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Exposing The Magic Of Design
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Book Synopsis Exposing the Magic of Design by : Jon Kolko
Download or read book Exposing the Magic of Design written by Jon Kolko and published by Oxford University Press. This book was released on 2011-03-07 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design synthesis is a way of thinking about complicated, multifaceted problems of a large scale with a repeatable degree of success. Design synthesis methods can be applied in business, with the goal of producing new and compelling products and services, and they can be applied in government, with the goal of changing culture and bettering society. In both contexts, however, there is a need for speed and for aggressive action. This text is immediately relevant, and is more relevant than ever, as we acknowledge and continually reference a feeling of an impending and massive change. Simply, this text is intended to act as a practitioner's guide to exposing the magic of design.
Download or read book Well-Designed written by Jon Kolko and published by Harvard Business Review Press. This book was released on 2014-10-28 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Design Thinking to Design Doing Innovators today are told to run loose and think lean in order to fail fast and succeed sooner. But in a world obsessed with the new, where cool added features often trump actual customer needs, it’s the consumer who suffers. In our quest to be more agile, we end up creating products that underwhelm. So how does a company like Nest, creator of the mundane thermostat, earn accolades like “beautiful” and “revolutionary” and a $3.2 billion Google buyout? What did Nest do differently to create a household product that people speak of with love? Nest, and companies like it, understand that emotional connection is critical to product development. And they use a clear, repeatable design process that focuses squarely on consumer engagement rather than piling on features for features’ sake. In this refreshingly jargon-free and practical book, product design expert Jon Kolko maps out this process, demonstrating how it will help you and your team conceive and build successful, emotionally resonant products again and again. The key, says Kolko, is empathy. You need to deeply understand customer needs and feelings, and this understanding must be reflected in the product. In successive chapters of the book, we see how leading companies use a design process of storytelling and iteration that evokes positive emotions, changes behavior, and creates deep engagement. Here are the four key steps: 1. Determine a product-market fit by seeking signals from communities of users. 2. Identify behavioral insights by conducting ethnographic research. 3. Sketch a product strategy by synthesizing complex research data into simple insights. 4. Polish the product details using visual representations to simplify complex ideas. Kolko walks the reader through each step, sharing eye-opening insights from his fifteen-year career in product design along the way. Whether you’re a designer, a product developer, or a marketer thinking about your company’s next offering, this book will forever change the way you think about—and create—successful products.
Book Synopsis Thoughts on Interaction Design by : Jon Kolko
Download or read book Thoughts on Interaction Design written by Jon Kolko and published by Elsevier. This book was released on 2011-01-04 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thoughts on Interaction Design, Second Edition, contemplates and contributes to the theory of Interaction Design by exploring the semantic connections that live between technology and form that are brought to life when someone uses a product. It defines Interaction Design in a way that emphasizes the intellectual and cultural facets of the discipline. This edition explores how changes in the economic climate, increased connectivity, and international adoption of technology affect designing for behavior and the nature of design itself. Ultimately, the text exists to provide a definition that encompasses the intellectual facets of the field, the conceptual underpinnings of interaction design as a legitimate human-centered field, and the particular methods used by practitioners in their day-to-day experiences. This text is recommended for practicing designers: interaction designers, industrial designers, UX practitioners, graphic designers, interface designers, and managers. Provides new and fresh insights on designing for behavior in a world of increased connectivity and mobility and how design education has evolved over the decades Maintains the informal-yet-informative voice that made the first edition so popular
Book Synopsis Wicked Problems Worth Solving by : Jon Kolko
Download or read book Wicked Problems Worth Solving written by Jon Kolko and published by . This book was released on 2012 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: It feels like our world is spinning out of control. We see poverty, disease, and destruction all around us, and as we search for ways to make sense of the chaos, we're turning to new disciplines for answers and solutions. New, creative innovations are needed, and these new approaches demand different methods and different theories. This book is presented as a handbook for teaching and learning how to design for impact. In it, you'll learn how to apply the process of design to large, wicked problems, and how to gain control over complexity by acting as a social entrepreneur. You'll learn an argument for why design is a powerful agent of change, and you'll read practical methods for engaging with large-scale social problems. You can read this entire book online for free at http://www.wickedproblems.com/
Book Synopsis Handbook of Human Centric Visualization by : Weidong Huang
Download or read book Handbook of Human Centric Visualization written by Weidong Huang and published by Springer Science & Business Media. This book was released on 2013-08-13 with total page 742 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visualizations are visual representations of non-visual data. They are produced for people to interact with and to make sense of the underlying data. Rapid advances in display technology and computer power have enabled researchers to produce visually appealing pictures. However, the effectiveness of those pictures in conveying the embedded information to end users has not been fully explored. Handbook of Human Centric Visualization addresses issues related to design, evaluation and application of visualizations. Topics include visualization theories, design principles, evaluation methods and metrics, human factors, interaction methods and case studies. This cutting-edge book includes contributions from well-established researchers worldwide, from diverse disciplines including psychology, visualization and human-computer interaction. This handbook is designed for a professional audience composed of practitioners, lecturers and researchers working in the field of computer graphics, visualization, human-computer interaction and psychology. Undergraduate and postgraduate students in science and engineering focused on this topic will also find this book useful as a comprehensive textbook or reference.
Book Synopsis Theory of Fun for Game Design by : Raph Koster
Download or read book Theory of Fun for Game Design written by Raph Koster and published by "O'Reilly Media, Inc.". This book was released on 2005 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses the essential elements in creating a successful game, how playing games and learning are connected, and what makes a game boring or fun.
Download or read book Process Design written by Helmut Mothes and published by . This book was released on 2015-05-16 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book promotes process design strategies and methods to chemical engineering students and encourages experienced engineers to reflect on - and perhaps challenge - their daily approach to process design. The production facilities and supply chains of the chemical industry represent complex, global systems built on sophisticated technological processes. While process design of the past could rely on steadily growing economies creating a predictable framework of product demand, raw material availability, and technological progress, today global competition, shorter product cycles, unreliable raw material supplies, and emerging, disruptive technologies create new challenges to the design of efficient, flexible, and sustainable processes. A holistic design methodology has to take care of these challenges. Process design can build on many excellent chemical engineering textbooks focusing on unit operations, process intensification, or process integration. Only a few books address the creative step finding an initial process structure. Process design mehodologies constitute the main topic of this book. A special focus is given to the search for an optimal process structure (process synthesis), since an inferior process structure cannot be "upgraded" into an optimal process during later extensive optimization of process parameters regardless of the effort. The design methodology illustrated in the textbook first outlines alternate strategies to find an initial process structure (hierarchical approach or superstructure concepts with heuristic rules or mixed integer non-linear programming). The role of design targets to guide a process designer is shown for energy integration and capital investment. In a next design step, process intensification and integration are used to improve the initial process structure with respect to unit operation efficiencies (heating, cooling, and mixing) and process synergies (heat-power integration, reaction distillation, dividing wall column, etc.) resulting in superior processes. The last step of the process design methodology introduces the concept of "no-regret"- solutions. These "no-regret"-solutions aim at process designs offering a robust performance in different, future scenarios (fluctuating or unexpected product demand). Modular designs offer a powerful tool to esatablish highly flexible, chemical processes. The design methodology is demonstrated in a comprehensive design case dealing with 6 chemical processes integrated into a production site. The design procedure to derive process and plant structures is illustrated in a step by step approach. To a large extend, this book on process design builds on experiences of the author at Bayer Technology Services. The book includes the input of many Bayer people - technical contributions, exciting suggestions, and enlightening discussions. The book summarizes courses on "Process Intensification" and "Process Design" given by the author at the Technical University Dresden (TU Dresden - 2008), East China University of Science and Technology (ECUST Shanghai - 2012-2014) and Ruhr University Bochum (RUB - 2014-2015).
Book Synopsis Knowledge and Systems Science by : Yoshiteru Nakamori
Download or read book Knowledge and Systems Science written by Yoshiteru Nakamori and published by CRC Press. This book was released on 2013-07-12 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Integrating ideas from the fields of systems science and knowledge science, Knowledge and Systems Science: Enabling Systemic Knowledge Synthesis shows how to create and justify various pieces of knowledge systemically. Written by one of the foremost experts in this area, the book presents approaches for the systemic integration of knowledge, which can help solve complex problems today and in the future. After discussing issues of systemic knowledge synthesis, the book emphasizes the importance of the human dimension in problem solving and introduces a new integrated systems approach called the informed systems approach. It also covers mathematical information aggregation techniques. Moving on to knowledge science concepts and approaches, the book discusses organizational and academic knowledge creation models and considers a sociological interpretation of the knowledge integration system. To support knowledge science as an academic discipline, the author explains how to justify knowledge and summarizes a theory of knowledge synthesis (construction) systems. Through case studies of technology archiving, academic research evaluation, demand forecasting of perishable foods, and other real-world concerns, this book demonstrates the use of new knowledge-based methods in addressing a variety of complex issues. It also illustrates the importance of acquiring a systemic view through trained intuition.
Book Synopsis Computational Inverse Techniques in Nondestructive Evaluation by : G.R. Liu
Download or read book Computational Inverse Techniques in Nondestructive Evaluation written by G.R. Liu and published by CRC Press. This book was released on 2003-06-27 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ill-posedness. Regularization. Stability. Uniqueness. To many engineers, the language of inverse analysis projects a mysterious and frightening image, an image made even more intimidating by the highly mathematical nature of most texts on the subject. But the truth is that given a sound experimental strategy, most inverse engineering problems can b
Book Synopsis Intuition Technology by : John Living
Download or read book Intuition Technology written by John Living and published by Holistic Intuition Society. This book was released on 2008-02 with total page 429 pages. Available in PDF, EPUB and Kindle. Book excerpt: Living pens an in-depth look at how to understand oneself and how one operates in this energetic environment--how the heart-mind-brain team manipulates the nervous-muscular system to signal responses.
Book Synopsis Computer Methods in Structural Analysis by : J.L. Meek
Download or read book Computer Methods in Structural Analysis written by J.L. Meek and published by CRC Press. This book was released on 2017-12-14 with total page 503 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book deals with finite element analysis of structures and will be of value to students of civil, structural and mechanical engineering at final year undergraduate and post-graduate level. Practising structural engineers and researchers will also find it useful. Authoritative and up-to-date, it provides a thorough grounding in matrix-tensor analysis and the underlying theory, and a logical development of its application to structures.
Book Synopsis The Secrets Of Houdini by : J. C. Cannell
Download or read book The Secrets Of Houdini written by J. C. Cannell and published by Read Books Ltd. This book was released on 2013-04-16 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published 1930's. A well illustrated compendium of the famous Harry Houdini's magic tricks and illusions. All explained in detail.Many of the earliest magic books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing many of these classic works in affordable, high quality, modern editions, using the original text and artwork.
Book Synopsis The Laws of Simplicity by : John Maeda
Download or read book The Laws of Simplicity written by John Maeda and published by MIT Press. This book was released on 2006-07-07 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten laws of simplicity for business, technology, and design that teach us how to need less but get more. Finally, we are learning that simplicity equals sanity. We're rebelling against technology that's too complicated, DVD players with too many menus, and software accompanied by 75-megabyte "read me" manuals. The iPod's clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that's simple and easy to use, but also does all the complex things we might ever want it to do. In The Laws of Simplicity, John Maeda offers ten laws for balancing simplicity and complexity in business, technology, and design—guidelines for needing less and actually getting more. Maeda—a professor in MIT's Media Lab and a world-renowned graphic designer—explores the question of how we can redefine the notion of "improved" so that it doesn't always mean something more, something added on. Maeda's first law of simplicity is "Reduce." It's not necessarily beneficial to add technology features just because we can. And the features that we do have must be organized (Law 2) in a sensible hierarchy so users aren't distracted by features and functions they don't need. But simplicity is not less just for the sake of less. Skip ahead to Law 9: "Failure: Accept the fact that some things can never be made simple." Maeda's concise guide to simplicity in the digital age shows us how this idea can be a cornerstone of organizations and their products—how it can drive both business and technology. We can learn to simplify without sacrificing comfort and meaning, and we can achieve the balance described in Law 10. This law, which Maeda calls "The One," tells us: "Simplicity is about subtracting the obvious, and adding the meaningful."
Book Synopsis Ideas Arrangements Effects by : The Design Studio for Social Intervention
Download or read book Ideas Arrangements Effects written by The Design Studio for Social Intervention and published by . This book was released on 2020-06-25 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ideas are embedded in social arrangements, which in turn produce effects. With this simple premise, this radically accessible systems design book makes a compelling case for arrangements as a rich and overlooked terrain for social justice and world building. Unpacking how ideas like racism and sexism remain sturdy by embedding themselves in everything from physical and social infrastructure to everyday speech and thought habits, this book gives readers the tools to sense, intervene in and imagine new arrangements.
Book Synopsis Understanding the Elements of Literature by : Richard Taylor
Download or read book Understanding the Elements of Literature written by Richard Taylor and published by . This book was released on 1981 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Unintelligent Designer by : Rosa Rubicondior
Download or read book The Unintelligent Designer written by Rosa Rubicondior and published by . This book was released on 2018-08 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: ID is not a problem for science; rather science is a problem for ID. This book shows why. It exposes the fallacy of Intelligent Design by showing that, when examined in detail, biological systems are anything but intelligently designed. They show no signs of a plan and are quite ludicrously complex for whatever can be described as a purpose.The Intelligent Design movement relies on almost total ignorance of biological science and seemingly limitless credulity in its target marks. Its only real appeal appears to be to those who find science too difficult or too much trouble to learn yet want their opinions to be regarded as at least as important as those of scientists and experts in their fields.
Book Synopsis Disappearing Tricks by : Matthew Solomon
Download or read book Disappearing Tricks written by Matthew Solomon and published by University of Illinois Press. This book was released on 2010 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work revisits the golden age of theatrical magic and silent film to reveal how professional magicians shaped the early history of cinema. The author treats cinema and stage magic as overlapping practices that together revise our understanding of the origins of motion pictures and cinematic spectacle.
