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Factors Of Variance In Multinational Marketing Control
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Book Synopsis Factors of Variance in Multinational Marketing Control by : Jacques Picard
Download or read book Factors of Variance in Multinational Marketing Control written by Jacques Picard and published by Montréal : École des hautes études commerciales. This book was released on 1977 with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Headquarters and Subsidiaries in Multinational Corporations by : S. Johnston
Download or read book Headquarters and Subsidiaries in Multinational Corporations written by S. Johnston and published by Springer. This book was released on 2005-07-31 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the global business environment, new organizational forms come and go but in today's multinational corporations the headquarters-subsidiary link remains the primary channel by which the firm is managed. It facilitates strategy, control and coordination, and smoothes the progress of inter-unit product, personnel, factor and knowledge flows of every kind. Using data from CEOs of a large sample of Australian subsidiaries of foreign firms, this book brings new insights into the nature of this vital corporate relationship.
Book Synopsis Multinational Corporations and Organization Theory by : Christoph Dörrenbächer
Download or read book Multinational Corporations and Organization Theory written by Christoph Dörrenbächer and published by Emerald Group Publishing. This book was released on 2017-02-24 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume covers a range of on-going and newly emerging debates in the study of multinational companies (MNCs). A key aim is to consolidate and make available in one place new conceptual, methodological and critical MNC research.
Book Synopsis Entrepreneurship in the Global Firm by : Alain Verbeke
Download or read book Entrepreneurship in the Global Firm written by Alain Verbeke and published by Emerald Group Publishing. This book was released on 2011-10-20 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides the research insights from the international business field on entrepreneurship in the global firm. This collection offers a comprehensive perspective on the wide variety of conceptual and managerial issues that arise as a result of entrepreneurial action in firms operating in the global economy.
Book Synopsis Organization of Transnational Corporations by : Gunnar Hedlund
Download or read book Organization of Transnational Corporations written by Gunnar Hedlund and published by Taylor & Francis. This book was released on 1993 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Network Knowledge in International Business by : Sarianna M. Lundan
Download or read book Network Knowledge in International Business written by Sarianna M. Lundan and published by Edward Elgar Publishing. This book was released on 2002-01-01 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text focuses on contemporary cutting edge research concerning the increasing strategic importance of subsidiary networks to the multinational firm. It combines contributions from three major related areas of inquiry; the changing theoretical conception of networks and the structure of the multinational firm, the importance of spillovers and agglomeration economies related to multinational investments and the management of the flow of information and knowledge from headquarters to subsidiaries and vice versa.
Book Synopsis International Business by : Frank McDonald
Download or read book International Business written by Frank McDonald and published by Springer. This book was released on 2002-03-26 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published in association with the UK Chapter of the Academy of International Business (AIB), this ninth volume in the AIB series focuses on the new challenges and developments in the field of international business. The book successfully brings together an integrated set of research concepts and results to present some contrasting views about how international business is adjusting to the challenges and opportunities that the 21st century presents.
Book Synopsis Control and Influence Relationships in Multinational Corporations by : Jannis Kallinikos
Download or read book Control and Influence Relationships in Multinational Corporations written by Jannis Kallinikos and published by Coronet Books. This book was released on 1984 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Recent Research on the Internationalization of Business by : European International Business Association
Download or read book Recent Research on the Internationalization of Business written by European International Business Association and published by University Publishers. This book was released on 1979 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :Organisation for Economic Co-operation and Development Publisher :Organisation for Economic Co-operation and Development ; [Washington, D.C. : OECD Publications and Information Centre ISBN 13 : Total Pages :72 pages Book Rating :4.3/5 (91 download)
Book Synopsis Structure and Organisation of Multinational Enterprises by : Organisation for Economic Co-operation and Development
Download or read book Structure and Organisation of Multinational Enterprises written by Organisation for Economic Co-operation and Development and published by Organisation for Economic Co-operation and Development ; [Washington, D.C. : OECD Publications and Information Centre. This book was released on 1987 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: The way in which multinational enterprises organize their activities across national frontiers and the relationships between parent and subsidiary enterprises rais issues for those involved or associated with such decisions. The report analyzes organizations structures and decision-making patterns in multinational enterprises as revealed by a survey of empirical research into these questions.
Book Synopsis Historical Review of Commodity Market Controls by : Carmine Nappi
Download or read book Historical Review of Commodity Market Controls written by Carmine Nappi and published by École des hautes études commerciales. This book was released on 1978 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Innovative Multinational by : Sumantra Ghoshal
Download or read book The Innovative Multinational written by Sumantra Ghoshal and published by . This book was released on 1986 with total page 1188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing Mix Standardisation in International Marketing by : Tobias Richter
Download or read book Marketing Mix Standardisation in International Marketing written by Tobias Richter and published by Peter Lang Publishing. This book was released on 2002 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: The increasing globalisation of markets and competition drives the strategic approach towards international marketing programmes to the very heart of corporate success in the beginning of the 21st century. More than ever, the marketing manager of today has to permanently balance the potential advantages of an international marketing standardisation and the benefits gained by an adaptation to local preferences. Therefore, this book aims not only at providing a stron theoretical background of key concepts, past notions and the latest developments in the international marketing debate. Instead, it also focuses on key factors which determine an adequate international marketing strategy with regard to consumer goods, industrial goods and services. Thus, this study elaborates on crucial aspects applying to international marketing managers facing global competition by analysing emprically the marketing approach chosen by the 500 largest German companies by turn-over which represent to quite some extent one of the most successful and internationally-orientated economy in the world. Contents: Standardisation debate in international marketing - Degree of marketing programme standardisation - Marketing process standardisation - Internal and external contingency factors - The impact of marketing standardisation on financial and non-financial performance.
Book Synopsis Headquarter-subsidiary Relationships in Multinational Corporations by : Laurent Leksell
Download or read book Headquarter-subsidiary Relationships in Multinational Corporations written by Laurent Leksell and published by . This book was released on 1981 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Journal of Management Information Systems by :
Download or read book Journal of Management Information Systems written by and published by . This book was released on 1998 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Liability of Corporate Groups:Autonomy and Control in Parent-Subsidiary Relationships in U. S., German and EEC Law: An International and Comparative Perspective by : José Engrácia Antunes
Download or read book Liability of Corporate Groups:Autonomy and Control in Parent-Subsidiary Relationships in U. S., German and EEC Law: An International and Comparative Perspective written by José Engrácia Antunes and published by Springer. This book was released on 1994-05-11 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: Full Title: Liability of Corporate Groups: Autonomy and control in Parent-Subsidiary Relationships in US, German and EU Law, An International and Comparative Perspective. Corporation law dates from the 19th century when the growth of business enterprise required a division between the private and the company sphere, making the company a legal person with its own rights, responsibilities and liabilities. The company was no longer the legal equivalent of its owner but became a separate legal entity, providing a form of legal protection for the owners, employees and the customers. The introduction of company law meant a great step forward for those engaged in big business in Europe, the U.S. and elsewhere.
Book Synopsis International Business: Strategic management of multinationals by : Alan M. Rugman
Download or read book International Business: Strategic management of multinationals written by Alan M. Rugman and published by Taylor & Francis. This book was released on 2002 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive four volume set includes all major contributions to the field of international business. It also includes key writings in the areas of international political economy and on regional and national issues.
