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Designed By Apple In California
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Book Synopsis Designed by Apple in California by :
Download or read book Designed by Apple in California written by and published by . This book was released on 2016-10-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Designed by Apple in California by :
Download or read book Designed by Apple in California written by and published by . This book was released on 2016-10-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book סליחה לימים נוראים written by and published by . This book was released on 1948 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Creative Selection by : Ken Kocienda
Download or read book Creative Selection written by Ken Kocienda and published by St. Martin's Press. This book was released on 2018-09-04 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: * WALL STREET JOURNAL BESTSELLER * An insider's account of Apple's creative process during the golden years of Steve Jobs. Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the drawing board. Creative Selection recounts the life of one of the few who worked behind the scenes, a highly-respected software engineer who worked in the final years of the Steve Jobs era—the Golden Age of Apple. Ken Kocienda offers an inside look at Apple’s creative process. For fifteen years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser. His stories explain the symbiotic relationship between software and product development for those who have never dreamed of programming a computer, and reveal what it was like to work on the cutting edge of technology at one of the world's most admired companies. Kocienda shares moments of struggle and success, crisis and collaboration, illuminating each with lessons learned over his Apple career. He introduces the essential elements of innovation—inspiration, collaboration, craft, diligence, decisiveness, taste, and empathy—and uses these as a lens through which to understand productive work culture. An insider's tale of creativity and innovation at Apple, Creative Selection shows readers how a small group of people developed an evolutionary design model, and how they used this methodology to make groundbreaking and intuitive software which countless millions use every day.
Download or read book AppleDesign written by Paul Kunkel and published by Back Stage Books. This book was released on 1997 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: To celebrate Apple's twentieth anniversary, AppleDesign provides a rare inside look at the Industrial Design Group, examining the role this small team of creative individuals has played in the rise of Apple from a Silicon Valley garage to a billion-dollar corporation. It details the formation of the Group, outlines their method for turning great ideas into even greater products, reveals many design concepts and products that never reached the marketplace, and offers a glimpse at the triumph and turmoil than results when creative desire meets (and occasionally collides with) corporate reality. With more than 400 color illustrations and detailed discussion of more than 100 products, design concepts and works-in-progress, AppleDesign provides the most thorough examination of a corporate design group ever published. From the Macintosh to the PowerBook, the Newton MessagePad, the eMate and the just-released Twentieth Anniversary Macintosh, Apple's designers have given us some of the most compelling and enduring products of our time. Their work not only enriches the lives of more than 50 million Apple users worldwide, it influences the computer industry at large, providing strong evidence for those who argue that industrial design is as powerful and relevant an art form as painting, sculpture or architecture.
Download or read book Inside Apple written by Adam Lashinsky and published by Business Plus. This book was released on 2012-01-25 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inside Apple reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products. If Apple is Silicon Valley's answer to Willy Wonka's Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the "DRI" (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull & Bones for a secret retreat with company founder Steve Jobs). Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO. While Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.
Book Synopsis The Cult of Mac, 2nd Edition by : Leander Kahney
Download or read book The Cult of Mac, 2nd Edition written by Leander Kahney and published by No Starch Press. This book was released on 2019-12-05 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's been nearly fifteen years since Apple fans raved over the first edition of the critically-acclaimed The Cult of Mac. This long-awaited second edition brings the reader into the world of Apple today while also filling in the missing history since the 2004 edition, including the creation of Apple brand loyalty, the introduction of the iPhone, and the death of Steve Jobs. Apple is a global luxury brand whose products range from mobile phones and tablets to streaming TVs and smart home speakers. Yet despite this dominance, a distinct subculture persists, which celebrates the ways in which Apple products seem to encourage self-expression, identity, and innovation. The beautifully designed second edition of The Cult of Mac takes you inside today's Apple fandom to explore how devotions--new and old--keep the fire burning. Join journalists Leander Kahney and David Pierini as they explore how enthusiastic fans line up for the latest product releases, and how artists pay tribute to Steve Jobs' legacy in sculpture and opera. Learn why some photographers and filmmakers have eschewed traditional gear in favor of iPhone cameras. Discover a community of collectors around the world who spend tens of thousands of dollars to buy, restore, and enshrine Apple artifacts, like the Newton MessagePad and Apple II. Whether you're an Apple fan or just a casual observer, this second edition of The Cult of Mac is sure to reveal more than a few surprises, offering an intimate look at some of the most dedicated members in the Apple community.
Download or read book Make It New written by Barry M. Katz and published by MIT Press. This book was released on 2015-09-04 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: The role of design in the formation of the Silicon Valley ecosystem of innovation. California's Silicon Valley is home to the greatest concentration of designers in the world: corporate design offices at flagship technology companies and volunteers at nonprofit NGOs; global design consultancies and boutique studios; research laboratories and academic design programs. Together they form the interconnected network that is Silicon Valley. Apple products are famously “Designed in California,” but, as Barry Katz shows in this first-ever, extensively illustrated history, the role of design in Silicon Valley began decades before Steve Jobs and Steve Wozniak dreamed up Apple in a garage. Offering a thoroughly original view of the subject, Katz tells how design helped transform Silicon Valley into the most powerful engine of innovation in the world. From Hewlett-Packard and Ampex in the 1950s to Google and Facebook today, design has provided the bridge between research and development, art and engineering, technical performance and human behavior. Katz traces the origins of all of the leading consultancies—including IDEO, frog, and Lunar—and shows the process by which some of the world's most influential companies came to place design at the center of their business strategies. At the same time, universities, foundations, and even governments have learned to apply “design thinking” to their missions. Drawing on unprecedented access to a vast array of primary sources and interviews with nearly every influential design leader—including Douglas Engelbart, Steve Jobs, and Don Norman—Katz reveals design to be the missing link in Silicon Valley's ecosystem of innovation.
Download or read book Iconic written by Jonathan Zufi and published by Ridgewood Publishing, LLC. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A coffee table book that celebrates the history of Apple products, taking the reader on a breathtaking tour of some of the most visually stunning and important products from the wizards of Cupertino, starting with the Apple I through a wide range of Apple classics, including desktops, portables, peripherals, iDevices, product packaging, and even prototypes.
Book Synopsis Apple Design by : Friedrich von Borries
Download or read book Apple Design written by Friedrich von Borries and published by Hatje Cantz Pub. This book was released on 2011 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume compares various approaches to design and casts light on numerous aspects of design history, deepening one's understanding of contemporary industrial design."
Download or read book Apple written by Jim Carlton and published by Harper Collins. This book was released on 1998-10-21 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: Apple Computer was once a shining example of the American success story. Having launched the personal computer revolution in 1977 with the first all-purpose desktop PC, Apple became the darling of the national business press and Wall Street. Yet by 1995, the company's change-the-world idealism had all but disappeared in a bitter internal struggle between warring camps. Raging internal mistakes, petty infighting, and gross mismanagement became Apple's hallmark, and today the company clings to a mere 3.7 percent share of the market it helped to create. Apple is the spellbinding account of what really went on behind closed doors, revealing the forces that dismantled this once great icon of American business.
Download or read book Jony Ive written by Leander Kahney and published by Penguin. This book was released on 2013-11-14 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: “An adulating biography of Apple’s left-brained wunderkind, whose work continues to revolutionize modern technology.” —Kirkus Reviews In 1997, Steve Jobs discovered a scruffy British designer toiling away at Apple’s headquarters, surrounded by hundreds of sketches and prototypes. Jony Ive’s collaboration with Jobs would produce some of the world’s most iconic technology products, including the iMac, iPod, iPad, and iPhone. Ive’s work helped reverse Apple’s long decline, overturned entire industries, and created a huge global fan base. Yet little is known about the shy, soft-spoken whiz whom Jobs referred to as his “spiritual partner.” Leander Kahney offers a detailed portrait of the English art school student with dyslexia who became the most acclaimed tech designer of his generation. Drawing on interviews with Ive’s former colleagues and Apple insiders, Kahney “takes us inside the creation of these memorable objects.” (The Wall Street Journal)
Book Synopsis The Mountains of California by : John Muir
Download or read book The Mountains of California written by John Muir and published by . This book was released on 1907 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: Famed naturalist John Muir (1838-1914) came to Wisconsin as a boy and studied at the University of Wisconsin. He first came to California in 1868 and devoted six years to the study of the Yosemite Valley. After work in Nevada, Utah, and Colorado, he returned to California in 1880 and made the state his home. One of the heroes of America's conservation movement, Muir deserves much of the credit for making the Yosemite Valley a protected national park and for alerting Americans to the need to protect this and other natural wonders. The mountains of California (1894) is his book length tribute to the beauties of the Sierras. He recounts not only his own journeys by foot through the mountains, glaciers, forests, and valleys, but also the geological and natural history of the region, ranging from the history of glaciers, the patterns of tree growth, and the daily life of animals and insects. While Yosemite naturally receives great attention, Muir also expounds on less well known beauty spots.
Book Synopsis Apple Growing in California by : California. State Commission of Horticulture
Download or read book Apple Growing in California written by California. State Commission of Horticulture and published by . This book was released on 1914 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book iBauhaus written by Nicholas Fox Weber and published by Knopf. This book was released on 2020-02-25 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: A rich, wide-ranging meditation on the iPhone as direct descendant of the 1930s Bauhaus, one of the twentieth century's most influential schools of art and design (summed up in Mies van der Rohe's dictum, "less is more") whose principle aim was to connect art and industry. From one of the leading authorities on the Bauhaus and modernism. Nicholas Fox Weber, in this deft, entertaining, and brilliant rumination on art and technology, writes of the iPhone as the essence of the Bauhaus principles of form following function--of honesty of design and materials that reflect the true nature of objects and buildings, favoring linear and geometrical forms; adhering to line, shape, and colors; synthesizing art to modern times; the fusion in design of art and technology. Weber, an authority and celebrant of twentieth-century modernism, ranging from the paintings of Balthus to the architecture of Le Corbusier, was a close associate of Anni and Josef Albers, the last living giants of the Bauhaus, and absorbed firsthand its truest beliefs. The Alberses emphasized their passion for "good design over bad art." Anni, a groundbreaking textile artist and printmaker, and Josef, a painter and color theorist and influential art teacher, stuck to "what was taught at the Bauhaus: the right use of materials, good technique, a purpose that serves all." Weber writes that the Bauhaus was not a style but an attitude: clear design and visual acuity as the embodiment of morality and honesty. And in iBauhaus, Weber explores how the iPhone, with its effective design and its versatility, honors these deepest beliefs, as well as the values that the Bauhaus sought to give to the world.
Book Synopsis Deep Learning for Coders with fastai and PyTorch by : Jeremy Howard
Download or read book Deep Learning for Coders with fastai and PyTorch written by Jeremy Howard and published by O'Reilly Media. This book was released on 2020-06-29 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deep learning is often viewed as the exclusive domain of math PhDs and big tech companies. But as this hands-on guide demonstrates, programmers comfortable with Python can achieve impressive results in deep learning with little math background, small amounts of data, and minimal code. How? With fastai, the first library to provide a consistent interface to the most frequently used deep learning applications. Authors Jeremy Howard and Sylvain Gugger, the creators of fastai, show you how to train a model on a wide range of tasks using fastai and PyTorch. You’ll also dive progressively further into deep learning theory to gain a complete understanding of the algorithms behind the scenes. Train models in computer vision, natural language processing, tabular data, and collaborative filtering Learn the latest deep learning techniques that matter most in practice Improve accuracy, speed, and reliability by understanding how deep learning models work Discover how to turn your models into web applications Implement deep learning algorithms from scratch Consider the ethical implications of your work Gain insight from the foreword by PyTorch cofounder, Soumith Chintala
Book Synopsis The Apple Revolution by : Luke Dormehl
Download or read book The Apple Revolution written by Luke Dormehl and published by Random House. This book was released on 2012-08-02 with total page 546 pages. Available in PDF, EPUB and Kindle. Book excerpt: On 26 May, 2010 Apple Inc. passed Microsoft in valuation as the world's largest technology company. Its consumer electronic products - ranging from computers to mobile phones to portable media devices, not to mention its iTunes, iBook and App Store - have influenced nearly every facet of our lives, and it shows no sign of slowing down. But how did Apple - a company set up in the back room of a house by two friends, and one that always marketed itself as the underdog - become the marketplace leader (and the world's second largest company overall), and is it a good thing to have one company hold so much power? In The Apple Revolution Luke Dormehl shares the inside story of how Apple Inc. came to be; from the formation of the company's philosophies and user-friendly ethos, to the "iPod moment" and global domination, leaving you with a deep understanding of how it was created, why it has flourished, and where it might be going next.