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Author : Joseph Turow
Publisher : Greenwood
ISBN 13 :
Total Pages : 168 pages
Book Rating : 4.3/5 (91 download)
Download or read book Entertainment, Education, and the Hard Sell written by Joseph Turow and published by Greenwood. This book was released on 1981 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Arvind Singhal
Publisher : Routledge
ISBN 13 : 1135669422
Total Pages : 280 pages
Book Rating : 4.1/5 (356 download)
Download or read book Entertainment-Education written by Arvind Singhal and published by Routledge. This book was released on 2012-12-06 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change.
Author : Gary Cross
Publisher : Oxford University Press
ISBN 13 : 0190288868
Total Pages : 272 pages
Book Rating : 4.1/5 (92 download)
Download or read book The Cute and the Cool written by Gary Cross and published by Oxford University Press. This book was released on 2004-04-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The twentieth century was, by any reckoning, the age of the child in America. Today, we pay homage at the altar of childhood, heaping endless goods on the young, reveling in memories of a more innocent time, and finding solace in the softly backlit memories of our earliest years. We are, the proclamation goes, just big kids at heart. And, accordingly, we delight in prolonging and inflating the childhood experiences of our offspring. In images of the naughty but nice Buster Brown and the coquettish but sweet Shirley Temple, Americans at mid-century offered up a fantastic world of treats, toys, and stories, creating a new image of the child as "cute." Holidays such as Christmas and Halloween became blockbuster affairs, vehicles to fuel the bedazzled and wondrous innocence of the adorable child. All this, Gary Cross illustrates, reflected the preoccupations of a more gentle and affluent culture, but it also served to liberate adults from their rational and often tedious worlds of work and responsibility. But trouble soon entered paradise. The "cute" turned into "cool" as children, following their parental example, embraced the gift of fantasy and unrestrained desire to rebel against the saccharine excesses of wondrous innocence in deliberate pursuit of the anti-cute. Movies, comic books, and video games beckoned to children with the allures of an often violent, sexualized, and increasingly harsh worldview. Unwitting and resistant accomplices to this commercial transformation of childhood, adults sought-over and over again, in repeated and predictable cycles-to rein in these threats in a largely futile jeremiad to preserve the old order. Thus, the cute child-deliberately manufactured and cultivated--has ironically fostered a profoundly troubled ambivalence toward youth and child rearing today. Expertly weaving his way through the cultural artifacts, commercial currents, and parenting anxieties of the previous century, Gary Cross offers a vibrant and entirely fresh portrait of the forces that have defined American childhood.
Author : Gary R. Edgerton
Publisher : University Press of Kentucky
ISBN 13 : 9780813171722
Total Pages : 388 pages
Book Rating : 4.1/5 (717 download)
Download or read book Thinking Outside the Box written by Gary R. Edgerton and published by University Press of Kentucky. This book was released on 2005-01-01 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking Outside the Box brings together some of the best and most challenging scholarship about TV genres, exploring their genesis, their functions and development, and the interaction of disparate genres. The authors argue that genre is a process rather than a static category and that it signifies much about the people who produce and watch the shows. In addition to considering traditional genres such as sitcoms, soap operas, and talk shows, the contributors explore new hybrids, including reality programs, teen-oriented science fiction, and quality dramas, and examine how many of these shows have taken on a global reach. Identifying historical continuities and envisioning possible trends, this is the richest and most current study of how television genres form, operate, and change.
Author :
Publisher :
ISBN 13 :
Total Pages : 344 pages
Book Rating : 4.:/5 (3 download)
Download or read book Resources in education written by and published by . This book was released on 1982-10 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Norma Odom Pecora
Publisher : Guilford Press
ISBN 13 : 9781572307742
Total Pages : 204 pages
Book Rating : 4.3/5 (77 download)
Download or read book The Business of Children's Entertainment written by Norma Odom Pecora and published by Guilford Press. This book was released on 2002-03-06 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: For over 20 years, the development of children's television programming has been subsidized by toy manufacturers. The result has been an increased commercialisation of children's popular culture - the creation of a "material world" of childhood characterized by brand-name toys, games, clothing, and television characters. Drawing on historical background and case studies, this book presents a unique look at the development of children as targets of the media and commercial industries, and examines the economic and social forces that have defined the evolution of children's entertainment. This volume is of interest to professionals and students in media studies, mass communication, and related fields; readers interested in contemporary children's culture and the content of children's programming.
Author : Victor C. Strasburger
Publisher : SAGE
ISBN 13 : 1412944678
Total Pages : 641 pages
Book Rating : 4.4/5 (129 download)
Download or read book Children, Adolescents, and the Media written by Victor C. Strasburger and published by SAGE. This book was released on 2009 with total page 641 pages. Available in PDF, EPUB and Kindle. Book excerpt: Up-to-date and case-study laden analysis of how children and adolescents interact with the media.
Author : J. Steemers
Publisher : Springer
ISBN 13 : 0230274609
Total Pages : 252 pages
Book Rating : 4.2/5 (32 download)
Download or read book Creating Preschool Television written by J. Steemers and published by Springer. This book was released on 2010-02-24 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small children are regularly captivated by programmes made especially for them – ranging from classics like Sesame Street to more recent arrivals such as Blues Clues and Teletubbies . This book examines the industry interests behind preschool television, and how commercial, creative and curricular priorities shape and inform what is produced.
Author : Kathryn C. Montgomery
Publisher : MIT Press
ISBN 13 : 0262263890
Total Pages : 365 pages
Book Rating : 4.2/5 (622 download)
Download or read book Generation Digital written by Kathryn C. Montgomery and published by MIT Press. This book was released on 2009-02-13 with total page 365 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role that children and youth play in the emerging digital media culture; as consumers targeted by marketing campaigns, as creators of their own digital culture, and as political participants. Children and teens today have integrated digital culture seamlessly into their lives. For most, using the Internet, playing videogames, downloading music onto an iPod, or multitasking with a cell phone is no more complicated than setting the toaster oven to "bake" or turning on the TV. In Generation Digital, media expert and activist Kathryn C. Montgomery examines the ways in which the new media landscape is changing the nature of childhood and adolescence and analyzes recent political debates that have shaped both policy and practice in digital culture. The media has pictured the so-called "digital generation" in contradictory ways: as bold trailblazers and innocent victims, as active creators of digital culture and passive targets of digital marketing. This, says Montgomery, reflects our ambivalent attitude toward both youth and technology. She charts a confluence of historical trends that made children and teens a particularly valuable target market during the early commercialization of the Internet and describes the consumer-group advocacy campaign that led to a law to protect children's privacy on the Internet. Montgomery recounts—as a participant and as a media scholar—the highly publicized battles over indecency and pornography on the Internet. She shows how digital marketing taps into teenagers' developmental needs and how three public service campaigns—about sexuality, smoking, and political involvement—borrowed their techniques from commercial digital marketers. Not all of today's techno-savvy youth are politically disaffected; Generation Digital chronicles the ways that many have used the Internet as a political tool, mobilizing young voters in 2004 and waging battles with the music and media industries over control of cultural expression online. Montgomery's unique perspective as both advocate and analyst will help parents, politicians, and corporations take the necessary steps to create an open, diverse, equitable, and safe digital media culture for young people.
Author : Norma Pecora
Publisher : Routledge
ISBN 13 : 1135251398
Total Pages : 411 pages
Book Rating : 4.1/5 (352 download)
Download or read book Children and Television written by Norma Pecora and published by Routledge. This book was released on 2009-03-04 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: This seminal volume is a comprehensive review of the literature on children's television, covering fifty years of academic research on children and television. The work includes studies of content, effects, and policy, and offers research conducted by social scientists and cultural studies scholars. The research questions represented here consider the content of programming, children's responses to television, regulation concerning children's television policies, issues of advertising, and concerns about sex and race stereotyping, often voicing concerns that children's entertainment be held to a higher standard. The volume also offers essays by scholars who have been seeking answers to some of the most critical questions addressed by this research. It represents the interdisciplinary nature of research on children and television, and draws on many academic traditions, including communication studies, psychology, sociology, education, economics, and medicine. The full bibliography is included on CD. Arguably the most comprehensive bibliography of research on children and television, this work illustrates the ongoing evolution of scholarship in this area, and establishes how it informs or changes public policy, as well as defining its role in shaping a future agenda. The volume will be a required resource for scholars, researchers, and policy makers concerned with issues of children and television, media policy, media literacy and education, and family studies.
Author : Dorothy G. Singer
Publisher : SAGE
ISBN 13 : 1412982421
Total Pages : 825 pages
Book Rating : 4.4/5 (129 download)
Download or read book Handbook of Children and the Media written by Dorothy G. Singer and published by SAGE. This book was released on 2012 with total page 825 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Handbook of Children and the Media' brings together the best-known scholars from around the world to summarize the current scope of the research in this field.
Author : Jason Mittell
Publisher : Routledge
ISBN 13 : 1135458766
Total Pages : 261 pages
Book Rating : 4.1/5 (354 download)
Download or read book Genre and Television written by Jason Mittell and published by Routledge. This book was released on 2013-05-13 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: Genre and Television proposes a new understanding of television genres as cultural categories, offering a set of in-depth historical and critical examinations to explore five key aspects of television genre: history, industry, audience, text, and genre mixing. Drawing on well-known television programs from Dragnet to The Simpsons, this book provides a new model of genre historiography and illustrates how genres are at work within nearly every facet of television-from policy decisions to production techniques to audience practices. Ultimately, the book argues that through analyzing how television genre operates as a cultural practice, we can better comprehend how television actively shapes our social world.
Author : Horace Newcomb
Publisher : Routledge
ISBN 13 : 1135194793
Total Pages : 2800 pages
Book Rating : 4.1/5 (351 download)
Download or read book Encyclopedia of Television written by Horace Newcomb and published by Routledge. This book was released on 2014-02-03 with total page 2800 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Encyclopedia of Television, second edtion is the first major reference work to provide description, history, analysis, and information on more than 1100 subjects related to television in its international context. For a full list of entries, contributors, and more, visit the Encyclo pedia of Television, 2nd edition website.
Author : W. James Potter
Publisher : Routledge
ISBN 13 : 1136688676
Total Pages : 409 pages
Book Rating : 4.1/5 (366 download)
Download or read book An Analysis of Thinking and Research About Qualitative Methods written by W. James Potter and published by Routledge. This book was released on 2013-11-05 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for social science scholars who want to learn more about the qualitative way of thinking, this book addresses the full continuum of issues about the qualitative methodologies. At one end of that continuum are the deeply philosophical concerns of ontology and epistemology. At the other -- concrete -- end of that continuum are the practical issues of what is considered evidence: How does one go about gathering evidence? Where, when, and how does one analyze evidence? What are the alternative ways of dealing with tone and voice in writing qualitative research? The attention to practical, concrete issues makes this book useful as a handbook providing a great deal of vital information to scholars who want a guide to making decisions as they navigate their research questions through the qualitative realm. Uniquely qualified to write such a book, Potter has earned PhDs in both qualitative methods (with a concentration in linguistics and field studies) and in quantitative methods (with a concentration in social science theory and statistics). The book is not an ideological argument that glorifies one system of thinking while attempting to persuade the reader that other systems of thinking are bankrupt. Rather, the book presents a respectful, balanced analysis of the strengths and weaknesses of the qualitative approach. The book builds to a controversial final chapter entitled "Is Convergence a Possibility?" in which Potter synthesizes a conclusion from his analysis of a wide range of qualitative studies across three broad topic areas -- text focused research, audience focused research, and institution focused research -- and across seven major qualitative methodologies -- ethnography, ethnomethodology, reception study, ecological psychology, symbolic interactionism, cultural studies, and textual analysis. His conclusion is that not only is there a possibility of a convergence between qualitative and quantitative approaches, but that the convergence has already happened. The book includes an appendix in which 95 books and articles using the qualitative approach are abstracted and analyzed to illustrate key points of methodology and methods. It also includes subject and author indexes.
Author : Charles K. Atkin
Publisher : SAGE
ISBN 13 : 9780803939257
Total Pages : 204 pages
Book Rating : 4.9/5 (392 download)
Download or read book Mass Communication and Public Health written by Charles K. Atkin and published by SAGE. This book was released on 1990-08 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book evolved from a recent national conference that was convened to explore how the mass media could become a more potent weapon to improve public health. The conference sought to achieve several goals: increasing understanding of mass communication influences on health issues and problems, exploring shared responsibilities among media and public health professionals, designing strategies for influencing policymakers and gatekeepers in each field, and setting priorities for future initiatives and research.
Author : Meryl Alper
Publisher : MIT Press
ISBN 13 : 0262527154
Total Pages : 117 pages
Book Rating : 4.2/5 (625 download)
Download or read book Digital Youth with Disabilities written by Meryl Alper and published by MIT Press. This book was released on 2014-11-07 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt: An examination of media and technology use by school-aged youth with disabilities, with an emphasis on media use at home. Most research on media use by young people with disabilities focuses on the therapeutic and rehabilitative uses of technology; less attention has been paid to their day-to-day encounters with media and technology—the mundane, sometimes pleasurable and sometimes frustrating experiences of “hanging out, messing around, and geeking out.” In this report, Meryl Alper attempts to repair this omission, examining how school-aged children with disabilities use media for social and recreational purposes, with a focus on media use at home. In doing so, she reframes common assumptions about the relationship between young people with disabilities and technology, and she points to areas for further study into the role of new media in the lives of these young people, their parents, and their caregivers. Alper considers the notion of “screen time” and its inapplicability in certain cases—when, for example, an iPad is a child's primary mode of communication. She looks at how young people with various disabilities use media to socialize with caregivers, siblings, and friends, looking more closely at the stereotype of the socially isolated young person with disabilities. And she examines issues encountered by parents in selecting, purchasing, and managing media for youth with such specific disabilities as ADHD and autism. She considers not only children's individual preferences and needs but also external factors, including the limits of existing platforms, content, and age standards.
Author : Christopher Sterling
Publisher : Routledge
ISBN 13 : 113568510X
Total Pages : 1169 pages
Book Rating : 4.1/5 (356 download)
Download or read book Stay Tuned written by Christopher Sterling and published by Routledge. This book was released on 2001-11-01 with total page 1169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since its initial publication in 1978, Stay Tuned has been recognized as the most comprehensive and useful single-volume history of American broadcasting and electronic media available. This third edition has been thoroughly revised and updated to bring the story of American broadcasting forward to the 21st century, affording readers not only the history of the most important and pervasive institution affecting our society, but also providing a contextual transition to the Internet and other modern media. The enthusiasm of authors Christopher H. Sterling and John Michael Kittross is apparent as they lead readers through the development of American electronic mass media, from the first electrical communication (telegraph and telephone); through radio and television; to the present convergence of media, business entities, programming, and delivery systems, including the Internet. Their presentation is engaging, as well as informative, promoting an interest in history and making the connections between the developments of yesterday and the industry of today. Features of this third edition include: *chronological and topical tables of contents; *new material reflecting modern research in the field; *a new chapter describing historical developments from 1988 through to the current day; *an expanded bibliography, including Web site and museum listings; *an updated and expanded glossary and chronology; and *extensive statistical data of the development of television and radio stations, networks, advertising, programming, audiences, and other aspects of broadcasting. Designed for use in undergraduate and graduate courses on the history of American mass media, broadcasting, and electronic media, Stay Tuned also fits well into mass communication survey courses as an introduction to electronic media topics. As a chronicle of American broadcasting, this volume is also engaging reading for anyone interested in old radio, early television, and the origins and development of American broadcasting.
