in this set provide information that will transform any American history research project into an engaging learning experience. Examples include explanations of how tuna fish became a staple food product for Americans, how the canning industry emerged from the Civil War, the difference between Americans and people of other countries in terms of what percentage of their income is spent on food and beverages, and how taxation on beverages like tea, rum, and whisky set off important political rebellions in U.S. history.

Food of the Philippines

Author : Reynaldo G. Alejandro
Publisher : Tuttle Publishing
ISBN 13 : 1462905455
Total Pages : 113 pages
Book Rating : 4.4/5 (629 download)

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Book Synopsis Food of the Philippines by : Reynaldo G. Alejandro

Download or read book Food of the Philippines written by Reynaldo G. Alejandro and published by Tuttle Publishing. This book was released on 2015-12-08 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn authentic and delicious recipes from the Philippines, along with culinary culture and history, with this beautifully illustrated Filipino cookbook. From the national dishes such as adobe, lechon and sinigang, to the fiery foods of the Bicol region where coconut milk is a favored ingredient, Filipino food is a concoction of tantalizing textures, flavors and colors. Superb color photographs and detailed information on local ingredients make The Food of the Philippines perfect for anyone curious about the culinary delights of the "Pearl of the Orient"! Featured Filipino recipes include: Fish Ceviche Pork Cracklings Chicken Soup with Coconut Simmered Vegetables with Shrimp Fried Fish with Black Bean Sauce Rich Beef Stew Chicken and Pork Adobo And many more!

The Easy Diabetes Cookbook

Author : Mary Ellen Phipps
Publisher : Page Street Publishing
ISBN 13 : 1645671771
Total Pages : 308 pages
Book Rating : 4.6/5 (456 download)

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Book Synopsis The Easy Diabetes Cookbook by : Mary Ellen Phipps

Download or read book The Easy Diabetes Cookbook written by Mary Ellen Phipps and published by Page Street Publishing. This book was released on 2021-01-26 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Type I, II, or Prediabetes Diagnosis Doesn’t Mean an End to Enjoying Fun, Delicious Food With this collection of recipes from registered dietitian nutritionist and Milk & Honey Nutrition® founder Mary Ellen Phipps, you can still make the quick, easy, and tasty foods you love while balancing your blood sugars and managing your diabetes. Diagnosed with type I diabetes when she was five, Mary Ellen uses both her professional and personal experience to create meals that will bring the joy and ease of cooking back to your kitchen, while still following a blood sugar–friendly diet. Get a balanced start to your day with options like a Cheesy Quinoa-Crusted Spinach Frittata or Banana Protein Pancakes for breakfast. Indulge in favorites like Coconut-Crusted Chicken Tenders, Beef and Broccoli Stir-Fry, or Diabetes-Friendly Artichoke and Basil Pizza stress-free, because they’re designed to be a part of a healthy diabetes diet. Dinner has never been easier (or better for your blood sugar levels) with 15-minute meals like Pesto Pasta in a Pinch or Grown-Up Lunchables. Each recipe in the book includes nutritional information so you know you are getting the carbs, protein, and fat you need. Mary Ellen also provides a comprehensive, easy-to-understand guide to managing your diabetes through the food you eat and specialized tips to keep your blood sugar balanced throughout the day.

Small Business Management

Author : Timothy S. Hatten
Publisher : SAGE Publications
ISBN 13 : 1071848208
Total Pages : 608 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis Small Business Management by : Timothy S. Hatten

Download or read book Small Business Management written by Timothy S. Hatten and published by SAGE Publications. This book was released on 2024-01-09 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small Business Management, Eighth Edition equips students with the tools to navigate important financial, legal, marketing, and managerial decisions when creating and growing a sustainable small business. Author Timothy S. Hatten provides new cases, real-world examples, and illuminating features that spotlight the diverse, innovative contributions of small business owners to the economy. Whether your students dream of launching a new venture, purchasing a franchise, managing a lifestyle business, or joining the family company, they will learn important best practices for competing in the modern business world. This title is accompanied by a complete teaching and learning package. Contact your Sage representative to request a demo. Learning Platform / Courseware Sage Vantage is an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It′s a learning platform you, and your students, will actually love. Learn more. Assignable Video with Assessment Assignable video (available in Sage Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.

Ask a Manager

Author : Alison Green
Publisher : Ballantine Books
ISBN 13 : 0399181822
Total Pages : 306 pages
Book Rating : 4.3/5 (991 download)

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Book Synopsis Ask a Manager by : Alison Green

Download or read book Ask a Manager written by Alison Green and published by Ballantine Books. This book was released on 2018-05-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

The South Beach Diet Dining Guide

Author : Arthur Agatston
Publisher : Rodale
ISBN 13 : 1594863601
Total Pages : 227 pages
Book Rating : 4.5/5 (948 download)

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Book Synopsis The South Beach Diet Dining Guide by : Arthur Agatston

Download or read book The South Beach Diet Dining Guide written by Arthur Agatston and published by Rodale. This book was released on 2005-12-27 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents a guide for those following the South Beach diet plan to food selections in all types of restaurants, ranging from chain and family to ethnic and fast-food, along with a cities guide for those having to dine during business travel.

Pinoy Capital

Author : Benito Vergara
Publisher : Temple University Press
ISBN 13 : 1592136648
Total Pages : 230 pages
Book Rating : 4.5/5 (921 download)

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Book Synopsis Pinoy Capital by : Benito Vergara

Download or read book Pinoy Capital written by Benito Vergara and published by Temple University Press. This book was released on 2009 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Home to 33,000 Filipino American residents, Daly City, California, located just outside of San Francisco, has been dubbed “the Pinoy Capital of the United States.” In this fascinating ethnographic study of the lives of Daly City residents, Benito Vergara shows how Daly City has become a magnet for the growing Filipino American community. Vergara challenges rooted notions of colonialism here, addressing the immigrants’ identities, connections and loyalties. Using the lens of transnationalism, he looks at the “double lives” of both recent and established Filipino Americans. Vergara explores how first-generation Pinoys experience homesickness precisely because Daly City is filled with reminders of their homeland’s culture, like newspapers, shops and festivals. Vergara probes into the complicated, ambivalent feelings these immigrants have—toward the Philippines and the United States—and the conflicting obligations they have presented by belonging to a thriving community and yet possessing nostalgia for the homeland and people they left behind.

May We Suggest

Author : Alison Pearlman
Publisher : Agate Publishing
ISBN 13 : 1572848227
Total Pages : 242 pages
Book Rating : 4.5/5 (728 download)

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Book Synopsis May We Suggest by : Alison Pearlman

Download or read book May We Suggest written by Alison Pearlman and published by Agate Publishing. This book was released on 2018-10-16 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: An art expert takes a critical look at restaurant menus—from style and layout to content, pricing and more—to reveal the hidden influence of menu design. We’ve all ordered from a restaurant menu. But have you ever wondered to what extent the menu is ordering you? In May We Suggest, art historian and gastronome Alison Pearlman focuses her discerning eye on the humble menu to reveal a captivating tale of persuasion and profit. Studying restaurant menus through the lenses of art history, experience design and behavioral economics, Pearlman reveals how they are intended to influence our dining experiences and choices. Then she goes on a mission to find out if, when, and how a menu might sway her decisions at more than sixty restaurants across the greater Los Angeles area. What emerges is a captivating, thought-provoking study of one of the most often read but rarely analyzed narrative works around.