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Eservices Business Value Assessment And Its Methods And Metrics Used Among The Companies
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Book Synopsis eServices Business Value Assessment and its Methods and Metrics used among the Companies by : Alexandra Barokova
Download or read book eServices Business Value Assessment and its Methods and Metrics used among the Companies written by Alexandra Barokova and published by GRIN Verlag. This book was released on 2016-09-21 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2015 in the subject Business economics - Miscellaneous, grade: 1, University of Vienna (Institut für Betriebswirtschaftslehre), course: E-Business, language: English, abstract: The era of information technologies (hereafter IT) has lead to a shift from exchanging goods to services and at the same time to a tremendous increase of companies operating in the field of electronic business. As continuous changes of the environment take place in this field, it is crucial for the companies to come up with new technologies and solutions on a regular basis (Oliveira et al. 2002). This complex condition leads to on-going development, adaptation and maintenance of eServices, which are seen as a central part of any electronic business activity due to their contribution to interactivity, connectivity, increase of customer satisfaction as well as mass customization (Sheth and Sharma 2007). Succeeding in these mentioned tasks guarantees long-term benefits for the companies, helps them to achieve their stated targets, as well as to retain a strong competitive advantage, which is of a great importance. However, eServices need to be managed properly in order to really be a benefit for the company. One of these fundamental management tasks includes the continuous business value assessment of eServices, which is not only suitable for the calculation of the business value, but is also able to indicate, whether the eService contributes to the achievement of the company’s key performance indicators and how well it performs. The assessment of eServices business value is conducted using appropriate methods and metrics, which lies the midpoint of this Master thesis examination.
Book Synopsis Technologies for E-Services by : Christoph Bussler
Download or read book Technologies for E-Services written by Christoph Bussler and published by Springer. This book was released on 2006-01-20 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the thoroughly refereed post-proceedings of the 6th International Workshop on Technologies for E-Services held in September 2005. The nine revised full papers presented together with one keynote article were carefully reviewed and selected from forty submissions for inclusion in the book. Their common purpose is to identify the technical issues, models and infrastructures that enable enterprises to provide e-services to other businesses and individual customers.
Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Book Synopsis Encyclopedia of E-business Development and Management in the Global Economy by : In Lee
Download or read book Encyclopedia of E-business Development and Management in the Global Economy written by In Lee and published by IGI Global Snippet. This book was released on 2010 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Encyclopedia of E-Business Development and Management in the Digital Economy creates a repository for educators, researchers, and industry professionals to collaborate and discuss their research ideas, theories, practical experiences, challenges, and opportunities, while presenting tools and techniques in all aspects of e-business development and management in the digital economy. As the first and most comprehensive book to present aspects from the research, industry, managerial, and technical sides of e-business, this collection appeals to policy-makers, e-business application developers, market researchers, managers, researchers, professors, and undergraduate/graduate students in various academic disciplines.
Book Synopsis Fuzzy Sets and Their Extensions: Representation, Aggregation and Models by : Humberto Bustince
Download or read book Fuzzy Sets and Their Extensions: Representation, Aggregation and Models written by Humberto Bustince and published by Springer. This book was released on 2007-10-30 with total page 674 pages. Available in PDF, EPUB and Kindle. Book excerpt: This carefully edited book presents an up-to-date state of current research in the use of fuzzy sets and their extensions. It pays particular attention to foundation issues and to their application to four important areas where fuzzy sets are seen to be an important tool for modeling and solving problems. The book’s 34 chapters deal with the subject with clarity and effectiveness. They include four review papers introducing some non-standard representations
Book Synopsis Open and Big Data Management and Innovation by : Marijn Janssen
Download or read book Open and Big Data Management and Innovation written by Marijn Janssen and published by Springer. This book was released on 2015-10-08 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed conference proceedings of the 14th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2015, held in Delft, The Netherlands, in October 2015. The 40 revised full papers presented together with 1 keynote panel were carefully reviewed and selected from 65 submissions. They are organized in the following topical sections: adoption; big and open data; e-business, e-services,, and e-society; and witness workshop.
Book Synopsis T-bytes Digital Customer Experience by : IT-Shades
Download or read book T-bytes Digital Customer Experience written by IT-Shades and published by EGBG Services LLC. This book was released on 2020-03-03 with total page 93 pages. Available in PDF, EPUB and Kindle. Book excerpt: This document brings together a set of latest data points and publicly available information relevant for Digital Customer Experience Industry. We are very excited to share this content and believe that readers will benefit from this periodic publication immensely.
Book Synopsis Challenges and Opportunities in the Digital Era by : Salah A. Al-Sharhan
Download or read book Challenges and Opportunities in the Digital Era written by Salah A. Al-Sharhan and published by Springer. This book was released on 2018-10-23 with total page 634 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed conference proceedings of the 17th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 201, held in Kuwait City, Kuwait, in October/November 2018. The 65 revised full papers presented were carefully reviewed and selected from 99 submissions. Topics of interest include, amongst others, the following: social media; information systems; marketing and communications; management and operations; public administration; economics, sociology, and psychology; e-finance, e-banking, and e-accounting; computer science and computer engineering; and teaching and learning.
Download or read book Technologies for E-Services written by and published by . This book was released on 2005 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Commerce Business Daily written by and published by . This book was released on 1997-12-31 with total page 1512 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Digital Marketing written by Dave Chaffey and published by Pearson UK. This book was released on 2019-02-05 with total page 614 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its seventh edition, 'Digital Marketing' provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals.
Book Synopsis Service Research Challenges and Solutions for the Future Internet by : M. Papazoglou
Download or read book Service Research Challenges and Solutions for the Future Internet written by M. Papazoglou and published by Springer. This book was released on 2010-12-15 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: S-Cube’s Foundations for the Internet of Services Today’s Internet is standing at a crossroads. The Internet has evolved from a source of information to a critical infrastructure which underpins our lives and economies. The demand for more multimedia content, more interconnected devices, more users, a richer user experience, services available any time and anywhere increases the pressure on existing networks and service platforms. The Internet needs a fundamental rearrangement to be ready to meet future needs. One of the areas of research for the Future Internet is the Internet of S- vices, a vision of the Internet where everything (e. g. , information, software, platforms and infrastructures) is available as a service. Services available on the Internet of Services can be used by anyone (if they are used according to the policies de?ned by the provider) and they can be extended with new services by anyone. Advantages of the Internet of Services include the p- sibility to build upon other people’s e?orts and the little investment needed upfront to develop an application. The risk involved in pursuing new business ideas is diminished, and might lead to more innovative ideas being tried out in practice. It will lead to the appearance of new companies that are able to operate in niche areas, providing services to other companies that will be able to focus on their core business.
Book Synopsis Technology Entrepreneurship by : Natasha Evers
Download or read book Technology Entrepreneurship written by Natasha Evers and published by Bloomsbury Publishing. This book was released on 2020-12-12 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of the critically acclaimed core textbook provides students from technology and science based backgrounds with the theoretical knowledge and practical skills required to transform innovative ideas into commercially viable businesses for profit or social ends. Blending theory, policy and practice in a manner that is accessible to readers with little prior knowledge of business commercialisation, it offers a framework for understanding the entrepreneurial process for technological ideas. The book provides students with comprehensive guidance on the specialized field of 'technopreneurship'. It provides the tools and frameworks required for managing, commercialising and marketing technological innovation. With real life examples and case studies from a range of countries and industries, it will equip students with the understanding required to successfully launch their product. This text caters for undergraduate and postgraduate students studying technology entrepreneurship modules on engineering, science and computing technology programmes. New to this edition: -All chapters updated to reflect the evolution of theory and practice in the field -New cases on digital entrepreneurship, growth and scaling -Extended geographical coverage of case studies -Entrepreneurial practices updated to include recent research -Strategic context of business models, business growth and scaling, digital entrepreneurship, entrepreneurial marketing, organization design and crowdfunding developed and updated.
Book Synopsis Dissertation Abstracts International by :
Download or read book Dissertation Abstracts International written by and published by . This book was released on 2005 with total page 610 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Key Business Analytics by : Bernard Marr
Download or read book Key Business Analytics written by Bernard Marr and published by Pearson UK. This book was released on 2016-02-10 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Key Business Analytics will help managers apply tools to turn data into insights that help them better understand their customers, optimize their internal processes and identify cost savings and growth opportunities. It includes analysis techniques within the following categories: Financial analytics – cashflow, profitability, sales forecasts Market analytics – market size, market trends, marketing channels Customer analytics – customer lifetime values, social media, customer needs Employee analytics – capacity, performance, leadership Operational analytics – supply chains, competencies, environmental impact Bare business analytics – sentiments, text, correlations Each tool will follow the bestselling Key format of being 5-6 pages long, broken into short sharp advice on the essentials: What is it? When should I use it? How do I use it? Tips and pitfalls Further reading This essential toolkit also provides an invaluable section on how to gather original data yourself through surveys, interviews, focus groups, etc.
Download or read book Doing Business 2020 written by World Bank and published by World Bank Publications. This book was released on 2019-11-21 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seventeen in a series of annual reports comparing business regulation in 190 economies, Doing Business 2020 measures aspects of regulation affecting 10 areas of everyday business activity.
Download or read book Business & Finance written by and published by . This book was released on 1988 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:
