English Tourism Discourse

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English Tourism Discourse

Author : Stefania M. Maci
Publisher : HOEPLI EDITORE
ISBN 13 : 882039958X
Total Pages : 264 pages
Book Rating : 4.8/5 (23 download)

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Book Synopsis English Tourism Discourse by : Stefania M. Maci

Download or read book English Tourism Discourse written by Stefania M. Maci and published by HOEPLI EDITORE. This book was released on 2020-10-26T00:00:00+01:00 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last few decades, the rapid growth of the demand-supply processes in the travel sector has caused a dramatic development of the tourism industry. In order to sell the same product to different targets and on different markets, tourist organizations need to develop different genres presenting the same content with the same illocutionary purpose. This is linguistically attained thanks to the elaboration of professional, promotional and digital forms of discourse which employ rhetorical strategies complying with the use of particular lexical items, specific syntactical structures and precise textual levels of the language employed. By combining corpus linguistics and genre analysis, this volume aims to investigate if and to what extent tourism discourse dynamically reflects those new societal trends that have caused any development of the tourism industry. The results suggest that tourism discourse seems to have developed new linguistic strategies in both specialized and promotional purposes, characterized by the rise of a new hypertextual mode of communication euphorically describing the destination and conveying the idea that tourists are solely responsible for their choice of off-the-beaten-track destination. This volume, primarily aimed at undergraduate and postgraduate students, may also be of interest to any researchers or scholars interested in tourism discourse from a sociosemiotics perspective and discourse analysis. The corpus-based approach makes this the ideal introduction for all students and scholars interested in tourism discourse.

Persuasion in Tourism Discourse

Author : Elena Manca
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443855588
Total Pages : 196 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Persuasion in Tourism Discourse by : Elena Manca

Download or read book Persuasion in Tourism Discourse written by Elena Manca and published by Cambridge Scholars Publishing. This book was released on 2016-12-14 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism is more than just a leisure or professional activity; it can be considered the representation and discovery of the cultural identity of a country. The concepts and the words which are selected to promote a tourist destination, as well as the accompanying images and the way these modes of communication are organized in a website, inevitably reflect more than just a promotional aim. They mainly represent those social and cultural choices which are peculiar to each country and to each culture, and which are, for this reason, particularly worth investigating. This book proposes an original approach to the study of tourism discourse by combining several methodologies and models: Halliday’s systemic functional grammar; Kress and van Leeuwen’s visual grammar; the AIDA model; the corpus linguistics approach; Hall and Hofstede’s models; and the theories of the universals of translation. The result of this new and complex methodological approach is a detailed linguistic and socio-cultural overview of the most common strategies of persuasion adopted in the tourism discourses of countries such as Italy, Great Britain and Australia. This book will be useful for academics working in the field of multimodal analysis, corpus linguistics, cross-cultural marketing, and cross-cultural studies, and for students of tourism, communication, and marketing studies.

Innovative Perspectives on Tourism Discourse

Author : Bielenia-Grajewska, Magdalena
Publisher : IGI Global
ISBN 13 : 1522529314
Total Pages : 379 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Innovative Perspectives on Tourism Discourse by : Bielenia-Grajewska, Magdalena

Download or read book Innovative Perspectives on Tourism Discourse written by Bielenia-Grajewska, Magdalena and published by IGI Global. This book was released on 2017-08-10 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: The application of linguistic optimization methods in the tourism, travel, and hospitality industry has improved customer service and business strategies within the field. It provides an opportunity for tourists to explore another culture, building tolerance and overall exposure to different ways of life. Innovative Perspectives on Tourism Discourse is a pivotal reference source for the latest research findings on the role of language and linguistics in the travel industry. Featuring extensive coverage on relevant areas such as intercultural communication, adventure travel, and tourism marketing, this publication is an ideal resource for linguists, managers, researchers, economists, and professionals interested in emerging developments in tourism and travel.

Discourse, Communication, and Tourism

Author : Adam Jaworski
Publisher : Channel View Publications
ISBN 13 : 9781845410209
Total Pages : 270 pages
Book Rating : 4.4/5 (12 download)

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Book Synopsis Discourse, Communication, and Tourism by : Adam Jaworski

Download or read book Discourse, Communication, and Tourism written by Adam Jaworski and published by Channel View Publications. This book was released on 2005-01-01 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: For the first time ever, this book brings together an explicit linkage between empirical and theoretical perspectives on tourism and discourse. A broad social semiotic approach is adopted to analyse a range of spoken, written and visual texts providing a unique resource for researching and teaching tourism in the context of communication studies. Some of the key concepts explored in its chapters include space, representation, the tourist experience, identity, performance and authenticity, and the contributors are key sociologists of tourism as well as discourse analysts and sociolinguists.

Tourism Discourse

Author : Crispin Thurlow
Publisher : Palgrave MacMillan
ISBN 13 :
Total Pages : 306 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Tourism Discourse by : Crispin Thurlow

Download or read book Tourism Discourse written by Crispin Thurlow and published by Palgrave MacMillan. This book was released on 2010-02-24 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism Discourse offers new insights into the role of spoken, written and visual discourse in representating and producing tourism as a global cultural industry. With a view to the interplay between the symbolic and economic orders of global mobility, the book is grounded in empirically-based studies of key tourism genres.

Strategies of Adaptation in Tourist Communication

Author : Gudrun Held
Publisher : BRILL
ISBN 13 : 9004359575
Total Pages : 329 pages
Book Rating : 4.0/5 (43 download)

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Book Synopsis Strategies of Adaptation in Tourist Communication by : Gudrun Held

Download or read book Strategies of Adaptation in Tourist Communication written by Gudrun Held and published by BRILL. This book was released on 2018-01-29 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: The papers in this volume study how all language levels are constantly involved in promoting insignificant places as desirable tourist destinations. Drawing on different communicative practices from various cultures, the case studies show that language use and the concept of the ‘tourist gaze’ are in a permanent strategic interplay.

Ways of Seeing, Ways of Being

Author : Stefania Maci
Publisher : Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
ISBN 13 : 9783034330312
Total Pages : 0 pages
Book Rating : 4.3/5 (33 download)

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Book Synopsis Ways of Seeing, Ways of Being by : Stefania Maci

Download or read book Ways of Seeing, Ways of Being written by Stefania Maci and published by Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of this volume is to give voice to the various and different perspectives in the investigation of tourism discourse in its written, spoken, and visual aspects. The chapters particularly focus on the interaction between the participants involved in the tourism practices, that is the promoters of tourist destinations, on the one hand, and tourists or prospective tourists on the other. In this dialogic interaction, tourism discourse, while representing and producing tourism as a global cultural industry, shows it to be on the move. Language movement in the tourism experience is here highlighted in the various methodological approaches and viewpoints offered by the investigations gathered in this volume.

Official Tourism Websites

Author : Richard W. Hallett
Publisher : Channel View Publications
ISBN 13 : 1845411919
Total Pages : 146 pages
Book Rating : 4.8/5 (454 download)

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Book Synopsis Official Tourism Websites by : Richard W. Hallett

Download or read book Official Tourism Websites written by Richard W. Hallett and published by Channel View Publications. This book was released on 2010-03-24 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Official Tourism Websites: A Discourse Analysis Perspective investigates the construction and promotion of identity of tourist locales by the designers of the official websites for destinations such as Santiago de Compostela, Spain; the Baltic states of Latvia and Estonia; New Orleans, Louisiana and Gary, Indiana; Myanmar/Burma; US Sports Halls of Fame; and, in recognizing the influence and popularity of such sites, three websites parodying the imaginary nations of Phaic Tan, Molvania, and San Sombrero. Analysis addresses how tourism websites foster social action and, therefore, contribute to the (re)construction of nations and other communities by variably fostering re-imagination, rebirth, renaissance, promotion and caution, and patriotism. Recognizing that tourism texts can function to both construct and embody identity for their respective locales, this investigation employs critical discourse analysis, multimodal discourse analysis, and visual semiotic analysis in the investigation of web texts and images.

The Discourse of Tourism and National Heritage

Author : Claudia Elena Stoian
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443886629
Total Pages : 435 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis The Discourse of Tourism and National Heritage by : Claudia Elena Stoian

Download or read book The Discourse of Tourism and National Heritage written by Claudia Elena Stoian and published by Cambridge Scholars Publishing. This book was released on 2015-11-25 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Discourse of Tourism and National Heritage: A Contrastive Study from a Cultural Perspective presents an in-depth research study in the field of online tourism promotion. It focuses on the national online promotion of UNESCO World Heritage Sites, on two different types of websites – institutional and commercial – from three countries, Romania, Spain and Great Britain. The book analyses the way in which each country combines various modes to create a virtual brochure with a promotional message from both institutional and commercial positions. In doing this, it studies the organization of the websites and their webpages, as well as the lexico-grammatical and visual features of their promotional messages. The theoretical framework used is Systemic Functional Linguistics (Halliday 1985, 1994; Kress and van Leeuwen 1996, 2006; Halliday and Matthiessen 2004). The results are compared in relation to the types of websites and to the countries in which they were produced. These are further interpreted from a cultural perspective, showing that the findings can be accounted for by cultural variability, in particular the dimension of context (Hall 1976, 1990, 2000).

Teaching English for Tourism

Author : Michael Ennis
Publisher : Routledge
ISBN 13 : 0429627017
Total Pages : 318 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Teaching English for Tourism by : Michael Ennis

Download or read book Teaching English for Tourism written by Michael Ennis and published by Routledge. This book was released on 2019-07-04 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teaching English for Tourism initiates a sustained academic discussion on the teaching and learning of English to tourism professionals, or to students who aspire to build a career in the tourism industry. Responding to a gap in the field, this is the first book of its kind to explore the implications of research in English for tourism (EfT) within the field of English for specific purposes. This edited volume brings together teachers and researchers of EfT from diverse national and institutional contexts, focusing on connecting current research in EfT contexts to classroom implications. It considers a wide range of themes related to the teaching of EfT, including theoretical concepts, methodological frameworks, and specific teaching methods. The book explores topics relating to the impact of changing technologies, the need for cultural understanding, and support for writing development, among others. Teaching English for Tourism explores this growing area of English for specific purposes and allows for researchers and practitioners to share their findings in an academic context. This unique book is ideal reading for researchers, post-graduate students, and professionals working in the fields of English language teaching and learning.

Reading Tourism Texts

Author : Sabrina Francesconi
Publisher : Channel View Publications
ISBN 13 : 1845414292
Total Pages : 185 pages
Book Rating : 4.8/5 (454 download)

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Book Synopsis Reading Tourism Texts by : Sabrina Francesconi

Download or read book Reading Tourism Texts written by Sabrina Francesconi and published by Channel View Publications. This book was released on 2014-02-24 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores the relationship between tourism and travel texts and contemporary society, and how each is shaped by the other. A multimodal analysis is used to consider a variety of texts including novels, brochures, blogs, websites, radio commercials, videos, postcards and authentic tourist pictures and their meaning-making dynamics within the tourism discourse. The book looks at the ways in which these different texts have influenced how tourists and travellers have been viewed over time and how we envision ourselves as tourists or travellers. It puts forward multimodal analysis as the best framework for exploring the semiotic potential of these texts. Including examples from the UK, Malta, Canada, New Zealand, India, Jamaica and South Africa, this volume will be useful for researchers and students in tourism studies, communication and media studies and applied linguistics.

The Language of Tourism

Author : Graham Dann
Publisher : Cabi
ISBN 13 :
Total Pages : 320 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Language of Tourism by : Graham Dann

Download or read book The Language of Tourism written by Graham Dann and published by Cabi. This book was released on 1996 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this work, it is shown that tourism, in the act of promotion, as well as in the accounts of its practitioners and clients, has a discourse of its own. The text draws on both semiotic analyses of tourism and on the content of promotional material produce

Tourism Discourse Professional, Promotional and Digital Voices

Author : Stefania Maria Maci
Publisher :
ISBN 13 : 9788875442880
Total Pages : 356 pages
Book Rating : 4.4/5 (428 download)

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Book Synopsis Tourism Discourse Professional, Promotional and Digital Voices by : Stefania Maria Maci

Download or read book Tourism Discourse Professional, Promotional and Digital Voices written by Stefania Maria Maci and published by . This book was released on 2013 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Teaching English for Tourism

Author : Michael Ennis
Publisher : Routledge
ISBN 13 : 0429627017
Total Pages : 318 pages
Book Rating : 4.4/5 (296 download)

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Book Synopsis Teaching English for Tourism by : Michael Ennis

Language and Intercultural Communication in Tourism

Author : Bal Krishna Sharma
Publisher : Routledge
ISBN 13 : 100046797X
Total Pages : 283 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Language and Intercultural Communication in Tourism by : Bal Krishna Sharma

Download or read book Language and Intercultural Communication in Tourism written by Bal Krishna Sharma and published by Routledge. This book was released on 2021-11-25 with total page 283 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection critically examines tourism as a site of intercultural communication, drawing on the analytical tools afforded by the discipline toward better understanding contemporary tourism discourses and the broader societal structures of power and ideologies in which they are situated. The volume interrogates culture and interculturality in tourism in detailed analyses of discursive details in tourism interactions and focuses on the notion of culture as a process or phenomenon engaged in or enacted on by individuals. Drawing on discourse analytic and ethnographic approaches, the book brings together perspectives from the lived experiences of residents, hosts and ethnographers to explore the extent to which linguistic and cultural differences are constructed, identities negotiated, and power relations maintained and perpetuated in tourism encounters. The volume draws on insights from those working across a range of geographic contexts and explores the interplay of these issues in English as well as other languages and language varieties used in tourism interactions. With its focus on critical approaches to understanding language and culture, this book will appeal to students and scholars in intercultural communication, applied linguistics, sociolinguistics, linguistic anthropology, discourse analysis, and tourism studies.

Language and Tourism in Postcolonial Settings

Author : Angelika Mietzner
Publisher : Channel View Publications
ISBN 13 : 1845416805
Total Pages : 133 pages
Book Rating : 4.8/5 (454 download)

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Book Synopsis Language and Tourism in Postcolonial Settings by : Angelika Mietzner

Download or read book Language and Tourism in Postcolonial Settings written by Angelika Mietzner and published by Channel View Publications. This book was released on 2019-05-13 with total page 133 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on perspectives from and on the global south, providing fresh data and analyses on languages in African, Caribbean, Middle-Eastern and Asian tourism contexts. It provides a critical perspective on tourism in postcolonial and neocolonial settings, explored through in-depth case studies. The volume offers a multifaceted view on how language commodifies, and is commodified in, tourism settings and considers language practices and discourse as a way of constructing identities, boundaries and places. It also reflects on academic practice and economic dynamics in a field that is characterised by social inequalities and injustice, and tourism as the world's largest industry enacting dynamic communicative, social and cultural transformations. The book will appeal to both undergraduate and postgraduate students of tourism studies, linguistics, literature, cultural history and anthropology, as well as researchers and professionals in these fields.

The English of Tourism

Author : Georgeta Raţă
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443844861
Total Pages : 325 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis The English of Tourism by : Georgeta Raţă

Download or read book The English of Tourism written by Georgeta Raţă and published by Cambridge Scholars Publishing. This book was released on 2013-01-03 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: The English of Tourism is a collection of essays on the English specific to the Tourism Industry. The approach is a linguistic one: the different aspects of the English used in the field of tourism (tourism industry, types of tourism, travel agencies, Internet sites of travel agencies, eco-tourism, travel) and in tourism-related fields (accommodation, advertising, entertainment, food services, hospitality, transportation) are analysed from a morphological (combination, derivation), syntactical (nominal phrases, verbal phrases), lexical and lexicographical, semantic (homonymy, semantic fields, synonymy, terminology), pragmatic (academic discourse, idiom, metaphor), etymological (etymon, Latin heritage), and contrastive (Croatian–Romanian, English–Croatian, English–Romanian, French–English, Romanian–English) points of view. This book will appeal to people employed in industries including hotels, transportation, events, food and beverage, parks and recreation, as well as to professors, researchers, students, and translators from Croatian-, English-, French-, and Romanian-speaking countries, active in their own countries or abroad. The types of academic readership it will appeal to include: academic teaching staff, researchers and students in the field of tourism, of tourism-related fields – accommodation, advertising, entertainment, food services, hospitality, and transportation – and of languages.