Cross Cultural Genre Analysis

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Cross-cultural Genre Analysis

Author : Danni Yu
Publisher : Routledge
ISBN 13 : 1000509427
Total Pages : 289 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis Cross-cultural Genre Analysis by : Danni Yu

Download or read book Cross-cultural Genre Analysis written by Danni Yu and published by Routledge. This book was released on 2021-12-15 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique monograph provides a theoretical and methodological account on how to do cross-cultural genre analysis with the aids of corpus tools. Cross-cultural genre analysis investigates how discourse communities from different cultural backgrounds use language to realize a particular genre. It can shed light on genre nature as well as cultural specificities. The book suggests five specific approaches in doing cross-cultural genre analysis: Investigating genre context; Approaching genre complexity; Exploring genre nature; Exploring culture specificity; and Focusing on specific communicative functions. Each of these approaches is illustrated and demonstrated in a specific chapter with practical analyses of the genre of CSR reports. Covering linguistic analysis of CSR reports in three languages: Chinese, English and Italian, Yu provides insights into implications for both genre theories and CSR communication practice. By applying the cross-cultural perspective in corporate discourse analysis, her book demonstrates how the approach of cross-cultural genre analysis is fruitful and valuable in providing practical insights into the textual practice of CSR reporting in a globalized context. Moreover, in the final parts of the book, Yu illustrates how cross-cultural genre analysis can be applied in the didactic field of writing, translation and cross-cultural studies. This volume is a valuable reference to scholars of genre analysis, corpus-based studies, cross-cultural studies and corporate communication. Moreover, it is also useful for professionals involved in compiling CSR reports. Armed with the knowledge imparted in this book, the reader should be able to analyze other genres from a cross-cultural perspective. In particular, instructions on how to use specific corpus tools are provided in the appendices, which can give scholars basic technical knowledge to approach the field of cross-cultural genre analysis.

Written Communication Across Cultures

Author : Yunxia Zhu
Publisher : John Benjamins Publishing
ISBN 13 : 9789027253842
Total Pages : 244 pages
Book Rating : 4.2/5 (538 download)

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Book Synopsis Written Communication Across Cultures by : Yunxia Zhu

Download or read book Written Communication Across Cultures written by Yunxia Zhu and published by John Benjamins Publishing. This book was released on 2005-01-01 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of ABC's award for Distinguished Publication for 2006 This book explores effective written communication across cultures both theoretically and practically. Specifically it conceptualizes cross-cultural genre study and compares English and Chinese business writing collected from Australia, New Zealand and China. It is also one of those inspired by contrastive rhetoric but has contributed innovatively and uniquely by incorporating research findings from genre analysis, in particular, the sociocognitive genre perspective into this cross-cultural study. On the one hand, the endeavor represents an in-depth theoretical exploration by considering not only discourse community and cognitive structuring, but also the deep semantics of genre and intertextuality, while broadening genre study by integrating insights from cross-cultural communication as well as the Chinese perspectives. On the other hand, the book also addresses pragmatic issues. As a particular feature, it solicits professional members' intercultural viewpoints; thus confirming the shared social "stock of knowledge" employed in the culturally defined writing conventions. Last but not least, this book explores the implications for genre education and training, and develops an appropriate model for cross-cultural genre learning, which encourages learning through legitimate peripheral participation and intercultural learning in business organizations.

Cross-cultural Genre Analysis

Author : Danni Yu
Publisher : Routledge
ISBN 13 : 1000509419
Total Pages : 278 pages
Book Rating : 4.0/5 (5 download)

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Book Synopsis Cross-cultural Genre Analysis by : Danni Yu

Download or read book Cross-cultural Genre Analysis written by Danni Yu and published by Routledge. This book was released on 2021-12-15 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique monograph provides a theoretical and methodological account on how to do cross-cultural genre analysis with the aids of corpus tools. Cross-cultural genre analysis investigates how discourse communities from different cultural backgrounds use language to realize a particular genre. It can shed light on genre nature as well as cultural specificities. The book suggests five specific approaches in doing cross-cultural genre analysis: Investigating genre context; Approaching genre complexity; Exploring genre nature; Exploring culture specificity; and Focusing on specific communicative functions. Each of these approaches is illustrated and demonstrated in a specific chapter with practical analyses of the genre of CSR reports. Covering linguistic analysis of CSR reports in three languages: Chinese, English and Italian, Yu provides insights into implications for both genre theories and CSR communication practice. By applying the cross-cultural perspective in corporate discourse analysis, her book demonstrates how the approach of cross-cultural genre analysis is fruitful and valuable in providing practical insights into the textual practice of CSR reporting in a globalized context. Moreover, in the final parts of the book, Yu illustrates how cross-cultural genre analysis can be applied in the didactic field of writing, translation and cross-cultural studies. This volume is a valuable reference to scholars of genre analysis, corpus-based studies, cross-cultural studies and corporate communication. Moreover, it is also useful for professionals involved in compiling CSR reports. Armed with the knowledge imparted in this book, the reader should be able to analyze other genres from a cross-cultural perspective. In particular, instructions on how to use specific corpus tools are provided in the appendices, which can give scholars basic technical knowledge to approach the field of cross-cultural genre analysis.

Language, Social Structure, and Culture

Author :
Publisher : John Benjamins Publishing
ISBN 13 : 902725351X
Total Pages : 242 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Language, Social Structure, and Culture by :

Download or read book Language, Social Structure, and Culture written by and published by John Benjamins Publishing. This book was released on 2003 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comparing Japanese and American interaction, Language, Social Structure, and Culture argues that language use is instrumental in the construction of social structure and culture. In order to ground the work in empirical evidence, verbal interaction in similar situations Japanese and American cooking classes is compared. Unlike other studies of verbal interaction, a genre analysis approach is used to examine regular patterns at three levels of language use: interaction, discourse, and grammar. Collectively, these patterns exhibit both similarities and differences across the classes in the two cultures, creating the unique event that has been institutionalized as a cooking class in each culture. In concluding, the author suggests that genre analysis is a useful approach for cross-cultural research in that it provides information about situation-specific language use, but also information about what aspects of linguistic structure are likely to become conventionalized across languages and cultures, across situations, and across time.

Pragmatics of Discourse

Author : Klaus P. Schneider
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110375028
Total Pages : 640 pages
Book Rating : 4.1/5 (13 download)

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Book Synopsis Pragmatics of Discourse by : Klaus P. Schneider

Download or read book Pragmatics of Discourse written by Klaus P. Schneider and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-06-18 with total page 640 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discourse is language as it occurs, in any form or context, beyond the speech act. It may be written or spoken, monological or dialogical, but there is always a communicative aim or purpose. The present volume provides systematic orientation in the vast field of studying discourse from a pragmatic perspective. It first gives an overview of a range of approaches developed for the analysis of discourse, including, among others, conversation analysis, systemic-functional analysis, genre analysis, critical discourse analysis, corpus-driven approaches and multimodal analysis. The focus is furthermore on functional units in discourse, such as discourse markers, moves, speech act sequences, discourse phases and silence. The final section of the volume examines discourse types and domains, providing a taxonomy of discourse types and focusing on a range of discourse domains, e.g. classroom discourse, medical discourse, legal discourse, electronic discourse. Each article surveys the current state of the art of the respective topic area while also presenting new research findings.

Public Information Messages

Author : Anne Barron
Publisher : John Benjamins Publishing
ISBN 13 : 9027256276
Total Pages : 361 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Public Information Messages by : Anne Barron

Download or read book Public Information Messages written by Anne Barron and published by John Benjamins Publishing. This book was released on 2012 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public information messages are an important means of state-citizen communication in today's societies. Using this genre, citizens are directed to never ever drink and drive, to slow down and to learn to say no. Yet, this book presents the first in-depth analysis of public information messages from a linguistic perspective, and indeed also from a cross-cultural perspective. Specifically, the study, adopting genre analysis, contrasts a corpus of state-run national public information campaigns in Germany and Ireland. A taxonomy of moves is developed inductively and the interactional features of the genre are analysed and related to the context of use. The comprehensive discussion of theoretical and methodological issues, the in-depth analysis and the extensive bibliography make this book of interest to researchers and students in (contrastive) discourse analysis, (cross-cultural) pragmatics, contrastive rhetoric, advertising, social psychology, mass communication and media studies. Copy-writers will also profit from the insights gained, particularly within the context of an increase in Europe-wide public information campaigns.

Analysing Professional Genres

Author : Anna Trosborg
Publisher : John Benjamins Publishing
ISBN 13 : 9027283761
Total Pages : 273 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Analysing Professional Genres by : Anna Trosborg

Download or read book Analysing Professional Genres written by Anna Trosborg and published by John Benjamins Publishing. This book was released on 2000-02-15 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: An understanding of genres in communication (written and spoken) is essential to professional success. This volume studies situationally appropriate responses in professional communication in face-to-face interaction and distance communication, from a socio-cognitive point of view. A traditional rhetorical approach does not give much insight in the ways in which genres are embedded in communicative activity or how actors draw upon genre knowledge to perform effectively. However, if genres are considered as embedded in social interaction “as typified forms of typified circumstances”, the rich dynamic aspects of genre knowledge can be disclosed. The chapters deal with genre knowledge in various settings, illustrating the impact of time, place, medium, skills and purpose, and some chapters deal with genre analysis in a broader sense giving ideas for applied genre analysis. The book is of interest to professionals and scholars in communication studies, discourse analysis, and social and cognitive science.

Critical Genre Analysis

Author : Vijay K. Bhatia
Publisher : Taylor & Francis
ISBN 13 : 1317426746
Total Pages : 220 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Critical Genre Analysis by : Vijay K. Bhatia

Download or read book Critical Genre Analysis written by Vijay K. Bhatia and published by Taylor & Francis. This book was released on 2016-11-18 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Genre theory has focused primarily on the analysis of generic constructs, with increasing attention to and emphasis on the contexts in which such genres are produced, interpreted, and used to achieve objectives, often giving the impression as if producing genres is an end in itself, rather than a means to an end. The result of this focus is that there has been very little attention paid to the ultimate outcomes of these genre-based discursive activities, which are more appropriately viewed as academic, institutional, organizational, and professional actions and practices, which are invariably non-discursive, though often achieved through discursive means. It was this objective in mind that the book develops an approach to a more critical and deeper understanding of interdiscursive professional voices and actions. Critical Genre Analysis as a theory of discursive performance is thus an attempt to be as objective as possible, rigorous in analytical endeavour, using a multiperspective and multidimensional methodological framework taking into account interdiscursive aspects of genre construction to make it increasingly explanatory to demystify discursive performance in a range of professional contexts.

Explorations in Specialized Genres

Author : Vijay Kumar Bhatia
Publisher : Peter Lang
ISBN 13 : 9783039109951
Total Pages : 326 pages
Book Rating : 4.1/5 (99 download)

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Book Synopsis Explorations in Specialized Genres by : Vijay Kumar Bhatia

Download or read book Explorations in Specialized Genres written by Vijay Kumar Bhatia and published by Peter Lang. This book was released on 2006 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: Genre analysis has become firmly established as one of the most popular frameworks for the study of specialized genres in academic, professional and institutional as well as other workplace contexts. In recent years, genre theory has also developed in the direction of a more comprehensive and powerful multi-dimensional and multi-perspectived framework to examine not only the text but also the context in a much more meaningful manner than had ever been done earlier. The theoretical perspectives and the individual case studies of this volume testify to the wide range of methodological tools made available by genre theory, enabling researchers to handle problems relating to the description of variations in language use. Moreover, the following relevant issues are addressed: how are specialized genres constructed, interpreted and exploited in the achievement of specific goals in highly specialized contexts?

Analysing Genre

Author : V. K. Bhatia
Publisher : Routledge
ISBN 13 : 1317896548
Total Pages : 265 pages
Book Rating : 4.3/5 (178 download)

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Book Synopsis Analysing Genre by : V. K. Bhatia

Download or read book Analysing Genre written by V. K. Bhatia and published by Routledge. This book was released on 2014-01-14 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Genre analysis has a long-established tradition in literature, but interest in the analysis of non-literary genres has been very recent. This book examines the theory of genre analysis, looks at genre analysis in action, taking texts from a wide variety of genres and discusses the use of genre analysis in language teaching and language reform.

The Navy Chaplain

Author :
Publisher :
ISBN 13 :
Total Pages : 52 pages
Book Rating : 4.:/5 (3 download)

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Book Synopsis The Navy Chaplain by :

Download or read book The Navy Chaplain written by and published by . This book was released on 1988 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Discourse Across Languages and Cultures

Author : Carol Lynn Moder
Publisher : John Benjamins Publishing
ISBN 13 : 9789027230782
Total Pages : 378 pages
Book Rating : 4.2/5 (37 download)

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Book Synopsis Discourse Across Languages and Cultures by : Carol Lynn Moder

Download or read book Discourse Across Languages and Cultures written by Carol Lynn Moder and published by John Benjamins Publishing. This book was released on 2004 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume seeks to answers such questions as: how is conscious experience translated into discourse? How are foregrounding and backgrounding accomplished? What is the function of features like lexical choice and referential choice? And many more.

Intercultural and International Business Communications

Author : Juan Carlos Palmer
Publisher : Peter Lang
ISBN 13 : 9783039109548
Total Pages : 356 pages
Book Rating : 4.1/5 (95 download)

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Book Synopsis Intercultural and International Business Communications by : Juan Carlos Palmer

Download or read book Intercultural and International Business Communications written by Juan Carlos Palmer and published by Peter Lang. This book was released on 2006 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume originates from the editors' interest in one of the most relevant fields of research these days: Intercultural and International Business Communication. The needs of the business world to communicate effectively at an international level in order to overcome language differences have proved to be a fascinating topic for many scholars. International business discourse is culturally-situated and therefore context-dependent, and all three - discourse, culture and context - play a key role in the communication process. The present contributions analyse this topic under the perspective of theory, research and teaching. Different scholars have offered their views on the subject, presenting contributions on different areas related to business communication all over the world.

Intercultural Rhetoric in the Writing Classroom

Author : Ulla Connor
Publisher : University of Michigan Press ELT
ISBN 13 : 9780472034581
Total Pages : 124 pages
Book Rating : 4.0/5 (345 download)

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Book Synopsis Intercultural Rhetoric in the Writing Classroom by : Ulla Connor

Download or read book Intercultural Rhetoric in the Writing Classroom written by Ulla Connor and published by University of Michigan Press ELT. This book was released on 2011 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is easy to argue that the need for attention to how we navigate rhetorically within and across cultures has never been greater, given ever-increasing global migrations and seemingly instantaneous global communication. Yet, the conceptual basis of intercultural rhetoric (also known in the past as contrastive rhetoric) has been under fire ever since it first emerged as an area of research and pedagogical interest. In recent years, Ulla Connor has built a steadily more extensive and sophisticated case for how a culturally contextualized study of rhetoric in any media can be carried out without static and reductive over-generalizations about culture/s or rhetoric. This volume provides both an eloquent summation and further theoretical expansion of Connor’s arguments. Readers who have wondered about the possibility of exploring connections between their students’ (or anyone’s) culture and discourse style will find many of their questions addressed in this volume; other readers who have not previously raised such questions will very likely begin to see the value of doing so.

Linguistic Pragmatics of Intercultural Professional and Business Communication

Author : Elena N. Malyuga
Publisher : Springer
ISBN 13 : 3319687441
Total Pages : 145 pages
Book Rating : 4.3/5 (196 download)

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Book Synopsis Linguistic Pragmatics of Intercultural Professional and Business Communication by : Elena N. Malyuga

Download or read book Linguistic Pragmatics of Intercultural Professional and Business Communication written by Elena N. Malyuga and published by Springer. This book was released on 2017-11-14 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: This monograph presents the result of the authors’ scientific research on the development of cognitive discursive approach to issues of intercultural professional and business communication (IPBC) and the study of the language of professional communication, the links binding the language with non-linguistic and extralinguistic realia in the framework of cognitive linguistics, as well as oral and written communication in intercultural professional business discourse. The authors proceed from the assumption that IPBC can only reach maximum efficiency provided that its participants assimilate its inherent norms and rules and are able to skillfully implement these norms and rules to verbalise their cognitive activity in the sphere of professional business interaction. Topics covered include: analysis of the theory of business communication, of codified and uncodified vocabulary, theory of euphemy, and euphemisms used in intercultural professional and business communication.

Genre in a Changing World

Author : Charles Bazerman
Publisher : Parlor Press LLC
ISBN 13 : 1643170015
Total Pages : 486 pages
Book Rating : 4.6/5 (431 download)

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Book Synopsis Genre in a Changing World by : Charles Bazerman

Download or read book Genre in a Changing World written by Charles Bazerman and published by Parlor Press LLC. This book was released on 2009-09-16 with total page 486 pages. Available in PDF, EPUB and Kindle. Book excerpt: Genre studies and genre approaches to literacy instruction continue to develop in many regions and from a widening variety of approaches. Genre has provided a key to understanding the varying literacy cultures of regions, disciplines, professions, and educational settings. GENRE IN A CHANGING WORLD provides a wide-ranging sampler of the remarkable variety of current work. The twenty-four chapters in this volume, reflecting the work of scholars in Europe, Australasia, and North and South America, were selected from the over 400 presentations at SIGET IV (the Fourth International Symposium on Genre Studies) held on the campus of UNISUL in Tubarão, Santa Catarina, Brazil in August 2007—the largest gathering on genre to that date. The chapters also represent a wide variety of approaches, including rhetoric, Systemic Functional Linguistics, media and critical cultural studies, sociology, phenomenology, enunciation theory, the Geneva school of educational sequences, cognitive psychology, relevance theory, sociocultural psychology, activity theory, Gestalt psychology, and schema theory. Sections are devoted to theoretical issues, studies of genres in the professions, studies of genre and media, teaching and learning genre, and writing across the curriculum. The broad selection of material in this volume displays the full range of contemporary genre studies and sets the ground for a next generation of work.

Contrastive Rhetoric

Author : Ulla Connor
Publisher : Cambridge University Press
ISBN 13 : 0521446880
Total Pages : 224 pages
Book Rating : 4.5/5 (214 download)

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Book Synopsis Contrastive Rhetoric by : Ulla Connor

Download or read book Contrastive Rhetoric written by Ulla Connor and published by Cambridge University Press. This book was released on 1996-01-26 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shows how a person's first language and culture influence writing in a second language.