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Exploring A Cross Cultural Visual Communication Strategy Under Social Media Development A Perspective From The Visual Designers
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Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Download or read book Digital Methods written by Richard Rogers and published by MIT Press. This book was released on 2013-05-10 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: A proposal to repurpose Web-native techniques for use in social and cultural scholarly research. In Digital Methods, Richard Rogers proposes a methodological outlook for social and cultural scholarly research on the Web that seeks to move Internet research beyond the study of online culture. It is not a toolkit for Internet research, or operating instructions for a software package; it deals with broader questions. How can we study social media to learn something about society rather than about social media use? Rogers proposes repurposing Web-native techniques for research into cultural change and societal conditions. We can learn to reapply such “methods of the medium” as crawling and crowd sourcing, PageRank and similar algorithms, tag clouds and other visualizations; we can learn how they handle hits, likes, tags, date stamps, and other Web-native objects. By “thinking along” with devices and the objects they handle, digital research methods can follow the evolving methods of the medium. Rogers uses this new methodological outlook to examine such topics as the findings of inquiries into 9/11 search results, the recognition of climate change skeptics by climate-change-related Web sites, and the censorship of the Iranian Web. With Digital Methods, Rogers introduces a new vision and method for Internet research and at the same time applies them to the Web's objects of study, from tiny particles (hyperlinks) to large masses (social media).
Book Synopsis New Media and Visual Communication in Social Networks by : K?r, Serpil
Download or read book New Media and Visual Communication in Social Networks written by K?r, Serpil and published by IGI Global. This book was released on 2019-08-30 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media and new social facilities have made it necessary to develop new media design processes with different communication strategies in order to promote sustainable communication. Visual communication emphasizes messages that are transmitted through visual materials in order to effectively communicate emotions, thoughts, and concepts using symbols instead of words. Social networks present an ideal environment for utilizing this communication technique. New Media and Visual Communication in Social Networks is a pivotal scholarly publication that examines communication strategies in the context of social media and new digital media platforms and explores the effects of visual communication on social networks, visual identity, television, magazines, newspapers, and more. Highlighting a range of topics such as consumer behavior, visual identity, and digital pollution, this book is essential for researchers, practitioners, entrepreneurs, policymakers, and educators.
Book Synopsis Visual Research: An Introduction to Research Methodologies in Graphic Design by : Ian Noble
Download or read book Visual Research: An Introduction to Research Methodologies in Graphic Design written by Ian Noble and published by AVA Publishing. This book was released on 2005 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Research explains the key terms and theories that underlie design research, examining the importance of audience, communication theory, semiotics and semantics. It features a range of case studies which demonstrate how the use of rigorous research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process.
Book Synopsis Visual Communication by : Giorgia Aiello
Download or read book Visual Communication written by Giorgia Aiello and published by SAGE. This book was released on 2019-10-28 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to students′ own work. The book: Illustrates a range of perspectives, from content analysis and semiotics, to multimodal and critical discourse analysis Explores the centrality of images to issues of identity and representation, politics and activism, and commodities and consumption Brings theory to life with a host of original case studies, from celebrity videos on Youtube and civil unrest on Twitter, to the lifestyle branding of Vice Media and Getty Images Shows students how to combine approaches and methods to best suit their own research questions and projects An invaluable guide to analysing contemporary media images, this is essential reading for students and researchers of visual communication and visual culture.
Book Synopsis Proceedings of the 3rd International Conference of Art, Craft, Culture and Design (ICON-ARCCADE 2023) by : TYAR RATUANNISA; MEIRINA TRIHARINI; KIKI RIZKY SOE.
Download or read book Proceedings of the 3rd International Conference of Art, Craft, Culture and Design (ICON-ARCCADE 2023) written by TYAR RATUANNISA; MEIRINA TRIHARINI; KIKI RIZKY SOE. and published by Springer Nature. This book was released on 2024 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Exploring Digital Design by : Ina Wagner
Download or read book Exploring Digital Design written by Ina Wagner and published by Springer Science & Business Media. This book was released on 2010-08-12 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring Digital Design takes a multi-disciplinary look at digital design research where digital design is embedded in a larger socio-cultural context. Working from socio-technical research areas such as Participatory Design (PD), Computer Supported Cooperative Work (CSCW) and Human-Computer Interaction (HCI), the book explores how humanities offer new insights into digital design, and discusses a variety of digital design research practices, methods, and theoretical approaches spanning established disciplinary borders. The aim of the book is to explore the diversity of contemporary digital design practices in which commonly shared aspects are interpreted and integrated into different disciplinary and interdisciplinary conversations. It is the conversations and explorations with humanities that further distinguish this book within digital design research. Illustrated with real examples from digital design research practices from a variety of research projects and from a broad range of contexts Exploring Digital Design offers a basis for understanding the disciplinary roots as well as the interdisciplinary dialogues in digital design research, providing theoretical, empirical, and methodological sources for understanding digital design research. The first half of the book Exploring Digital Design is authored as a multi-disciplinary approach to digital design research, and represents novel perspectives and analyses in this research. The contributors are Gunnar Liestøl, Andrew Morrison and Christina Mörtberg in addition to the editors. Although primarily written for researchers and graduate students, digital design practioners will also find the book useful. Overall, Exploring Digital Design provides an excellent introduction to, and resource for, research into digital design.
Book Synopsis Perspectives on Design and Digital Communication III by : Nuno Martins
Download or read book Perspectives on Design and Digital Communication III written by Nuno Martins and published by Springer Nature. This book was released on 2022-09-18 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers new empirical findings fostering advances in the areas of digital and communication design, web, multimedia and motion design, graphic design, branding, and related ones. It includes original contributions by authoritative authors based on the best papers presented at the 5th International Conference on Digital Design and Communication, Digicom 2021, together with some invited chapters written by leading international researchers. They report on innovative design strategies supporting communication in a global, digital world, and addressing, at the same time, key individual and societal needs. This book is intended to offer a timely snapshot of technologies, trends and challenges in the area of design, communication and branding, and a bridge connecting researchers and professionals of different disciplines, such as graphic design, digital communication, corporate, UI Design and UX design.
Book Synopsis Proceedings of the 3rd International Conference on Culture, Design and Social Development (CDSD 2023) by : Youbin Chen
Download or read book Proceedings of the 3rd International Conference on Culture, Design and Social Development (CDSD 2023) written by Youbin Chen and published by Springer Nature. This book was released on 2024 with total page 649 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Media, Technology and Education in a Post-Truth Society by : Alex Grech
Download or read book Media, Technology and Education in a Post-Truth Society written by Alex Grech and published by Emerald Group Publishing. This book was released on 2021-07-08 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: This interdisciplinary collection of essays explores the impact of media, emerging technologies, and education on the resilience of the so-called post-truth society.
Book Synopsis Cross-Cultural Design. Applications in Cultural Heritage, Tourism, Autonomous Vehicles, and Intelligent Agents by : Pei-Luen Patrick Rau
Download or read book Cross-Cultural Design. Applications in Cultural Heritage, Tourism, Autonomous Vehicles, and Intelligent Agents written by Pei-Luen Patrick Rau and published by Springer Nature. This book was released on 2021-07-03 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: The three-volume set LNCS 12771-12773 constitutes the refereed proceedings of the 13th International Conference on Cross-Cultural Design, CCD 2021, which was held as part of HCI International 2021 and took place virtually during July 24-29, 2021. The total of 1276 papers and 241 posters included in the 39 HCII 2021 proceedings volumes was carefully reviewed and selected from 5222 submissions. The papers included in the HCII-CCD volume set were organized in topical sections as follows: Part I: Cross-cultural experience design; cross-cultural product design; cultural differences and cross-cultural communication; Part II: Culture, arts and creativity; culture, learning and well-being; social change and social development; Part III: CCD in cultural heritage and tourism; CCD in autonomous vehicles and driving; CCD in virtual agents, robots and intelligent assistants.
Download or read book Resources in Education written by and published by . This book was released on 1990 with total page 808 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Proceedings of the 2024 3rd International Conference on Social Sciences and Humanities and Arts (SSHA 2024) by : Mohd Fauzi bin Sedon
Download or read book Proceedings of the 2024 3rd International Conference on Social Sciences and Humanities and Arts (SSHA 2024) written by Mohd Fauzi bin Sedon and published by Springer Nature. This book was released on 2024 with total page 1137 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Research in Education written by and published by . This book was released on 1973 with total page 1216 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book NMDME 2023 written by Yau Yuen Yeung and published by European Alliance for Innovation. This book was released on 2024-01-22 with total page 1196 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book contains the proceedings of the 3rd International Conference on New Media Development and Modernized Education (NMDME 2023) which was held in a hybrid form from October 13th to 15th, 2023. The conference topics include Educational Sciences, Innovative Applications of Teaching Technology, Modernized Vocational Education, Digital Media Technology, Digital Media Technology and Applications, Virtual Technology and Intelligent Media Communication, Computational Communication, and Smart Media. The conference provided a platform for discussing scientific research findings and cutting-edge technologies in the fields of new media development and modernized education to encourage collaboration in the industrialization of academic achievements. We invited specialists and intellectuals to attend the conference, sharing their excellent contributions and perspectives in the speeches. We hope that the scientific attitudes and skills developed through research will encourage scholars worldwide to contribute to the development of knowledge generated by research. Finally, we would like to express our gratitude to the conference chair, publication chairs, technical program committee chairs, local organizing chairs, program committee chairs, conference secretariat, and conference sponsors for their financial support, which made the successful organization of NMDME 2023 possible. We hope that this conference will continue to be held in the coming years, publishing more insightful articles with inspiring research.
Book Synopsis Multilingual Learners and Academic Literacies by : Daniella Molle
Download or read book Multilingual Learners and Academic Literacies written by Daniella Molle and published by Routledge. This book was released on 2015-03-05 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shifting the discourse from a focus on academic language to the more dynamic but less researched construct of academic literacies, this volume addresses three key questions: • What constitutes academic literacy? • What does academic literacy development in adolescent multilingual students look like and how can this development be assessed? • What classroom contexts foster the development of academic literacies in multilingual adolescents? The contributing authors provide divergent definitions of academic literacies and use dissimilar theoretical and methodological approaches to study literacy development. Nevertheless, all chapters reflect a shared conceptual framework for examining academic literacies as situated, overlapping, meaning-making practices. This framework foregrounds students’ participation in valued disciplinary literacy practices. Emphasized in the new college and career readiness standards, the notion of disciplinary practices allows the contributing authors to bridge the language/content dichotomy, and take a more holistic as well as nuanced view of the demands that multilingual students face in general education classrooms. The volume also explores the implications of the emphasis on academic literacy practices for classroom instruction, research, and policy.
Book Synopsis Handbook of Entrepreneurship and Marketing by : Ian Fillis
Download or read book Handbook of Entrepreneurship and Marketing written by Ian Fillis and published by Edward Elgar Publishing. This book was released on 2020-07-31 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: This timely and incisive Handbook provides critical contemporary insights into the theory and practice of entrepreneurship and marketing in the twenty-first century. Bringing together rich and varied contributions from prominent international researchers, it offers a reflective synthesis of scholarship at the interface between marketing and entrepreneurship.
