Digital Political Communication Strategies

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Digital Political Communication Strategies

Author : Berta García-Orosa
Publisher : Springer Nature
ISBN 13 : 3030815684
Total Pages : 238 pages
Book Rating : 4.0/5 (38 download)

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Book Synopsis Digital Political Communication Strategies by : Berta García-Orosa

Download or read book Digital Political Communication Strategies written by Berta García-Orosa and published by Springer Nature. This book was released on 2021-11-25 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, with a foreword by Manuel Castells, explores the core strategies of digital political communication. It reviews the field’s evolution over the past 25 years and examines the coexistence of old and new actors (lobbyists, citizens, parliaments, political parties, media outlets, digital platforms, among others), as well as hybrid communication tactics. Topics covered include frames, fake news, filter bubbles, echo chambers, artificial intelligence, the significance of emotions, and engagement with citizens. As we find ourselves in the fourth wave of digital communication, and in the wake of a pandemic which has shaken the foundations of political communication, an evaluation of these topics is essential to the reinvention of democracy. The book is geared towards students and researchers who wish to delve into the latest trends in digital communication, political communication actors and journalists. It further aims to prepare citizens to effectively deal with messaging that blurs the line between truth and falsehood with increasingly powerful strategies supported by artificial intelligence.

The Dynamics of Political Communication

Author : Richard M. Perloff
Publisher : Routledge
ISBN 13 : 1136294600
Total Pages : 489 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis The Dynamics of Political Communication by : Richard M. Perloff

Download or read book The Dynamics of Political Communication written by Richard M. Perloff and published by Routledge. This book was released on 2013-12-04 with total page 489 pages. Available in PDF, EPUB and Kindle. Book excerpt: What impact do news and political advertising have on us? How do candidates use media to persuade us as voters? Are we informed adequately about political issues? Do 21st-century political communications measure up to democratic ideals? The Dynamics of Political Communication: Media and Politics in a Digital Age explores these issues and guides us through current political communication theories and beliefs. Author Richard M. Perloff details the fluid landscape of political communication and offers us an engaging introduction to the field and a thorough tour of the d.

Online Political Communication

Author : Gianluca Giansante
Publisher : Springer
ISBN 13 : 331917617X
Total Pages : 188 pages
Book Rating : 4.3/5 (191 download)

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Book Synopsis Online Political Communication by : Gianluca Giansante

Download or read book Online Political Communication written by Gianluca Giansante and published by Springer. This book was released on 2015-05-22 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.

Political Communication in Real Time

Author : Dan Schill
Publisher : Taylor & Francis
ISBN 13 : 1317363051
Total Pages : 311 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis Political Communication in Real Time by : Dan Schill

Download or read book Political Communication in Real Time written by Dan Schill and published by Taylor & Francis. This book was released on 2016-10-04 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much has been made of the speed and constancy of modern politics. Whether watching cable news, retweeting political posts, or receiving news alerts on our phones, political communication now happens continuously and in real time. Traditional research methods often do not capture this dynamic environment. Early studies that guided the study of political communication took place at a time when transistors and FM radio, television, and widely distributed films technologically changed the way people gained information and developed knowledge of the world around them. Now, the environment has transformed again through digital innovations. This book provides one of the first systematic assessment of real-time methods used to study the new digital media environment. It features twelve chapters—authored by leading researchers in the field—using continuous or real time response methods to study political communication in various forms. Moreover, the authors explain how viewer attitudes can be measured over time, message effects can be pin-pointed down to the second of impact, behaviors can be tracked and analyzed unobtrusively, and respondents can naturally respond on their smartphone, tablet, or even console gaming system. Leading practitioners in the field working for CNN, Microsoft, and Twitter show how the approach is being innovatively used in the field. Political Communication in Real Time is a welcome addition to the growing field of interest in "big data" and continuous response research. This volume will appeal to scholars and practitioners in political science and communication studies wishing to gain new insights into the strengths and limitations of this approach. Political communication is a continuous process, so theories, applications, and cognitive models of such communication require continuous measures and methods.

Political Communication in American Campaigns

Author : Joseph S. Tuman
Publisher : SAGE
ISBN 13 : 1412909457
Total Pages : 305 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Political Communication in American Campaigns by : Joseph S. Tuman

Download or read book Political Communication in American Campaigns written by Joseph S. Tuman and published by SAGE. This book was released on 2008 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: ""What makes this book unique is the basic structure: Descriptive or historical chapters, followed by discussions of strategies and tactics of political communication in numerous contexts.""

The Only Constant Is Change

Author : Ben Epstein
Publisher : Oxford University Press
ISBN 13 : 0190699000
Total Pages : 272 pages
Book Rating : 4.1/5 (96 download)

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Book Synopsis The Only Constant Is Change by : Ben Epstein

Download or read book The Only Constant Is Change written by Ben Epstein and published by Oxford University Press. This book was released on 2018-04-02 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the course of American political history, political elites and organizations have often updated their political communications strategies in order to achieve longstanding political communication goals in more efficient or effective ways. But why do successful innovations occur when they do, and what motivates political actors to make choices about how to innovate their communication tactics? Covering over 300 years of political communication innovations, Ben Epstein shows how this process of change happens and why. To do this, Epstein, following an interdisciplinary approach, proposes a new model called "the political communication cycle" that accounts for the technological, behavioral, and political factors that lead to revolutionary political communication changes over time. These changes (at least the successful ones) have been far from gradual, as long periods of relatively stable political communication activities have been disrupted by brief periods of dramatic and permanent transformation. These transformations are driven by political actors and organizations, and tend to follow predictable patterns. Epstein moves beyond the technological determinism that characterizes communication history scholarship and the medium-specific focus of much political communication work. The book identifies the political communication revolutions that have, in the United States, led to four, relatively stable political communication orders over history: the elite, mass, broadcast, and (the current) information orders. It identifies and tests three phases of each revolutionary cycle, ultimately sketching possible paths for the future. The Only Constant is Change offers readers and scholars a model and vocabulary to compare political communication changes across time and between different types of political organizations. This provides greater understanding of where we are currently in the recurring political communication cycle, and where we might be headed.

Strategic Communication, Social Media and Democracy

Author : W. Timothy Coombs
Publisher : Routledge
ISBN 13 : 1317554914
Total Pages : 206 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Strategic Communication, Social Media and Democracy by : W. Timothy Coombs

Download or read book Strategic Communication, Social Media and Democracy written by W. Timothy Coombs and published by Routledge. This book was released on 2015-08-11 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may be up for debate but the trend is unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of democracy. Strategic Communication, Social Media and Democracy provides a wholly new framework for understanding this reality, a reality that is transforming the way both practitioners and theoreticians navigate this fast-moving environment. Firmly rooted in empirical research, and resisting the lure of over-optimistic communication dreams, it explores both the potential that social media offers for changing the relationships between organisations and stakeholders, and critically analyses what has been achieved so far. This innovative text will be of great interest to researchers, educators and advanced students in strategic communications, public relations, corporate communication, new media, social media and communication management.

Communication Strategies in Turkey

Author : Taner Dogan
Publisher : Bloomsbury Publishing
ISBN 13 : 1838602259
Total Pages : 249 pages
Book Rating : 4.8/5 (386 download)

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Book Synopsis Communication Strategies in Turkey by : Taner Dogan

Download or read book Communication Strategies in Turkey written by Taner Dogan and published by Bloomsbury Publishing. This book was released on 2020-12-10 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Turkish President Recep Tayyip Erdogan is known for his populist Islamist ideology, charismatic personality, and for ushering in new forms of communication strategies in Turkey. The key tools in Erdogan's political communication repertoire include religious, cultural and historic symbols and imagery. From engaging Israel to the Gezi Park protests, from the Arab uprisings to the July 2016 coup attempt, every key moment in Turkey's recent history has heralded a change in Erdogan's rhetoric. Communication Strategies in Turkey examines the transformation of political messaging that has taken place within the Justice and Development Party (AKP) under Erdogan. Using quantitative and qualitative analysis of in-depth interviews with high profile AKP officials, observations at AKP rallies and headquarters, and analysis of Erdogan's speeches from 2002 to 2019, the book shows how his method of communication changed over time to prioritise a “New Turkey” to replace Atatürk and his legacy.

Political Campaign Communication

Author : Larry Powell
Publisher : Routledge
ISBN 13 : 1351965867
Total Pages : 481 pages
Book Rating : 4.3/5 (519 download)

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Book Synopsis Political Campaign Communication by : Larry Powell

Download or read book Political Campaign Communication written by Larry Powell and published by Routledge. This book was released on 2017-12-06 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its third edition, Political Campaign Communication: Inside and Out examines the intricacies of political campaigning through the eyes of both an academic and a political consultant. Unlike others in its field, this text takes a broad view of political campaigning, discussing both theories and principles, along with topics such as political socialization, the role of money, ethics, and critical events. This new edition delves into ongoing changes in the American political environment, with fuller examinations of women and gender, the involvement of social media in political campaigning, political money, and ethics. Advanced undergraduate and graduate students of political communication can make use of updated chapter-by-chapter discussion questions and online practice quizzes.

Political Communication in Canada

Author : Alex Marland
Publisher : UBC Press
ISBN 13 : 0774827785
Total Pages : 317 pages
Book Rating : 4.7/5 (748 download)

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Book Synopsis Political Communication in Canada by : Alex Marland

Download or read book Political Communication in Canada written by Alex Marland and published by UBC Press. This book was released on 2014-11-17 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Changes in technology and media consumption are transforming the way people communicate about politics. Are they also changing the way politicians communicate to the public? Political Communication in Canada examines the way political parties, politicians, interest groups, the media, and citizens are using new tactics, tools, and channels to disseminate information, and also investigates the implications of these changes. Drawing on the most recent data, contributors to this volume illustrate shifts in political communication, from the brand-image management of political parties and the prime minister, to the evolving role of political journalists.

Handbook of Digital Politics

Author : Stephen Coleman
Publisher : Edward Elgar Publishing
ISBN 13 : 1800377584
Total Pages : 511 pages
Book Rating : 4.8/5 (3 download)

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Book Synopsis Handbook of Digital Politics by : Stephen Coleman

Download or read book Handbook of Digital Politics written by Stephen Coleman and published by Edward Elgar Publishing. This book was released on 2023-11-03 with total page 511 pages. Available in PDF, EPUB and Kindle. Book excerpt: This thoroughly revised second edition Handbook examines the latest knowledge and perspectives on digital politics. Leading scholars explore the expansion of digital technologies, channels and styles as it shapes political dynamics.

Platforms, Power, and Politics

Author : Ulrike Klinger
Publisher :
ISBN 13 : 9781509553570
Total Pages : 0 pages
Book Rating : 4.5/5 (535 download)

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Book Synopsis Platforms, Power, and Politics by : Ulrike Klinger

Download or read book Platforms, Power, and Politics written by Ulrike Klinger and published by . This book was released on 2023-09-28 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Political Communication has gone through tremendous transformations over the past decades as media and technologies have dramatically changed across the globe. Technology platforms have become powerful political instruments for world leaders, campaigns, social movements, journalists, and non-governmental organizations - central to their attempts to create, persuade, engage, and mobilize publics in pursuit of political power. Platforms are essential to the ways that people communicate about politics, encounter and share political information, and take action to pursue their political goals. This is the first textbook to center digital platforms in understandings of political communication. It reveals how social media, search engines, messaging services and news portals are increasingly shaping strategic communication, journalism, policymaking, and governing in countries around the world. This book takes a global approach beyond the context of Western democracies to identify diverse yet intersecting examples of media and political developments. It deepens readers' understandings of how the power of platforms in political communication depends on country-specific contexts that shape everything from how elections are contested to how issues make it onto policymaking agendas. Topics covered include public opinion, journalism, strategic communication, political parties and social movements, governance, disinformation and propaganda, populism, race and ethnicity, and democratic backsliding. Platforms, Power and Politics offers an exciting and innovative new approach to political communication. It will be essential reading for students of political communication as well as being an important resource for scholars, journalists and policymakers.

Citizen Participation and Political Communication in a Digital World

Author : Alex Frame
Publisher : Routledge
ISBN 13 : 1317388542
Total Pages : 245 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis Citizen Participation and Political Communication in a Digital World by : Alex Frame

Download or read book Citizen Participation and Political Communication in a Digital World written by Alex Frame and published by Routledge. This book was released on 2015-11-06 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: The arrival of the participatory web 2.0 has been hailed by many as a media revolution, bringing with it new tools and possibilities for direct political action. Through specialised online platforms, mainstream social media or blogs, citizens in many countries are increasingly seeking to have their voices heard online, whether it is to lobby, to support or to complain about their elected representatives. Politicians, too, are adopting "new media" in specific ways, though they are often criticised for failing to seize the full potential of online tools to enter into dialogue with their electorates. Bringing together perspectives from around the world, this volume examines emerging forms of citizen participation in the face of the evolving logics of political communication, and provides a unique and original focus on the gap which exists between political uses of digital media by the politicians and by the people they represent.

Digital Communication and Populism in Times of Covid-19

Author : Magdalena Musiał-Karg
Publisher : Springer Nature
ISBN 13 : 3031337166
Total Pages : 201 pages
Book Rating : 4.0/5 (313 download)

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Book Synopsis Digital Communication and Populism in Times of Covid-19 by : Magdalena Musiał-Karg

Download or read book Digital Communication and Populism in Times of Covid-19 written by Magdalena Musiał-Karg and published by Springer Nature. This book was released on 2023-10-15 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines different dimensions of digital communication and populism in times of the COVID-19 pandemic. While doing so, it discusses views, opinions, and research results regarding the conditions, experiences, constraints, benefits, and challenges related to the topic - not only using theoretical and methodological approaches but also practical perspectives. The COVID-19 (SARS-CoV-2) pandemic significantly accelerated the technological revolution presenting many social, economic, and political challenges, as it pushed the world into cyberspace to ensure social distancing. At the same time, many populist protests expressed in the digital public sphere massively gained importance during the lockdowns. As a result, one of the most significant consequences of using electronic tools is not only greater e-participation of citizens, but - especially evident through elections during a pandemic - even greater transfer of political communication and election campaigns into the space of new media. The book broadly analyses various contexts of digitalization of communication processes and populist politics from both theoretical and empirical perspectives in various case studies on the digitalization of information, communication, or participation processes during the COVID-19 pandemic in selected European countries and beyond. This book will appeal to students, researchers, and scholars of political communication, political science, electoral studies, digital politics, and democracy, as well as policy-makers interested in a better understanding of digital communication and populism during the Covid-19 pandemic.

Digital Discussions

Author : Natalie Jomini Stroud
Publisher : Routledge
ISBN 13 : 1351209426
Total Pages : 200 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Digital Discussions by : Natalie Jomini Stroud

Download or read book Digital Discussions written by Natalie Jomini Stroud and published by Routledge. This book was released on 2018-11-09 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big data raise major research possibilities for political communication scholars who are interested in how citizens, elites, and journalists interact. With the availability of social media data, academics can observe, on a large scale, how people talk about politics. The opportunity to study political discussions is also available to media organizations and political elites—examining how they make use of big data represents another fruitful scholarly trajectory. The scholars involved in Digital Discussions represent forward thinkers who aim to inform the study of political communication by analyzing the behavior of and messages left by citizens, elites, and journalists in digital spaces. By using a variety of methodological approaches and bringing together diverse theoretical perspectives, this group sheds light on how big data can inform political communication research. It is critical reading for those studying and working in communication studies with a focus on big data.

Strategic Communication, Social Media and Democracy

Author : W. Timothy Coombs
Publisher : Routledge
ISBN 13 : 1317554906
Total Pages : 236 pages
Book Rating : 4.3/5 (175 download)

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Book Synopsis Strategic Communication, Social Media and Democracy by : W. Timothy Coombs

Download or read book Strategic Communication, Social Media and Democracy written by W. Timothy Coombs and published by Routledge. This book was released on 2015-08-11 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of change may be up for debate but the trend is unstoppable, dramatically reconfiguring business models, organisational structures and even the practice of democracy. Strategic Communication, Social Media and Democracy provides a wholly new framework for understanding this reality, a reality that is transforming the way both practitioners and theoreticians navigate this fast-moving environment. Firmly rooted in empirical research, and resisting the lure of over-optimistic communication dreams, it explores both the potential that social media offers for changing the relationships between organisations and stakeholders, and critically analyses what has been achieved so far. This innovative text will be of great interest to researchers, educators and advanced students in strategic communications, public relations, corporate communication, new media, social media and communication management.

Visual Political Communication

Author : Anastasia Veneti
Publisher : Springer
ISBN 13 : 3030187292
Total Pages : 294 pages
Book Rating : 4.0/5 (31 download)

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Book Synopsis Visual Political Communication by : Anastasia Veneti

Download or read book Visual Political Communication written by Anastasia Veneti and published by Springer. This book was released on 2019-06-20 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a theoretically driven, empirically grounded survey of the role visual communication plays in political culture, enabling a better understanding of the significance and impact visuals can have as tools of political communication. The advent of new media technologies have created new ways of producing, disseminating and consuming visual communication, the book hence explores the theoretical and methodological underpinnings of visual political communication in the digital age, and how visual communication is employed in a number of key settings. The book is intended as a specialist reading and teaching resource for courses on media, politics, citizenship, activism, social movements, public policy, and communication.