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Cue Properties Of Price
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Book Synopsis Cue Properties of Price by : Jerry Chipman Olson
Download or read book Cue Properties of Price written by Jerry Chipman Olson and published by . This book was released on 1974 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Price as an Informational Cue by : Jerry Corrie Olson
Download or read book Price as an Informational Cue written by Jerry Corrie Olson and published by . This book was released on 1976 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Pricing Decision by : Daniel Seymour
Download or read book The Pricing Decision written by Daniel Seymour and published by Irwin Professional Publishing. This book was released on 1989 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Selected Aspects of Consumer Behavior by :
Download or read book Selected Aspects of Consumer Behavior written by and published by . This book was released on 1977 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Visionary Pricing by : Gerald E. Smith
Download or read book Visionary Pricing written by Gerald E. Smith and published by Emerald Group Publishing. This book was released on 2012-11-29 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents the thinking from preeminent pricing thought leaders from North America, Europe, and Asia who originally came together many years ago to encourage the development of pricing. In this book, they assess the present and future destiny of pricing, pricing innovation, and pricing paradigms that are influencing the evolution of pricing.
Book Synopsis Cognitive Ecology II by : Reuven Dukas
Download or read book Cognitive Ecology II written by Reuven Dukas and published by University of Chicago Press. This book was released on 2009-11-15 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Merging evolutionary ecology and cognitive science, cognitive ecology investigates how animal interactions with natural habitats shape cognitive systems, and how constraints on nervous systems limit or bias animal behavior. Research in cognitive ecology has expanded rapidly in the past decade, and this second volume builds on the foundations laid out in the first, published in 1998. Cognitive Ecology II integrates numerous scientific disciplines to analyze the ecology and evolution of animal cognition. The contributors cover the mechanisms, ecology, and evolution of learning and memory, including detailed analyses of bee neurobiology, bird song, and spatial learning. They also explore decision making, with mechanistic analyses of reproductive behavior in voles, escape hatching by frog embryos, and predation in the auditory domain of bats and eared insects. Finally, they consider social cognition, focusing on alarm calls and the factors determining social learning strategies of corvids, fish, and mammals. With cognitive ecology ascending to its rightful place in behavioral and evolutionary research, this volume captures the promise that has been realized in the past decade and looks forward to new research prospects.
Book Synopsis Product Familiarity, Brand Name and Price Influences on Product Evaluation by : Puthankurissi S. Raju
Download or read book Product Familiarity, Brand Name and Price Influences on Product Evaluation written by Puthankurissi S. Raju and published by . This book was released on 1976 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Market Measurement and Analysis by : David Bruce Montgomery
Download or read book Market Measurement and Analysis written by David Bruce Montgomery and published by . This book was released on 1980 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Cue written by and published by . This book was released on 1963-03-30 with total page 876 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference by : Charles H. Noble
Download or read book Proceedings of the 1999 Academy of Marketing Science (AMS) Annual Conference written by Charles H. Noble and published by Springer. This book was released on 2015-02-02 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1999 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida. The research and presentations contained in this volume cover many aspects of marketing science including marketing strategy, consumer behaviour, international marketing, advertising, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Book Synopsis Consumer Response to Price by : Jacob Jacoby
Download or read book Consumer Response to Price written by Jacob Jacoby and published by . This book was released on 1976 with total page 58 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Simple Heuristics that Make Us Smart by : Gerd Gigerenzer
Download or read book Simple Heuristics that Make Us Smart written by Gerd Gigerenzer and published by Oxford University Press. This book was released on 2000-10-12 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simple Heuristics That Make Us Smart invites readers to embark on a new journey into a land of rationality that differs from the familiar territory of cognitive science and economics. Traditional views of rationality tend to see decision makers as possessing superhuman powers of reason, limitless knowledge, and all of eternity in which to ponder choices. To understand decisions in the real world, we need a different, more psychologically plausible notion of rationality, and this book provides it. It is about fast and frugal heuristics--simple rules for making decisions when time is pressing and deep thought an unaffordable luxury. These heuristics can enable both living organisms and artificial systems to make smart choices, classifications, and predictions by employing bounded rationality. But when and how can such fast and frugal heuristics work? Can judgments based simply on one good reason be as accurate as those based on many reasons? Could less knowledge even lead to systematically better predictions than more knowledge? Simple Heuristics explores these questions, developing computational models of heuristics and testing them through experiments and analyses. It shows how fast and frugal heuristics can produce adaptive decisions in situations as varied as choosing a mate, dividing resources among offspring, predicting high school drop out rates, and playing the stock market. As an interdisciplinary work that is both useful and engaging, this book will appeal to a wide audience. It is ideal for researchers in cognitive psychology, evolutionary psychology, and cognitive science, as well as in economics and artificial intelligence. It will also inspire anyone interested in simply making good decisions.
Book Synopsis JMR, Journal of Marketing Research by :
Download or read book JMR, Journal of Marketing Research written by and published by . This book was released on 1990 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Dynamic Cognitive Processes by : Nobuo Ohta
Download or read book Dynamic Cognitive Processes written by Nobuo Ohta and published by Springer Science & Business Media. This book was released on 2006-06-09 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: The conference from which this book derives took place in Tsukuba, Japan in March 2004. The fifth in a continuing series of conferences, this one was organized to examine dynamic processes in "lower order" cognition from perception to attention to memory, considering both the behavioral and the neural levels. We were fortunate to attract a terrific group of con tributors representing five countries, which resulted in an exciting confer ence and, as the reader will quickly discover, an excellent set of chapters. In Chapter 1, we will provide a sketchy "road map" to these chapters, elu cidating some of the themes that emerged at the conference. The conference itself was wonderful. We very much enjoyed the vari ety of viewpoints and issues that we all had the opportunity to grapple with. There were lively and spirited exchanges, and many chances to talk to each other about exciting new research, precisely what a good confer ence should promote. We hope that the readers of this book will have the same experience—moving from careful experimental designs in the cogni tive laboratory to neural mechanisms measured by new technologies, from the laboratory to the emergency room, from perceptual learning to changes in memory over decades, all the while squarely focusing on how best to explain cognition, not simply to measure it. Ultimately, the goal of science is, of course, explanation. We also hope that the reader will come away absolutely convinced that cognition is a thoroughly dynamic, interactive system.
Download or read book The Federal Reporter written by and published by . This book was released on 1925 with total page 1112 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book InfoWorld written by and published by . This book was released on 1981-11-30 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.
Book Synopsis The Oxford Handbook of Synesthesia by : Julia Simner
Download or read book The Oxford Handbook of Synesthesia written by Julia Simner and published by Oxford University Press. This book was released on 2018-10-23 with total page 1104 pages. Available in PDF, EPUB and Kindle. Book excerpt: Synesthesia is a fascinating phenomenon which has captured the imagination of scientists and artists alike. This title brings together a broad body of knowledge about this condition into one definitive state-of-the-art handbook.