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El Fin De Los Medios Masivos
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Book Synopsis El fin de los medios masivos by : Mario Carlón
Download or read book El fin de los medios masivos written by Mario Carlón and published by . This book was released on 2014 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: ""¿Seguiremos leyendo diarios y libros?" "¿Escucharemos la radio?" "¿Se podrá seguir yendo al cine y viendo televisión?" Cinco años después estas preguntas siguen vigentes. Desde que se publicó la primera edición de El fin de los medios masivos hasta esta edición ampliada se introdujeron varias novedades tanto en el convulsionado sistema mediático como en su estudio, tal como los mismos editores reseñan. Una de esas novedades fue la publicación de El fin de los medios masivos. No es una frase borgeana sino un reconocimiento a la contribución que el texto ya tuvo a la aceleración del debate sobre la evolución y declinación del modelo broadcasting de comunicación de masas, hecho de una constelación de medios desvinculados, con la televisión hogareña como centro. Ahora subtitulado "El debate continúa" el volumen vuelve a trazar las líneas de fuga del libro y el diario, la radio y la música, el cine y la TV, los blogs y la fotografía en su camino a la digitalización y a la convergencia, a la vez que agrega nuevos temas y autores insoslayables en los estudios de comunicación latinoamericanos. Un libro para continuar el debate sobre la fascinante mutación del paisaje mediático. Damián Fernández Pedemonte."
Book Synopsis El fin de los medios masivos by : Mario Carlón
Download or read book El fin de los medios masivos written by Mario Carlón and published by . This book was released on 2009 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis El fin de los medios de comunicación de masas : ¿cómo serán las noticias del futuro? by : Jeff Jarvis
Download or read book El fin de los medios de comunicación de masas : ¿cómo serán las noticias del futuro? written by Jeff Jarvis and published by Grupo Planeta (GBS). This book was released on 2015-04 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: La tecnología ha convulsionado la industria de la información, pero también ofrece un sinfín de oportunidades para mejorar, ampliar, reimaginar y sostener el periodismo. Se realiza una creativa, estimulante y entretenida mirada al futuro de las noticias. O, mejor dicho, examina muchos futuros posibles. No se pretende predecir hacia dónde irá el periodismo, sino sólo imaginar a dónde puede ir a continuación y qué puede suceder en el futuro. El momento actual propiciado por el desarrollo tecnológico no es el destino del periodismo, sino una estación de paso. Hemos llegado a la plenitud de la narración multimedia, pero debemos mirar más allá de ella: el artículo sólo es una de las herramientas disponibles para que los periodistas realicen su trabajo. Tenemos que proseguir la búsqueda de lo que hoy es posible y antes no lo era, encontrar nuevas formas de servir al público y nuevos modelos para mantener ese trabajo. En este lúcido ensayo se acaba con la idea de la audiencia como masa, cuestiona el artículo como unidad atómica del periodismo del futuro y rechaza que la información esté en peligro. No nos enfrentamos a un problema de demanda, sino a un problema de modelos de negocio. En estas páginas se trata de resolver este dilema y dar respuesta a la pregunta que le hacen una y otra vez: "Bueno, listillo, ahora que tu maldita querida internet se ha cargado las noticias, ¿qué será lo siguiente?". (EDITOR).
Book Synopsis On the Evolution of Media by : Carlos A. Scolari
Download or read book On the Evolution of Media written by Carlos A. Scolari and published by Taylor & Francis. This book was released on 2023-06-23 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes the lifecycle of media in the context of the media ecology, presenting a general theoretical framework and a series of methodological procedures to support the construction of an eco-evolutionary approach to media change. Focusing on a series of processes - emergence, competition, dominance, hybridization, adaptation, extinction - this book goes beyond a chronological approach to propose a reticulated and multi-layered conception of media evolution. If media evolution is a network, what are the relationships between "media species" like? What happens when a new media emerges into the media ecology? How do new media influence the old ones? Can media become extinct? How do media adapt when the social and economic context changes? How can media evolution be analysed? What kinds of quantitative and qualitative techniques can be applied in media evolution research? By presenting an innovative research approach and theoretical framework to media studies, this book will be of keen interest to scholars and graduate students of new media, media history and theory, philosophy of technology, mass communication, and organisational studies.
Book Synopsis Between what we say and what we think: Where is mediatization? by : Jairo Ferreira
Download or read book Between what we say and what we think: Where is mediatization? written by Jairo Ferreira and published by FACOS-UFSM. This book was released on 2018-12-21 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Networks, society, and polis: epistemological approaches on mediatization by : Jairo Ferreira
Download or read book Networks, society, and polis: epistemological approaches on mediatization written by Jairo Ferreira and published by FACOS-UFSM. This book was released on 2020-12-08 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is one of the results of the II International Seminar on Research on Mediatization and Social Processes. The II International Seminar on Research on Mediatization and Social Processes had a program developed at two levels: Debate panels, with invited researchers – five tables with the participation of researchers from Sweden (1), Russia (1), Portugal (1), Argentina (1), and Brazil (6). The schedule of the II Seminar and its structure are available at https://www.midiaticom.org/seminario-midiatizacao/grade-de-programacao-2018/. Intotal, there were 15 hours of debates at the five debate panels. This second event gave continuity to the first International Seminar on Research on Mediatization and Social Processes, which also had guest researchers. In the first seminar, the five panels were attended by researchers from France (3), Denmark (1), Argentina (2), and Brazil (4). See: http://www.midiaticom.org/seminariointernacional/programacao-2016/. Therefore, methodologically, the Seminar takes place in the articulation of debate panels with international guests and working groups, with the presence of researchers, doctors, doctoral students, Masters, and master’s degree students. We emphasize that, still in the scope of training processes, master’s and doctoral students, masters and doctors, post-doctoral students and post-doctors, and members of the organizing Research Group take part in them as reviewers, in a blind evaluation, of the expanded abstracts submitted by graduates with lower titles – under the coordination of researchers/professors of the Research Group on Mediatization and Social Processes. They evaluated (in a group of more than three dozen reviewers) each of the works submitted by colleagues with training at a lower level, with classification grades, which resulted in the approved papers. Then, they were grouped by the organizing committee, successively, until the event’s working groups were formed. A total of 237 abstracts were submitted. They were selected in the following proportion of participants: 21% of professors/researchers; 33% doctors and doctoral students; 33% masters and master’s students; 13% graduates and undergraduate students, linked to scientific initiation research project and/or with research results of a senior research project. In the first seminar, in 2016, there were 250 submissions by authors and 217 expanded abstracts. Out of these, around 188 works were selected. At both events, half of the participants were from universities in other states (São Paulo, Rio de Janeiro, and Minas Gerais, mainly). Among its results, in addition to the training processes in the course of its realization, we emphasize its consolidation in a library of reflections, in the form of complete articles of the presentations in Working Groups and books published in e-book format (with chapters produced by the participants of the debate panels). The expanded abstracts of the event are available at https://midiaticom.org/anais/index.php/seminario-midiatizacao-resumos. The full articles are available at https://midiaticom.org/anais/index.php/seminario-midiatizacao-artigos. This book of the Debate Panels of the II Seminar, in this e-book edition, is available not only in the project collection (https://www.midiaticom.org/e-books/) but also at FACOS UFSM (https: / /www.ufsm.br/editoras/facos/publicacoes/). We reiterate our thanks to CAPES and FAPERGS for the financial support, which is essential for to enable this proposal of conversation via research, both theoretical and empirical, carried out by its participants.
Book Synopsis Mediatization, Polarization, and Intolerance (Between Environments, Media, and Circulation) by : Jairo Ferreira
Download or read book Mediatization, Polarization, and Intolerance (Between Environments, Media, and Circulation) written by Jairo Ferreira and published by FACOS-UFSM. This book was released on 2021-05-06 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is one of the results of the III International Seminar on Research on Mediatization and Social Processes held in 2019. The III International Seminar on Research on Mediatization and Social Processes had a program developed on two levels: Debate Tables, with invited researchers (five discussion tables, with the participation of researchers from France (3), Argentina (2), Germany (1), and Brazil (5). The schedule of the III Seminar and its structure can be seen at https://www.midiaticom.org/seminario-midiatizacao/grade-de-programacao-2019/. In total, there were 15 hours of debates at the five Discussion Tables. Methodologically, the Seminar takes place in the articulation of Debate Tables with international guests and Working Groups with the presence of researchers, doctors, doctoral students, masters, and masters' degree students. We point out that, even in the scope of training processes, master's and doctoral students, masters and doctors, post-doctors and post-doctoral graduates, and members of the organizing Research Group take part as reviewers, in a blind evaluation process, of the expanded abstracts submitted by graduates with a lower title - under the coordination of the research professors from the Mediatization and Social Processes Group. They evaluated (in a group of more than three dozen reviewers) each of the works submitted by colleagues with a lower instructional level, with classificatory notes, which resulted in the approved works. They were then grouped by the Organizing Committee, successively, until they reached the event's working groups.
Book Synopsis After Human Rights by : Fernando J. Rosenberg
Download or read book After Human Rights written by Fernando J. Rosenberg and published by University of Pittsburgh Press. This book was released on 2017-03-30 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fernando J. Rosenberg explores Latin American artistic production concerned with the possibility of justice after the establishment, rise, and ebb of the human rights narrative around the turn of the last century. Prior to this, key literary and artistic projects articulated Latin American modernity by attempting to address and supplement the state's inability to embody and enact justice. Rosenberg argues that since the topics of emancipation, identity, and revolution no longer define social concerns, Latin American artistic production is now situated at a point where the logic and conditions of marketization intersect with the notion of rights through which subjects define themselves politically. Rosenberg grounds his study in discussions of literature, film, and visual art (novels of political re-foundations, fictions of truth and reconciliation, visual arts based on cases of disappearance, films about police violence, artistic collaborations with police forces, and judicial documentaries.) In doing so, he provides a highly original examination of the paradoxical demands on current artistic works to produce both capital value and foster human dignity.
Book Synopsis Mediatized Sapiens – Communicational Knowledge in the Constitution of the Species by : Jairo Ferreira
Download or read book Mediatized Sapiens – Communicational Knowledge in the Constitution of the Species written by Jairo Ferreira and published by FACOS-UFSM. This book was released on with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book results from the IV International Seminar on Research on Mediatization and Social Processes held in 2020/2021. The III International Seminar on Research on Mediatization and Social Processes had a program developed on two levels: debate panels with invited researchers (5 panels, with the participation of researchers from Sweden(2), Argentina (2), and Brazil (9, including five from PPGCC-Unisinos). The IV Seminar program and its structure are at https://www.midiaticom.org/seminario-midiatizacao/programacao-2020/. In this IV Seminar, the theme of the panels was “Mediatized Sapiens: the social construction of knowledge among interactions, means, circulation, and social mediation.” With mediatized sapiens, we want to refer to several media processes related to the mental changes of the species. Several questions can be enunciated related to these. How can we think of knowledge social construction when mediated by the media processes? To what extent does the mental experience of the species hold media processes as references to its building and inferences? How do the actors in a network participate in these processes? To what extent do institutions and organizations adapt to these new environments? In particular, how do the University, research, and scientific fields participate in this repair? Do the media in digital media, in action through expert systems and artificial intelligence, interpose themselves in these processes to the point of asking incisive and secondary questions? How do temporalities and spatiality affect the conditions of production and reception, including social practices, in the social production of knowledge? What epistemologies and methodologies can account for this new complexity amid indetermination and uncertainty zones?
Book Synopsis Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas by : Passarelli, Brasilina
Download or read book Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas written by Passarelli, Brasilina and published by IGI Global. This book was released on 2015-09-21 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: The way we talk, work, learn, and think has been greatly shaped by modern technology. These lifestyle changes have made digital literacy the new written literacy, where those who are not able to use computers are unable to function and perform everyday tasks. The Handbook of Research on Comparative Approaches to the Digital Age Revolution in Europe and the Americas explores the new ways that technology is shaping our society and the advances it is bringing, along with potential drawbacks, such as human jobs being replaced by computers. This expansive handbook is an essential reference source for students, academics, and professionals in the fields of communication, information technology, sociology, social policy, and education; it will also prove of interest to policymakers, funding-agencies, and digital inclusion program developers. This handbook features a broad scope of research-based articles on topics including, but not limited to, computational thinking, e-portfolios, e-citizenship, digital inclusion policies, and information literacy as a form of community empowerment.
Book Synopsis Semiotics and its Masters, volume 1 by : Kristian Bankov
Download or read book Semiotics and its Masters, volume 1 written by Kristian Bankov and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-05-22 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents a broad range of topics and current frontline research by leading semioticians. The contributions are representative of the most cutting-edge work in semiotics, but project as well the developments in the near future of the field.
Book Synopsis Global Convergence Cultures by : Matthew Freeman
Download or read book Global Convergence Cultures written by Matthew Freeman and published by Routledge. This book was released on 2018-05-03 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today’s convergent media industries readily produce stories that span multiple media, telling the tales of superheroes across comics, film and television, inviting audiences to participate in the popular universes across cinema, novels, the Web, and more. This transmedia phenomenon may be a common strategy in Hollywood’s blockbuster fiction factory, tied up with digital marketing and fictional world-building, but transmediality is so much more than global movie franchises. Different cultures around the world are now making new and often far less commercial uses of transmediality, applying this phenomenon to the needs and structures of a nation and re-thinking it in the form of cultural, political and heritage projects. This book offers an exploration of these national and cultural systems of transmediality around the world, showing how national cultures – including politics, people, heritage, traditions, leisure and so on – are informing transmediality in different countries. The book spans four continents and twelve countries, looking across the UK, Spain, Portugal, France, Estonia, USA, Canada, Colombia, Brazil, Japan, India, and Russia.
Book Synopsis The Routledge Companion to Transmedia Studies by : Matthew Freeman
Download or read book The Routledge Companion to Transmedia Studies written by Matthew Freeman and published by Routledge. This book was released on 2018-10-09 with total page 666 pages. Available in PDF, EPUB and Kindle. Book excerpt: Around the globe, people now engage with media content across multiple platforms, following stories, characters, worlds, brands and other information across a spectrum of media channels. This transmedia phenomenon has led to the burgeoning of transmedia studies in media, cultural studies and communication departments across the academy. The Routledge Companion to Transmedia Studies is the definitive volume for scholars and students interested in comprehending all the various aspects of transmediality. This collection, which gathers together original articles by a global roster of contributors from a variety of disciplines, sets out to contextualize, problematize and scrutinize the current status and future directions of transmediality, exploring the industries, arts, practices, cultures, and methodologies of studying convergent media across multiple platforms.
Book Synopsis Handbook of Brand Semiotics by : George Rossolatos (Hrsg.)
Download or read book Handbook of Brand Semiotics written by George Rossolatos (Hrsg.) and published by kassel university press GmbH. This book was released on 2015-11-09 with total page 47 pages. Available in PDF, EPUB and Kindle. Book excerpt: Semiotics has been making progressively inroads into marketing research over the past thirty years. Despite the amply demonstrated conceptual appeal and empirical pertinence of semiotic perspectives in various marketing research streams, spanning consumer research, brand communications, branding and consumer cultural studies, there has been a marked deficit in terms of consolidating semiotic brand-related research under a coherent disciplinary umbrella with identifiable boundaries and research agenda. The Handbook of Brand Semiotics furnishes a compass for the perplexed, a set of anchors for the inquisitive and a solid corpus for scholars, while highlighting the conceptual richness and methodological diversity of semiotic perspectives. Written by a team of expert scholars in various semiotics and branding related fields, such as John A. Bateman, David Machin, Xavier Ruiz Collantes, Kay L. O’Halloran, Dario Mangano, George Rossolatos, Merce Oliva, Per Ledin, Gianfranco Marrone, Francesco Mangiapane, Jennie Mazur, Carlos Scolari, Ilaria Ventura, and edited by George Rossolatos, Chief Editor of the International Journal of Marketing Semiotics, the Handbook is intended as a point of reference for researchers who wish to enter the ‘House of Brand Semiotics’ and explore its marvels. The Handbook of Brand Semiotics, actively geared towards an inter-disciplinary dialogue between perspectives from marketing and semiotics, features the state-of-the-art, but also offers directions for future research in key streams, such as: Analyzing and designing brand language across media Brand image, brand symbols, brand icons vs. iconicity The contribution of semiotics to transmedia storytelling Narrativity and rhetorical approaches to branding Semiotic roadmap for designing brand identity Semiotic roadmap for designing logos and packaging Comparative readings of structuralist, Peircean and sociosemiotic approaches to brandcomms Sociosemiotic accounts of building brand identity online Multimodality and Multimodal critical discourse analysis Challenging the omnipotence of cognitivism in brand- related research Semiotics and (inter)cultural branding Brand equity semiotics
Book Synopsis Comprendiendo los medios masivos de comunicación by : Jeffrey Schrank
Download or read book Comprendiendo los medios masivos de comunicación written by Jeffrey Schrank and published by . This book was released on 1989 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Women’s Club Football in Brazil and Colombia by : Mark Biram
Download or read book Women’s Club Football in Brazil and Colombia written by Mark Biram and published by Liverpool University Press. This book was released on 2024-01-15 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first women’s football book on Latin America centring the perspectives of players brings rare interview material that cuts through the clichés to uncover the lived reality of women footballers. It includes the first large-scale survey of South American women footballers’ views into dialogue with institutional and media perspectives. The early chapters consider the backdrop Latin American women footballers operate in, a media and institutional panorama that privileges a heteronormative athletic femininity whilst ensuring women’s football is never portrayed as anything other than an inferior version of the hegemonic (men’s) game. Following this, drawing on nine months of ethnographic fieldwork in which 33 semi-structured interviews were carried out with players and institutional figures, this pioneering book foregrounds the lived reality of women’s football in three strategic locations. Firstly, three months were spent in the Amazon region of Brazil where Esporte Clube Iranduba provides a fascinating alternative model for the growth of women’s football. This is contrasted with Santos FC, where women’s football tends to be constantly overshadowed by the presence of banal patriarchy, and finally with another fleeting glimpse of how another model is possible at Atlético Huila of Colombia, the surprise winner of the women’s Copa Libertadores in 2018.
Book Synopsis El plan estratégico de comunicación by : Andrés Aljure
Download or read book El plan estratégico de comunicación written by Andrés Aljure and published by Editorial UOC. This book was released on 2016-05-13 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Toda organización, sea pública, privada, mixta u ONG, requiere de la interacción con “públicos” de diferente índole para lograr sus objetivos. Esa interacción es en esencia un proceso permanente de comunicación que, como tal, requiere ser gestionado. La forma de estructurar dicha gestión con lógica, coherencia, propósito y efectividad es a través del diseño, la elaboración y la implementación de planes estratégicos de comunicación (PEC). Este libro ofrece una completa contextualización del para qué gestionar la comunicación, así como consideraciones, ejemplos y recomendaciones de orden técnico y gerencial para hacerlo. A través de este, también se accede a un método concreto y estructurado que, descrito paso a paso, de manera práctica y específica, provee herramientas plenamente aplicables y presenta lo que usted debe tener en cuenta para diseñar y elaborar un PEC de forma apropiada.
