Digital Humans Thriving In An Online World

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Digital Humans: Thriving in an Online World

Author : Paul Ashcroft
Publisher : John Wiley & Sons
ISBN 13 : 1119879728
Total Pages : 294 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis Digital Humans: Thriving in an Online World by : Paul Ashcroft

Download or read book Digital Humans: Thriving in an Online World written by Paul Ashcroft and published by John Wiley & Sons. This book was released on 2022-07-25 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Embrace the Human Side of Organisational Digital Transformation Digital Humans: Thriving in an Online World is an insightful, engaging and interdisciplinary discussion of how best to transform your organisation into a nimble, digital enterprise with human beings firmly established at the centre of it. The authors draw on complexity theory, anthropology, history, organisational transformation and behavioural science to demonstrate the characteristics that define successful digital organisations. You'll discover the importance of focusing on human beings even as you make the shift to digital and learn to understand the importance of our new digital ecosystems. Illuminating case studies and examples of organisations that have successfully made the jump to digital are explored and the book presents new and effective ways to make strategic decisions about your company's future based on our new physical-digital hybrid reality. A can't-miss blueprint to a market environment and world that's increasingly fast-moving, complex and rewarding, Digital Humans will find a place in the libraries of managers, executives, and business leaders looking for an engaging roadmap to digital transformation that wouldn't have us leave our humanity behind.

Digital Humans: Thriving in an Online World

Author : Paul Ashcroft
Publisher : John Wiley & Sons
ISBN 13 : 1119879736
Total Pages : 294 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis Digital Humans: Thriving in an Online World by : Paul Ashcroft

Download or read book Digital Humans: Thriving in an Online World written by Paul Ashcroft and published by John Wiley & Sons. This book was released on 2022-08-17 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Embrace the Human Side of Organisational Digital Transformation Digital Humans: Thriving in an Online World is an insightful, engaging and interdisciplinary discussion of how best to transform your organisation into a nimble, digital enterprise with human beings firmly established at the centre of it. The authors draw on complexity theory, anthropology, history, organisational transformation and behavioural science to demonstrate the characteristics that define successful digital organisations. You'll discover the importance of focusing on human beings even as you make the shift to digital and learn to understand the importance of our new digital ecosystems. Illuminating case studies and examples of organisations that have successfully made the jump to digital are explored and the book presents new and effective ways to make strategic decisions about your company's future based on our new physical-digital hybrid reality. A can't-miss blueprint to a market environment and world that's increasingly fast-moving, complex and rewarding, Digital Humans will find a place in the libraries of managers, executives, and business leaders looking for an engaging roadmap to digital transformation that wouldn't have us leave our humanity behind.

Digital for Good

Author : Richard Culatta
Publisher : Harvard Business Press
ISBN 13 : 1647820170
Total Pages : 232 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Digital for Good by : Richard Culatta

Download or read book Digital for Good written by Richard Culatta and published by Harvard Business Press. This book was released on 2021-07-20 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kids deserve a better digital future. Help them create it. When it comes to raising children in a digital world, every parent feels underprepared and overwhelmed. We worry that our children will become addicted to online games, be victims of cyberbullying, or get lost down the rabbit hole of social media. We warn them about all the things they shouldn't do online, but we don't do nearly enough to teach them the skills of digital well-being. It's time to start a new conversation. In Digital for Good, EdTech expert Richard Culatta argues that technology can be a powerful tool for learning, solving humanity's toughest problems, and bringing us closer together. He offers a refreshingly positive framework for preparing kids to be successful in a digital world—one that encourages them to use technology proactively and productively—by outlining five qualities every young person should develop in order to become a thriving, contributing digital citizen: Be balanced: understand when and how much tech use is healthy Stay informed: discern between true and false information Be inclusive: treat others with respect and kindness online Be engaged: use tech to strengthen family relationships and community connections Stay alert: exercise caution and create safe digital spaces for others This practical guide will help parents and children discover the path to becoming effective digital citizens, all while making our online world a better place.

Raising Humans in a Digital World

Author : Diana Graber
Publisher : HarperChristian + ORM
ISBN 13 : 0814439802
Total Pages : 257 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Raising Humans in a Digital World by : Diana Graber

Download or read book Raising Humans in a Digital World written by Diana Graber and published by HarperChristian + ORM. This book was released on 2019-01-15 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet can be a scary, dangerous place especially for children. This book shows parents how to help digital kids navigate this environment. Sexting, cyberbullying, revenge porn, online predators…all of these potential threats can tempt parents to snatch the smartphone or tablet out of their children’s hands. While avoidance might eliminate the dangers, that approach also means your child misses out on technology’s many benefits and opportunities. In Raising Humans in a Digital World, digital literacy educator Diana Graber shows how children must learn to handle the digital space through: developing social-emotional skills balancing virtual and real life building safe and healthy relationships avoiding cyberbullies and online predators protecting personal information identifying and avoiding fake news and questionable content becoming positive role models and leaders Raising Humans in a Digital World is packed with at-home discussion topics and enjoyable activities that any busy family can slip into their daily routine. Full of practical tips grounded in academic research and hands-on experience, today’s parents finally have what they’ve been waiting for—a guide to raising digital kids who will become the positive and successful leaders our world desperately needs.

Net Smart

Author : Howard Rheingold
Publisher : MIT Press
ISBN 13 : 0262300729
Total Pages : 333 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis Net Smart by : Howard Rheingold

Download or read book Net Smart written by Howard Rheingold and published by MIT Press. This book was released on 2012-03-16 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: A media guru shows us how to use social media intelligently, humanely, and, above all, mindfully. Like it or not, knowing how to make use of online tools without being overloaded with too much information is an essential ingredient to personal success in the twenty-first century. But how can we use digital media so that they make us empowered participants rather than passive receivers, grounded, well-rounded people rather than multitasking basket cases? In Net Smart, cyberculture expert Howard Rheingold shows us how to use social media intelligently, humanely, and, above all, mindfully. Mindful use of digital media means thinking about what we are doing, cultivating an ongoing inner inquiry into how we want to spend our time. Rheingold outlines five fundamental digital literacies, online skills that will help us do this: attention, participation, collaboration, critical consumption of information (or "crap detection"), and network smarts. He explains how attention works, and how we can use our attention to focus on the tiny relevant portion of the incoming tsunami of information. He describes the quality of participation that empowers the best of the bloggers, netizens, tweeters, and other online community participants; he examines how successful online collaborative enterprises contribute new knowledge to the world in new ways; and he teaches us a lesson on networks and network building. Rheingold points out that there is a bigger social issue at work in digital literacy, one that goes beyond personal empowerment. If we combine our individual efforts wisely, it could produce a more thoughtful society: countless small acts like publishing a Web page or sharing a link could add up to a public good that enriches everybody.

Digital Human

Author : Chris Skinner
Publisher : John Wiley & Sons
ISBN 13 : 1119511909
Total Pages : 218 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Digital Human by : Chris Skinner

Download or read book Digital Human written by Chris Skinner and published by John Wiley & Sons. This book was released on 2018-04-16 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital is far-reaching and ubiquitous - everything you know is about to change. We are living in the fourth age of humanity. First, we became human. Then we became civilized. The third age saw the creation of commerce. Now, we are becoming digital. Technology has changed the way we communicate, trade, and transact, with repercussions extending far beyond our personal spheres. Digital Human is a visionary roadmap for the future, a timely guide on how to navigate the world of finance as we create the next generation of humanity. It explores the digital evolution's impact and offers clear insights on thriving in this new era. Human and business relationships are evolving, and existing businesses must undergo substantial transformative changes to compete with the smaller, "lighter," and more agile companies that are able to quickly maneuver to match shifting consumer demands. A lack of online presence has become unthinkable, as consumer preferences continue to trend heavily toward online business and transactions—is your company equipped to thrive in this new era? While there is no definitive guide to this new reality, this insightful resource provides the starting point and roadmap to digital success in the financial services arena, covering aspects such as: Digital is not merely a “bolting on” of technology to produce results faster and cheaper, but a complete rethinking of common business practices and notions of efficiency and customer engagement Rethinking business starts with the customer - new business models are constructed entirely around this single, guiding principle A digital business model is all about connectivity, with front-office apps tied in to both back-office analytics and marketplaces with many players and segments Businesses must open their operations to this marketplace of players through APIs, necessitating a conversion of many core systems Central business and technology systems must change to adapt to new market entrants and new technologies that range from AI for back-office analytics to Distributed Ledger Technology (DLT) for global operations Leaders must rethink their businesses to be fit for the future digital age, and this comprehensive resource shines a spotlight on the key elements to this transformation.

Thriving in Digital Workspaces

Author : Melinde Coetzee
Publisher : Springer Nature
ISBN 13 : 3030244636
Total Pages : 416 pages
Book Rating : 4.0/5 (32 download)

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Book Synopsis Thriving in Digital Workspaces by : Melinde Coetzee

Download or read book Thriving in Digital Workspaces written by Melinde Coetzee and published by Springer Nature. This book was released on 2019-08-30 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume focuses on innovative solutions to the debate on human thriving in the fast emerging technology-driven cyber-physical work context, also called Industry 4.0. The volume asks the important question: How can people remain relevant and thrive in workplaces that are increasingly virtual, technology-driven, and imbued with artificial intelligence? This volume includes two major streams of discussion: it provides multidisciplinary perspectives on what thriving could mean for individuals, managers and organisations in current and future non-linear and Web-driven workspaces. In this context, it points to the need to rethink the curricula of the psychology of human thriving so that it is applicable to Industry 4.0. Second, it discusses the new platforms of learning opening up in organisations and the ways and means with which people's learning practices can be adapted to changing scenarios. Some of these scenarios are: changing job designs and talent requirements; the demand for creativity; the need for virtual teams and intercultural collaborations; and changing emotional competencies. This topical volume includes contributions by scholars from across the world, and is of interest to scholars, practitioners and postgraduate students of psychology, organizational behaviour and human resource management.

Screenwise

Author : Devorah Heitner
Publisher : Routledge
ISBN 13 : 1351817833
Total Pages : 256 pages
Book Rating : 4.3/5 (518 download)

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Book Synopsis Screenwise by : Devorah Heitner

Download or read book Screenwise written by Devorah Heitner and published by Routledge. This book was released on 2016-10-04 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Screenwise offers a realistic and optimistic perspective on how to thoughtfully guide kids in the digital age. Many parents feel that their kids are addicted, detached, or distracted because of their digital devices. Media expert Devorah Heitner, however, believes that technology offers huge potential to our children-if parents help them. Using the foundation of their own values and experiences, parents and educators can learn about the digital world to help set kids up for a lifetime of success in a world fueled by technology. Screenwise is a guide to understanding more about what it is like for children to grow up with technology, and to recognizing the special challenges-and advantages-that contemporary kids and teens experience thanks to this level of connection. In it, Heitner presents practical parenting "hacks": quick ideas that you can implement today that will help you understand and relate to your digital native. The book will empower parents to recognize that the wisdom that they have gained throughout their lives is a relevant and urgently needed supplement to their kid's digital savvy, and help them develop skills for managing the new challenges of parenting. Based on real-life stories from other parents and Heitner's wealth of knowledge on the subject, Screenwise teaches parents what they need to know in order to raise responsible digital citizens.

Radically Human

Author : Paul Daugherty
Publisher : Harvard Business Press
ISBN 13 : 1647821096
Total Pages : 152 pages
Book Rating : 4.6/5 (478 download)

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Book Synopsis Radically Human by : Paul Daugherty

Download or read book Radically Human written by Paul Daugherty and published by Harvard Business Press. This book was released on 2022-04-26 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology advances are making tech more . . . human. This changes everything you thought you knew about innovation and strategy. In their groundbreaking book, Human + Machine, Accenture technology leaders Paul R. Daugherty and H. James Wilson showed how leading organizations use the power of human-machine collaboration to transform their processes and their bottom lines. Now, as new AI powered technologies like the metaverse, natural language processing, and digital twins begin to rapidly impact both life and work, those companies and other pioneers across industries are tipping the balance even more strikingly toward the human side with technology-led strategy that is reshaping the very nature of innovation. In Radically Human, Daugherty and Wilson show this profound shift, fast-forwarded by the pandemic, toward more human—and more humane—technology. Artificial intelligence is becoming less artificial and more intelligent. Instead of data-hungry approaches to AI, innovators are pursuing data-efficient approaches that enable machines to learn as humans do. Instead of replacing workers with machines, they're unleashing human expertise to create human-centered AI. In place of lumbering legacy IT systems, they're building cloud-first IT architectures able to continuously adapt to a world of billions of connected devices. And they're pursuing strategies that will take their place alongside classic, winning business formulas like disruptive innovation. These against-the-grain approaches to the basic building blocks of business—Intelligence, Data, Expertise, Architecture, and Strategy (IDEAS)—are transforming competition. Industrial giants and startups alike are drawing on this radically human IDEAS framework to create new business models, optimize post-pandemic approaches to work and talent, rebuild trust with their stakeholders, and show the way toward a sustainable future. With compelling insights and fresh examples from a variety of industries, Radically Human will forever change the way you think about, practice, and win with innovation.

Technological Nature

Author : Peter H. Kahn, Jr.
Publisher : MIT Press
ISBN 13 : 0262294834
Total Pages : 249 pages
Book Rating : 4.2/5 (622 download)

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Book Synopsis Technological Nature by : Peter H. Kahn, Jr.

Download or read book Technological Nature written by Peter H. Kahn, Jr. and published by MIT Press. This book was released on 2011-02-25 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why it matters that our relationship with nature is increasingly mediated and augmented by technology. Our forebears may have had a close connection with the natural world, but increasingly we experience technological nature. Children come of age watching digital nature programs on television. They inhabit virtual lands in digital games. And they play with robotic animals, purchased at big box stores. Until a few years ago, hunters could "telehunt"—shoot and kill animals in Texas from a computer anywhere in the world via a Web interface. Does it matter that much of our experience with nature is mediated and augmented by technology? In Technological Nature, Peter Kahn argues that it does, and shows how it affects our well-being. Kahn describes his investigations of children's and adults' experiences of cutting-edge technological nature. He and his team installed "technological nature windows" (50-inch plasma screens showing high-definition broadcasts of real-time local nature views) in inside offices on his university campus and assessed the physiological and psychological effects on viewers. He studied children's and adults' relationships with the robotic dog AIBO (including possible benefits for children with autism). And he studied online "telegardening" (a pastoral alternative to "telehunting"). Kahn's studies show that in terms of human well-being technological nature is better than no nature, but not as good as actual nature. We should develop and use technological nature as a bonus on life, not as its substitute, and re-envision what is beautiful and fulfilling and often wild in essence in our relationship with the natural world.

Digital Transformation

Author : Thomas M. Siebel
Publisher : RosettaBooks
ISBN 13 : 0795352646
Total Pages : 240 pages
Book Rating : 4.7/5 (953 download)

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Book Synopsis Digital Transformation by : Thomas M. Siebel

Download or read book Digital Transformation written by Thomas M. Siebel and published by RosettaBooks. This book was released on 2019-07-09 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The legendary Silicon Valley entrepreneur examines how both business and government organizations can harness the power of disruptive technologies. Tom Siebel, the billionaire technologist and founder of Siebel Systems, discusses how four technologies—elastic cloud computing, big data, artificial intelligence, and the internet of things—are fundamentally changing how business and government will operate in the 21st century. While this profound and fast-moving transformation can appear daunting to some, Siebel shows how organizations can not only survive, but thrive in the new digital landscape. In this authoritative yet accessible book, Siebel guides readers through the technologies driving digital transformation, and demonstrates how they can strategically exploit their powerful capabilities. He shows how leading enterprises such as Enel, 3M, Royal Dutch Shell, the U.S. Department of Defense, and others are applying AI and IoT with stunning results.

World Wide Waste: How Digital Is Killing Our Planetâand What We Can Do About It

Author : Gerry McGovern
Publisher : Lulu.com
ISBN 13 : 1916444628
Total Pages : 154 pages
Book Rating : 4.9/5 (164 download)

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Book Synopsis World Wide Waste: How Digital Is Killing Our Planetâand What We Can Do About It by : Gerry McGovern

Download or read book World Wide Waste: How Digital Is Killing Our Planetâand What We Can Do About It written by Gerry McGovern and published by Lulu.com. This book was released on 2020-03-13 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: Speaking out when it's unpopular. Back in the day, Henry David Thoreau raged at the robber barons-the big shots of their age, despoiling the environment in the name of progress. Deep in the throes of the seemingly unstoppable growth of tech, a modern-day Thoreau has emerged in the guise of Gerry McGovern-decrying the massive, hidden negative impacts of tech on the environment. McGovern has thoroughly documented in World Wide Waste how tech damages the Earth-and what we should be doing about it. It is not just the acres of discarded computer hardware conveniently dumped in Third World countries. Every time an email is downloaded it contributes to global warming. Every tweet, search, check of a webpage creates pollution. Digital is physical. Those data centers are not in the Cloud. They're on land in massive physical buildings packed full of computers hungry for energy. It seems invisible. It seems cheap and free. It's not. Digital costs the Earth.

Thriving in a Digital World

Author : Christina Avallone
Publisher : WestBow Press
ISBN 13 : 166422095X
Total Pages : 109 pages
Book Rating : 4.6/5 (642 download)

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Book Synopsis Thriving in a Digital World by : Christina Avallone

Download or read book Thriving in a Digital World written by Christina Avallone and published by WestBow Press. This book was released on 2021-03-01 with total page 109 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book you will gain valuable insight into how to balance technology with everyday living. You will be reminded that you not only can take the reins back, but that you have a God-given mandate to do so. You will be armed not only with the statistics but also the tools to keep your child from becoming yet another statistic. This is a message of hope that we can thrive in the digital world we live in.

Framers

Author : Kenneth Cukier
Publisher : Penguin
ISBN 13 : 059318260X
Total Pages : 272 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis Framers by : Kenneth Cukier

Download or read book Framers written by Kenneth Cukier and published by Penguin. This book was released on 2021-05-11 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Cukier and his co-authors have a more ambitious project than Kahneman and Harari. They don’t want to just point out how powerfully we are influenced by our perspectives and prejudices—our frames. They want to show us that these frames are tools, and that we can optimise their use.” —Forbes From pandemics to populism, AI to ISIS, wealth inequity to climate change, humanity faces unprecedented challenges that threaten our very existence. The essential tool that will enable humanity to find the best way foward is defined in Framers by internationally renowned authors Kenneth Cukier, Viktor Mayer-Schönberger, and Francis de Véricourt. To frame is to make a mental model that enables us to make sense of new situations. Frames guide the decisions we make and the results we attain. People have long focused on traits like memory and reasoning, leaving framing all but ignored. But with computers becoming better at some of those cognitive tasks, framing stands out as a critical function—and only humans can do it. This book is the first guide to mastering this human ability. Illustrating their case with compelling examples and the latest research, authors Cukier, Mayer-Schönberger, and de Véricourt examine: · Why advice to “think outside the box” is useless · How Spotify beat Apple by reframing music as an experience · How the #MeToo twitter hashtag reframed the perception of sexual assault · The disaster of framing Covid-19 as equivalent to seasonal flu, and how framing it akin to SARS delivered New Zealand from the pandemic Framers shows how framing is not just a way to improve how we make decisions in the era of algorithms—but why it will be a matter of survival for humanity in a time of societal upheaval and machine prosperity.

Human + Machine

Author : Paul R. Daugherty
Publisher : Harvard Business Press
ISBN 13 : 1633693872
Total Pages : 268 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Human + Machine by : Paul R. Daugherty

Download or read book Human + Machine written by Paul R. Daugherty and published by Harvard Business Press. This book was released on 2018-03-20 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: AI is radically transforming business. Are you ready? Look around you. Artificial intelligence is no longer just a futuristic notion. It's here right now--in software that senses what we need, supply chains that "think" in real time, and robots that respond to changes in their environment. Twenty-first-century pioneer companies are already using AI to innovate and grow fast. The bottom line is this: Businesses that understand how to harness AI can surge ahead. Those that neglect it will fall behind. Which side are you on? In Human + Machine, Accenture leaders Paul R. Daugherty and H. James (Jim) Wilson show that the essence of the AI paradigm shift is the transformation of all business processes within an organization--whether related to breakthrough innovation, everyday customer service, or personal productivity habits. As humans and smart machines collaborate ever more closely, work processes become more fluid and adaptive, enabling companies to change them on the fly--or to completely reimagine them. AI is changing all the rules of how companies operate. Based on the authors' experience and research with 1,500 organizations, the book reveals how companies are using the new rules of AI to leap ahead on innovation and profitability, as well as what you can do to achieve similar results. It describes six entirely new types of hybrid human + machine roles that every company must develop, and it includes a "leader’s guide" with the five crucial principles required to become an AI-fueled business. Human + Machine provides the missing and much-needed management playbook for success in our new age of AI. BOOK PROCEEDS FOR THE AI GENERATION The authors' goal in publishing Human + Machine is to help executives, workers, students and others navigate the changes that AI is making to business and the economy. They believe AI will bring innovations that truly improve the way the world works and lives. However, AI will cause disruption, and many people will need education, training and support to prepare for the newly created jobs. To support this need, the authors are donating the royalties received from the sale of this book to fund education and retraining programs focused on developing fusion skills for the age of artificial intelligence.

The Four-Dimensional Human: Ways of Being in the Digital World

Author : Laurence Scott
Publisher : W. W. Norton & Company
ISBN 13 : 0393353087
Total Pages : 263 pages
Book Rating : 4.3/5 (933 download)

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Book Synopsis The Four-Dimensional Human: Ways of Being in the Digital World by : Laurence Scott

Download or read book The Four-Dimensional Human: Ways of Being in the Digital World written by Laurence Scott and published by W. W. Norton & Company. This book was released on 2016-08-09 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: You are a four-dimensional human. Each of us exists in three-dimensional, physical space. But, as a constellation of everyday digital phenomena rewires our lives, we are increasingly coaxed from the containment of our predigital selves into a wonderful and eerie fourth dimension, a world of ceaseless communication, instant information, and global connection. Our portals to this new world have been wedged open, and the silhouette of a figure is slowly taking shape. But what does it feel like to be four-dimensional? How do digital technologies influence the rhythms of our thoughts, the style and tilt of our consciousness? What new sensitivities and sensibilities are emerging with our exposure to the delights, sorrows, and anxieties of a networked world? And how do we live in public with these recoded private lives? Laurence Scott—hailed as a "New Generation Thinker" by the Arts and Humanities Research Council and the BBC—shows how this four-dimensional life is dramatically changing us by redefining our social lives and extending the limits of our presence in the world. Blending tech-philosophy with insights on everything from Seinfeld to the fall of Gaddafi, Scott stands with a rising generation of social critics hoping to understand our new reality. His virtuosic debut is a revelatory and original exploration of life in the digital age.

Grown Up Digital: How the Net Generation is Changing Your World

Author : Don Tapscott
Publisher : McGraw Hill Professional
ISBN 13 : 0071641556
Total Pages : 385 pages
Book Rating : 4.0/5 (716 download)

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Book Synopsis Grown Up Digital: How the Net Generation is Changing Your World by : Don Tapscott

Download or read book Grown Up Digital: How the Net Generation is Changing Your World written by Don Tapscott and published by McGraw Hill Professional. This book was released on 2008-11-16 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMIST The Net Generation Has Arrived. Are you ready for it? Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're the first generation to have literally grown up digital--and they're part of a global cultural phenomenon that's here to stay. The bottom line is this: If you understand the Net Generation, you will understand the future. If you're a Baby Boomer or Gen-Xer: This is your field guide. A fascinating inside look at the Net Generation, Grown Up Digital is inspired by a $4 million private research study. New York Times bestselling author Don Tapscott has surveyed more than 11,000 young people. Instead of a bunch of spoiled “screenagers” with short attention spans and zero social skills, he discovered a remarkably bright community which has developed revolutionary new ways of thinking, interacting, working, and socializing. Grown Up Digital reveals: How the brain of the Net Generation processes information Seven ways to attract and engage young talent in the workforce Seven guidelines for educators to tap the Net Gen potential Parenting 2.0: There's no place like the new home Citizen Net: How young people and the Internet are transforming democracy Today's young people are using technology in ways you could never imagine. Instead of passively watching television, the “Net Geners” are actively participating in the distribution of entertainment and information. For the first time in history, youth are the authorities on something really important. And they're changing every aspect of our society-from the workplace to the marketplace, from the classroom to the living room, from the voting booth to the Oval Office. The Digital Age is here. The Net Generation has arrived. Meet the future.