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Consumers Perceptions Towards Buying Evaluation And Perceived Risks Of E Commerce Products
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Book Synopsis Consumers Perceptions Towards Buying Evaluation and Perceived Risks of E-Commerce Products by : Ampon Dhamacharoen
Download or read book Consumers Perceptions Towards Buying Evaluation and Perceived Risks of E-Commerce Products written by Ampon Dhamacharoen and published by . This book was released on 2019 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online shopping has becoming the world's bestselling platform for the wide variety of products. Online sellers need to understand the attitudes, perception of the customers. This study aimed to identify the factors that influence the consumers attitude towards online shopping. Questionnaire was used as a tool for the gathering the data, tabulated, analyzed and distributed accordingly. Online shopping behavior of the customers of the population. Subjects were selected by general random sampling method. 50 subjects were selected for the sampling. Since the emerging e-commerce as business medium, one of its primary uses has been for marketing. Soon, the online shopping will become a critical distribution channel for the majority of successful enterprises. The consumer marketers, mass media, and advertising agencies seem to be in the midst of e-commerce business. Before a company can envision what might sell online in the coming years, it must first understand the attitudes and behaviour of its potential customers. Hence, this study elucidates attitudes toward various aspects of online shopping and provides a better understanding of the potential of e-commerce for both producers and researchers. The results of the study have shown a statistically significant on evaluation, buying and perceived risk of customers attitudes.
Book Synopsis Consumer Perception of Product Risks and Benefits by : Gerard Emilien
Download or read book Consumer Perception of Product Risks and Benefits written by Gerard Emilien and published by Springer. This book was released on 2017-03-14 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reflects the current thinking and research on how consumers’ perception of product risks and benefits affects their behavior. It provides the scientific, regulatory and industrial research community with a conceptual and methodological reference point for studies on consumer behavior and marketing. The contributions address various aspects of consumer psychology and behavior, risk perception and communication, marketing research strategies, as well as consumer product regulation. The book is divided into 4 parts: Product risks; Perception of product risks and benefits; Consumer behavior; Regulation and responsibility.
Author :Emerald Group Publishing Limited Publisher :Emerald Group Publishing ISBN 13 :1785608703 Total Pages :190 pages Book Rating :4.7/5 (856 download)
Book Synopsis A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment by : Emerald Group Publishing Limited
Download or read book A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment written by Emerald Group Publishing Limited and published by Emerald Group Publishing. This book was released on 2015-11-02 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment is a collection of key articles offering insights across a range of sectors. Some of the topics the book looks at include: - Influences of socioeconomic characteristics in online shopping behaviour - The role trust plays in an online shopping environment
Book Synopsis Consumer Perception of Electronic Commerce ,Äì Incorporating Trust and Risk with the Technology Acceptance Model by : Sam Goundar
Download or read book Consumer Perception of Electronic Commerce ,Äì Incorporating Trust and Risk with the Technology Acceptance Model written by Sam Goundar and published by . This book was released on 2022 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rapid growth in internet technology and the innovations in smart devices has had its impact on how businesses used to operate a decade ago to how consumers followed traditional shopping behavior when goods or services was required. The rise in internet users presents the opportunity of Electronic Commerce, the idea of providing and accessing goods and services using internet, such as selling goods and services, performing financial transactions and even booking an appointment. The two leading theories - perceived ease of use and usefulness have been employed in numerous information systems research studies to help understand consumer behavior in e-commerce environments. As the acceptance of e-commerce in Fiji is relatively low, this paper integrates the findings of previous researches with the perceived trust and perceived risk of consumers to provide a comprehensive framework of online shopping behavior based on the Technology Acceptance Model. To gain an in-depth understanding of consumers,Äô acceptance of e-commerce an online questionnaire was used with questions which focused on these disciplines. The outcome of which verified that there were correlations between trust, perceived risk, perceived ease of use, perceived usefulness and usage of e-commerce. Through the use of this research, businesses in Fiji may incorporate features as per user expectations and have a good background before venturing into e-commerce.
Book Synopsis A Study On Consumers Perception About Online Shopping In India by : Seema Gopichand Hariramani
Download or read book A Study On Consumers Perception About Online Shopping In India written by Seema Gopichand Hariramani and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Achieving Business Competitiveness in a Digital Environment by : Tereza Semerádová
Download or read book Achieving Business Competitiveness in a Digital Environment written by Tereza Semerádová and published by Springer Nature. This book was released on 2022-01-22 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COVID-19 pandemic has been a very strong reminder that the future economic development of any country is more than ever influenced by its ability to ramp-up digital competitiveness. Consequently, enterprises were pushed to assess and develop the possibilities offered by e-commerce and online marketing tools. In this book, experts outline the prerequisites for such online marketing competitiveness and compare the current level of digital marketing competitiveness in Europe by using publicly available macro and micro-level data. The authors present their analyses and recommendations including interviews with over 125 online marketers and e-commerce specialists and present the lessons from digitalization of over 600 SMEs.
Book Synopsis Consumer Behaviour by : Leon Schiffman
Download or read book Consumer Behaviour written by Leon Schiffman and published by Pearson Higher Education AU. This book was released on 2013-10-15 with total page 729 pages. Available in PDF, EPUB and Kindle. Book excerpt: A trusted resource for Consumer Behaviour theory and practice. Consumer Behaviour explores how the examination and application of consumer behaviour is central to the planning, development, and implementation of effective marketing strategies. In a clear and logical fashion, the authors explain consumer behaviour theory and practice, the use and importance of consumer research, and how social and cultural factors influence consumer decision making. The sixth edition of this Australian text provides expanded coverage of contemporary topics.
Book Synopsis Online Shopping Intentions by : Anne Fota
Download or read book Online Shopping Intentions written by Anne Fota and published by Springer Nature. This book was released on 2022-05-13 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, the drivers and barriers that motivate or inhibit consumers to participate in e-commerce are investigated, differentiating between the e-commerce subareas of cross-border e-commerce, voice-commerce, conversational-commerce and rental-commerce. This specification is both scientifically and practically relevant, as the different subareas of e-commerce serve different consumer needs and motivations, resulting in a diverse set of antecedents to form consumers' online shopping intentions. Both the respective literature reviews as well as the empirical results of six conducted research studies illustrate the relevance and ubiquity of the four subareas of e-commerce in consumers' everyday online shopping. On the one hand, the results represent an important basis for marketing and consumer research to support a better understanding of the behavioral psychological motives of consumers and better evaluate correlations in shopping behavior. On the other hand, practitioners benefit from the newly gained insights, as online retailers in particular can use them to better adapt their offers to consumer needs and optimize consumers’ online shopping experience.
Book Synopsis Consumer Behavior in the Internet Era by : Gong Sun
Download or read book Consumer Behavior in the Internet Era written by Gong Sun and published by Frontiers Media SA. This book was released on 2022-11-28 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Study of the Attitude Towards Online Shopping by : Dr. Vinay Kumar
Download or read book A Study of the Attitude Towards Online Shopping written by Dr. Vinay Kumar and published by . This book was released on 2013 with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt: Researchers typically study how levels of risk perception about online shopping affect and how consumers use the channel to buy products. In this paper, researchers are attempting to study how different types of attitudes towards online shopping are formed, considers both the benefit and the risk of using the internet to do their shopping. Researchers pay particular attention to the concept of online shopping skepticism where consumers may fully realize the benefit of using the internet to do their shopping, but also express a certain level of concern about the risk of using that channel.
Book Synopsis Personal Influence, the Part Played by People in the Flow of Mass Communications by : Elihu Katz
Download or read book Personal Influence, the Part Played by People in the Flow of Mass Communications written by Elihu Katz and published by Transaction Publishers. This book was released on 1964 with total page 436 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Acceleration of Digital Innovation & Technology towards Society 5.0 by : Dian Puteri Ramadhani
Download or read book Acceleration of Digital Innovation & Technology towards Society 5.0 written by Dian Puteri Ramadhani and published by Taylor & Francis. This book was released on 2022-11-14 with total page 519 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable Collaboration in Business, Technology, Information, and Innovation (SCBTII 2021) focused on "Acceleration of Digital Innovation & Technology towards Society 5.0". This proceeding offers valuable knowledge on research-based solutions to accelerate innovation and technology by introducing economic transformation to solve various challenges in the economy slow-down during the post-pandemic era. The business sector should have the ability to gain sustainable competitive advantage, and quality growth by synergizing management capabilities, mastery of technology, and innovation strategies to adapt to external trends and events. This Proceeding is classified into four tracks: Digital-Based Management; Strategy, Entrepreneurship, Economics; Finance and Corporate Governance; and Accounting. This valuable research will help academicians, professionals, entrepreneurs, researchers, learners, and other related groups from around the world who have a special interest in theories and practices in the field of business and digital innovation and technology towards society 5.0.
Download or read book e-Services written by Sam Goundar and published by BoD – Books on Demand. This book was released on 2021-09-01 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: The turn of the new millennium has brought with it an explosion of activity around electronic services (e-services) in the form of e-commerce, e-business, e-government, e-learning, and so on. The provision of all possible goods and services electronically via the Internet with the use of semantic web technologies has seen a paradigm shift from the traditional brick-and-mortar location-based services to the ubiquitous provision of goods and services online. An understanding of this paradigm shift and the fundamental properties of e-service composition is required in order to take full advantage of the paradigm. As such, this book provides comprehensive coverage and understanding of the use of e-services within the technological, business, management, and organizational domains. Chapters cover such topics as digitized learning, information and communication technology in sports, cloud computing for universities, and more. This book is a reference book for scholars, researchers, and practitioners looking to update their knowledge on methodologies, theoretical analyses, modeling, simulation, and empirical studies on e-services.
Book Synopsis Engineering Education and Management by : Liangchi Zhang
Download or read book Engineering Education and Management written by Liangchi Zhang and published by Springer Science & Business Media. This book was released on 2011-11-23 with total page 732 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the proceedings of the selected papers presented at 2011 International Conference on Engineering Education and Management (ICEEM2011) held in Guangzhou, China, during November 18-20, 2011. ICEEM2011 is one of the most important conferences in the field of Engineering Education and Management and is co-organized by Guangzhou University, The University of New South Wales, Zhejiang University and Xi’an Jiaotong University. The conference aims to provide a high-level international forum for scientists, engineers, and students to present their new advances and research results in the field of Engineering Education and Management. This volume comprises 121 papers selected from over 400 papers originally submitted by universities and industrial concerns all over the world. The papers specifically cover the topics of Management Science and Engineering, Engineering Education and Training, Project/Engineering Management, and Other related topics. All of the papers were peer-reviewed by selected experts. The papers have been selected for this volume because of their quality and their relevancy to the topic. This volume will provide readers with a broad overview of the latest advances in the field of Engineering Education and Management. It will also constitute a valuable reference work for researchers in the fields of Engineering Education and Management.
Book Synopsis Economics and Finance Readings by : Evan Lau
Download or read book Economics and Finance Readings written by Evan Lau and published by Springer Nature. This book was released on 2023-06-15 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a compilation of the best papers presented at the 2022 Asia-Pacific Conference on Economics & Finance (APEF), which is held annually in Singapore. With a great number of submissions, it presents the latest research findings in economics and finance and discusses relevant issues in today's world. The book is a useful resource for readers who want access to economics, finance and business research focusing on the Asia-Pacific region.2023 Asia-Pacific Conference on Economics & Finance (APEF) will take place on the 14-15 Dec 2023 in Singapore.
Book Synopsis E-commerce and Cultural Values by : Theerasak Thanasankit
Download or read book E-commerce and Cultural Values written by Theerasak Thanasankit and published by IGI Global. This book was released on 2003-01-01 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is substantial interest in research in developing countries, especially in the use, implementation and development of information technology and systems. Many researchers have been moving toward an understanding of indigenous social and cultural structures and how they influence the use and development of information systems. E-Commerce and Cultural Values addresses these issues and brings together scholars to share their expertise on different aspects of the social side of e-Commerce and information systems and how they impact the cultural values of a society.
Book Synopsis Mobile Information Systems by : Elaine Lawrence
Download or read book Mobile Information Systems written by Elaine Lawrence and published by Springer. This book was released on 2006-01-20 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobility is perhaps the most important market and technological trend within information and communication technology. With the advent of new mobile infrastructures providing higher bandwidth and constant connection to the network from virtually everywhere, the way people use information resources is predicted to be radically transformed. Over the last years, a new breed of information systems, referred to as mCommerce systems or mobile information systems, has appeared to address this emerging situation. In 2000, the IFIP 8.1 WG decided to look into establishing a task group to look closer at this area, and the idea was adopted and extended by IFIP TC8 the following year. After the arrangement of several workshop, this task group has been the driving force behind the arrangement of MOBIS (IFIP TC 8 Working Conference on Mobile Information systems) held in Oslo, Norway, 15-17 September 2004. The objective of the working conference was to provide a forum for researchers and practitioners interested in planning, analysis, design, construction, modification, implementation, utilization, evaluation, and management of mobile information systems to meet, and exchange research ideas and results. Specifically, we tried to use the working conference to • Clarify differences and similarities between the development of mobile vs. more traditional information systems • Investigate organizational impact of mobile information systems • Investigate mobile commerce applications combined with the advantages of mobile communications technologies X Mobile Information Systems • Evaluate existing and newly developed approaches for analysis, design, implementation, and evolution of mobile information systems.
