New Media and Visual Communication in Social Networks

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Author :
Publisher : IGI Global
ISBN 13 : 1799810453
Total Pages : 345 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis New Media and Visual Communication in Social Networks by : K?r, Serpil

Download or read book New Media and Visual Communication in Social Networks written by K?r, Serpil and published by IGI Global. This book was released on 2019-08-30 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media and new social facilities have made it necessary to develop new media design processes with different communication strategies in order to promote sustainable communication. Visual communication emphasizes messages that are transmitted through visual materials in order to effectively communicate emotions, thoughts, and concepts using symbols instead of words. Social networks present an ideal environment for utilizing this communication technique. New Media and Visual Communication in Social Networks is a pivotal scholarly publication that examines communication strategies in the context of social media and new digital media platforms and explores the effects of visual communication on social networks, visual identity, television, magazines, newspapers, and more. Highlighting a range of topics such as consumer behavior, visual identity, and digital pollution, this book is essential for researchers, practitioners, entrepreneurs, policymakers, and educators.

Digital Life on Instagram

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1787564983
Total Pages : 235 pages
Book Rating : 4.7/5 (875 download)

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Book Synopsis Digital Life on Instagram by : Elisa Serafinelli

Download or read book Digital Life on Instagram written by Elisa Serafinelli and published by Emerald Group Publishing. This book was released on 2018-08-31 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discussing the social uses of Instagram, this book shows how visuality is changing people’s perception of the world and their mediated lives, illustrating how the platform shapes new social relationships, marketing techniques, privacy and surveillance concerns, and representations of the self, arguing for the development of new mobile visualities.

Digital Service Delivery in Africa

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Author :
Publisher : Springer Nature
ISBN 13 : 3030839095
Total Pages : 355 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Digital Service Delivery in Africa by : Ogechi Adeola

Download or read book Digital Service Delivery in Africa written by Ogechi Adeola and published by Springer Nature. This book was released on 2022-02-07 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: The dynamics of the world’s pervasive digital technologies is transforming organisations and enabling enterprises to create sustainable competitive advantage. This presents huge economic opportunities for Africa. This book responds to the need for African enterprises and organisations—particularly those in the service sector—to fully exploit the inherent potential in digital platforms by putting in place processes to respond effectively to changing consumer demands. Digital service delivery is conceptualised as a key driver of effective management and service delivery across the value chain of businesses. The authors offer insights into the opportunities, drivers, structures, and models of digital service delivery specific to the African context, using case studies and country-based themes that highlight how the adoption of digital platforms and practices can transform service delivery for value-creation. The book examines the scope and applications of digital businesses, emphasising the emergence, value-creation, and strategic implications for Africa’s private and public enterprises. Students, entrepreneurs, IT innovators, academics, and policymakers will gain a greater understanding of how digitalisation is shaping consumer expectations, industry practices, and service delivery in Africa.

Social Media

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Publisher : Routledge
ISBN 13 : 1134660960
Total Pages : 170 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis Social Media by : Graham Meikle

Download or read book Social Media written by Graham Meikle and published by Routledge. This book was released on 2016-02-05 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media platforms have captured the attention and imagination of many millions of people, enabling their users to develop and display their creativity, to empathize with others, and to find connection, communication and communion. But they are also surveillance systems through which those users become complicit in their own commercial exploitation. In this accessible book, Graham Meikle explores the tensions between these two aspects of social media. From Facebook and Twitter to Reddit and YouTube, Meikle examines social media as industries and as central sites for understanding the cultural politics of everyday life. Building on the new forms of communication and citizenship brought about by these platforms, he analyzes the meanings of sharing and privacy, internet memes, remix cultures and citizen journalism. Throughout, Social Media engages with questions of visibility, performance, platforms and users, and demonstrates how networked digital media are adopted and adapted in an environment built around the convergence of personal and public communication.

Research Anthology on Social Media Advertising and Building Consumer Relationships

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Publisher : IGI Global
ISBN 13 : 1668462885
Total Pages : 2012 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Research Anthology on Social Media Advertising and Building Consumer Relationships by : Management Association, Information Resources

Download or read book Research Anthology on Social Media Advertising and Building Consumer Relationships written by Management Association, Information Resources and published by IGI Global. This book was released on 2022-05-13 with total page 2012 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has become a key tool that businesses must utilize in all areas of their practices to build relationships with their customer base and promote their products. This technology is no longer optional as those who do not take advantage of the many benefits it offers continue to struggle with outdated practices. In order for businesses to flourish, further study on the advantages social media provides in the areas of marketing and developing consumer relationships is required. The Research Anthology on Social Media Advertising and Building Consumer Relationships considers best practices and strategies of utilizing social media successfully throughout various business fields to promote products, build relationships, and maintain relevancy. This book also discusses common pitfalls and challenges companies face as they attempt to create a name for themselves in the online world. Covering topics such as marketing, human aspects of business, and branding, this major reference work is crucial for managers, business owners, entrepreneurs, researchers, scholars, academicians, practitioners, instructors, and students.

Handbook of Research on New Media Applications in Public Relations and Advertising

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Author :
Publisher : IGI Global
ISBN 13 : 1799832031
Total Pages : 572 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on New Media Applications in Public Relations and Advertising by : Esiyok, Elif

Download or read book Handbook of Research on New Media Applications in Public Relations and Advertising written by Esiyok, Elif and published by IGI Global. This book was released on 2020-08-07 with total page 572 pages. Available in PDF, EPUB and Kindle. Book excerpt: As competition between companies increases, the need for effective public relations and advertising campaigns becomes imperative to the success of the business. However, with the introduction of new media, the nature of these campaigns has changed. Today’s consumers have more awareness and diversified ways to obtain knowledge, and through new media, they can provide feedback. An understanding of how to utilize new media to promote and sustain the reputation of an organization is vital for its continued success. The Handbook of Research on New Media Applications in Public Relations and Advertising is a pivotal reference source that provides vital research on the application of new media tools for running successful public relations and advertising campaigns. While highlighting topics such as digital advertising, online behavior, and social networking, this book is ideally designed for public relations officers, advertisers, marketers, brand managers, communication directors, social media managers, IT consultants, researchers, academicians, students, and industry practitioners.

Handbook of Research on New Media, Training, and Skill Development for the Modern Workforce

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Author :
Publisher : IGI Global
ISBN 13 : 1668439980
Total Pages : 439 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Handbook of Research on New Media, Training, and Skill Development for the Modern Workforce by : Mentor, Dominic

Download or read book Handbook of Research on New Media, Training, and Skill Development for the Modern Workforce written by Mentor, Dominic and published by IGI Global. This book was released on 2022-05-13 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: The abrupt shift to online learning brought on by the COVID-19 pandemic revealed the need for the adoption and application of new media, virtual training, and online skill development for the modern workforce. However, organizations are grappling with unanticipated complexities, and many have recognized the gaps between online and in-person competencies and capabilities with unaddressed needs. There is an urgent need to bridge this gap and organically grow engagement and connectedness in the digital online space with new media tools and resources. The Handbook of Research on New Media, Training, and Skill Development for the Modern Workforce exhibits how both business and educational organizations may utilize the new media computer technology to best engage in workforce training. It provides the best practices to aid the transition to successful learning environments for organizational skill development and prepare and support new media educational engagement as the new norm in all its forms and finer nuances. Covering topics such as occupational performance assessment, personal response systems, and situationally-aware human-computer interaction, this major reference work is an essential tool for workforce development organizations, business executives, managers, communications specialists, students, teachers, government officials, pre-service teachers, researchers, and academicians.

Universal Codes of Media in International Political Communications: Emerging Research and Opportunities

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Author :
Publisher : IGI Global
ISBN 13 : 1799838099
Total Pages : 209 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Universal Codes of Media in International Political Communications: Emerging Research and Opportunities by : Yeromin, Mykola Borysovych

Download or read book Universal Codes of Media in International Political Communications: Emerging Research and Opportunities written by Yeromin, Mykola Borysovych and published by IGI Global. This book was released on 2020-11-27 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much like different lenses will give a camera a different view, different forms of media portray different aspects of political relations. Without conveyed messages through audiovisual media, individuals would lose those conveyed messages through sub-textual means. Universal Codes of Media in International Political Communications: Emerging Research and Opportunities provides emerging research exploring the theoretical and practical aspects of audiovisual media and applications within political science. Featuring coverage on a broad range of topics such as media representation, political studies, and international communications, this book is ideally designed for policymakers, administrators, and government officials.

The Emerald Handbook of Computer-Mediated Communication and Social Media

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 1800715994
Total Pages : 516 pages
Book Rating : 4.8/5 (7 download)

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Book Synopsis The Emerald Handbook of Computer-Mediated Communication and Social Media by : Jeremy Harris Lipschultz

Download or read book The Emerald Handbook of Computer-Mediated Communication and Social Media written by Jeremy Harris Lipschultz and published by Emerald Group Publishing. This book was released on 2022-06-27 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: Uniquely relating social media communication research to its computer-mediated communication foundation, as well as digital and emerging media trends, this handbook is an indispensable resource whether you're a graduate student or a seasoned practitioner.

Routledge Handbook of Digital Media and Communication

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Publisher : Routledge
ISBN 13 : 1317205294
Total Pages : 487 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Routledge Handbook of Digital Media and Communication by : Leah A. Lievrouw

Download or read book Routledge Handbook of Digital Media and Communication written by Leah A. Lievrouw and published by Routledge. This book was released on 2020-11-16 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are we to make of our digital social lives and the forces that shape it? Should we feel fortunate to experience such networked connectivity? Are we privileged to have access to unimaginable amounts of information? Is it easier to work in a digital global economy? Or is our privacy and freedom under threat from digital surveillance? Our security and welfare being put at risk? Our politics undermined by hidden algorithms and misinformation? Written by a distinguished group of leading scholars from around the world, the Routledge Handbook of Digital Media and Communication provides a comprehensive, unique, and multidisciplinary exploration of this rapidly growing and vibrant field of study. The Handbook adopts a three-part structural framework for understanding the sociocultural impact of digital media: the artifacts or physical devices and systems that people use to communicate; the communicative practices in which they engage to use those devices, express themselves, and share meaning; and the organizational and institutional arrangements, structures, or formations that develop around those practices and artifacts. Comprising a series of essay-chapters on a wide range of topics, this volume crystallizes current knowledge, provides historical context, and critically articulates the challenges and implications of the emerging dominance of the network and normalization of digitally mediated relations. Issues explored include the power of algorithms, digital currency, gaming culture, surveillance, social networking, and connective mobilization. More than a reference work, this Handbook delivers a comprehensive, authoritative overview of the state of new media scholarship and its most important future directions that will shape and animate current debates.

Frontiers in New Media Research

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Author :
Publisher : Routledge
ISBN 13 : 1136286853
Total Pages : 320 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Frontiers in New Media Research by : Francis L.F. Lee

Download or read book Frontiers in New Media Research written by Francis L.F. Lee and published by Routledge. This book was released on 2013-05-07 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume puts together the works of a group of distinguished scholars and active researchers in the field of media and communication studies to reflect upon the past, present, and future of new media research. The chapters examine the implications of new media technologies on everyday life, existing social institutions, and the society at large at various levels of analysis. Macro-level analyses of changing techno-social formation – such as discussions of the rise of surveillance society and the "fifth estate" – are combined with studies on concrete and specific new media phenomena, such as the rise of Pro-Am collaboration and "fan labor" online. In the process, prominent concepts in the field of new media studies, such as social capital, displacement, and convergence, are critically examined, while new theoretical perspectives are proposed and explicated. Reflecting the inter-disciplinary nature of the field of new media studies and communication research in general, the chapters interrogate into the problematic through a range of theoretical and methodological approaches. The book should offer students and researchers who are interested in the social impact of new media both critical reviews of the existing literature and inspirations for developing new research questions.

Visual Political Communication

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Author :
Publisher : Springer
ISBN 13 : 3030187292
Total Pages : 294 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Visual Political Communication by : Anastasia Veneti

Download or read book Visual Political Communication written by Anastasia Veneti and published by Springer. This book was released on 2019-06-20 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a theoretically driven, empirically grounded survey of the role visual communication plays in political culture, enabling a better understanding of the significance and impact visuals can have as tools of political communication. The advent of new media technologies have created new ways of producing, disseminating and consuming visual communication, the book hence explores the theoretical and methodological underpinnings of visual political communication in the digital age, and how visual communication is employed in a number of key settings. The book is intended as a specialist reading and teaching resource for courses on media, politics, citizenship, activism, social movements, public policy, and communication.

The Network Society

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Author :
Publisher : Sage Publications (CA)
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis The Network Society by : Jan van Dijk

Download or read book The Network Society written by Jan van Dijk and published by Sage Publications (CA). This book was released on 2006 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The Network Society' is a wide-ranging theoretical and historical overview of the causes and consequences of the telecommunications revolution. The treatment is accessible, well-balanced but critical.

Proceedings of the 5th Open Society Conference (OSC 2023)

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Publisher : Springer Nature
ISBN 13 : 9464632909
Total Pages : 234 pages
Book Rating : 4.4/5 (646 download)

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Book Synopsis Proceedings of the 5th Open Society Conference (OSC 2023) by : Daryono

Download or read book Proceedings of the 5th Open Society Conference (OSC 2023) written by Daryono and published by Springer Nature. This book was released on 2023-11-08 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book. Technology is changing everything. As digitization, advanced analytics, and artificial intelligence (AI) sweep across industries and geographies, they aren’t just reshaping the competitive landscape; they’re redefining the organizational imperative: adapt or die. Wait and see is not an option; it’s a death sentence. Today the world is changing rapidly. This has created a sense of urgency to embrace this change for the sustainability of both individual and corporate existence. The name of this future world on the brink of change and transformation is VUCA (Volatility, Uncertainty, Complexity, and Ambiguity). Current phenomena include the rise of artificial intelligence, which can impact education and workforces, fast-paced businesses, and other advances that create VUCA. Understanding the VUCA world, adapting to it, and focusing on the opportunities rather than the challenges it brings are the basis of sustainability. To increase or maintain the level of development of the countries, and increasing technological advancement, the world is concurrently facing political instability, deteriorating environmental conditions, poverty, and an imbalance in the distribution of wealth. Although the VUCA era seems to lead to a pessimistic situation, giving up is not wise. The world will continue to move, but humans will always be able to adjust. The key lies in the individual’s willingness to keep learning and trying. In this case, three things that need to be built are goals, processes, and support. The goal or goal itself is an orientation that needs to be the basis for action. This issue becomes fascinating to discuss from various perspectives and see how we could utilize & empower technology to mitigate the risks. To empower the use of technology from Humanities, Business & Political Perspectives in the VUCA Era, the Faculty of Law, Social and Political Sciences (FHISIP) of the Universitas Terbuka took the initiative to organize an international seminar with the theme “Empowering Technology: Humanities, Business & Political Perspectives in VUCA Era”

Graphic Intelligence

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Publisher : Springer Nature
ISBN 13 : 3030452441
Total Pages : 84 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Graphic Intelligence by : Enrico Cicalò

Download or read book Graphic Intelligence written by Enrico Cicalò and published by Springer Nature. This book was released on 2020-04-18 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book demonstrates and discusses the hypothesis that, within the theory of multiple intelligences, graphic intelligence can be isolated and defined as the ability to use graphic skills to solve problems and create products through the integration and coordination of eye, mind and hand, that is, visual perception, thought and graphic representation. Since it is essential to the development of thought in various disciplinary and professional fields, graphic intelligence is considered an intellectual skill that needs to be taught not only in specialist training, but also in general training and at all levels of education, from pre- and primary school to higher education. The book discusses the role of graphic intelligence within the design, scientific, artistic, education and communication disciplines, highlighting how graphic skills are fundamental to enhancing cognitive and imaginative abilities in all areas of training and professional knowledge.

The Visual Worlds of Social Network Sites

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Author :
Publisher : Nomos Verlagsgesellschaft
ISBN 13 :
Total Pages : 140 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis The Visual Worlds of Social Network Sites by : Ulla Autenrieth

Download or read book The Visual Worlds of Social Network Sites written by Ulla Autenrieth and published by Nomos Verlagsgesellschaft. This book was released on 2011 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: The central form of communication on social network sites (sns) is the communication with and through images. Accordingly, the present volume highlights images and image-based communication on sns, such as Facebook, and on nightlife platforms, such as Tilllate. First, the authors analyze the two central image categories in depth - profile images and photo albums. What follows is the portrayal of dramaturgical and staging strategies of the (semi) professional photography on the nightlife platforms, which leads to an evaluation of the importance of the international glamour photography as a parameter of private photographic self-expression. Other questions that the authors ponder in the volume are: Which functions and meanings do images have for the communications between users on social network sites? To what extent could certain design characteristics in the image-based communication on sns establish themselves as prototypical staging patterns? Which staging traditions are followed thereby? Which staging strategies are followed on different online platforms by the users' (self) visualizations?

How the World Changed Social Media

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Author :
Publisher : UCL Press
ISBN 13 : 1910634484
Total Pages : 288 pages
Book Rating : 4.9/5 (16 download)

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Book Synopsis How the World Changed Social Media by : Daniel Miller

Download or read book How the World Changed Social Media written by Daniel Miller and published by UCL Press. This book was released on 2016-02-29 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: How the World Changed Social Media is the first book in Why We Post, a book series that investigates the findings of anthropologists who each spent 15 months living in communities across the world. This book offers a comparative analysis summarising the results of the research and explores the impact of social media on politics and gender, education and commerce. What is the result of the increased emphasis on visual communication? Are we becoming more individual or more social? Why is public social media so conservative? Why does equality online fail to shift inequality offline? How did memes become the moral police of the internet? Supported by an introduction to the project’s academic framework and theoretical terms that help to account for the findings, the book argues that the only way to appreciate and understand something as intimate and ubiquitous as social media is to be immersed in the lives of the people who post. Only then can we discover how people all around the world have already transformed social media in such unexpected ways and assess the consequences