Effective Media Communication During Public Health Emergencies

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Effective Media Communication During Public Health Emergencies

Author : World Health Organization
Publisher : World Health Organization
ISBN 13 : 9241547030
Total Pages : 138 pages
Book Rating : 4.2/5 (415 download)

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Book Synopsis Effective Media Communication During Public Health Emergencies by : World Health Organization

Download or read book Effective Media Communication During Public Health Emergencies written by World Health Organization and published by World Health Organization. This book was released on 2007 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective communication through the media is an essential responsibility of public health officials, particularly during emergencies. Urgent high-concern situations present a unique communication challenge. Recent outbreaks of severe acute respiratory syndrome (SARS) and avian influenza, releases of anthrax and sarin, and the tsunami disaster in South-east Asia underline the importance of communication during public health emergencies. Poor communication can erode public support, fan emotions, undermine confidence, and amplify social and economic costs. Effective communication can rally support, calm a nervous public, provide much-needed information, encourage cooperative behaviors, and help save lives. This handbook presents an integrated principle-based approach to media communication for those dealing with public health emergencies. Topics covered include how journalists gather and process information about public health emergencies, steps for planning and implementing an effective media communication program, identifying and reaching target audiences, conducting media interviews, avoiding traps and pitfalls, and preparing key messages. It is designed to improve those skills needed for preparing and delivering public health messages during an emergency. It will be useful to public health and government officials, senior managers in public and private sector organizations, hospital managers, public information officers, and experts responsible for communicating with the media. The Field Guide produced as a separate book summarizes the practical steps that can be taken to strengthen and enhance efforts made in this area. The target audiences for the Field Guide are WHO offices field personnel and public health officials who are unfamiliar with media interactions or who wish to sharpen their skills in this area. Companion volume link: Field Guide

Effective Media Communication During Public Health Emergencies

Author : Randall N. Hyer
Publisher : World Health Organization
ISBN 13 : 9241547049
Total Pages : 61 pages
Book Rating : 4.2/5 (415 download)

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Book Synopsis Effective Media Communication During Public Health Emergencies by : Randall N. Hyer

Download or read book Effective Media Communication During Public Health Emergencies written by Randall N. Hyer and published by World Health Organization. This book was released on 2007 with total page 61 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective communication through the media is an essential responsibility of public health officials, particularly during emergencies. Urgent high-concern situations present a unique communication challenge. Recent outbreaks of severe acute respiratory syndrome (SARS) and avian influenza, releases of anthrax and sarin, and the tsunami disaster in South-east Asia underline the importance of communication during public health emergencies. Poor communication can erode public support, fan emotions, undermine confidence, and amplify social and economic costs. Effective communication can rally support calm a nervous public provide much-needed information encourage cooperative behaviors and help save lives. This handbook presents an integrated, principle-based approach to media communication for those dealing with public health emergencies. Topics covered include how journalists gather and process information about public health emergencies, steps for planning and implementing an effective media communication program, identifying and reaching target audiences, media interviews, avoiding traps and pitfalls, and preparing key messages. It is designed to improve those skills needed for preparing and delivering public health messages during an emergency. It will be useful to public health and government officials, senior managers in public and private sector organizations, hospital managers, public information officers, and experts responsible for communicating with the media. The Field Guide produced as a separate book summarizes the practical steps that can be taken to strengthen and enhance efforts made in this area. The target audiences for the Field Guide are WHO offices, field personnel, and public health officials who are unfamiliar with media interactions or who wish to sharpen their skills in this area. Companion volume link: Handbook

Effective Media Communication During Public Health Emergencies

Author : R. N., VT-Hyer Covello
Publisher :
ISBN 13 : 9780241547038
Total Pages : 124 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Effective Media Communication During Public Health Emergencies by : R. N., VT-Hyer Covello

Download or read book Effective Media Communication During Public Health Emergencies written by R. N., VT-Hyer Covello and published by . This book was released on 2006-06-01 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Effective Media Communication During Public Health Emergencies

Author : R. N., VT-Hyer Covello
Publisher :
ISBN 13 : 9780241547045
Total Pages : 53 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Effective Media Communication During Public Health Emergencies by : R. N., VT-Hyer Covello

Download or read book Effective Media Communication During Public Health Emergencies written by R. N., VT-Hyer Covello and published by . This book was released on 2006-06-01 with total page 53 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Disaster Communications in a Changing Media World

Author : George Haddow
Publisher : Butterworth-Heinemann
ISBN 13 : 0124079253
Total Pages : 282 pages
Book Rating : 4.1/5 (24 download)

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Book Synopsis Disaster Communications in a Changing Media World by : George Haddow

Download or read book Disaster Communications in a Changing Media World written by George Haddow and published by Butterworth-Heinemann. This book was released on 2013-12-14 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communications are key to the success of disaster mitigation, preparedness, response, and recovery. Accurate information disseminated to the general public, to elected officials and community leaders, as well as to the media, reduces risk, saves lives and property, and speeds recovery. Disaster Communications in a Changing Media World, Second Edition, provides valuable information for navigating these priorities in the age of evolving media. The emergence of new media like the Internet, email, blogs, text messaging, cell phone photos, and the increasing influence of first informers are redefining the roles of government and media. The tools and rules of communications are evolving, and disaster communications must also evolve to accommodate these changes and exploit the opportunities they provide. Disaster Communications in a Changing Media World, Second Edition, illuminates the path to effective disaster communication, including the need for transparency, increased accessibility, trustworthiness and reliability, and partnerships with the media. Includes case studies from recent disasters including Hurricane Sandy, the 2011 tsunami in Japan, and the Boston Marathon bombings Demonstrates how to use blogs, text messages, and cell phone cameras, as well as government channels and traditional media, to communicate during a crisis Examines current social media programs conducted by FEMA, the American Red Cross, state and local emergency managers, and the private sector Updated information in each chapter, especially on how social media has emerged as a force in disaster communications

Communicating Risk in Public Health Emergencies

Author : World Health Organization
Publisher :
ISBN 13 : 9789241550208
Total Pages : 0 pages
Book Rating : 4.5/5 (52 download)

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Book Synopsis Communicating Risk in Public Health Emergencies by : World Health Organization

Download or read book Communicating Risk in Public Health Emergencies written by World Health Organization and published by . This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "During public health emergencies, people need to know what health risks they face, and what actions they can take to protect their health and lives. Accurate information provided early, often, and in languages and channels that people understand, trust and use, enables individuals to make choices and take actions to protect themselves, their families and communities from threatening health hazards." -- Publisher's description.

Evidence-Based Practice for Public Health Emergency Preparedness and Response

Author : National Academies of Sciences, Engineering, and Medicine
Publisher : National Academies Press
ISBN 13 : 0309670381
Total Pages : 501 pages
Book Rating : 4.3/5 (96 download)

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Book Synopsis Evidence-Based Practice for Public Health Emergency Preparedness and Response by : National Academies of Sciences, Engineering, and Medicine

Download or read book Evidence-Based Practice for Public Health Emergency Preparedness and Response written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2020-11-28 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: When communities face complex public health emergencies, state local, tribal, and territorial public health agencies must make difficult decisions regarding how to effectively respond. The public health emergency preparedness and response (PHEPR) system, with its multifaceted mission to prevent, protect against, quickly respond to, and recover from public health emergencies, is inherently complex and encompasses policies, organizations, and programs. Since the events of September 11, 2001, the United States has invested billions of dollars and immeasurable amounts of human capital to develop and enhance public health emergency preparedness and infrastructure to respond to a wide range of public health threats, including infectious diseases, natural disasters, and chemical, biological, radiological, and nuclear events. Despite the investments in research and the growing body of empirical literature on a range of preparedness and response capabilities and functions, there has been no national-level, comprehensive review and grading of evidence for public health emergency preparedness and response practices comparable to those utilized in medicine and other public health fields. Evidence-Based Practice for Public Health Emergency Preparedness and Response reviews the state of the evidence on PHEPR practices and the improvements necessary to move the field forward and to strengthen the PHEPR system. This publication evaluates PHEPR evidence to understand the balance of benefits and harms of PHEPR practices, with a focus on four main areas of PHEPR: engagement with and training of community-based partners to improve the outcomes of at-risk populations after public health emergencies; activation of a public health emergency operations center; communication of public health alerts and guidance to technical audiences during a public health emergency; and implementation of quarantine to reduce the spread of contagious illness.

Communicating in a Crisis

Author : Robert DeMartino
Publisher : DIANE Publishing
ISBN 13 : 1437903487
Total Pages : 96 pages
Book Rating : 4.4/5 (379 download)

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Book Synopsis Communicating in a Crisis by : Robert DeMartino

Download or read book Communicating in a Crisis written by Robert DeMartino and published by DIANE Publishing. This book was released on 2009-02 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: A resource for public officials on the basic tenets of effective communications generally and on working with the news media specifically. Focuses on providing public officials with a brief orientation and perspective on the media and how they think and work, and on the public as the end-recipient of info.; concise presentations of techniques for responding to and cooperating with the media in conveying info. and delivering messages, before, during, and after a public health crisis; a practical guide to the tools of the trade of media relations and public communications; and strategies and tactics for addressing the probable opportunities and the possible challenges that are likely to arise as a consequence of such communication initiatives. Ill.

Global Public Health Communication

Author : Muhiuddin Haider
Publisher : Jones & Bartlett Learning
ISBN 13 : 9780763747763
Total Pages : 492 pages
Book Rating : 4.7/5 (477 download)

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Book Synopsis Global Public Health Communication by : Muhiuddin Haider

Download or read book Global Public Health Communication written by Muhiuddin Haider and published by Jones & Bartlett Learning. This book was released on 2005 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public health officials are constantly dispensing important health information to the masses through various media outlets. This comprehensive, practical new book teaches important skills and techniques to communicate public health issues effectively, including: health communication in emergency preparedness; the importance of social marketing techniques; public-private partnerships; building direct links between communication and health service delivery by way of pragmatic strategies; maximizing information reach through interdisciplinary planning; and much more.

Essentials of Public Health Communication

Author : Claudia Parvanta
Publisher : Jones & Bartlett Learning
ISBN 13 : 0763771155
Total Pages : 443 pages
Book Rating : 4.7/5 (637 download)

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Book Synopsis Essentials of Public Health Communication by : Claudia Parvanta

Download or read book Essentials of Public Health Communication written by Claudia Parvanta and published by Jones & Bartlett Learning. This book was released on 2011 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health Behavior, Education, & Promotion

Building Communication Capacity to Counter Infectious Disease Threats

Author : National Academies of Sciences, Engineering, and Medicine
Publisher : National Academies Press
ISBN 13 : 0309457688
Total Pages : 139 pages
Book Rating : 4.3/5 (94 download)

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Book Synopsis Building Communication Capacity to Counter Infectious Disease Threats by : National Academies of Sciences, Engineering, and Medicine

Download or read book Building Communication Capacity to Counter Infectious Disease Threats written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2017-07-14 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building communication capacity is a critical piece of preparing for, detecting, and responding to infectious disease threats. The International Health Regulations (IHR) establish risk communicationâ€"the real-time exchange of information, advice, and opinions between experts or officials and people who face a threat to their survival, health, and economic or social well-beingâ€"as a core capacity that World Health Organization member states must fulfill to strengthen the fight against these threats. Despite global recognition of the importance of complying with IHR, 67 percent of signatory countries report themselves as not compliant. By investing in communication capacity, public health and government officials and civil society organizations facing health crises would be prepared to provide advice, information, and reassurance to the public as well as to rapidly develop messages and community engagement activities that are coordinated and take into account social and behavioral dynamics among all sectors. To learn about current national and international efforts to develop the capacity to communicate effectively during times of infectious disease outbreaks, and to explore gaps in the research agenda that may help address communication needs to advance the field, the Forum on Microbial Threats of the National Academies of Sciences, Engineering, and Medicine convened a 1.5 day workshop on December 13 and 14, 2016, in Washington, DC. Participants reviewed progress and needs in strengthening communication capacity for dealing with infectious disease threats for both outbreaks and routine challenges in the United States and abroad. This publication summarizes the presentations and discussions from the workshop.

Social Media Use In Crisis and Risk Communication

Author : Harald Hornmoen
Publisher : Emerald Group Publishing
ISBN 13 : 1787562697
Total Pages : 328 pages
Book Rating : 4.7/5 (875 download)

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Book Synopsis Social Media Use In Crisis and Risk Communication by : Harald Hornmoen

Download or read book Social Media Use In Crisis and Risk Communication written by Harald Hornmoen and published by Emerald Group Publishing. This book was released on 2018-10-01 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ebook edition of this title is Open Access and is freely available to read online. Presenting research on social media use in crisis and risk cases: a terrorist attack, a natural disaster and an infectious disease of international concern, this book investigates how social media plays a crucial role in mitigating or preventing crises.

Social Media, Crisis Communication, and Emergency Management

Author : Connie M. White
Publisher : CRC Press
ISBN 13 : 1439853495
Total Pages : 336 pages
Book Rating : 4.4/5 (398 download)

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Book Synopsis Social Media, Crisis Communication, and Emergency Management by : Connie M. White

Download or read book Social Media, Crisis Communication, and Emergency Management written by Connie M. White and published by CRC Press. This book was released on 2011-09-20 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although recent global disasters have clearly demonstrated the power of social media to communicate critical information in real-time, its true potential has yet to be unleashed. Social Media, Crisis Communication, and Emergency Management: Leveraging Web 2.0 Technologies teaches emergency management professionals how to use social media to improve emergency planning, preparedness, and response capabilities. It provides a set of guidelines and safe practices for using social media effectively across a range of emergency management applications. Explaining how emergency management agencies can take advantage of the extended reach these technologies offer, the book supplies cutting-edge methods for leveraging these technologies to manage information more efficiently, reduce information overload, inform the public, and ultimately save lives. Filled with real-world examples and case studies, it is an ideal self-study resource. Its easy-to-navigate structure and numerous exercises also make it suitable for courses at both the undergraduate and graduate levels. From crowdsourcing and digital volunteers to mapping and collective intelligence, Social Media, Crisis Communication, and Emergency Management: Leveraging Web 2.0 Technologies facilitates a clear understanding of the essential principles of social media. Each chapter includes an example of a local-level practitioner, organization, or agency using social media that demonstrates the transformative power of social media in the real world. The book also includes numerous exercises that supply readers with models for building their own social media sites and groups—making it a must-read for anyone who wants to learn more about the communication and information structures supported by social media. Visit the author’s homepage: http://sites.google.com/site/conniemwhite/Home

The CDC Field Epidemiology Manual

Author : Centers for Disease Control and Prevention (CDC)
Publisher : Oxford University Press
ISBN 13 : 0190624264
Total Pages : 592 pages
Book Rating : 4.1/5 (96 download)

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Book Synopsis The CDC Field Epidemiology Manual by : Centers for Disease Control and Prevention (CDC)

Download or read book The CDC Field Epidemiology Manual written by Centers for Disease Control and Prevention (CDC) and published by Oxford University Press. This book was released on 2018-11-20 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt: A NEW AND ESSENTIAL RESOURCE FOR THE PRACTICE OF EPIDEMIOLOGY AND PUBLIC HEALTH The CDC Field Epidemiology Manual is a definitive guide to investigating acute public health events on the ground and in real time. Assembled and written by experts from the Centers for Disease Control and Prevention as well as other leading public health agencies, it offers current and field-tested guidance for every stage of an outbreak investigation -- from identification to intervention and other core considerations along the way. Modeled after Michael Gregg's seminal book Field Epidemiology, this CDC manual ushers investigators through the core elements of field work, including many of the challenges inherent to outbreaks: working with multiple state and federal agencies or multinational organizations; legal considerations; and effective utilization of an incident-management approach. Additional coverage includes: · Updated guidance for new tools in field investigations, including the latest technologies for data collection and incorporating data from geographic information systems (GIS) · Tips for investigations in unique settings, including healthcare and community-congregate sites · Advice for responding to different types of outbreaks, including acute enteric disease; suspected biologic or toxic agents; and outbreaks of violence, suicide, and other forms of injury For the ever-changing public health landscape, The CDC Field Epidemiology Manual offers a new, authoritative resource for effective outbreak response to acute and emerging threats. *** Oxford University Press will donate a portion of the proceeds from this book to the CDC Foundation, an independent nonprofit and the sole entity created by Congress to mobilize philanthropic and private-sector resources to support the Centers for Disease Control and Prevention's critical health protection work. To learn more about the CDC Foundation, visit www.cdcfoundation.org.

Public Health Communication

Author : Claudia Parvanta
Publisher : Jones & Bartlett Learning
ISBN 13 : 128414674X
Total Pages : 530 pages
Book Rating : 4.2/5 (841 download)

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Book Synopsis Public Health Communication by : Claudia Parvanta

Download or read book Public Health Communication written by Claudia Parvanta and published by Jones & Bartlett Learning. This book was released on 2017-03-22 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for master’s level study, Public Health Communication: Critical Tools and Strategies will prepare new graduates for any entry level position in public health policy/advocacy, health communication, health promotion, social marketing, or community health education. Filled with practical examples, the book is also a valuable resource for those preparing for the CPH or CHES exams. Students will learn core concepts for planning a communication framework as well key strategies for educating the public about health issues including understanding and reporting science, communicating for policy and advocacy, and health literacy and numeracy. The book thoroughly explores classic theories of persuasion in communication such as Extended Parallel Process Model, Inoculation, Sensation Value, and Cognitive Value. The most current forms of digital/multimedia/interactive channels of communication are examined.

Crisis Communications

Author : A. Michael Noll
Publisher : Rowman & Littlefield
ISBN 13 : 9780742525436
Total Pages : 260 pages
Book Rating : 4.5/5 (254 download)

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Book Synopsis Crisis Communications by : A. Michael Noll

Download or read book Crisis Communications written by A. Michael Noll and published by Rowman & Littlefield. This book was released on 2003 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: On September 11, 2001, AT&T's traffic was 40 percent greater than its previous busiest day. Wireless calls were made from the besieged airplanes and buildings, with the human voice having a calming influence. E-mail was used to overcome distance and time zones. And storytelling played an important role both in conveying information and in coping with the disaster. Building on such events and lessons, Crisis Communications features an international cast of top contributors exploring emergency communications during crisis. Together, they evaluate the use, performance, and effects of traditional mass media (radio, TV, print), newer media (Internet, email), conventional telecommunications (telephones, cell phones), and interpersonal communication in emergency situations. Applying what has been learned from the behavior of the mass media in past crises, the authors clearly show the central role of communications on September 11. They establish how people learned of the tragedy and how they responded; examine the effects of media globalization on terrorism; and, in many cases, give specific advice for the future.

The Future of the Public's Health in the 21st Century

Author : Institute of Medicine
Publisher : National Academies Press
ISBN 13 : 0309133181
Total Pages : 536 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Future of the Public's Health in the 21st Century by : Institute of Medicine

Download or read book The Future of the Public's Health in the 21st Century written by Institute of Medicine and published by National Academies Press. This book was released on 2003-02-01 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: The anthrax incidents following the 9/11 terrorist attacks put the spotlight on the nation's public health agencies, placing it under an unprecedented scrutiny that added new dimensions to the complex issues considered in this report. The Future of the Public's Health in the 21st Century reaffirms the vision of Healthy People 2010, and outlines a systems approach to assuring the nation's health in practice, research, and policy. This approach focuses on joining the unique resources and perspectives of diverse sectors and entities and challenges these groups to work in a concerted, strategic way to promote and protect the public's health. Focusing on diverse partnerships as the framework for public health, the book discusses: The need for a shift from an individual to a population-based approach in practice, research, policy, and community engagement. The status of the governmental public health infrastructure and what needs to be improved, including its interface with the health care delivery system. The roles nongovernment actors, such as academia, business, local communities and the media can play in creating a healthy nation. Providing an accessible analysis, this book will be important to public health policy-makers and practitioners, business and community leaders, health advocates, educators and journalists.