Education and Research for Marketing and Quality Management in Libraries

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Author :
Publisher : München : K.G. Saur
ISBN 13 :
Total Pages : 348 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Education and Research for Marketing and Quality Management in Libraries by : International Federation of Library Associations and Institutions

Download or read book Education and Research for Marketing and Quality Management in Libraries written by International Federation of Library Associations and Institutions and published by München : K.G. Saur. This book was released on 2002 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Education and Research for Marketing and Quality Management in Libraries the proceedings of the scientific colloquium held under this title in Quebec City (Canada) are assembled. The colloquium was organized by IFLA's Management and Marketing Section, as a satellite event on the occasion of the IFLA General Conference in Boston (USA) during the same month. The book contains 24 papers: 16 in English, 8 in French and 3 synthesising articles.

Education and Research for Marketing and Quality Management in Libraries

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Author :
Publisher :
ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.:/5 (488 download)

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Book Synopsis Education and Research for Marketing and Quality Management in Libraries by : Réjean Savard

Download or read book Education and Research for Marketing and Quality Management in Libraries written by Réjean Savard and published by . This book was released on 2001 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Education and Research for Marketing and Quality Management in Libraries / La formation et la recherche sur le marketing et la gestion de la qualité en bibliothèque

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Author :
Publisher : Walter de Gruyter
ISBN 13 : 3110962217
Total Pages : 340 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis Education and Research for Marketing and Quality Management in Libraries / La formation et la recherche sur le marketing et la gestion de la qualité en bibliothèque by : Réjean Savard

Download or read book Education and Research for Marketing and Quality Management in Libraries / La formation et la recherche sur le marketing et la gestion de la qualité en bibliothèque written by Réjean Savard and published by Walter de Gruyter. This book was released on 2013-02-07 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International Federation of Library Associations and Institutions (IFLA) is the leading international body representing the interests of library and information services and their users. It is the global voice of the information profession. The series IFLA Publications deals with many of the means through which libraries, information centres, and information professionals worldwide can formulate their goals, exert their influence as a group, protect their interests, and find solutions to global problems.

Continuing Professional Development - Preparing for New Roles in Libraries: A Voyage of Discovery

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Author :
Publisher : Walter de Gruyter
ISBN 13 : 3598440162
Total Pages : 307 pages
Book Rating : 4.5/5 (984 download)

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Book Synopsis Continuing Professional Development - Preparing for New Roles in Libraries: A Voyage of Discovery by : Paul Genoni

Download or read book Continuing Professional Development - Preparing for New Roles in Libraries: A Voyage of Discovery written by Paul Genoni and published by Walter de Gruyter. This book was released on 2006-05-02 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: Librarians and information workers the world over are faced with the constant challenge of remaining abreast of developments in their field. Rapid changes in technology and workplace roles threaten to make their skills obsolete unless they undertake constant professional development. This international collection presents a comprehensive overview of current continuing professional development theory and practice for those who manage and work in library and information services. Papers by academics and practitioners describe numerous innovative responses to emerging continuing education and training needs, including workplace learning; individual learning and learning organisations.

Education and Research for Marketing and Quality Management in Libraries

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Author :
Publisher :
ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.:/5 (88 download)

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Book Synopsis Education and Research for Marketing and Quality Management in Libraries by :

Download or read book Education and Research for Marketing and Quality Management in Libraries written by and published by . This book was released on 2002 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Today's Academic Library

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Author :
Publisher : American Library Association
ISBN 13 : 0838909841
Total Pages : 193 pages
Book Rating : 4.8/5 (389 download)

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Book Synopsis Marketing Today's Academic Library by : Brian Mathews

Download or read book Marketing Today's Academic Library written by Brian Mathews and published by American Library Association. This book was released on 2009 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Marketing Today’s Academic Library, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. This book proposes new visions and ideas, challenging the traditional way of thinking and providing a framework to target users more precisely.Most library marketing intended for undergraduates promotes the collection, reference and instructional service, and occasional events such as guest speakers or exhibits. The guiding principle of Marketing Today’s Academic Library is that marketing should focus on the lifestyle of the user, showcasing how the library fits within the daily life of the student. Mathews’ personal and compelling presentation will assist readers in Challenging and rethinking their marketing strategies Demonstrating their value through applied relevance Focusing on the needs of the student and their expectationsWritten in a concise and engaging manner that speaks to popular anxiety points about new marketing techniques, this book is filled with tips and strategies that academic librarians can use to communicate with students, surpassing their expectations of their library experience.

Collaborative Electronic Resource Management

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313053324
Total Pages : 268 pages
Book Rating : 4.3/5 (13 download)

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Book Synopsis Collaborative Electronic Resource Management by : Joan E. Conger

Download or read book Collaborative Electronic Resource Management written by Joan E. Conger and published by Bloomsbury Publishing USA. This book was released on 2004-11-30 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Electronic resource management is becoming a primary responsibility of library managers. This book approaches electronic resource management as a system affecting all library work, linking it to concepts of collaborative management and the assessment cycle. The author demonstrates how collection development, acquisitions, licensing, budgeting, and cataloging techniques; technological infrastructure; and user services for electronic resources fit into the new collaborative management that relies on learning more than control to respond to change. The techniques presented for managing electronic resources improves the library's service value through relationships between library professionals and with library customers. Engaging the librarian in a cycle of constant learning and assessment, the approach ultimately makes work lighter, relationships with colleagues and customers more productive, and library services more relevant to community needs.

Marketing Library and Information Services: International Perspectives

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Author :
Publisher : Walter de Gruyter
ISBN 13 : 3598440197
Total Pages : 436 pages
Book Rating : 4.5/5 (984 download)

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Book Synopsis Marketing Library and Information Services: International Perspectives by : Dinesh K. Gupta

Download or read book Marketing Library and Information Services: International Perspectives written by Dinesh K. Gupta and published by Walter de Gruyter. This book was released on 2006-05-02 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt: The marketing of library services is an essential agenda item for almost all kinds of libraries all over the world. In this volume 47 experts from 20 countries address the issue through 40 articles. The bundling of dozens of contributions from a truly international group of librarians, presented in this book, provides a broad spectrum on the topic. This book will thus prove immensely useful, helping both working librarians and future librarians to understand vital issues relating to the marketing of library and information services at the local, national and international level. The book is divided into the following six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.

Skills to Make a Librarian

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Publisher : Chandos Publishing
ISBN 13 : 0081000650
Total Pages : 206 pages
Book Rating : 4.0/5 (81 download)

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Book Synopsis Skills to Make a Librarian by : Dawn Lowe-Wincentsen

Download or read book Skills to Make a Librarian written by Dawn Lowe-Wincentsen and published by Chandos Publishing. This book was released on 2014-12-11 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: The library and information profession builds skills and expertise that cover a wide spectrum. These skills are often desirable in other fields and industries. Likewise, the skills we build before entering the library and information professions can help us as professionals. Skills to Make a Librarian looks at both sides of this equation through a collection of essays by current and former librarians and information professionals who make use of this wide range of cross disciplinary skills. Chapters written by authors at various points in their careers detailing what skills they have developed outside of librarianship Chapter authors discuss skills that have benefited their practice and careers, and how the skills of librarianship fit into life outside libraries Authors open up about personal experiences while keeping it professional

Libraries, Classrooms, and the Interests of Democracy

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Author :
Publisher : Scarecrow Press
ISBN 13 : 081088528X
Total Pages : 249 pages
Book Rating : 4.8/5 (18 download)

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Book Synopsis Libraries, Classrooms, and the Interests of Democracy by : John Buschman

Download or read book Libraries, Classrooms, and the Interests of Democracy written by John Buschman and published by Scarecrow Press. This book was released on 2012 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Libraries, Classrooms, and the Interests of Democracy, Dr. Buschman details the connections between our educative institutions and democracy, and the resources within democratic theory reflecting on the tensions between marketing, advertising, consumption, and democracy.

The ABCs of ERM

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Author :
Publisher : Bloomsbury Publishing USA
ISBN 13 :
Total Pages : 170 pages
Book Rating : 4.2/5 (16 download)

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Book Synopsis The ABCs of ERM by : Jessica Zellers

Download or read book The ABCs of ERM written by Jessica Zellers and published by Bloomsbury Publishing USA. This book was released on 2018-01-22 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ever-shifting landscape of electronic resources challenges even the most tech-savvy information professionals. Now, however, you can surmount those challenges, with the solid backing offered in this practical book. Despite their being visible, valuable, and expensive components of public and academic library collections, electronic resources remain somewhat mysterious to many librarians. How do you deal with vendors, how do you decide which e-resources to buy, how do you optimize access for remote users, and perhaps most importantly, how do you motivate your public to use them? Created by three front-line practitioners, this guide answers all of those questions and more, offering practical advice to information professionals involved in any aspect of electronic resource management—from selecting, acquiring, and activating to managing, promoting, and deselecting. It features clear instructions along with definitions, checklists, FAQs, and sidebars comprising sensible tips and anecdotal asides for the involved librarian. Written in a lively style and brimming with helpful information, this is the guide you'll wish you had in library school, and a resource you will refer to again and again.

Dismantling the Public Sphere

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313049351
Total Pages : 228 pages
Book Rating : 4.3/5 (13 download)

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Book Synopsis Dismantling the Public Sphere by : John E. Buschman

Download or read book Dismantling the Public Sphere written by John E. Buschman and published by Bloomsbury Publishing USA. This book was released on 2003-08-30 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work presents a thorough examination of librarianship and the social and economic contexts in which the profession and its institutions operate. As a basis of analysis, Buschman employs critical education scholarship and the research of German philosopher Jurgen Habermas, whose seminal work on the public sphere—the arena in which the public organizes itself and formulates public opinion—serves as a meta-framework for Buschman's study of librarianship. Buschman asserts that a significant shift has occurred from the library as a contributor to the public good to a model where economic rationality directs policy. He challenges much of the current thinking and assumptions guiding libraries, exploring the circumstances in which librarians and libraries operate and linking the profession back to democratic and public purposes as the core essence of the field. Chapters include: • Crisis Culture and the Need for a Defense of Librarianship in the Public Sphere • The New Public Philosophy and Critical Educational Analysis • The Public Sphere: Rounding Out the Context of Librarianship • Studies in Librarianship and the Dismantling of the Public Sphere • Follow the Money: Library Funding and Information Capitalism • Follow-the-Leader Library Management and the New Public Philosophy • On Customer Driven Librarianship • Drifting Toward the Corporate Model: ALA • Notes on Postmodern Technology, Technocracy, and Libraries • The Public Sphere and Democratic Possibility Highly recommended for courses in policy and librarianship, as well as for academic and public library directors, this work will also be of interest to theorists in the social sciences.

The Teaching Library

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Publisher : Routledge
ISBN 13 : 1317965388
Total Pages : 249 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis The Teaching Library by : Scott Walter

Download or read book The Teaching Library written by Scott Walter and published by Routledge. This book was released on 2014-04-10 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the information needed to advocate for the significance of your library! How do you make the case that your library is a valuable instruction center? The Teaching Library helps librarians assess data on information literacy instruction programs so that they can better support the teaching role of the academic library in campus settings. This practical, professional resource features case studies from across the United States and Canada—in both public and private institutions—that offer a variety of evaluation methods. Here are the latest, easy-to-adopt ways of measuring your library’s direct contribution to student learning, on-campus and off. With a unique multifaceted approach to questions of assessment, The Teaching Library is an important resource that not only offers the latest techniques, but answers the larger question of how to make use of this data in ways that will best advocate information literacy instruction programs. From creating a multidimensional assessment to turning an initiative into a program to teaching and learning goals and beyond, this invaluable text covers many of the core issues those in this rapidly-evolving field must contend with. These contributions reinforce the importance of the learning that takes place in the classroom, in the co-curriculum, the extra-curriculum, and the surrounding community. Some of the key topics covered in The Teaching Library are: assessment practices such as 360° analysis, attitudinal, outcomes-based, and gap-measured integrating the teaching library into core mission, vision, and values statements presenting the message of a library’s value to internal audiences of colleagues building momentum—and maintaining it tying information literacy assessment to campus-wide assessment activities identifying and reaching end-of-program learning outcomes assessing the impact of the one-shot session on student learning information literacy instruction and the credit-course model promoting instruction among Library and Information Science educators and many more! The essays in The Teaching Library offer viable and practical ways for librarians to demonstrate their direct contribution to student learning in ways consistent with those accepted as valid across the campus. An important resource for academic librarians and Information Science professionals, The Teaching Library is also a useful tool for those in the campus community concerned with developing, funding, and continuing successful library programs—professional staff such as alumni directors; faculty and educators looking to make students more successful; and researchers.

International Network of Public Libraries: Quality management in public libraries

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Author :
Publisher : Scarecrow Press
ISBN 13 : 9780810835771
Total Pages : 236 pages
Book Rating : 4.8/5 (357 download)

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Book Synopsis International Network of Public Libraries: Quality management in public libraries by : Ute Klaassen

Download or read book International Network of Public Libraries: Quality management in public libraries written by Ute Klaassen and published by Scarecrow Press. This book was released on 1999 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sponsored by the Bertelsmann Foundation, the International Network of Public Libraries series recognizes the challenges faced by today's librarians. Consisting of sixteen experts from ten countries, the network strives to create a forum in which information and expertise can be shared in order to increase the effectiveness and efficiency of libraries. Their approach is highly practice-oriented; case studies present especially successful solutions. This series is an innovative resource for public library professionals. Ute Klaassen of the Gütersloh City Library, Germany and Chris Wiersma of the Grönigen City Library, the Netherlands, apply the concept of Total Quality Management (TQM) to the field of library science. They propose models and strategies for meeting the needs and expectations of library customers in order to gain their acceptance and loyalty. Thierry Giappiconi of the City Library of Frèsnes, France, discusses the implementation of marketing tools and techniques to complement and augment existing library strategies, discussing factors such as product, price, distribution, and promotion. Giappiconi cites the importance of setting high standards of customer service through close examination of customer needs.

The Quality Management Sourcebook

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Author :
Publisher : Routledge
ISBN 13 : 1134840241
Total Pages : 711 pages
Book Rating : 4.1/5 (348 download)

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Book Synopsis The Quality Management Sourcebook by : Christine Avery

Download or read book The Quality Management Sourcebook written by Christine Avery and published by Routledge. This book was released on 2002-09-11 with total page 711 pages. Available in PDF, EPUB and Kindle. Book excerpt: The concept of Quality Management began in the manufacturing sector, but a growing concern with quality in other areas of the economy has led to its wider application in service industries, government, education, and other not-for-profit agencies. A great quantity of material related to quality management has been produced in recent years, much of it by small presses, professional and trade associations, and consultants. The Quality Management Sourcebook is the first in-depth, international guide to the most useful material and sources of information. The book begins with the origins of quality management, explains how it evolved, examines its current situation, and explores the future. The book is divided into five main sections: * Introduction: General sources for information * Applications of total quality management * Focus on specific aspects of quality management * Quality in the future * Resource materials The Quality Management Sourcebook is an essential reference for everybody involved in either the theory or practice of quality management: in manufacturing, retail, banking, and insurance, the utilities industry, the transportation industry, health, education and other public services. Over 900 citations cover books, journal articles, technical reports, video training materials and software. Each is followed by a descriptive annotation. Resource materials include strategies for locating additional information; training materials; organizations; and consultants. The book concludes with a glossary of quality management terms, a name index, a title index, and a detailed subject index.

Marketing Library and Information Services II

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Author :
Publisher : Walter de Gruyter
ISBN 13 : 311028104X
Total Pages : 424 pages
Book Rating : 4.1/5 (12 download)

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Book Synopsis Marketing Library and Information Services II by : Dinesh K. Gupta

Download or read book Marketing Library and Information Services II written by Dinesh K. Gupta and published by Walter de Gruyter. This book was released on 2013-06-25 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from library and information professionals (practitioners, researchers, faculty members, consultants, and others), Marketing Library and Information Services: A Global Outlook highlights a variety of exemplary LIS marketing practices and efforts from around the globe. The following broad topics are explored: changing marketing concepts; marketing library and information services in different countries; marketing library and information services in different kind of libraries; web-based LIS marketing, etc.

Integrating Total Quality Management in a Library Setting

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Author :
Publisher : Routledge
ISBN 13 : 1135022895
Total Pages : 199 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis Integrating Total Quality Management in a Library Setting by : Susan Jurow

Download or read book Integrating Total Quality Management in a Library Setting written by Susan Jurow and published by Routledge. This book was released on 2013-04-15 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Improve the delivery of library services by implementing total quality management (TQM), a system of continuous improvement employing participative management and centered on the needs of customers. Although TQM was originally designed for and successfully applied in business and manufacturing settings, this groundbreaking volume introduces strategies for translating TQM principles from the profit-based manufacturing sector to the library setting. Integrating Total Quality Management in a Library Setting shows librarians how to improve library services by implementing strategies such as employee involvement and training, problem-solving teams, statistical methods, long-term goals and thinking, and an overall recognition that the system (not the staff) is responsible for most inefficiencies. Total Quality Management in a Library Setting describes the principles of TQM, its origins, and the potential benefits and barriers to be expected when adopting quality management approaches in libraries. Chapters provide guidelines for planning and implementation to help libraries use total quality management to break down interdepartmental barriers and work on continuously improving library services. The contributors, who have begun to think about using or who are already using TQM in a library setting, present specific planning and implementation issues that can be put to immediate use in libraries. With this innovative book, library managers will learn that by working together on problem solving teams to address specific operational questions, and by developing a shared knowledge of problem-solving tools and techniques, staff members grow personally and gain a larger sense of organizational purpose. Other TQM methods introduced in this book include the concept of the internal customer, which teaches staff to recognize how other staff members use the results of their work, and the principle of continuous improvement, which enables libraries to set measurable goals based on quantitative performance indicators, and to monitor progress toward those goals.