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Download or read book Edith Roman Direct Mail Encyclopedia written by and published by . This book was released on 1987 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lorna M. Daniells
Publisher : Univ of California Press
ISBN 13 : 9780520081802
Total Pages : 754 pages
Book Rating : 4.0/5 (818 download)
Download or read book Business Information Sources written by Lorna M. Daniells and published by Univ of California Press. This book was released on 1993 with total page 754 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the reference work that librarians and business people have been waiting for--Lorna Daniells's updated guide to selected business books and reference sources. Completely revised, with the best, most recent information available, this edition contains several new sections covering such topics as competitive intelligence, economic and financial measures, and health care marketing. Handbooks, bibliographies, indexes and abstracts, online databases, dictionaries, directories, statistical sources, and periodicals are also included. Speedy access to up-to-date information is essential in the competitive, computerized business world. This classic guide will be indispensable to anyone doing business research today.
Author : Robert W. Bly
Publisher : Red Wheel/Weiser
ISBN 13 : 1601630298
Total Pages : 289 pages
Book Rating : 4.6/5 (16 download)
Download or read book The Encyclopedia of Business Letters, Faxes, and E-mail written by Robert W. Bly and published by Red Wheel/Weiser. This book was released on 2009-01-01 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to drafting time-saving and effective e-mails, faxes, and memos for every occasion comes complete with three hundred model letters and instructions for adapting each one to fit a particular need. Original.
Author :
Publisher :
ISBN 13 :
Total Pages : 1018 pages
Book Rating : 4.3/5 (91 download)
Download or read book The National Directory of Catalogs written by and published by . This book was released on 1993 with total page 1018 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 642 pages
Book Rating : 4.E/5 ( download)
Download or read book Information Industry Directory written by and published by . This book was released on 2009 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comprehensive directory of databases as well as services "involved in the production and distribution of information in electronic form." There is a detailed subject index and function/service classification as well as name, keyword, and geographical location indexes.
Author : Robert W. Bly
Publisher : Linden Publishing
ISBN 13 : 1610350200
Total Pages : 241 pages
Book Rating : 4.6/5 (13 download)
Download or read book How to Write and Sell Simple Information for Fun and Profit written by Robert W. Bly and published by Linden Publishing. This book was released on 2010-08-31 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with income-generating ideas about creating a variety of saleable written works, this guide includes information for researching and writing effective, instructional materials and calling upon a variety of publishing channels, including magazines, traditional book publishers, self-publishing, and the Internet. The mechanics behind becoming a successful writer and information packager are presented in this resource that explores how to write and sell simple information in multiple formats, allowing writers to turn specialized knowledge into money-making books and products.
Author :
Publisher :
ISBN 13 :
Total Pages : 856 pages
Book Rating : 4.0/5 ( download)
Download or read book Encyclopedia of Information Systems and Services written by and published by . This book was released on 1988 with total page 856 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Tom Griffin
Publisher : Butterworth-Heinemann
ISBN 13 : 9780750605526
Total Pages : 478 pages
Book Rating : 4.6/5 (55 download)
Download or read book International Marketing Communications written by Tom Griffin and published by Butterworth-Heinemann. This book was released on 1993 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: Intended for undergraduate marketing and business studies students, this book identifies and explains the principles of marketing communications used by producers of consumer and individual goods and services operating in two or more countries in different parts of the world.
Author : Robert W. Bly
Publisher : Holt Paperbacks
ISBN 13 : 1250238005
Total Pages : 302 pages
Book Rating : 4.2/5 (52 download)
Download or read book The Copywriter's Handbook written by Robert W. Bly and published by Holt Paperbacks. This book was released on 2020-04-07 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic guide to copywriting, now in an entirely updated fourth edition This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed: * 8 headlines that work--and how to use them * The 5-step “Motivating Sequence” for generating more sales and profits * 10 tips for boosting landing page conversion rates * 15 techniques to ensure your emails get high open and click-through rates * How to create powerful “lead magnets” that double response rates * The “4 S” formula for making your copy clear, concise, and compelling This thoroughly revised fourth edition includes all new essential information for mastering copywriting in the digital age, including advice on content marketing, online videos, and high-conversion landing pages, as well as entirely updated resources. Now more indispensable than ever, Robert W. Bly's The Copywriter's Handbook remains the ultimate guide for people who write or work with copy.
Author : Nat G. Bodian
Publisher :
ISBN 13 :
Total Pages : 328 pages
Book Rating : 4.E/5 ( download)
Download or read book Encyclopedia of Mailing List Terminology and Techniques written by Nat G. Bodian and published by . This book was released on 1986 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1760 pages
Book Rating : 4.3/5 (243 download)
Download or read book New Serial Titles written by and published by . This book was released on 1985 with total page 1760 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert W. Bly
Publisher : Entrepreneur Press
ISBN 13 : 161308417X
Total Pages : 218 pages
Book Rating : 4.6/5 (13 download)
Download or read book The Content Marketing Handbook written by Robert W. Bly and published by Entrepreneur Press. This book was released on 2020-02-18 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Content Marketing Handbook helps entrepreneurs, marketers, and small business owners understand the true role of content within integrated multichannel marketing campaigns, avoid wasting time and money by giving away content with no ROI, and instead skillfully create content that builds trust, stimulate interest, and ultimately get more orders for what they are selling. Readers will learn how to: Create A-level content that gets noticed, gets read, and eliminates “content pollution” Overcome the biggest weakness of content marketing Double marketing response rates by adding lead magnets, bonus reports, and other free content offers Use content to build brands, enhance reputations, and stand out from the competition Plan, execute and measure content marketing in a multichannel environment Know when to stop giving away content and start asking for the orders
Author : Robert W. Bly
Publisher : McGraw Hill Professional
ISBN 13 : 9780844232430
Total Pages : 424 pages
Book Rating : 4.2/5 (324 download)
Download or read book Business to Business Direct Marketing written by Robert W. Bly and published by McGraw Hill Professional. This book was released on 1998 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Veteran business marketer Bob Bly unlocks the secrets behind the seven key strategies and tactics of business-to-business direct marketing. He takes the reader step-by-step through the different types of communications and media at the marketer's disposal.
Author : John Ganly
Publisher : Metuchen, N.J. : Scarecrow Press
ISBN 13 :
Total Pages : 494 pages
Book Rating : 4.4/5 (91 download)
Download or read book Data Sources for Business and Market Analysis written by John Ganly and published by Metuchen, N.J. : Scarecrow Press. This book was released on 1994 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in paperback! ncludes coverage of intergovernmental and foreign business information sources and a new chapter on sources for software and hardware.
Author : Anthony Thomas Kruzas
Publisher :
ISBN 13 :
Total Pages : 816 pages
Book Rating : 4.:/5 ( download)
Download or read book Encyclopedia of Information Systems and Services written by Anthony Thomas Kruzas and published by . This book was released on 1978 with total page 816 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Baker Library
Publisher :
ISBN 13 :
Total Pages : 596 pages
Book Rating : 4.:/5 ( download)
Download or read book Current Periodical Publications in Baker Library written by Baker Library and published by . This book was released on 1989 with total page 596 pages. Available in PDF, EPUB and Kindle. Book excerpt: Magazines, journals, newspapers, bulletins, statistical annuals, loose leaf business services, governmental agency annual reports, directories, proceedings of annual conferences, yearbooks.
Author : Michael Strenges
Publisher :
ISBN 13 :
Total Pages : 362 pages
Book Rating : 4.:/5 (318 download)
Download or read book Analyzing Your Competition written by Michael Strenges and published by . This book was released on 1992 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt:
